Sequoia Capital

Sequoia Capital is a venture capital firm based in Menlo Park, California, and a prominent global investor in seed, early and growth-stage startups. The firm backs companies across sectors including information technology, healthcare, financial services, energy, internet, mobile and enterprise software, often aiming to be a first investor and partner in fast-growing, proven teams. It pursues opportunities domestically in the United States and internationally in markets such as India, China and Israel, funding rounds spanning seed to growth with flexible investment sizes. Sequoia supports ambitious founders to push boundaries and build enduring companies.

Abheek Anand

Managing Director

Michelle Bailhe

Partner

Sumaiya Balbale

COO and Operating Partner

Bogomil Balkansky

Partner

Julien Bek

Partner

Past deals in CRM

Lemni

Pre Seed Round in 2025
Lemni is a technology company that specializes in AI-powered customer experience solutions. It develops an AI platform designed to automate customer interactions, providing businesses with customizable AI agents that mimic trained employees. These agents can handle unlimited customer inquiries, ensuring personal and scalable customer interactions while operating from a single source of truth for each customer.

CO/AI

Pre Seed Round in 2025
CO/AI is a platform that connects individuals and businesses to learn and collaborate on artificial intelligence (AI) skills, preparing them for an AI-driven economy. It offers a unified, omnichannel contact center platform with AI-powered features, helping customers streamline customer interactions, boost agent productivity, and enhance customer experience across voice, chat, email, and social media channels.

Intryc

Seed Round in 2025
Intryc is a technology company that specializes in AI-driven customer support evaluation for consumer enterprises. It addresses the challenge of manually assessing a tiny fraction of the millions of customer support tickets generated annually, which is time-consuming, expensive, and unscalable. Intryc's AI solution can analyze 100% of customer interactions in real-time, at half the cost, providing a more comprehensive and efficient performance and compliance evaluation.

Odoo

Secondary Market in 2024
Odoo is an open-source platform that offers a comprehensive suite of integrated business applications tailored for various operational needs of companies. Its software encompasses tools for customer relationship management (CRM), eCommerce, accounting, inventory management, point of sale, and project management, among others. The applications are designed to function cohesively, enabling seamless workflows across different departments. By facilitating automation and tracking capabilities, Odoo empowers businesses to manage their operations efficiently from any device, making it a versatile solution for organizations of all sizes.

Cresta

Series D in 2024
Cresta is a technology company that leverages artificial intelligence to enhance customer service and sales operations. Its platform is designed to improve the quality of customer interactions by providing timely and relevant information to agents, thereby facilitating effective communication between agents and customers. By augmenting the capabilities of sales and service teams, Cresta's tools aim to increase conversion rates and overall efficiency, ultimately enabling businesses to significantly boost productivity in their customer-facing operations. Through its innovative approach, Cresta supports organizations in managing inquiries more effectively and streamlining their customer experience.

Passionfroot

Seed Round in 2024
Passionfroot offers a unified platform for creators and media companies to efficiently manage sponsorships, collaborations, bookings, and payments. Its creator operating system streamlines day-to-day operations by integrating sales pipeline, CRM, treasury, and payments into one platform.

Agency AI

Seed Round in 2024
Agency AI helps to manage workflows of B2B Customer Success teams

Hodl AI

Seed Round in 2023
Hodl AI is an AI-powered CRM that tracks and enhances customer relationships. Hodl AI was founded in 2023.

Apollo

Series D in 2023
Apollo is a revenue platform offering a scalable go-to-market solution for sales and marketing teams. The platform consolidates data on contacts and companies into a single interface, enabling users to identify, analyze, and engage potential customers throughout the lifecycle. It provides access to verified data for more than 210 million B2B contacts and about 35 million companies worldwide, supporting targeted outreach and conversion and helping revenue professionals find accurate information, nurture leads, and accelerate sales velocity.

CloseFactor

Series A in 2023
CloseFactor is a technology company that leverages machine learning to enhance the business-to-business sales process. By utilizing advanced software and natural language processing, CloseFactor automates sales research and provides contextual insights, enabling sales teams to identify potential customers and buying signals more effectively. This approach allows businesses to engage with prospects proactively, increasing their chances of success in a competitive market. CloseFactor's solutions help sales professionals minimize time spent on research, thereby allowing them to focus on building relationships and driving growth. Through its innovative tools, CloseFactor aims to transform how companies approach sales by improving targeting precision and operational efficiency.

Revio

Seed Round in 2022
Revio was founded in 2020 to help businesses collect more revenue, through reducing payment failures and recovering lost revenue. Through a single API, we optimise merchants’ payment stacks with locally-optimised payment methods and smart payment routing, failover, and retries. We understand that there is more to getting paid than accepting payments, and believe that how you engage customers when trying to collect a failed payment is as important as when you are trying to acquire them. Our Recovery solution builds on this insight, empowering businesses with data-driven omnichannel interaction workflows to recover at-risk revenue from their customers. Today, we’re helping some of Africa's largest brands and fastest-growing startups increase their revenue through increased payment success rates, customer retention, and lifetime value. Locally grounded but globally relevant, we aim to be the go-to revenue recovery and growth partner for businesses across emerging markets.

WATI

Series B in 2022
WATI is an early-stage, fast-growing SaaS platform that is revolutionizing how businesses communicate with their customers. We believe customer relationships are built through conversations, one message at a time. Through our cutting-edge customer engagement software built on WhatsApp’s Business API, businesses are now able to have personalized conversations, be easily accessible and engage with their customers in real-time - at scale! We live in the on-demand economy, where customers expect fast, simple and easy service and that’s exactly what our platform empowers companies to do. This is made possible through WATI’s easy-to-use platform that can be made up and running in no time. As a result, small and medium businesses have embraced the platform rapidly, and thousands of customers across 54 countries are now using WATI within just a year of launch.

Front

Series D in 2022
Front is a communication hub that centralizes customer interactions across various digital channels to enhance relationship management. The platform focuses on streamlining conversations by integrating collaboration tools and contextual data from multiple systems, allowing teams to provide timely, accurate, and personalized communications. Over 7,500 businesses, including notable names like Shopify, Airbnb, and Hulu, utilize Front to improve their customer engagement. The company's multi-channel inbox platform specializes in consolidating communication, facilitating internal discussions, and incorporating social features, thus enabling users to chat effectively and save time. By placing customer conversations at the forefront, Front empowers organizations to build stronger relationships through each interaction.

CloseFactor

Seed Round in 2022
CloseFactor is a technology company that leverages machine learning to enhance the business-to-business sales process. By utilizing advanced software and natural language processing, CloseFactor automates sales research and provides contextual insights, enabling sales teams to identify potential customers and buying signals more effectively. This approach allows businesses to engage with prospects proactively, increasing their chances of success in a competitive market. CloseFactor's solutions help sales professionals minimize time spent on research, thereby allowing them to focus on building relationships and driving growth. Through its innovative tools, CloseFactor aims to transform how companies approach sales by improving targeting precision and operational efficiency.

Twain

Pre Seed Round in 2022
Twain is a software product company that develops AI-powered tools for sales outreach. Its offerings include an AI communication assistant that supports outreach messaging and an AI-driven sales coach that analyzes drafted messages and, through a proprietary editor, provides concise recommendations to improve clarity, tone, and effectiveness. The goal is to help sales teams increase response and conversion rates by producing clear, compelling outreach messages based on outreach best practices.

Cresta

Series C in 2022
Cresta is a technology company that leverages artificial intelligence to enhance customer service and sales operations. Its platform is designed to improve the quality of customer interactions by providing timely and relevant information to agents, thereby facilitating effective communication between agents and customers. By augmenting the capabilities of sales and service teams, Cresta's tools aim to increase conversion rates and overall efficiency, ultimately enabling businesses to significantly boost productivity in their customer-facing operations. Through its innovative approach, Cresta supports organizations in managing inquiries more effectively and streamlining their customer experience.

Apollo

Series C in 2022
Apollo is a revenue platform offering a scalable go-to-market solution for sales and marketing teams. The platform consolidates data on contacts and companies into a single interface, enabling users to identify, analyze, and engage potential customers throughout the lifecycle. It provides access to verified data for more than 210 million B2B contacts and about 35 million companies worldwide, supporting targeted outreach and conversion and helping revenue professionals find accurate information, nurture leads, and accelerate sales velocity.

Census

Series B in 2022
Census is a leading data activation platform that utilizes Reverse ETL technology to transform data warehouses into central hubs for marketing and business operations. By facilitating the synchronization of customer data with essential tools, Census enables organizations to take actionable steps without the need for custom scripts or extensive engineering resources. The platform is utilized by numerous modern companies to enhance various outcomes, including personalized marketing for millions of users, significant improvements in sales productivity, and drastic reductions in customer support response times. Census focuses on aligning sales and marketing teams by sharing audience data effectively, allowing businesses to leverage and distribute product information where it is most needed.

Notion

Series C in 2021
Notion is an online productivity and collaboration platform that unifies note-taking, task management, and database functionality within a single workspace. It enables users to create customizable workspaces for personal organization, projects, and team collaboration, supported by templates for tasks such as CRM, personal finance, and content management. The platform integrates with external tools like Google Calendar, Slack, and GitHub, expanding its reach across apps and services. Notion also offers AI-assisted features to help with writing and productivity tasks. Designed as an all-in-one solution for planning, writing, collaborating, and organizing work, Notion supports individuals and teams in managing workflows more systematically and improving overall productivity.

Gong

Series E in 2021
Gong.io, Inc. develops and markets a sales conversation intelligence platform designed to enhance the performance of remote sales teams. The platform captures, analyzes, and delivers insights from customer interactions, providing valuable deal and people intelligence. Its Revenue Intelligence solution supports various applications, including sales improvement, training, onboarding, strategy, engagement, enablement, and conversation analysis. The cloud-based platform employs artificial intelligence to automatically record and transcribe sales conversations, integrating results from audio sources and web-conferencing tools with customer relationship management systems. This functionality enables organizations to save time, improve win rates, enhance strategic decision-making, and ultimately drive revenue growth. Founded in 2015, Gong.io is headquartered in San Francisco, California, with an additional office in Ramat Gan, Israel.

Cresta

Series B in 2021
Cresta is a technology company that leverages artificial intelligence to enhance customer service and sales operations. Its platform is designed to improve the quality of customer interactions by providing timely and relevant information to agents, thereby facilitating effective communication between agents and customers. By augmenting the capabilities of sales and service teams, Cresta's tools aim to increase conversion rates and overall efficiency, ultimately enabling businesses to significantly boost productivity in their customer-facing operations. Through its innovative approach, Cresta supports organizations in managing inquiries more effectively and streamlining their customer experience.

Census

Series A in 2021
Census is a leading data activation platform that utilizes Reverse ETL technology to transform data warehouses into central hubs for marketing and business operations. By facilitating the synchronization of customer data with essential tools, Census enables organizations to take actionable steps without the need for custom scripts or extensive engineering resources. The platform is utilized by numerous modern companies to enhance various outcomes, including personalized marketing for millions of users, significant improvements in sales productivity, and drastic reductions in customer support response times. Census focuses on aligning sales and marketing teams by sharing audience data effectively, allowing businesses to leverage and distribute product information where it is most needed.

Gong

Series D in 2020
Gong.io, Inc. develops and markets a sales conversation intelligence platform designed to enhance the performance of remote sales teams. The platform captures, analyzes, and delivers insights from customer interactions, providing valuable deal and people intelligence. Its Revenue Intelligence solution supports various applications, including sales improvement, training, onboarding, strategy, engagement, enablement, and conversation analysis. The cloud-based platform employs artificial intelligence to automatically record and transcribe sales conversations, integrating results from audio sources and web-conferencing tools with customer relationship management systems. This functionality enables organizations to save time, improve win rates, enhance strategic decision-making, and ultimately drive revenue growth. Founded in 2015, Gong.io is headquartered in San Francisco, California, with an additional office in Ramat Gan, Israel.

Front

Series C in 2020
Front is a communication hub that centralizes customer interactions across various digital channels to enhance relationship management. The platform focuses on streamlining conversations by integrating collaboration tools and contextual data from multiple systems, allowing teams to provide timely, accurate, and personalized communications. Over 7,500 businesses, including notable names like Shopify, Airbnb, and Hulu, utilize Front to improve their customer engagement. The company's multi-channel inbox platform specializes in consolidating communication, facilitating internal discussions, and incorporating social features, thus enabling users to chat effectively and save time. By placing customer conversations at the forefront, Front empowers organizations to build stronger relationships through each interaction.

ActionIQ

Series C in 2020
ActionIQ is an enterprise customer data platform that enables marketers, analysts, and technologists to capture, unify, and activate customer data across channels. The cloud-based platform integrates multiple data sources, including email, CRM, and clickstream, and centralizes them on an analytics dashboard to support building, testing, and launching personalized campaigns without writing code or relying on IT. It provides data access, analytics, and campaigning tools to create cross-channel experiences for retail, media and entertainment, subscription services, and telecommunications clients. Headquartered in New York with an additional office in San Francisco, ActionIQ focuses on scalable, data-driven marketing that speeds up campaign creation and measurement through a unified CDP rather than marketing clouds. It aims to fill the gaps left by traditional marketing platforms by delivering rapid, individualized campaigns across channels.

Gong

Series C in 2019
Gong.io, Inc. develops and markets a sales conversation intelligence platform designed to enhance the performance of remote sales teams. The platform captures, analyzes, and delivers insights from customer interactions, providing valuable deal and people intelligence. Its Revenue Intelligence solution supports various applications, including sales improvement, training, onboarding, strategy, engagement, enablement, and conversation analysis. The cloud-based platform employs artificial intelligence to automatically record and transcribe sales conversations, integrating results from audio sources and web-conferencing tools with customer relationship management systems. This functionality enables organizations to save time, improve win rates, enhance strategic decision-making, and ultimately drive revenue growth. Founded in 2015, Gong.io is headquartered in San Francisco, California, with an additional office in Ramat Gan, Israel.

Freshworks

Series H in 2019
Freshworks Inc. develops innovative software solutions designed to enhance customer engagement for businesses of all sizes. Founded in 2010 and headquartered in San Mateo, California, the company provides a suite of software-as-a-service products that cater to various business functions. Its offerings include Freshdesk for customer support, Freshsales CRM for sales management, Freshservice for IT service management, and Freshteam for recruitment and employee management. Additionally, Freshworks provides tools like Freshchat for customer interaction, Freshmarketer for marketing automation, and Freshcaller for cloud-based telephony. The company's solutions enable organizations to acquire, engage, and retain customers while offering a comprehensive view of customer interactions. Freshworks has a global presence with offices in multiple countries, including India, the UK, Australia, Germany, France, Singapore, and the Netherlands. Its commitment to delivering user-friendly software ensures a quick return on investment for its clients.

Percolate

Series D in 2019
Percolate is a provider of a content marketing platform that enhances global marketing visibility and collaboration. The company's software integrates various marketing functions, including governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and customer interactions, Percolate empowers marketers to effectively build and manage complex marketing programs. This enables brands to efficiently organize integrated campaigns and deliver personalized content, ensuring that marketing efforts are aligned with customer engagement across all platforms and locations. With a focus on increasing productivity and driving sales, Percolate facilitates comprehensive control and agility for marketing teams.

Inline Digital

Pre Seed Round in 2018
Inline Digital is a technology company that provides a digital platform for luxury brands and retailers. Its platform streamlines non-digital workflows, optimizes sales cycles, and offers real-time performance insights. The platform centralizes product and wholesale operations, plans and organizes appointments, and auto-generates invoices, providing a cost-effective and user-friendly wholesale solution.

Drift

Series C in 2018
Drift is a revenue acceleration platform that leverages conversational marketing and sales techniques to enhance business growth and customer lifetime value. The platform is utilized by over 50,000 companies to synchronize sales and marketing efforts, providing a cohesive customer experience. Drift enables businesses to engage website visitors in real-time through the use of bots and artificial intelligence, facilitating live chat sessions that gather immediate customer feedback. This functionality allows clients to convert website traffic into qualified sales meetings, streamline the sales cycle, and create a contemporary buying experience for potential customers.

Front

Series B in 2018
Front is a communication hub that centralizes customer interactions across various digital channels to enhance relationship management. The platform focuses on streamlining conversations by integrating collaboration tools and contextual data from multiple systems, allowing teams to provide timely, accurate, and personalized communications. Over 7,500 businesses, including notable names like Shopify, Airbnb, and Hulu, utilize Front to improve their customer engagement. The company's multi-channel inbox platform specializes in consolidating communication, facilitating internal discussions, and incorporating social features, thus enabling users to chat effectively and save time. By placing customer conversations at the forefront, Front empowers organizations to build stronger relationships through each interaction.

ActionIQ

Series B in 2017
ActionIQ is an enterprise customer data platform that enables marketers, analysts, and technologists to capture, unify, and activate customer data across channels. The cloud-based platform integrates multiple data sources, including email, CRM, and clickstream, and centralizes them on an analytics dashboard to support building, testing, and launching personalized campaigns without writing code or relying on IT. It provides data access, analytics, and campaigning tools to create cross-channel experiences for retail, media and entertainment, subscription services, and telecommunications clients. Headquartered in New York with an additional office in San Francisco, ActionIQ focuses on scalable, data-driven marketing that speeds up campaign creation and measurement through a unified CDP rather than marketing clouds. It aims to fill the gaps left by traditional marketing platforms by delivering rapid, individualized campaigns across channels.

Drift

Series B in 2017
Drift is a revenue acceleration platform that leverages conversational marketing and sales techniques to enhance business growth and customer lifetime value. The platform is utilized by over 50,000 companies to synchronize sales and marketing efforts, providing a cohesive customer experience. Drift enables businesses to engage website visitors in real-time through the use of bots and artificial intelligence, facilitating live chat sessions that gather immediate customer feedback. This functionality allows clients to convert website traffic into qualified sales meetings, streamline the sales cycle, and create a contemporary buying experience for potential customers.

ActionIQ

Series A in 2017
ActionIQ is an enterprise customer data platform that enables marketers, analysts, and technologists to capture, unify, and activate customer data across channels. The cloud-based platform integrates multiple data sources, including email, CRM, and clickstream, and centralizes them on an analytics dashboard to support building, testing, and launching personalized campaigns without writing code or relying on IT. It provides data access, analytics, and campaigning tools to create cross-channel experiences for retail, media and entertainment, subscription services, and telecommunications clients. Headquartered in New York with an additional office in San Francisco, ActionIQ focuses on scalable, data-driven marketing that speeds up campaign creation and measurement through a unified CDP rather than marketing clouds. It aims to fill the gaps left by traditional marketing platforms by delivering rapid, individualized campaigns across channels.

Jifflenow

Venture Round in 2017
Jifflenow is a Meeting Automation Platform that enhances sales cycles by facilitating a greater number of strategic meetings at various events and venues. It allows enterprises to streamline the scheduling, management, and analysis of meetings at events, briefing centers, roadshows, executive sessions, and training forums. The platform offers advanced analytics, robust security features, GDPR compliance, and integration capabilities with leading sales and marketing software. Jifflenow is recognized as a trusted solution in the industry, serving hundreds of enterprise clients, including over 50 Fortune 1000 companies, and is designed to simplify the tracking and management of business-to-business meetings, ultimately driving business growth.

IngageApp

Series D in 2017
Xiaoshouyi develops software solutions for customer relationship, sales force, and workforce management. IngageApp provides a next-generation CRM solution by leveraging mobile social platform and big data technologies. With its SaaS and PaaS framework, the solution empowers users to engage, sell and provide services to their customers through a seamlessly integrated end-to-end process from marketing automation, sales automation, partner relationship management, to customer and field services. Founded in 2011, in 2017 IngageApp became the first Chinese CRM vendor to be named in Gartner Magic Quadrant for Sales Force Automation (SFA). More than 4,000 companies in over 20 industries use IngageApp to grow their business. Founded by Allan Shi, IngageApp is based in Beijing, China with offices across China and an R&D center in the Silicon Valley. IngageApp has raised several rounds of venture funding from leading investors like Sequoia, Tencent and Matrix Partners.

Notion

Angel Round in 2017
Notion is an online productivity and collaboration platform that unifies note-taking, task management, and database functionality within a single workspace. It enables users to create customizable workspaces for personal organization, projects, and team collaboration, supported by templates for tasks such as CRM, personal finance, and content management. The platform integrates with external tools like Google Calendar, Slack, and GitHub, expanding its reach across apps and services. Notion also offers AI-assisted features to help with writing and productivity tasks. Designed as an all-in-one solution for planning, writing, collaborating, and organizing work, Notion supports individuals and teams in managing workflows more systematically and improving overall productivity.

Thanx

Series B in 2016
Thanx is a guest engagement platform for offline businesses, including brick-and-mortar retailers, restaurants, and malls, that links purchases from card networks to a CRM and marketing automation suite. The platform enables data capture from card transactions, personalized customer interactions, and loyalty programs through messages, email marketing, and real-time feedback tools, along with revenue reporting and online ordering integrations. Founded in 2011 and headquartered in San Francisco, Thanx helps merchants improve retention and revenue by turning purchase data into personalized engagement across channels.

Vymo

Series A in 2016
Vymo is a leading provider of a sales engagement platform tailored to enhance sales productivity and effectiveness for financial institutions. The platform addresses over 18 industry-specific use cases for frontline personnel, sales managers, and business leaders through intelligent prompts and customized playbooks. Major global enterprises such as Berkshire Hathaway, Aflac, BNP Paribas, AIA, Generali, and Sunlife Financial have implemented Vymo to provide actionable insights to executives and their teams. The platform is recognized by Gartner as a market leader in sales engagement solutions.

Lattice Engines

Series D in 2015
Lattice Engines, Inc. is a software company that specializes in predictive applications for marketing and sales organizations. Founded in 2006 and headquartered in San Mateo, California, the company offers a range of solutions designed to enhance marketing and sales performance through data-driven insights. Its flagship product, Lattice Atlas, utilizes artificial intelligence to integrate multiple data sources and build targeted audiences. Additional offerings include Lattice for Salesforce, which provides sales analytics; Lattice for Marketo, delivering predictive insights for marketing programs; and tools for predictive lead scoring, customer retention, and hyper-personalized marketing campaigns. Lattice Engines combines internal and external data with proprietary analytics to optimize sales targeting and improve the efficiency of marketing teams. The company also provides professional curriculum services and has a strategic partnership with Engagio Inc. In 2019, Lattice Engines became a subsidiary of The Dun & Bradstreet Corporation, further expanding its capabilities in the field.

Percolate

Series C in 2015
Percolate is a provider of a content marketing platform that enhances global marketing visibility and collaboration. The company's software integrates various marketing functions, including governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and customer interactions, Percolate empowers marketers to effectively build and manage complex marketing programs. This enables brands to efficiently organize integrated campaigns and deliver personalized content, ensuring that marketing efforts are aligned with customer engagement across all platforms and locations. With a focus on increasing productivity and driving sales, Percolate facilitates comprehensive control and agility for marketing teams.

IngageApp

Series C in 2015
Xiaoshouyi develops software solutions for customer relationship, sales force, and workforce management. IngageApp provides a next-generation CRM solution by leveraging mobile social platform and big data technologies. With its SaaS and PaaS framework, the solution empowers users to engage, sell and provide services to their customers through a seamlessly integrated end-to-end process from marketing automation, sales automation, partner relationship management, to customer and field services. Founded in 2011, in 2017 IngageApp became the first Chinese CRM vendor to be named in Gartner Magic Quadrant for Sales Force Automation (SFA). More than 4,000 companies in over 20 industries use IngageApp to grow their business. Founded by Allan Shi, IngageApp is based in Beijing, China with offices across China and an R&D center in the Silicon Valley. IngageApp has raised several rounds of venture funding from leading investors like Sequoia, Tencent and Matrix Partners.

IngageApp

Series B in 2014
Xiaoshouyi develops software solutions for customer relationship, sales force, and workforce management. IngageApp provides a next-generation CRM solution by leveraging mobile social platform and big data technologies. With its SaaS and PaaS framework, the solution empowers users to engage, sell and provide services to their customers through a seamlessly integrated end-to-end process from marketing automation, sales automation, partner relationship management, to customer and field services. Founded in 2011, in 2017 IngageApp became the first Chinese CRM vendor to be named in Gartner Magic Quadrant for Sales Force Automation (SFA). More than 4,000 companies in over 20 industries use IngageApp to grow their business. Founded by Allan Shi, IngageApp is based in Beijing, China with offices across China and an R&D center in the Silicon Valley. IngageApp has raised several rounds of venture funding from leading investors like Sequoia, Tencent and Matrix Partners.

Thanx

Series A in 2014
Thanx is a guest engagement platform for offline businesses, including brick-and-mortar retailers, restaurants, and malls, that links purchases from card networks to a CRM and marketing automation suite. The platform enables data capture from card transactions, personalized customer interactions, and loyalty programs through messages, email marketing, and real-time feedback tools, along with revenue reporting and online ordering integrations. Founded in 2011 and headquartered in San Francisco, Thanx helps merchants improve retention and revenue by turning purchase data into personalized engagement across channels.

ActionIQ

Seed Round in 2014
ActionIQ is an enterprise customer data platform that enables marketers, analysts, and technologists to capture, unify, and activate customer data across channels. The cloud-based platform integrates multiple data sources, including email, CRM, and clickstream, and centralizes them on an analytics dashboard to support building, testing, and launching personalized campaigns without writing code or relying on IT. It provides data access, analytics, and campaigning tools to create cross-channel experiences for retail, media and entertainment, subscription services, and telecommunications clients. Headquartered in New York with an additional office in San Francisco, ActionIQ focuses on scalable, data-driven marketing that speeds up campaign creation and measurement through a unified CDP rather than marketing clouds. It aims to fill the gaps left by traditional marketing platforms by delivering rapid, individualized campaigns across channels.

OneDirect

Series A in 2014
OneDirect is a prominent player in the customer experience management (CEM) sector, established to assist Indian brands in enhancing their customer interactions. The company offers an omni-channel platform that integrates service management, social media, feedback collection, and messaging capabilities. By analyzing and responding to customer conversations across various digital touchpoints, OneDirect enables enterprises to streamline their customer support functions and improve overall experience. Its suite of advanced products has been adopted by leading market players, reinforcing OneDirect's reputation as a pioneer in the CEM landscape.

AgilOne

Series C in 2014
AgilOne Inc., founded in 2005 and based in Sunnyvale, California, develops a predictive marketing cloud technology aimed at enhancing omni-channel experiences for retailers. The company's platform combines advanced database management, predictive analytics, and campaign management to help marketers understand customers better and send effective marketing messages. AgilOne offers solutions such as predictive cart recovery, email retargeting, repeat purchase programs, and customer reactivation to increase conversions and customer lifetime value. Additionally, the company provides tools like Cohort Analysis for business insights and Lightning IQ for querying large datasets quickly. These offerings enable businesses to optimize customer engagement, boost repeat purchases, and foster more profitable relationships across various channels.

Percolate

Series B in 2014
Percolate is a provider of a content marketing platform that enhances global marketing visibility and collaboration. The company's software integrates various marketing functions, including governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and customer interactions, Percolate empowers marketers to effectively build and manage complex marketing programs. This enables brands to efficiently organize integrated campaigns and deliver personalized content, ensuring that marketing efforts are aligned with customer engagement across all platforms and locations. With a focus on increasing productivity and driving sales, Percolate facilitates comprehensive control and agility for marketing teams.

IngageApp

Series A in 2013
Xiaoshouyi develops software solutions for customer relationship, sales force, and workforce management. IngageApp provides a next-generation CRM solution by leveraging mobile social platform and big data technologies. With its SaaS and PaaS framework, the solution empowers users to engage, sell and provide services to their customers through a seamlessly integrated end-to-end process from marketing automation, sales automation, partner relationship management, to customer and field services. Founded in 2011, in 2017 IngageApp became the first Chinese CRM vendor to be named in Gartner Magic Quadrant for Sales Force Automation (SFA). More than 4,000 companies in over 20 industries use IngageApp to grow their business. Founded by Allan Shi, IngageApp is based in Beijing, China with offices across China and an R&D center in the Silicon Valley. IngageApp has raised several rounds of venture funding from leading investors like Sequoia, Tencent and Matrix Partners.

OneDirect

Seed Round in 2013
OneDirect is a prominent player in the customer experience management (CEM) sector, established to assist Indian brands in enhancing their customer interactions. The company offers an omni-channel platform that integrates service management, social media, feedback collection, and messaging capabilities. By analyzing and responding to customer conversations across various digital touchpoints, OneDirect enables enterprises to streamline their customer support functions and improve overall experience. Its suite of advanced products has been adopted by leading market players, reinforcing OneDirect's reputation as a pioneer in the CEM landscape.

AgilOne

Series B in 2012
AgilOne Inc., founded in 2005 and based in Sunnyvale, California, develops a predictive marketing cloud technology aimed at enhancing omni-channel experiences for retailers. The company's platform combines advanced database management, predictive analytics, and campaign management to help marketers understand customers better and send effective marketing messages. AgilOne offers solutions such as predictive cart recovery, email retargeting, repeat purchase programs, and customer reactivation to increase conversions and customer lifetime value. Additionally, the company provides tools like Cohort Analysis for business insights and Lightning IQ for querying large datasets quickly. These offerings enable businesses to optimize customer engagement, boost repeat purchases, and foster more profitable relationships across various channels.

Lattice Engines

Series C in 2012
Lattice Engines, Inc. is a software company that specializes in predictive applications for marketing and sales organizations. Founded in 2006 and headquartered in San Mateo, California, the company offers a range of solutions designed to enhance marketing and sales performance through data-driven insights. Its flagship product, Lattice Atlas, utilizes artificial intelligence to integrate multiple data sources and build targeted audiences. Additional offerings include Lattice for Salesforce, which provides sales analytics; Lattice for Marketo, delivering predictive insights for marketing programs; and tools for predictive lead scoring, customer retention, and hyper-personalized marketing campaigns. Lattice Engines combines internal and external data with proprietary analytics to optimize sales targeting and improve the efficiency of marketing teams. The company also provides professional curriculum services and has a strategic partnership with Engagio Inc. In 2019, Lattice Engines became a subsidiary of The Dun & Bradstreet Corporation, further expanding its capabilities in the field.

HubSpot

Series E in 2012
HubSpot is a cloud-based growth platform that provides marketing, sales, and customer service software for businesses worldwide. Its offerings include a suite of applications such as customer relationship management, search engine optimization, blogging, website content management, messaging, chatbots, social media, marketing automation, email, predictive lead scoring, sales productivity, ticketing and helpdesk, customer NPS surveys, analytics, and reporting. The platform can be used as standalone modules or as an integrated package, enabling inbound marketing and sales processes that attract visitors, convert leads, and close customers. HubSpot serves mid-market B2B customers and emphasizes helping organizations grow better. Founded in 2006, the company is headquartered in Cambridge, Massachusetts, and serves the Americas, Europe, and the Asia Pacific region, with professional, phone, email, and chat support available.

Pontis

Series D in 2012
Pontis operates through its primary product, the Marketing Delivery Platform (MDP) for Communication Service Providers (CSPs). This marketing software system supports real time, automatic execution and fulfillment of personal and contextual marketing activities across platforms and customer touch points. By constantly tracking customers behaviour, preferences and response to offers; automating dynamic execution of marketing activities in response to these parameters; and allowing event-based, contextual dialogue with customers; the Pontis MDP has been proven to deliver Mobile, TV and fix line service providers double digit improvements in ARPU, service adoption and customer retention, while improving customer experience.

HuaAT

Series A in 2012
Hua Data Technology is a Chinese professional service company established in March 2002, specializing in high-level data mining and data analysis. The company offers a digital and risk marketing platform that provides comprehensive services, including application software and consulting solutions for marketing analysis, customer relationship management, and decision support. By focusing on advanced data analytics, Hua Data Technology aims to enhance scientific decision-making and optimize management processes for its clients, enabling them to achieve marketing excellence and improve operational efficiency.

Basha

Series B in 2011
Beijing Basha Technology Co., Ltd operates an online gift store known as Basha Web, which serves both individuals and businesses. Established in 2005, the company has developed a service standard that allows customers to choose gifts freely. Basha Web offers a diverse range of services, including gift sending, customer relationship management, and employee welfare solutions. The company employs various business models, including B2B and B2C sales, and integrates platform outsourcing to enhance its service offerings. Based in Beijing, China, Basha focuses on providing a comprehensive gift experience tailored to the needs of its clients.

Lattice Engines

Series B in 2011
Lattice Engines, Inc. is a software company that specializes in predictive applications for marketing and sales organizations. Founded in 2006 and headquartered in San Mateo, California, the company offers a range of solutions designed to enhance marketing and sales performance through data-driven insights. Its flagship product, Lattice Atlas, utilizes artificial intelligence to integrate multiple data sources and build targeted audiences. Additional offerings include Lattice for Salesforce, which provides sales analytics; Lattice for Marketo, delivering predictive insights for marketing programs; and tools for predictive lead scoring, customer retention, and hyper-personalized marketing campaigns. Lattice Engines combines internal and external data with proprietary analytics to optimize sales targeting and improve the efficiency of marketing teams. The company also provides professional curriculum services and has a strategic partnership with Engagio Inc. In 2019, Lattice Engines became a subsidiary of The Dun & Bradstreet Corporation, further expanding its capabilities in the field.

HubSpot

Series D in 2011
HubSpot is a cloud-based growth platform that provides marketing, sales, and customer service software for businesses worldwide. Its offerings include a suite of applications such as customer relationship management, search engine optimization, blogging, website content management, messaging, chatbots, social media, marketing automation, email, predictive lead scoring, sales productivity, ticketing and helpdesk, customer NPS surveys, analytics, and reporting. The platform can be used as standalone modules or as an integrated package, enabling inbound marketing and sales processes that attract visitors, convert leads, and close customers. HubSpot serves mid-market B2B customers and emphasizes helping organizations grow better. Founded in 2006, the company is headquartered in Cambridge, Massachusetts, and serves the Americas, Europe, and the Asia Pacific region, with professional, phone, email, and chat support available.

Clickatell

Series B in 2011
Clickatell is a technology company that enables chat-based commerce and mobile messaging for businesses. Its platform supports real-time notifications, marketing campaigns, two-factor authentication, customer relationship management, and mobile payments, allowing brands to engage customers via SMS, chat, and other channels. It also offers on-device prepaid top-up services and USSD-based self-service banking features, along with security tools such as multi-factor authentication and a digital contact center solution for real-time agent support. Clickatell’s Chat Commerce Platform facilitates creating and growing customer relationships through chat, engagement, and payment solutions, enabling organizations to manage millions of conversations and transactions without apps or cash. The company serves enterprises, government, and developers worldwide, with offices in the United States, South Africa, and Nigeria. Founded in 2000, Clickatell focuses on connecting brands with customers through chat and mobile messaging across global markets.

AgilOne

Series A in 2011
AgilOne Inc., founded in 2005 and based in Sunnyvale, California, develops a predictive marketing cloud technology aimed at enhancing omni-channel experiences for retailers. The company's platform combines advanced database management, predictive analytics, and campaign management to help marketers understand customers better and send effective marketing messages. AgilOne offers solutions such as predictive cart recovery, email retargeting, repeat purchase programs, and customer reactivation to increase conversions and customer lifetime value. Additionally, the company provides tools like Cohort Analysis for business insights and Lightning IQ for querying large datasets quickly. These offerings enable businesses to optimize customer engagement, boost repeat purchases, and foster more profitable relationships across various channels.

Collactive

Series A in 2007
Collactive, Inc. is a company that specializes in recruitment and management platforms tailored for social networking websites. Founded in 2006 and based in Herzliya, Israel, Collactive offers a range of services including the Collactive Social Media Manager, which streamlines social media activities for marketing managers to enhance relationships with influencers. The company provides comprehensive support in social media strategy planning, activity management, integration into existing online platforms, and monitoring services. It primarily serves public relations agencies, advertising firms, and marketing companies. Additionally, Collactive focuses on the Public Affairs market, collaborating with nonprofit organizations to facilitate community engagement on social media platforms like YouTube and Digg through its All Points Bulletin system, which notifies community members about relevant content. The team has previous experience developing anti-spam solutions, enhancing their expertise in digital engagement.

Clickatell

Series A in 2006
Clickatell is a technology company that enables chat-based commerce and mobile messaging for businesses. Its platform supports real-time notifications, marketing campaigns, two-factor authentication, customer relationship management, and mobile payments, allowing brands to engage customers via SMS, chat, and other channels. It also offers on-device prepaid top-up services and USSD-based self-service banking features, along with security tools such as multi-factor authentication and a digital contact center solution for real-time agent support. Clickatell’s Chat Commerce Platform facilitates creating and growing customer relationships through chat, engagement, and payment solutions, enabling organizations to manage millions of conversations and transactions without apps or cash. The company serves enterprises, government, and developers worldwide, with offices in the United States, South Africa, and Nigeria. Founded in 2000, Clickatell focuses on connecting brands with customers through chat and mobile messaging across global markets.

HyperRoll

Series C in 2004
HyperRoll is a provider of data warehouse performance acceleration software that significantly enhances the efficiency of data management. Its flagship offering, the HyperRoll Data Performance Management Suite, improves load times, query times, and overall throughput for data warehouses, enabling organizations to respond quickly to changes in data and metadata. The suite is designed to reduce the total cost of ownership for data warehouses through its innovative software architecture. In addition to its core performance management solutions, HyperRoll also delivers a range of services including advisory, consulting, education, and technical support, catering to various sectors such as consumer products, retail, finance, supply chain, and customer relationship management.

BenefitPoint

Venture Round in 2003
BenefitPoint is an employee-benefits infrastructure company headquartered in San Francisco, California. It specializes in the distribution and management of group insurance and financial products, providing hosted integrated applications tailored for the employee benefits sector. Additionally, BenefitPoint develops customer relationship management and procurement software platforms. Its services and solutions cater to a diverse clientele, including brokers, consultants, carriers, and general agents, facilitating efficient management and distribution of employee benefits.

HyperRoll

Series B in 2002
HyperRoll is a provider of data warehouse performance acceleration software that significantly enhances the efficiency of data management. Its flagship offering, the HyperRoll Data Performance Management Suite, improves load times, query times, and overall throughput for data warehouses, enabling organizations to respond quickly to changes in data and metadata. The suite is designed to reduce the total cost of ownership for data warehouses through its innovative software architecture. In addition to its core performance management solutions, HyperRoll also delivers a range of services including advisory, consulting, education, and technical support, catering to various sectors such as consumer products, retail, finance, supply chain, and customer relationship management.

BenefitPoint

Series B in 2000
BenefitPoint is an employee-benefits infrastructure company headquartered in San Francisco, California. It specializes in the distribution and management of group insurance and financial products, providing hosted integrated applications tailored for the employee benefits sector. Additionally, BenefitPoint develops customer relationship management and procurement software platforms. Its services and solutions cater to a diverse clientele, including brokers, consultants, carriers, and general agents, facilitating efficient management and distribution of employee benefits.

Sales.com

Venture Round in 1999
Sales.com a Web destination for sales professionals by sales professionals.

Oracle

Venture Round in 1983
Oracle is a multinational technology company that provides enterprise IT solutions, including cloud-based software, platform, and infrastructure services. It offers software-as-a-service, platform-as-a-service, and infrastructure-as-a-service and develops autonomous databases to organize and secure data. Oracle Cloud provides servers, storage, networks, applications, and services from a global network of data centers to build, deploy, integrate, and extend applications. The company markets enterprise applications such as ERP, CRM, and HCM, alongside database management and middleware, and serves customers worldwide across on-premises, cloud, and hybrid deployments. Founded in 1977, Oracle has a long history in database technology and enterprise software, with operations spanning multiple regions and industries.

Rillet

Rillet is an AI-native ERP that automates accounting for complex revenue models, allowing for fast book closings and providing a reliable source of truth. The solution covers the full spectrum of accounting and finance needs, including customer invoicing, GAAP-compliant revenue recognition, automated bank reconciliations, accrual-based expense recognition, real-time SaaS metrics, and other analytics capabilities. Rillet covers multiple entities, geographies, and currencies and allows for consolidated multi-currency reportin,g all embedded within one platform.
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