Accel

Accel is a venture capital firm founded in 1983 in Palo Alto, California, that backs early and growth-stage technology startups worldwide. It concentrates on software, cloud, data, mobile, digital media, and adjacent sectors, including consumer and enterprise technology, fintech, security, and healthcare. The firm supports entrepreneurs with long-term guidance and the resources needed to build world-class, category-defining companies. Accel maintains offices in Palo Alto, San Francisco, London, and Bangalore, and has backed a broad portfolio featuring notable companies such as Atlassian, Facebook, Dropbox, Slack, Spotify, and Cloudera.

Pratik Agarwal

Principal

Casey Aylward

Partner

Mahendran Balachandran

Partner

Luca Bocchio

Partner

Philippe Botteri

Partner

Past deals in Consumer Electronics

Swish Robotics

Pre Seed Round in 2025
Embodied Intelligence for the Home

FreeUp

Series A in 2023
FreeUp is a pan-India social commerce platform designed to simplify and secure transactions between individuals. By addressing the trust deficit that often exists in peer-to-peer sales, FreeUp employs a verified transaction system and a reputation-based approach to foster community engagement. The platform allows users to buy and sell a diverse range of products, including fashion items, children's goods, home decor, beauty products, books, and gadgets. Additionally, FreeUp offers convenient doorstep pickup and delivery services, enabling users to easily sell their pre-loved or homemade items. Through its user-friendly interface, FreeUp aims to create a safe and enjoyable buying and selling experience for individuals across India.

CityMall

Series C in 2022
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

CityMall

Series B in 2021
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

CityMall

Series A in 2021
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

CityMall

Seed Round in 2020
CityMall is a community commerce platform designed to serve the approximately 300 million new internet users in small cities, towns, and villages across India. The company focuses on essential categories such as groceries, fresh and packaged FMCG, electronics, and fashion. By addressing the unique challenges faced by these consumers—such as trust issues, unfamiliarity with online transactions, and low average order values—CityMall aims to create a viable e-commerce solution. The platform leverages "Community Leaders" who act as local connectors, facilitating customer acquisition, localized marketing, and last-mile logistics. This community-oriented approach enables CityMall to effectively engage with its target audience and foster micro-entrepreneurship within these regions. Founded by alumni from IIT Delhi and IIT Roorkee, the company aspires to empower these local leaders to establish a prominent e-commerce presence for Bharat.

Onsitego

Series B in 2020
Onsitego is India's leading device-care provider offering extended warranties, damage protection, annual maintenance plans, and on-demand repair services for electronics and home appliances. It delivers services through retail stores and online marketplaces and partners with online retailers and brand-authorized service centers to enable pickup, servicing, and delivery of damaged devices. The company focuses on simplifying post-purchase ownership and improving customer satisfaction through reliable after-sales support.

Eder Labs (dba ColorIt)

Venture Round in 2019
Color is a personalised shopping assistant, that understands the user deeply and personally through language, it creates a persona graph that dynamically evolves with the user’s journey on the Internet. Color helps create a meaningful and personalised product curation, while ensuring personal data remains in the control of the user.

Rylo

Series B in 2018
Rylo Inc. is a technology company based in San Francisco, California, founded in 2015. It specializes in the development of a 360-degree camera designed to simplify the process of capturing and sharing high-quality video content. The company's innovative camera features advanced stabilization technology, enabling users to produce shake-free and horizon-leveled cinematic videos effortlessly. In addition to the hardware, Rylo also offers software that connects to the camera, allowing users to edit and enhance their videos easily. Originally known as Magenta Labs Inc., Rylo operates as a subsidiary of Visual Supply Company, benefiting from a team of engineers with backgrounds at Instagram and Apple.

Rylo

Series A in 2017
Rylo Inc. is a technology company based in San Francisco, California, founded in 2015. It specializes in the development of a 360-degree camera designed to simplify the process of capturing and sharing high-quality video content. The company's innovative camera features advanced stabilization technology, enabling users to produce shake-free and horizon-leveled cinematic videos effortlessly. In addition to the hardware, Rylo also offers software that connects to the camera, allowing users to edit and enhance their videos easily. Originally known as Magenta Labs Inc., Rylo operates as a subsidiary of Visual Supply Company, benefiting from a team of engineers with backgrounds at Instagram and Apple.

Fiverr

Series D in 2015
Fiverr operates an online marketplace connecting businesses with freelance talent offering digital services. Its platform spans over 300 categories, including graphic design, digital marketing, writing, video animation, music audio, programming technology, business, and lifestyle services.

MySmartPrice

Series B in 2015
MySmartPrice is an online platform founded in 2010 by Sitakanta Ray and Sulakshan Kumar, designed to assist users in making informed purchasing decisions. The platform offers a comprehensive price comparison engine that allows consumers to discover the best products across various categories, including mobiles, electronics, computers, fashion, lifestyle, cameras, books, and appliances. With a focus on providing an efficient shopping research and discovery experience, MySmartPrice enables users to find the best prices, deals, and offers from all major e-commerce stores in India. The platform has gained significant traction, serving over four million users monthly who rely on its services to simplify their online shopping experience. Additionally, MySmartPrice has expanded its offerings with MSP Fashion, which helps users curate their seasonal looks by featuring a diverse range of global brands.

Rylo

Seed Round in 2015
Rylo Inc. is a technology company based in San Francisco, California, founded in 2015. It specializes in the development of a 360-degree camera designed to simplify the process of capturing and sharing high-quality video content. The company's innovative camera features advanced stabilization technology, enabling users to produce shake-free and horizon-leveled cinematic videos effortlessly. In addition to the hardware, Rylo also offers software that connects to the camera, allowing users to edit and enhance their videos easily. Originally known as Magenta Labs Inc., Rylo operates as a subsidiary of Visual Supply Company, benefiting from a team of engineers with backgrounds at Instagram and Apple.

Shopmonk

Venture Round in 2015
Shopmonk is an online marketplace that specializes in a diverse range of technology-related products. The company offers an extensive selection, including digital devices, smartphones, watches, and music players. By connecting customers with a global assortment of reputable brands, Shopmonk aims to provide reliable deals and a convenient shopping experience for tech enthusiasts.

DJI

Funding Round in 2015
DJI is a leading developer and manufacturer of innovative drone and camera technology for both commercial and recreational use. Based in Shenzhen, China's Silicon Valley, DJI benefits from direct access to suppliers, raw materials, and a talented workforce. Since its establishment in 2006, DJI has expanded globally with offices in multiple countries. As a privately owned company, DJI focuses on supporting creative, commercial, and nonprofit applications of their technology, aiming to redefine camera placement and motion through their flying and camera stabilization systems. Their vision is to empower users to capture images that were once considered out of reach, solidifying their position as a pioneer in the industry.

Onsitego

Seed Round in 2015
Onsitego is India's leading device-care provider offering extended warranties, damage protection, annual maintenance plans, and on-demand repair services for electronics and home appliances. It delivers services through retail stores and online marketplaces and partners with online retailers and brand-authorized service centers to enable pickup, servicing, and delivery of damaged devices. The company focuses on simplifying post-purchase ownership and improving customer satisfaction through reliable after-sales support.

Onsitego

Series A in 2015
Onsitego is India's leading device-care provider offering extended warranties, damage protection, annual maintenance plans, and on-demand repair services for electronics and home appliances. It delivers services through retail stores and online marketplaces and partners with online retailers and brand-authorized service centers to enable pickup, servicing, and delivery of damaged devices. The company focuses on simplifying post-purchase ownership and improving customer satisfaction through reliable after-sales support.

Fiverr

Series C in 2014
Fiverr operates an online marketplace connecting businesses with freelance talent offering digital services. Its platform spans over 300 categories, including graphic design, digital marketing, writing, video animation, music audio, programming technology, business, and lifestyle services.

Flipkart

Series G in 2014
Flipkart is an Indian e-commerce marketplace offering over 30 million products across 70-plus categories, including books, electronics, home goods, and health care items. Headquartered in Bengaluru, it serves about 75 million registered users with around 10 million daily visits and ships roughly 8 million orders each month. Founded in 2007 by Binny and Sachin Bansal, Flipkart grew into a leading online retailer and was acquired by Walmart in 2018. The platform leverages technology and a large-scale logistics network to enable buyers and sellers to transact across a broad range of consumer goods.

MySmartPrice

Series A in 2014
MySmartPrice is an online platform founded in 2010 by Sitakanta Ray and Sulakshan Kumar, designed to assist users in making informed purchasing decisions. The platform offers a comprehensive price comparison engine that allows consumers to discover the best products across various categories, including mobiles, electronics, computers, fashion, lifestyle, cameras, books, and appliances. With a focus on providing an efficient shopping research and discovery experience, MySmartPrice enables users to find the best prices, deals, and offers from all major e-commerce stores in India. The platform has gained significant traction, serving over four million users monthly who rely on its services to simplify their online shopping experience. Additionally, MySmartPrice has expanded its offerings with MSP Fashion, which helps users curate their seasonal looks by featuring a diverse range of global brands.

Nextbit Systems

Series A in 2014
Nextbit Systems Inc. is a mobile technology company that designs and manufactures Android smartphones and accessories. Incorporated in 2012 and based in San Francisco, California, the company primarily sells its products online. Nextbit Systems also develops a software platform for mobile devices, focusing on innovative design and technology integration. As of January 30, 2017, it operates as a subsidiary of Razer Inc.

Dropcam

Series C in 2013
Dropcam is a company that specializes in cloud-based Wi-Fi video monitoring solutions, enabling users to stay connected with their homes, businesses, and pets from anywhere. The company offers a range of products, including the Dropcam and Dropcam Pro cameras, which can be accessed remotely via smartphones, tablets, or computers. In addition to the cameras, Dropcam provides an optional Cloud Recording service that allows users to record and playback live video feeds. This combination of hardware and a web-based platform facilitates effective home monitoring and enhances users' ability to ensure the safety and well-being of their environments.

Flipkart

Series E in 2013
Flipkart is an Indian e-commerce marketplace offering over 30 million products across 70-plus categories, including books, electronics, home goods, and health care items. Headquartered in Bengaluru, it serves about 75 million registered users with around 10 million daily visits and ships roughly 8 million orders each month. Founded in 2007 by Binny and Sachin Bansal, Flipkart grew into a leading online retailer and was acquired by Walmart in 2018. The platform leverages technology and a large-scale logistics network to enable buyers and sellers to transact across a broad range of consumer goods.

Flipkart

Series D in 2012
Flipkart is an Indian e-commerce marketplace offering over 30 million products across 70-plus categories, including books, electronics, home goods, and health care items. Headquartered in Bengaluru, it serves about 75 million registered users with around 10 million daily visits and ships roughly 8 million orders each month. Founded in 2007 by Binny and Sachin Bansal, Flipkart grew into a leading online retailer and was acquired by Walmart in 2018. The platform leverages technology and a large-scale logistics network to enable buyers and sellers to transact across a broad range of consumer goods.

Dropcam

Series B in 2012
Dropcam is a company that specializes in cloud-based Wi-Fi video monitoring solutions, enabling users to stay connected with their homes, businesses, and pets from anywhere. The company offers a range of products, including the Dropcam and Dropcam Pro cameras, which can be accessed remotely via smartphones, tablets, or computers. In addition to the cameras, Dropcam provides an optional Cloud Recording service that allows users to record and playback live video feeds. This combination of hardware and a web-based platform facilitates effective home monitoring and enhances users' ability to ensure the safety and well-being of their environments.

Fiverr

Series B in 2012
Fiverr operates an online marketplace connecting businesses with freelance talent offering digital services. Its platform spans over 300 categories, including graphic design, digital marketing, writing, video animation, music audio, programming technology, business, and lifestyle services.

Endorse

Series A in 2012
Endorse is a mobile offline marketing platform designed for consumer product companies, enabling them to connect with shoppers on an individual level. The company allows consumers to earn rewards for their loyalty to favorite brands, effectively closing the online-to-offline purchase loop. By utilizing item-level receipt data, Endorse provides personalized offers tailored to consumers' purchase histories and social media profiles. This approach helps brands enhance their marketing strategies and engage customers more effectively, ultimately driving proven retail sales in physical stores.

Dropcam

Series A in 2011
Dropcam is a company that specializes in cloud-based Wi-Fi video monitoring solutions, enabling users to stay connected with their homes, businesses, and pets from anywhere. The company offers a range of products, including the Dropcam and Dropcam Pro cameras, which can be accessed remotely via smartphones, tablets, or computers. In addition to the cameras, Dropcam provides an optional Cloud Recording service that allows users to record and playback live video feeds. This combination of hardware and a web-based platform facilitates effective home monitoring and enhances users' ability to ensure the safety and well-being of their environments.

LetsBuy.com

Series A in 2011
Letsbuy.com aims to be one of the largest Internet retailers of branded computer technology and digital lifestyle products with more than 5000 products from top international and domestic brands. Our business philosophy is simple: offer consumers and businesses what they want, when they want it. Our direct association with all the major brands means our customers will always find special deals on great products from the biggest names in the industry. And to help our customers choose the right products, we make it easy to find availability, pricing, reviews and ratings. At Letsbuy.com, our focus has always been on helping customers save time and money. This is why we’ve invested in building a website that allows them to securely manage their accounts without intervention. It’s the empowering, 24/7 self service approach that ensures we keep our customers satisfied, and our prices competitive.

Flipkart

Series A in 2009
Flipkart is an Indian e-commerce marketplace offering over 30 million products across 70-plus categories, including books, electronics, home goods, and health care items. Headquartered in Bengaluru, it serves about 75 million registered users with around 10 million daily visits and ships roughly 8 million orders each month. Founded in 2007 by Binny and Sachin Bansal, Flipkart grew into a leading online retailer and was acquired by Walmart in 2018. The platform leverages technology and a large-scale logistics network to enable buyers and sellers to transact across a broad range of consumer goods.

Gigle Networks

Series B in 2007
Gigle Networks, established in 2005 with headquarters in Barcelona, Spain, and an additional office in Edinburgh, UK, specializes in developing and manufacturing system-on-chip integrated circuits tailored for home networking applications. The company offers comprehensive solutions that enable multimedia connectivity throughout homes via wired and wireless Ethernet without requiring new wiring installations.

Gigle Networks

Series A in 2006
Gigle Networks, established in 2005 with headquarters in Barcelona, Spain, and an additional office in Edinburgh, UK, specializes in developing and manufacturing system-on-chip integrated circuits tailored for home networking applications. The company offers comprehensive solutions that enable multimedia connectivity throughout homes via wired and wireless Ethernet without requiring new wiring installations.

Support.com

Series B in 1999
Support.com provides customer support services and cloud-based software primarily in the United States, focusing on both consumer and small to medium business markets. The company offers outsourced support solutions tailored for various clients, including service providers, retailers, and technology companies. Their services encompass device set-up, troubleshooting, virus and malware removal, and support for wireless networks and home automation systems. Additionally, Support.com Cloud, their software-as-a-service solution, optimizes customer interactions and enhances user experience by facilitating self-service and resolving complex technical issues. The company also offers end-user software products, such as SUPERAntiSpyware, which provides malware protection. Founded in 1997 and headquartered in Wilmington, Delaware, Support.com aims to keep clients productive and secure through its comprehensive technology support services.

Support.com

Series A in 1997
Support.com provides customer support services and cloud-based software primarily in the United States, focusing on both consumer and small to medium business markets. The company offers outsourced support solutions tailored for various clients, including service providers, retailers, and technology companies. Their services encompass device set-up, troubleshooting, virus and malware removal, and support for wireless networks and home automation systems. Additionally, Support.com Cloud, their software-as-a-service solution, optimizes customer interactions and enhances user experience by facilitating self-service and resolving complex technical issues. The company also offers end-user software products, such as SUPERAntiSpyware, which provides malware protection. Founded in 1997 and headquartered in Wilmington, Delaware, Support.com aims to keep clients productive and secure through its comprehensive technology support services.

Nymble

Nymble designs and manufactures smart kitchen appliances for both commercial and residential sectors. Its devices include built-in cameras to monitor food during cooking and use artificial intelligence to control heat with high precision, reducing the risk of burning and delivering consistent results, enabling users to prepare fresh meals more easily.
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