Socedo

Socedo, Inc., based in Seattle, Washington, specializes in automated social media lead generation solutions tailored for B2B marketers. Founded in 2011, the company utilizes social intent data from platforms like Twitter to identify potential prospects who demonstrate interest in specific areas. Socedo's system enables clients to connect with these leads based on real-time behaviors, such as interactions with competitors or relevant keywords. In addition to discovering new prospects, Socedo enhances existing lead data by providing demographic and behavioral insights, which can be integrated into marketing automation platforms like Marketo. This capability allows marketers to engage with leads effectively, monitor their social media activities, and identify sales opportunities. Notable clients include brands such as Microsoft and F5.