Todacell

Todacell Ltd. operates a global mobile advertising network that connects advertisers and publishers, enabling them to optimize mobile advertising campaigns effectively. Founded in 2007 and headquartered in New York, with additional offices in London, Berlin, and Tel Aviv, Todacell offers proprietary technology that allows publishers to manage their ad inventory efficiently and improve campaign performance. The platform facilitates precise targeting using behavioral patterns, demographics, and contextual attributes, allowing advertisers to select from various ad formats and sizes tailored to their audience. By providing transparent ad placements, Todacell ensures that advertisers understand the effectiveness of their campaigns, while publishers benefit from enhanced monetization through better-targeted ads. The company is recognized as a leading mobile ad network, delivering more effective results than traditional mass ad networks by focusing on the unique needs of both advertisers and publishers.