Velocity

Velocity is a prominent financial solution provider in India, specifically catering to digitally native businesses. Founded in 2020 by Abhiroop Medhekar, Atul Khichariya, and Saurav Swaroop, the company seeks to reshape the landscape of banking and financial services for modern enterprises. Velocity offers a diverse array of financial services, including term loans, revenue-based financing, overdrafts, and payment solutions. It distinguishes itself by providing funding options that do not require equity dilution or personal guarantees, allowing clients to repay loans as a fixed percentage of their future revenues. This innovative approach presents an alternative to traditional venture capital and standard loans, enabling businesses to access necessary funds while maintaining greater control over their financial obligations.

Atul Khichariya

Co-Founder and Board Member

Abhiroop Medhekar

Co-Founder, Board Member and CEO

18 past transactions

Beauté Secrets

Debt Financing in 2024
Beauté Secrets is a supplier of beauty tools and personal care products, operating an e-commerce platform for convenient home delivery. Their extensive product range includes manicure and pedicure kits, grooming tools like tweezers and scissors, hairbrushes, oral care items, and more, catering to diverse customer needs.

IDC Kitchen

Debt Financing in 2024
IDC Kitchen is a nationwide chain of vegetarian South Indian self-serve restaurants, renowned for its high-quality, affordable South Indian cuisine. The company specializes in a variety of dishes, with Idly, Dosa, and Coffee being their signature offerings. They differentiate themselves through state-of-the-art technology, stringent cleanliness, and rigorous quality standards, setting a new benchmark for Udupi restaurants across the country.

French Crown

Corporate Round in 2023
French Crown is a modern men's fashion brand focused on delivering sharp and minimal design aesthetics. The company prioritizes fit, structure, and elegance, catering to the tastes of the contemporary consumer. With a commitment to quality, French Crown blends contemporary design with traditional tailoring techniques, ensuring that each shirt reflects meticulous craftsmanship while remaining affordable. The brand operates multiple websites serving over 40 countries and maintains a physical presence in four major markets, allowing it to reach a diverse customer base effectively.

Sujatra

Debt Financing in 2023
Buy latest designer sarees online at best prices in India at Sujatra. Shop from a wide collection of designer, wedding, kalamkari, ikat, handloom, benarasi, madhubani, silk, linen and hand painted sarees

Menhood

Debt Financing in 2023
Menhood is a grooming brand focused on male personal care, particularly in the sensitive areas below-the-belt. The company provides a diverse range of products, including specialized trimmers designed for delicate grooming, hygiene items suited for male skin, and various self-care essentials. Menhood primarily sells its offerings through e-commerce platforms, catering to the specific grooming needs of men to promote cleanliness and health.

Off Duty India

Debt Financing in 2023
Off Duty India is a direct-to-consumer clothing business with a focus on denims, pants, and trousers for young people and teenagers.

D'chica

Debt Financing in 2023
D'chica is an online retail store that specializes in providing shoes for infants and children, catering to both boys and girls. In addition to footwear, the company also offers a selection of apparel designed for young women and girls, which includes essential items such as bras, panties, and period care products. D'chica aims to support young girls through their developmental stages, providing both fashionable and functional items that facilitate their journey towards womanhood. By focusing on the specific needs of this demographic, D'chica positions itself as a valuable resource for parents seeking quality products for their children.

Suwasthi

Debt Financing in 2022
SuwasthiI specializes in developing products that are natural in their formulations and deliver results.

Zlade

Corporate Round in 2022
Zlade is a manufacturer of skincare and shaving products aimed at delivering quality at an affordable price. The company's product range includes razors, cartridges, and Ballistic trimmers, designed for both male and female consumers. Zlade's razors are crafted from Japanese chromium steel, which enhances the durability of the blade edge by making it less susceptible to micro-corrosion. Each blade is further treated with a coating of titanium and diamond-grade carbon, resulting in a sharper edge that retains its sharpness over time. Through its innovative approach, Zlade seeks to provide effective grooming solutions while maintaining affordability for its customers.

French Crown

Corporate Round in 2022
French Crown is a modern men's fashion brand focused on delivering sharp and minimal design aesthetics. The company prioritizes fit, structure, and elegance, catering to the tastes of the contemporary consumer. With a commitment to quality, French Crown blends contemporary design with traditional tailoring techniques, ensuring that each shirt reflects meticulous craftsmanship while remaining affordable. The brand operates multiple websites serving over 40 countries and maintains a physical presence in four major markets, allowing it to reach a diverse customer base effectively.

JSB Healthcare

Corporate Round in 2022
JSB Healthcare is a distributor specializing in home healthcare medical equipment and related products. The company offers a diverse range of items, including massage chairs, sports and fitness equipment, and wellness products, aimed at providing affordable healthcare solutions for customers. In addition to its product offerings, JSB Healthcare provides consulting, commissioning, and remedial support services, as well as treatment and medical assistance for various illnesses. Through its comprehensive approach, JSB Healthcare focuses on enhancing the quality of life for individuals in need of home health and wellness solutions.

The Clownfish

Corporate Round in 2021
The Clownfish is a manufacturer specializing in premium quality luggage and accessories, known for their durability and elegant design. The company offers a diverse range of products, including travel duffels, laptop briefcases, messenger bags, trolley bags, toiletry bags, wallets, women's clutches and handbags, backpacks, and belts. Their products are characterized by vibrant colors and appealing aesthetics, catering to consumers who value both functionality and style in their travel and everyday items.

WallMantra

Corporate Round in 2021
WallMantra is an e-commerce company based in New Delhi, India, specializing in home decor and utility products. Founded in 2013, the company operates an online platform that offers a diverse range of decorative items, including wall stickers, decals, paintings, frames, and wall art. By leveraging technology, WallMantra provides customers with the convenience of selecting a variety of home decor items in one place, enhancing the shopping experience for those looking to personalize their living spaces.

Setu Nutrition

Debt Financing in 2021
Setu Nutrition is a digital native nutrition brand that focuses on providing plant-based supplements tailored to individual health needs. The company aims to assist people in achieving their health goals through a combination of personalized plans and coaching. Setu offers a range of products formulated with a blend of vitamins and minerals designed to support immune function, enhance metabolism, and promote weight loss. By emphasizing dietary changes rather than solely relying on exercise, Setu Nutrition seeks to empower users to lead healthier lives.

Imagimake

Debt Financing in 2021
Imagimake specializes in creating innovative and constructive toys and games designed to enhance children's learning and creative development. With a diverse portfolio of over 30 products, the company focuses on online sales and aims to provide affordable play experiences that allow children to express their imagination. One of its notable offerings, Quill On, is an innovative play system based on the quilling technique, featuring patented tools and unique materials that make creating objects enjoyable and accessible for young users. The product line is developed by a skilled design team with expertise in play, product, graphic, and engineering design, who continuously generate exciting concepts to enrich children's playtime. Imagimake's mission is to bridge the gap between education and entertainment, offering toys that foster creativity and provide significant play value.

WaterScience

Debt Financing in 2021
WaterScience is a manufacturer of filters designed to purify non-drinking water, aiming to make such water affordable and accessible to a wide audience. The company produces a variety of products, including filters for showers and taps, which effectively remove chlorine and condition hard water. These filters enhance the quality of water, promoting healthier hair and skin while preventing contaminants. By focusing on non-drinking water purification, WaterScience addresses a significant need in the market, enabling customers to enjoy better water quality for daily use.

AmberStudent

Venture Round in 2021
AmberStudent is a leading long-term accommodation booking platform specifically designed for students, offering a streamlined process for finding and securing housing near universities worldwide. It addresses common challenges faced by students, such as complex paperwork and payment issues, by providing a user-friendly platform with over one million listed housing units across more than 80 cities and 400 universities. Serving over four million students annually, AmberStudent simplifies the search for various types of accommodations, including furnished rooms, studios, and flats, while ensuring proper background verification. The platform operates without the need for a local credit score or offline payment methods, making it accessible and affordable for students. With a current gross bookings value run-rate of $500 million, AmberStudent aims to reach $1 billion by 2024, solidifying its position as the largest and fastest-growing student housing platform globally.

Wellversed

Debt Financing in 2021
Wellversed, founded in 2018 by Aanan Khurma, Aditya Seth, and Ripunjay Chachan in Delhi, India, operates a portfolio of nutrition and supplement brands aimed at maximizing human potential. The company specializes in ultra-low carbohydrate and ultra-low glycemic food products made from natural ingredients. Wellversed's offerings allow individuals to enjoy their favorite foods while benefiting from the health advantages associated with a low-carb lifestyle.
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