Upstream

Upstream S.A. is a mobile marketing technology company that operates the MINT platform, designed to enhance mobile commerce in high-growth markets. Founded in 2001 and headquartered in Athens, Greece, Upstream provides a comprehensive suite of mobile solutions, including marketing promotions, mobile content, loyalty programs, and advanced credit services. The company integrates with over 50 mobile operators across 43 markets, enabling 1.2 billion consumers to access and pay for digital subscription services seamlessly via their mobile devices. By tailoring high-value digital services to local market conditions and utilizing direct carrier billing, Upstream has successfully engaged half a billion consumers, converting 65 million into paying customers through subscription micro-payment models. With additional offices in key cities such as London, New York, Rio de Janeiro, and Dubai, Upstream aims to drive mobile commerce growth globally.