BDMI

BDMI is a New York-based venture capital firm that specializes in early-stage investments in innovative digital media technologies, products, and distribution channels across North America, Europe, and Israel. Primarily focusing on Series A and B investments, BDMI also operates a seed fund that encompasses approximately 20 companies. The firm typically invests between $500,000 and $3 million in startups, aiming to accelerate growth through both financial support and management resources. BDMI leverages its close connection to Bertelsmann, an international media company with consolidated revenues exceeding $25 billion, which operates across various sectors including television, book publishing, magazine publishing, music, and media services. This relationship enables BDMI to not only provide capital but also to support startups through an extensive network of contacts within Bertelsmann and the broader media landscape.

Brendan Brits

Associate

Past deals in Advertising

tvScientific

Convertible Note in 2024
TvScientific is a performance advertising platform focused on making connected TV (CTV) advertising accessible and measurable for brands and applications of all sizes. The platform utilizes data to demonstrate the true value of TV advertising while simplifying and automating the processes of CTV buying and optimization. TvScientific offers real-time reporting that allows users to monitor campaign performance effectively, ensuring that their advertising efforts achieve optimal results. Additionally, the platform features Always-On Incrementality testing, which provides insights into the incremental value generated by CTV campaigns, further assuring users that their marketing strategies are effective. By combining intuitive campaign management with digital-like measurement and attribution, TvScientific enables businesses to harness CTV as a scalable performance channel.

Letterhead

Seed Round in 2023
Letterhead is a digital publishing platform that simplifies the creation, distribution, and monetization of email newsletters. By automating key processes, it allows users to efficiently manage their newsletter content while integrating advertising and subscription features. The platform offers a range of customizable templates, enabling users to produce high-quality newsletters that can engage audiences effectively. With its focus on streamlining operations, Letterhead addresses the challenges of producing consistent newsletters, making it easier for users to drive revenue through ad placements and paid memberships.

Barometer

Seed Round in 2023
Barometer is a company that offers an application aimed at helping organizations address biases in their text data. The company has developed an AI measurement platform specifically tailored for brand suitability in podcast advertising. This platform analyzes podcast content for various characteristics, including bias, language formality, and sensationalism. By utilizing artificial intelligence, Barometer provides transparent ratings that equip advertisers with essential metrics, allowing them to make informed decisions regarding their advertising strategies. Through its innovative approach, Barometer seeks to enhance accountability and promote fairness in media content.

Breef

Venture Round in 2022
Breef is a marketing agency platform that connects brands with boutique agencies to fulfill their digital and creative needs. Founded in New York by George Raptis and Emily Bibb, Breef allows users to post projects and find suitable agencies for various purposes, including digital marketing, web development, paid advertising, branding, creative campaigns, and public relations. The platform streamlines the process of finding and engaging with agencies, enabling clients to save time and resources on their advertising campaigns.

Digiphy

Pre Seed Round in 2022
Digiphy operates a SaaS platform that enhances the connection between companies and consumers by transforming physical products and marketing materials into interactive digital experiences. This platform allows brands to deliver dynamic content at relevant moments, effectively turning each product into an ongoing digital marketing channel. By facilitating the collection of first-party and zero-party data, Digiphy helps businesses gain valuable insights, foster trust, and convert one-time buyers into loyal customers. The service aims to elevate brand storytelling, increase transparency, and accelerate sales while deepening consumer engagement.

Memorable

Pre Seed Round in 2022
Memorable is an AI-driven creative optimization platform that focuses on enhancing the effectiveness of advertising through advanced cognitive science techniques. Originating from research at MIT, the company employs brain-inspired deep learning models to assess the memorability and attention potential of visual content, including videos and images. Memorable’s technology allows businesses to predict the cognitive impact of their advertising materials, forecast conversion metrics for various audiences, and adjust content to achieve optimal performance before publication. This innovative approach is utilized by leading brands in the marketing sector, enabling them to make informed decisions based on key metrics related to branding and conversion.

Bounty

Seed Round in 2022
Bounty is a web application that facilitates monetization for TikTok creators by allowing them to earn cashback through their brand reviews and recommendations. The platform incentivizes users to generate content based on their interactions and views, providing a financial reward for their engagement. This model not only benefits creators but also enables advertisers to access valuable user-generated content, enhancing their marketing efforts and reaching targeted audiences effectively. Bounty serves as a bridge between content creators and brands, fostering a collaborative environment that promotes both creativity and commercial opportunities.

Podsights

Venture Round in 2021
Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.

Boostr

Series A in 2020
Boostr, Inc. is a developer of a customer relationship management (CRM) platform tailored for media and advertising companies. Established in 2015 and headquartered in Los Gatos, California, with an additional office in New York, the company offers a comprehensive CRM solution that facilitates advertising sales management, revenue tracking, and client relationship management. Boostr's platform includes features for forecasting, delivery pacing, pipeline management, and sales activity monitoring, enabling users to streamline their advertising processes and improve profitability. The system provides notifications for ad campaign delivery pacing and automates various workflow tasks, allowing clients to effectively manage their revenue leads and sales activities across both direct and indirect channels.

Podsights

Seed Round in 2020
Podsights is a company that specializes in analytics, reporting, and attribution for podcast advertising. Founded in 2018 and based in New York, it offers a platform that provides podcast publishers and advertisers with actionable data and insights. This enables users to effectively target their content and measure the performance of their campaigns. Podsights replaces traditional methods of reporting, such as emailing download numbers and audio files, with modern, real-time analytics that allow for precise tracking of podcast listens and their impact on on-site activity. By utilizing a pixel-based measurement solution, Podsights equips advertisers with critical information about the effectiveness of their campaigns, contributing to a more data-driven approach to podcast advertising.

Full Fill

Seed Round in 2019
Full Fill is a video advertising technology company.

Boostr

Convertible Note in 2019
Boostr, Inc. is a developer of a customer relationship management (CRM) platform tailored for media and advertising companies. Established in 2015 and headquartered in Los Gatos, California, with an additional office in New York, the company offers a comprehensive CRM solution that facilitates advertising sales management, revenue tracking, and client relationship management. Boostr's platform includes features for forecasting, delivery pacing, pipeline management, and sales activity monitoring, enabling users to streamline their advertising processes and improve profitability. The system provides notifications for ad campaign delivery pacing and automates various workflow tasks, allowing clients to effectively manage their revenue leads and sales activities across both direct and indirect channels.

ART19

Convertible Note in 2019
ART19, Inc. specializes in podcast hosting, distribution, and ad serving technologies aimed at enhancing the monetization capabilities for content creators and advertisers. Founded in 2011 and headquartered in Oakland, California, the company offers tools that address challenges in ad targeting, replacement, and measurement. Its WarpFeed technology facilitates near real-time RSS ad insertion, which enables regional and international advertising and helps monetize back catalogs. By providing advanced listening metrics and a comprehensive platform for managing content and advertising operations, ART19 supports publishers and brands in maximizing revenue opportunities within the rapidly growing podcasting industry.

Boostr

Convertible Note in 2019
Boostr, Inc. is a developer of a customer relationship management (CRM) platform tailored for media and advertising companies. Established in 2015 and headquartered in Los Gatos, California, with an additional office in New York, the company offers a comprehensive CRM solution that facilitates advertising sales management, revenue tracking, and client relationship management. Boostr's platform includes features for forecasting, delivery pacing, pipeline management, and sales activity monitoring, enabling users to streamline their advertising processes and improve profitability. The system provides notifications for ad campaign delivery pacing and automates various workflow tasks, allowing clients to effectively manage their revenue leads and sales activities across both direct and indirect channels.

Nativo

Series B in 2019
Nativo, established in 2010, is a technology company based in El Segundo, California, with additional offices in major U.S. cities and London. It specializes in developing a software platform that facilitates native advertising services for both brand advertisers and publishers. The platform enables brands to plan, buy, manage, deliver, optimize, and measure native ad campaigns, while publishers can build, host, serve, and report on these campaigns across their web and mobile properties. Over 300 brands and 350 publishers use Nativo's platform to scale, automate, and measure native ads, enhancing audience engagement and expanding revenue potential.

Pathmatics

Corporate Round in 2018
Pathmatics, Inc., established in 2011 and headquartered in Santa Monica, California, specializes in providing a comprehensive digital advertising intelligence platform. This platform offers insights into the performance of brands, competitors, and industries across various advertising channels such as display, social, video, mobile, and native. By utilizing Pathmatics' technology, clients can optimize their media spending, strategically position their marketing efforts, and anticipate competitor moves. The company's data powers offerings by Nielsen and Kantar Media, and is used by prominent agencies like Mindshare, Mediacom, and Possible.

Boostr

Seed Round in 2018
Boostr, Inc. is a developer of a customer relationship management (CRM) platform tailored for media and advertising companies. Established in 2015 and headquartered in Los Gatos, California, with an additional office in New York, the company offers a comprehensive CRM solution that facilitates advertising sales management, revenue tracking, and client relationship management. Boostr's platform includes features for forecasting, delivery pacing, pipeline management, and sales activity monitoring, enabling users to streamline their advertising processes and improve profitability. The system provides notifications for ad campaign delivery pacing and automates various workflow tasks, allowing clients to effectively manage their revenue leads and sales activities across both direct and indirect channels.

A Million Ads

Seed Round in 2018
A Million Ads Limited, founded in 2015 and based in London, United Kingdom, specializes in digital audio advertising services. The company utilizes contextual and audience-level data to deliver highly relevant and personalized advertisements to listeners. Its proprietary technology, the AMA studio, leverages various data sources—including purchase history, loyalty status, music preferences, and listener location—to tailor every aspect of an ad, such as voiceover and sound effects. A Million Ads also features a fully automated decision-making engine that can serve multiple ad versions through a single tag, achieving over 10 billion ad impressions across diverse audio formats, including streaming, podcasts, and broadcast radio. Additionally, the company's in-house creative team collaborates with leading brands to produce engaging campaigns. Independent third-party studies indicate that A Million Ads' campaigns positively impact key performance metrics such as brand recall, foot traffic, and sales.

Vemba

Series A in 2017
Vemba is a digital publishing technology platform that specializes in video distribution. It offers a player-agnostic solution that enables publishers to seamlessly integrate third-party video content and advertising into their existing editorial processes and workflows. This approach allows media companies to maintain better control over their content while featuring original and complementary videos without the complications associated with third-party players or advertising restrictions. By positioning itself at the center of content transactions, Vemba provides both content owners and publishers with real-time analytics on the performance of their videos and advertisements, irrespective of the underlying video player, ad server, or content delivery network. This functionality aims to enhance audience engagement and maximize revenue potential for media companies.

Boostr

Seed Round in 2017
Boostr, Inc. is a developer of a customer relationship management (CRM) platform tailored for media and advertising companies. Established in 2015 and headquartered in Los Gatos, California, with an additional office in New York, the company offers a comprehensive CRM solution that facilitates advertising sales management, revenue tracking, and client relationship management. Boostr's platform includes features for forecasting, delivery pacing, pipeline management, and sales activity monitoring, enabling users to streamline their advertising processes and improve profitability. The system provides notifications for ad campaign delivery pacing and automates various workflow tasks, allowing clients to effectively manage their revenue leads and sales activities across both direct and indirect channels.

ART19

Series A in 2017
ART19, Inc. specializes in podcast hosting, distribution, and ad serving technologies aimed at enhancing the monetization capabilities for content creators and advertisers. Founded in 2011 and headquartered in Oakland, California, the company offers tools that address challenges in ad targeting, replacement, and measurement. Its WarpFeed technology facilitates near real-time RSS ad insertion, which enables regional and international advertising and helps monetize back catalogs. By providing advanced listening metrics and a comprehensive platform for managing content and advertising operations, ART19 supports publishers and brands in maximizing revenue opportunities within the rapidly growing podcasting industry.

OmniVirt

Seed Round in 2016
OmniVirt is a technology company based in Millbrae, California, specializing in a virtual reality and 360° video distribution platform for brands and publishers. Established in 2012, the platform allows brands to easily upload, promote, and analyze immersive advertising content across a wide network of publishers. OmniVirt's innovative technology supports the creation of various ad formats, including 360°, 3D, VR, and AR, which have been shown to deliver significantly higher performance compared to traditional advertising methods. The platform is designed to be ad platform agnostic and boasts 99% browser compatibility, making it accessible for digital marketers. OmniVirt is recognized for its collaboration with renowned publishers such as The New York Times, The Wall Street Journal, and Forbes, enhancing the reach and effectiveness of immersive advertising campaigns.

Vemba

Series A in 2016
Vemba is a digital publishing technology platform that specializes in video distribution. It offers a player-agnostic solution that enables publishers to seamlessly integrate third-party video content and advertising into their existing editorial processes and workflows. This approach allows media companies to maintain better control over their content while featuring original and complementary videos without the complications associated with third-party players or advertising restrictions. By positioning itself at the center of content transactions, Vemba provides both content owners and publishers with real-time analytics on the performance of their videos and advertisements, irrespective of the underlying video player, ad server, or content delivery network. This functionality aims to enhance audience engagement and maximize revenue potential for media companies.

Pathmatics

Series A in 2016
Pathmatics, Inc., established in 2011 and headquartered in Santa Monica, California, specializes in providing a comprehensive digital advertising intelligence platform. This platform offers insights into the performance of brands, competitors, and industries across various advertising channels such as display, social, video, mobile, and native. By utilizing Pathmatics' technology, clients can optimize their media spending, strategically position their marketing efforts, and anticipate competitor moves. The company's data powers offerings by Nielsen and Kantar Media, and is used by prominent agencies like Mindshare, Mediacom, and Possible.

ZergNet

Venture Round in 2015
ZergNet is a content recommendation company that specializes in driving incremental traffic and unique visitors to its partners. By integrating its content recommendation module, ZergNet promotes clients' content across a network of major publishing partners, including well-known media companies. This approach not only enhances visibility but also allows for targeted return traffic to specific areas such as video and sponsored sections. Through its services, ZergNet helps digital publishers monetize their content and expand their audience by delivering curated and relevant recommendations. As a result, larger partners benefit from a substantial influx of unique visitors daily, contributing to increased sales revenue.

Marfeel

Series B in 2015
Marfeel is an ad tech company that specializes in helping publishers create, optimize, and monetize mobile websites. It uses proprietary technology to analyze a publisher's audience, user habits, and behavior, then dynamically adjusts the mobile site layout to maximize readership, engagement, and ad revenue. Marfeel's platform also ensures content consistency across all channels and simplifies mobile site maintenance. With over 20,000 global ad network partnerships, Marfeel delivers top-paying ads from premium advertisers, reaching over 500 million readers monthly. Recognized by industry leaders like Google and WIRED, Marfeel is backed by strategic investors in the mobile space.

Nativo

Series B in 2015
Nativo, established in 2010, is a technology company based in El Segundo, California, with additional offices in major U.S. cities and London. It specializes in developing a software platform that facilitates native advertising services for both brand advertisers and publishers. The platform enables brands to plan, buy, manage, deliver, optimize, and measure native ad campaigns, while publishers can build, host, serve, and report on these campaigns across their web and mobile properties. Over 300 brands and 350 publishers use Nativo's platform to scale, automate, and measure native ads, enhancing audience engagement and expanding revenue potential.

Iris.TV

Series A in 2015
Iris.TV, Inc. is a cloud-based platform that enhances video programming for publishers and content owners by facilitating personalized video streaming and improving audience engagement across multiple devices. Founded in 2009 and headquartered in Los Angeles, with an office in New York, the company offers a suite of tools that includes Adaptive Stream for real-time personalized streaming, Asset IQ for automated data structuring and optimization, and IRIS Vision for business intelligence and programming management. By integrating artificial intelligence and machine learning, Iris.TV automates the delivery of customized content based on audience preferences and behaviors. The platform also provides data connectivity to improve viewing experiences and advertising outcomes, enabling scalable solutions for contextual ad targeting, verification, and video recommendations, thereby maximizing video consumption while simplifying operational processes for web, mobile, and OTT distribution.

Skimlinks

Series C in 2015
Skimlinks is a leading commerce content monetization platform that enables publishers to diversify their revenue streams, reducing reliance on traditional advertising. By utilizing Skimlinks' technology, publishers automatically earn a share of sales generated from monetized product links embedded in their commerce-related content. This system allows readers to click on these links, leading to purchases that generate revenue for the publishers. Skimlinks provides access to over 60 affiliate networks, facilitating commission earnings from approximately 27,000 merchants worldwide. In 2017, the platform's annual e-commerce transactions exceeded $1 billion. The company counts many prominent clients among its users, including some of the top publishers in the US and UK, such as Conde Nast, Hearst, and Buzzfeed. Skimlinks continuously develops innovative solutions to enhance click-through rates and earnings per click for its users.

ZergNet

Series A in 2014
ZergNet is a content recommendation company that specializes in driving incremental traffic and unique visitors to its partners. By integrating its content recommendation module, ZergNet promotes clients' content across a network of major publishing partners, including well-known media companies. This approach not only enhances visibility but also allows for targeted return traffic to specific areas such as video and sponsored sections. Through its services, ZergNet helps digital publishers monetize their content and expand their audience by delivering curated and relevant recommendations. As a result, larger partners benefit from a substantial influx of unique visitors daily, contributing to increased sales revenue.

Jukin Media

Venture Round in 2014
Jukin Media is a leading global entertainment company specializing in user-generated video content. Founded over a decade ago, it facilitates monetization for amateur video creators by marketing their content to media companies and advertisers seeking authentic, engaging material. With a library of over 50,000 curated UGC videos, Jukin Media offers licensing starting at $49 per clip, serving prominent clients such as Disney, Paramount, CBS, and others. Its content has collectively amassed over 110 billion lifetime views and is continually updated with trending topics daily. The company also produces long-form content and operates popular brands like FailArmy and People Are Awesome, reaching over 200 million fans worldwide. Jukin Media's expertise lies in efficiently sourcing, packaging, and delivering high-quality UGC while handling licensing and payment requirements, saving partners time and resources.

Jukin Media

Venture Round in 2014
Jukin Media is a leading global entertainment company specializing in user-generated video content. Founded over a decade ago, it facilitates monetization for amateur video creators by marketing their content to media companies and advertisers seeking authentic, engaging material. With a library of over 50,000 curated UGC videos, Jukin Media offers licensing starting at $49 per clip, serving prominent clients such as Disney, Paramount, CBS, and others. Its content has collectively amassed over 110 billion lifetime views and is continually updated with trending topics daily. The company also produces long-form content and operates popular brands like FailArmy and People Are Awesome, reaching over 200 million fans worldwide. Jukin Media's expertise lies in efficiently sourcing, packaging, and delivering high-quality UGC while handling licensing and payment requirements, saving partners time and resources.

Marfeel

Series A in 2013
Marfeel is an ad tech company that specializes in helping publishers create, optimize, and monetize mobile websites. It uses proprietary technology to analyze a publisher's audience, user habits, and behavior, then dynamically adjusts the mobile site layout to maximize readership, engagement, and ad revenue. Marfeel's platform also ensures content consistency across all channels and simplifies mobile site maintenance. With over 20,000 global ad network partnerships, Marfeel delivers top-paying ads from premium advertisers, reaching over 500 million readers monthly. Recognized by industry leaders like Google and WIRED, Marfeel is backed by strategic investors in the mobile space.

Nativo

Series A in 2013
Nativo, established in 2010, is a technology company based in El Segundo, California, with additional offices in major U.S. cities and London. It specializes in developing a software platform that facilitates native advertising services for both brand advertisers and publishers. The platform enables brands to plan, buy, manage, deliver, optimize, and measure native ad campaigns, while publishers can build, host, serve, and report on these campaigns across their web and mobile properties. Over 300 brands and 350 publishers use Nativo's platform to scale, automate, and measure native ads, enhancing audience engagement and expanding revenue potential.

StyleHaul

Series B in 2013
StyleHaul, Inc. is a digital and social media company specializing in women's lifestyle content, founded in 2011 and headquartered in Los Angeles, California, with additional offices in major cities worldwide. The company offers a range of channels, including StyleHaulMundo, which provides beauty tips and tutorials primarily for Spanish and Portuguese-speaking audiences; StyleMeFIT, focusing on health and fitness content; and StyleMeTV, a community platform on YouTube. By partnering with global brands, StyleHaul has created innovative multi-platform marketing programs that have transformed the relationship between brands and content creators. This approach emphasizes meaningful engagement and community building, positioning StyleHaul as a leader in the evolving digital landscape. As of November 2014, StyleHaul operates as a subsidiary of RTL Group SA.

Pathmatics

Seed Round in 2013
Pathmatics, Inc., established in 2011 and headquartered in Santa Monica, California, specializes in providing a comprehensive digital advertising intelligence platform. This platform offers insights into the performance of brands, competitors, and industries across various advertising channels such as display, social, video, mobile, and native. By utilizing Pathmatics' technology, clients can optimize their media spending, strategically position their marketing efforts, and anticipate competitor moves. The company's data powers offerings by Nielsen and Kantar Media, and is used by prominent agencies like Mindshare, Mediacom, and Possible.

Regiohelden

Series A in 2012
Regiohelden GmbH, founded in 2010 and based in Stuttgart, Germany, specializes in providing online marketing services tailored for small businesses, entrepreneurs, and regional companies. The company focuses on search engine optimization and marketing, helping local advertisers reach their online audience, convert prospects into clients, and measure campaign results effectively. Regiohelden enables its clients to leverage the internet for business growth, supporting them with targeted digital marketing strategies.

Semasio

Series A in 2012
Semasio GmbH, founded in 2010 and headquartered in Hamburg, Germany, specializes in user intelligence and targeting solutions for digital advertising. The company leverages statistical modeling and machine learning to provide a platform that helps marketers build detailed user profiles and identify target groups. Semasio's offerings include Audience Targeting, Contextual Targeting, and Brand Fit Targeting, utilizing Natural Language Processing to analyze website content and create comprehensive profiles for both websites and users. This enables clients, including global agency networks and advertisers, to strategically address specific audiences and optimize their advertising efforts. Additionally, Semasio's technology allows for precise control over the contextual placements of online advertising content, ensuring relevance and efficiency. With development centers in Denmark and Portugal, Semasio is dedicated to enhancing the effectiveness of programmatic advertising in a privacy-conscious environment.

Adspert

Series A in 2012
Adspert is a Berlin-based ad tech company that specializes in optimizing pay-per-click (PPC) advertising campaigns for e-commerce businesses on platforms such as Amazon, eBay, Google, and Bing. By utilizing an artificial intelligence algorithm, Adspert's bid management tool automates the optimization process, including bid adjustments, seasonal considerations, and performance forecasting. This technology helps over 300 brands and agencies globally improve their advertising performance while saving time in their daily operations. Adspert provides a reporting dashboard to track campaign performance, enabling clients to achieve their business objectives more effectively.

Regiohelden

Venture Round in 2012
Regiohelden GmbH, founded in 2010 and based in Stuttgart, Germany, specializes in providing online marketing services tailored for small businesses, entrepreneurs, and regional companies. The company focuses on search engine optimization and marketing, helping local advertisers reach their online audience, convert prospects into clients, and measure campaign results effectively. Regiohelden enables its clients to leverage the internet for business growth, supporting them with targeted digital marketing strategies.

Regiohelden

Seed Round in 2011
Regiohelden GmbH, founded in 2010 and based in Stuttgart, Germany, specializes in providing online marketing services tailored for small businesses, entrepreneurs, and regional companies. The company focuses on search engine optimization and marketing, helping local advertisers reach their online audience, convert prospects into clients, and measure campaign results effectively. Regiohelden enables its clients to leverage the internet for business growth, supporting them with targeted digital marketing strategies.

Skimlinks

Series B in 2011
Skimlinks is a leading commerce content monetization platform that enables publishers to diversify their revenue streams, reducing reliance on traditional advertising. By utilizing Skimlinks' technology, publishers automatically earn a share of sales generated from monetized product links embedded in their commerce-related content. This system allows readers to click on these links, leading to purchases that generate revenue for the publishers. Skimlinks provides access to over 60 affiliate networks, facilitating commission earnings from approximately 27,000 merchants worldwide. In 2017, the platform's annual e-commerce transactions exceeded $1 billion. The company counts many prominent clients among its users, including some of the top publishers in the US and UK, such as Conde Nast, Hearst, and Buzzfeed. Skimlinks continuously develops innovative solutions to enhance click-through rates and earnings per click for its users.

Pay by Shopping (deal united)

Series B in 2011
Pay by Shopping is an innovative tool that can be used to reach new customers, increase website traffic, and to raise conversion rates. Available on browser games, via Mobile, and as a Facebook-App, Pay by Shopping enables users to earn virtual currency and items, such as rebates, from a Publisher by shopping at an Advertiser. It drives incremental revenue for Publishers while at the same time serving as a performance marketing tool for online Advertisers. Advertisers gain new customers and see increased sales. Current partnerships include Facebook, OTTO, Zalando, Ubisoft, and Bigpoint. Pay by Shopping is a product of deal united GmbH. The firm is based in Munich with offices in Paris and San Francisco.

Mojiva

Venture Round in 2011
Mojiva Inc. is the parent company of the Mojiva, the mobile ad network and the Mocean Mobile, the mobile ad serving platform. It is led by a team of advertising and media veterans from Google, DoubleClick, Yahoo, Nokia and AdMob, with more than 100 years of collective experience in mobile marketing and technology. Mojiva, Inc. provides products and solutions that not only fuel the mobile advertising marketplace by bringing mobile ad buyers together with mobile content sellers, but that also solve unique challenges in the mobile marketing space. Solutions include tools to market your products and services to mobile users, monetize your mobile content, enable your global ad sales team to capitalize on an expanded media mix, control your inventory, or mobilize the brands your agency is working with.

Pay by Shopping (deal united)

Series A in 2010
Pay by Shopping is an innovative tool that can be used to reach new customers, increase website traffic, and to raise conversion rates. Available on browser games, via Mobile, and as a Facebook-App, Pay by Shopping enables users to earn virtual currency and items, such as rebates, from a Publisher by shopping at an Advertiser. It drives incremental revenue for Publishers while at the same time serving as a performance marketing tool for online Advertisers. Advertisers gain new customers and see increased sales. Current partnerships include Facebook, OTTO, Zalando, Ubisoft, and Bigpoint. Pay by Shopping is a product of deal united GmbH. The firm is based in Munich with offices in Paris and San Francisco.

Mojiva

Series A in 2008
Mojiva Inc. is the parent company of the Mojiva, the mobile ad network and the Mocean Mobile, the mobile ad serving platform. It is led by a team of advertising and media veterans from Google, DoubleClick, Yahoo, Nokia and AdMob, with more than 100 years of collective experience in mobile marketing and technology. Mojiva, Inc. provides products and solutions that not only fuel the mobile advertising marketplace by bringing mobile ad buyers together with mobile content sellers, but that also solve unique challenges in the mobile marketing space. Solutions include tools to market your products and services to mobile users, monetize your mobile content, enable your global ad sales team to capitalize on an expanded media mix, control your inventory, or mobilize the brands your agency is working with.

Intent Media Works

Series B in 2007
Intent Media Works provides technology and services for the distribution of licensed digital media content and advertising via the internet and peer-to-peer file trading systems. The company also provides security and various licensing options for digital media files and allows its clients for territory restrictions, expiration dates, variable pricing, and device output selection.
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