A15

A15 is an entrepreneurial company that invests in digital products and technology brands. They aspire to empower the human race to overcome its limits and expand its capabilities by creating real products for real people. They help them scale by providing them with investment, the support of our ecosystem, and act as their launchpad for expansion. It was founded in 1996 and is headquartered in Cairo, Egypt.

Fadi Antaki

General Partner

Karim Beshara

General Partner

Bassem Raafat

Principal

27 past transactions

The Fashion Kingdom

Seed Round in 2022
TFK is a fashion e-commerce platform. The company sells clothing, health, and beauty products. That products include shirts, jeans, jackets, sweatshirts, hoodies, knitwear, swimwear, activewear, liquid lipstick, fragrances, and accessories. Their customers' inquiries are addressed through online applications.

Esaal

Seed Round in 2022
Esaal offers physical health, mental health, and nutrition consultations with health professionals.

Paymob

Series B in 2022
Paymob is a regional digital payments enabler that builds payments infrastructue technologies empowering the underserved with access to financial services. Paymob is bridging the financial inclusion gap in MEA region by enabling businesses of all sizes to benefit from the power of digital payments and what it unlocks. Paymob was founded in 2015 and headquartered in Cairo, Egypt.

FlapKap

Seed Round in 2022
FlapKap develops a revenue-based financing solution platform for e-commerce and SaaS businesses. The company aims at helping e-commerce businesses and other consumer-facing industries like retail and restaurants scale their inventory and digital advertising through prompt funding, coupled with flexible repayment terms. FlapKap assesses businesses across multiple platforms, including e-commerce, advertising, online reviews, payment gateways, PoS systems, bank accounts, and Enterprise Resource Planning (ERP) platforms.

Sympl

Seed Round in 2021
Sympl is a fintech company that provides a save now, pay later service that enables merchants to sell directly to consumers on short-term, interest-free payment plans. It provides customers with more options at the checkout and encourages customers to save, manage their cash flow more effectively, and better match their income and expenditure without sacrificing their lifestyle. Sympl enables customers to better manage their expenses and save money by making three, four, or five payments on a weekly, biweekly, or monthly basis with no interest, hidden fees, or application process.

WAFFARX

Seed Round in 2021
WaffarX, founded in 2018 by Ezz Fayek (CEO), Mahmoud Montasser (COO), and Ahmed Kamal (CTO), is a leading rewards and lifestyle platform as well as a pioneering loyalty technology provider serving the Middle East, North Africa, and beyond. Backed by renowned venture capital firms Lobby Capital (USA) and A15 (MENA), WaffarX helps businesses acquire and retain loyal customers while empowering consumers to save more and shop smarter by offering exclusive cashback, deals, and discount codes from top local and international brands—both online and in-store. In 2024, the company surpassed EGP 100M in cashback disbursed, reinforcing its position as the region’s go-to savings platform. For more information, visit www.waffarx.com/app.

Sympl

Seed Round in 2021
Sympl is a fintech company that provides a save now, pay later service that enables merchants to sell directly to consumers on short-term, interest-free payment plans. It provides customers with more options at the checkout and encourages customers to save, manage their cash flow more effectively, and better match their income and expenditure without sacrificing their lifestyle. Sympl enables customers to better manage their expenses and save money by making three, four, or five payments on a weekly, biweekly, or monthly basis with no interest, hidden fees, or application process.

Laverie

Venture Round in 2021
Laverie is an on-demand dry clean & laundry service with pick-up scheduling through our mobile app.

Paymob

Series A in 2021
Paymob is a regional digital payments enabler that builds payments infrastructue technologies empowering the underserved with access to financial services. Paymob is bridging the financial inclusion gap in MEA region by enabling businesses of all sizes to benefit from the power of digital payments and what it unlocks. Paymob was founded in 2015 and headquartered in Cairo, Egypt.

Milango

Seed Round in 2020
Milango provides community management solutions to closed communities with products tailored to gated compounds and sporting & social clubs, among other communities. The startup aims to provide all users with a SmarterLife every day, including a cashless environment, access control, facility management, even yacht docking, and more.

Paymob

Venture Round in 2020
Paymob is a regional digital payments enabler that builds payments infrastructue technologies empowering the underserved with access to financial services. Paymob is bridging the financial inclusion gap in MEA region by enabling businesses of all sizes to benefit from the power of digital payments and what it unlocks. Paymob was founded in 2015 and headquartered in Cairo, Egypt.

WAFFARX

Seed Round in 2020
WaffarX, founded in 2018 by Ezz Fayek (CEO), Mahmoud Montasser (COO), and Ahmed Kamal (CTO), is a leading rewards and lifestyle platform as well as a pioneering loyalty technology provider serving the Middle East, North Africa, and beyond. Backed by renowned venture capital firms Lobby Capital (USA) and A15 (MENA), WaffarX helps businesses acquire and retain loyal customers while empowering consumers to save more and shop smarter by offering exclusive cashback, deals, and discount codes from top local and international brands—both online and in-store. In 2024, the company surpassed EGP 100M in cashback disbursed, reinforcing its position as the region’s go-to savings platform. For more information, visit www.waffarx.com/app.

R2S Logistics

Seed Round in 2019
R2S Logistics is a tech- based e-commerce delivery and logistics company that enables online businesses to grow and reach their business goals.

iFix Egypt

Seed Round in 2019
iFix Egypt is a new mobile repair concept brought to you by a team of Egyptian mobile experts and technology enthusiasts. They understand how precious your mobile device is to you, which is why we're here to the rescue.

Mumm

Seed Round in 2019
Mumm is the Virtual Cafeteria for offices with less than 800 employees. Saving employees and employers money and hassle-free.

WUZZUF

Series B in 2018
Wuzzuf is an online marketplace that connects highly educated people as well as low, medium, or no education workers with employers. WUZZUF.net is created and managed by BasharSoft, a technology firm founded in 2009 and one of very few companies in the MENA region specialized in developing innovative online recruitment solutions for top enterprises and organizations. Since May 2012, the company successfully served 10,000+ top companies and employers in Egypt, 1.5 MILLION CVs were viewed in its platform and 100,000+ job seekers directly hired through WUZZUF. In total, 250,000+ open job vacancies were advertised and now, 500,000+ users visit our website each month looking for jobs at top Employers.

Farawlaya.com

Pre Seed Round in 2018
Farawlaya.com: The home wear & lingerie products from Farawlaya.com helps people who want to feel attractive, pleasant & self-confident by reducing time, effort, shyness & confusion. It gives consumers privacy & creates enjoyable shopping experience. It also offers a large variety of collection to enable one-stop shopping & money saving with 24/7 easy reach.

Accept

Seed Round in 2018
Accept is a payment service provider and payment aggregator.

Intouch.com

Seed Round in 2017
We see a world where retail revolves around the customer. Our solutions are built specifically for physical retail using a digital-first data-driven mindset associated with online eCommerce giants. Our Mission is to empower every retailer with the technology, data and insights to better serve their customer. We help physical retailers better connect customers to products.

Tutorama

Seed Round in 2016
utorama is a curated tutoring marketplace connecting parents and students with great tutors. Users can search for tutors by subject or location, view profiles and reviews, manage billing and track academic progress. Tutors are exclusively current university students and recent graduates who have distinguished themselves academically. Sessions can either take place online or offline, depending on learning preferences. Tutorama is the winner of the 2016 MIT EF Pan Arab Startup Competition.

Shezlong

Seed Round in 2016
Shezlong is the first and largest online psychotherapy platform that aims to giving people convenient and private access to professional counseling in Arabic. Founded in 2016 with more than 350 therapists and 100 thousands clients. We primarily target Arab-speaking natives who are mostly allocated within the MENA region. However, Shezlong has experienced significant traction from Arabs all around the world, hitting 85 countries, and still growing exponentially!. Shezlong is the one-stop mental wellness shop that people seek to feel better. Starting from reading detailed and scientific blogs to get guidance, taking psychometric tests to assess their current state, receiving recommendations on the most relevant therapists for your case and booking a session, that's all Shezlong. We're with you 24x7, and we're part of our patients daily routine. And to do that, we empower therapists to become more successful and get closer to their patients!

El3ab

Seed Round in 2016
El3ab catered to the gaming market with a selection of Arabic games such as Backgammon and card games mostly played in social settings.

Paymob

Venture Round in 2016
Paymob is a regional digital payments enabler that builds payments infrastructue technologies empowering the underserved with access to financial services. Paymob is bridging the financial inclusion gap in MEA region by enabling businesses of all sizes to benefit from the power of digital payments and what it unlocks. Paymob was founded in 2015 and headquartered in Cairo, Egypt.

Mumm

Seed Round in 2016
Mumm is the Virtual Cafeteria for offices with less than 800 employees. Saving employees and employers money and hassle-free.

E7gezly

Acquisition in 2012
E7gezly is an online and mobile booking services provider for the various platforms of events, venues, and transportation. An integrated online booking and venue entry management system that allows event organizers to seamlessly manage their tickets, secure their entry and avail many value-added business services E7gezly make life easier for its clients.

otlob

Acquisition in 2002
Otlob is an online food ordering service. With a track record of exceptional customer service, operational excellence and the biggest network of partners in the food industry. In 2014, A15 exited Otlob to Germany's Rocket Internet.
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