GlamST

GlamST LLC is a beauty technology company that specializes in augmented reality solutions for retailers and beauty brands. Founded in 2011 and headquartered in the United States, GlamST offers a web-based application that allows users to virtually try on makeup through mobile, web, and in-store platforms. The company has developed over 100 custom filters that accurately represent the colors, textures, and finishes of various makeup products. With offices in San Francisco and Uruguay, GlamST is led by founder and CEO Agustina Sartori, supported by a strong technical team in Uruguay and business operations in San Francisco. The company has garnered investments from notable U.S. investors, enhancing its capabilities to provide an omni-channel service that transforms beauty advisors into experts and enables consumers to experience a wide range of makeup options. As of October 2018, GlamST operates as a subsidiary of Ulta Beauty.