Charisma Partner
Charisma Partner is a private equity firm founded in 2012 and based in Shanghai, China. The firm specializes in buyout investments in growth stage and small to medium-sized companies, with a primary focus on the consumer sector. Its investment areas include retail and consumer traffic, consumer brands, manufacturing supply chains, and business services, particularly in e-commerce platforms and healthcare services. Charisma Partner seeks to collaborate with its portfolio companies to foster innovation and growth, emphasizing leadership and influence over authority. The firm's name reflects its commitment to inspiring value and fostering a culture of harmony and unity in its partnerships.
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18 past transactions
Jing Yue Rong
Series A in 2024
Jing Yue Rong is a restaurant brands operating company.
BIODEP
Venture Round in 2023
Biodep is a Chinese biotechnology company based in Wuxi, dedicated to producing probiotics and their derivatives. These products are utilized across various industries including food processing, health foods, cosmetics, environmental remediation, modern agriculture, and others.
Zhongchuang Cultural Tourism
Series A in 2023
Zhongchuang Cultural Tourism specializes in the cultural industry by providing intellectual property operation and authorization, as well as designing, producing, and selling cultural and creative products. The company is known for organizing global art exhibitions and light and shadow theme exhibitions. With a professional team dedicated to cultural and creative operations, Zhongchuang leverages a multi-category supply chain and comprehensive marketing strategies across both online and offline platforms. This approach allows clients to experience and appreciate the richness of Chinese culture through various channels.
Guanzhan
Series B in 2022
Guanzhan develops the original bottle-graded fresh stew and frozen physical deodorization technology for fish maw, using Internet logic and modern technology to create instant fish maw, fresh stewed fish maw, golden soup fish maw chicken, fish maw light food bowls, and fresh, nourishing products such as stewed sea cucumber.
Ding Wei Tai
Venture Round in 2022
Ding Wei Tai is a brand focused on the research and development, production, and sales of cod fish and related products. The company specializes in supplying high-quality, healthful ingredients derived from wild, pollution-free cod sourced from the North Pacific. Additionally, it utilizes domestic pork, chicken, and fresh vegetables, all refined using technology and formulas imported from Japan. Ding Wei Tai serves high-end hot pot restaurant chains, well-known supermarket convenience stores, and leisure snack brands, both domestically and internationally, ensuring a commitment to quality and health in its offerings.
Douhe Technology
Series A in 2022
Douhe Technology specializes in the research, development, production, and sales of small environmental and kitchen appliances. The company's product offerings include dehumidifiers, heaters, and ice machines, among others. Douhe Technology employs a multi-brand strategy to market its products both online and offline, reaching a global audience. As a designer and manufacturer, the company aims to create smart home environments that enhance the comfort of urban living for its clients.
Yuki animation
Series B in 2021
Yuki animation is a shopping guide e-commerce platform based on the second dimension community.
Igrow
Series B in 2020
Igrow is a company focused on the design and manufacturing of specialized children's furniture, particularly working desks and chairs. Their products are crafted from high-quality, durable materials that are scratch-proof and environmentally friendly. By incorporating ergonomic features, Igrow aims to provide children with functional and comfortable workspaces that enhance their study and productivity. In addition to manufacturing, the company is involved in sales operations and brand development, integrating these aspects to deliver healthy household products tailored for children's needs.
Deerma
Series A in 2019
Guangdong Deerma Technology Co Ltd is an innovative brand specializing in the design and manufacture of modern household appliances. The company focuses on the research, production, and marketing of various products, including environmental humidifiers, vacuum cleaners, small household appliances, and small kitchen appliances. Deerma's product range encompasses humidifiers, dehumidifiers, steam mops, meat grinders, juicers, toasters, electric fans and heaters, as well as dryers. The company effectively integrates its e-commerce platforms with offline channels to enhance its market presence and reach consumers.
Ziyan Foods
Series B in 2019
Ziyan Foods specializes in manufacturing and distributing a range of cooked food products, with a focus on braised items such as chicken dishes.
Qdama
Series C in 2018
Qdama is a fresh agricultural product operation service provider that focuses on the operation of the fresh meat market.
Juice Inn
Series A in 2018
Juice Inn is a platform for selling fruit juices.
U-Play Technology
Post in 2017
U-Play Technology company that produces two series of sanitary products, pet cleaning products and adult care products. polymer supply and product performance testing. They provides products like U-PLAY F-PLAY, honeycare cocoyo canyo and all-absorb. The company's main driving force is compassion, and its core values of putting the customer first, responsibility, hard work, gratitude, and win-win are what it follows as it consistently offers society high-quality, environmentally friendly, comfortable, and practical everyday consumer goods.
Hanshow Technology
Series B in 2017
Hanshow Technology specializes in connected commerce solutions, utilizing its electronic gondola label (EEG) technology. With a dedicated R&D team of over 140 employees, they have installed comprehensive EEG systems worldwide, covering the entire supply chain.
Haoxiangjia
Series B in 2016
Haoxiangjia specializes in smart energy, IoT management, control platform, operational product package, and supply chain services.
Yanzhifang
Series A in 2015
Yanzhifang is a Chinese company specializing in the wholesale of healthy, coarse-grain food products. Its primary offerings include whole grain porridge, whole grain powder, and other dried foods, all aimed at providing consumers with nutritious dietary options. The company operates on an omnichannel approach, leveraging data and user insights to deliver its products effectively.
Seek Pet
Venture Round in 2015
Seek Pet Foods is an OEM/ODM manufacturer specializing in the development and production of pet food and related products. The company utilizes advanced technologies, including American micropowder puffing and fresh meat emulsification, to create high-quality pet food. By incorporating locally sourced, ecological fresh chicken and duck meat, along with other essential nutrients, Seek Pet Foods aims to provide customers with natural and healthy options for their pets. The company focuses on delivering innovative and nutritious pet food solutions tailored to meet the needs of pet owners.
Blue Moon
Angel Round in 2010
Blue Moon is a Chinese consumer goods company focused on household care, with a portfolio across fabric care, personal hygiene, and home care. Fabric care accounts for the majority of revenue, and the company holds a leading value-based market share in liquid laundry detergent and liquid soap in China as of 2024. It was an early entrant into e-commerce, with online channels contributing around 60% of 2024 sales, and most core products are marketed under the Blue Moon brand. The company also offers related packaging and cleaning-care solutions to support its consumer products.
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