M12 - Microsoft's Venture Fund

Databook is a technology company that builds a customer intelligence platform for enterprise sales teams. Its award‑winning solution combines licensed data, patented algorithms and domain expertise to help sales organizations identify high‑value accounts, prioritize key buyers, and tailor messaging that resonates with buyer pain points. The platform delivers customized recommendations and content that enable teams to align solutions with customer needs, resulting in larger deals and faster sales cycles. Clients such as Salesforce, Microsoft and Databricks report significant improvements in deal size and cycle time after adopting Databook.

Salesken is a conversational intelligence platform that enhances the effectiveness of sales teams by providing real-time insights and cues during customer interactions. The platform analyzes sales conversations to identify performance gaps, enabling sales representatives to engage customers more effectively and improve revenue generation. By offering customized learning content and support, Salesken helps sales teams refine their skills and reduce customer acquisition costs. Its clientele includes leading organizations across various sectors, such as Education, Finance, and Software, which leverage Salesken's technology to optimize their sales processes and ensure better outcomes in customer engagement.

PandaDoc is a document automation software as a service platform with built-in electronic signatures, workflow management, and a document builder. It provides a contract management capability to streamline creation, approval, execution, and ongoing management of documents, including proposals, quotes, and contracts. The platform uses customizable templates and smart content blocks to accelerate document preparation and enables real-time collaboration, supporting faster business transactions and reduced operational costs.

Tact.ai is an enterprise AI company that develops a conversational AI platform, Tact.ai, enabling connectivity between applications and devices for sales teams. The platform includes AI Sales Assistance, which uses chat and voice to automate administrative tasks, and Intelligent Workspace, a seller-controlled workspace for coordinating deal teams, partners, and customers. It enhances sales workflows by connecting data with email, calendar, and social channels through natural text, touch, and voice interactions. The company serves technology, sales, and life sciences customers, including Fortune 500 companies, across the United States, Europe, and India. Founded in 2011 and headquartered in Silicon Valley, it is backed by venture firms such as Microsoft M12, Salesforce Ventures, Novartis, Lilly, and McKesson Ventures.

Databook is a technology company that builds a customer intelligence platform for enterprise sales teams. Its award‑winning solution combines licensed data, patented algorithms and domain expertise to help sales organizations identify high‑value accounts, prioritize key buyers, and tailor messaging that resonates with buyer pain points. The platform delivers customized recommendations and content that enable teams to align solutions with customer needs, resulting in larger deals and faster sales cycles. Clients such as Salesforce, Microsoft and Databricks report significant improvements in deal size and cycle time after adopting Databook.

PandaDoc is a document automation software as a service platform with built-in electronic signatures, workflow management, and a document builder. It provides a contract management capability to streamline creation, approval, execution, and ongoing management of documents, including proposals, quotes, and contracts. The platform uses customizable templates and smart content blocks to accelerate document preparation and enables real-time collaboration, supporting faster business transactions and reduced operational costs.

Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Directly Software, Inc. is a company that develops and operates a platform designed to enhance and automate customer experience (CX) operations for businesses in the United States. The platform facilitates self-service, ticket resolution, and offers integrations through APIs with various customer relationship management (CRM) applications, such as Microsoft Dynamics and Salesforce Service Cloud. By leveraging artificial intelligence and expert networks, Directly's solution enables companies to handle customer inquiries effectively, balancing automation with human support. This approach has been adopted by prominent organizations, including Airbnb and Microsoft, to improve customer satisfaction and reduce operational costs. Founded in 2011 and headquartered in San Francisco, California, Directly Software, Inc. also maintains a location in Palo Alto, California. The company was previously known as Directly, Inc. before its name change in December 2016.

Directly Software, Inc. is a company that develops and operates a platform designed to enhance and automate customer experience (CX) operations for businesses in the United States. The platform facilitates self-service, ticket resolution, and offers integrations through APIs with various customer relationship management (CRM) applications, such as Microsoft Dynamics and Salesforce Service Cloud. By leveraging artificial intelligence and expert networks, Directly's solution enables companies to handle customer inquiries effectively, balancing automation with human support. This approach has been adopted by prominent organizations, including Airbnb and Microsoft, to improve customer satisfaction and reduce operational costs. Founded in 2011 and headquartered in San Francisco, California, Directly Software, Inc. also maintains a location in Palo Alto, California. The company was previously known as Directly, Inc. before its name change in December 2016.

Tact.ai is an enterprise AI company that develops a conversational AI platform, Tact.ai, enabling connectivity between applications and devices for sales teams. The platform includes AI Sales Assistance, which uses chat and voice to automate administrative tasks, and Intelligent Workspace, a seller-controlled workspace for coordinating deal teams, partners, and customers. It enhances sales workflows by connecting data with email, calendar, and social channels through natural text, touch, and voice interactions. The company serves technology, sales, and life sciences customers, including Fortune 500 companies, across the United States, Europe, and India. Founded in 2011 and headquartered in Silicon Valley, it is backed by venture firms such as Microsoft M12, Salesforce Ventures, Novartis, Lilly, and McKesson Ventures.

Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Zipwhip, Inc. is a Seattle-based company that operates a cloud-based texting platform, enabling businesses in the United States and Canada to text-enable their existing landline and toll-free phone numbers. Founded in 2007, Zipwhip provides a solution that allows small and mid-sized businesses, such as auto repair shops, dentists, and beauty salons, to enhance customer service and drive sales through two-way text conversations. The platform facilitates effective communication by allowing customers the option to text or call, thereby increasing engagement and productivity. With a focus on modernizing customer interactions, Zipwhip supports various sectors, including foodservice, staffing agencies, and public services, by enabling them to handle inquiries, schedule appointments, send reminders, and take orders via text messaging.

Tact.ai is an enterprise AI company that develops a conversational AI platform, Tact.ai, enabling connectivity between applications and devices for sales teams. The platform includes AI Sales Assistance, which uses chat and voice to automate administrative tasks, and Intelligent Workspace, a seller-controlled workspace for coordinating deal teams, partners, and customers. It enhances sales workflows by connecting data with email, calendar, and social channels through natural text, touch, and voice interactions. The company serves technology, sales, and life sciences customers, including Fortune 500 companies, across the United States, Europe, and India. Founded in 2011 and headquartered in Silicon Valley, it is backed by venture firms such as Microsoft M12, Salesforce Ventures, Novartis, Lilly, and McKesson Ventures.

Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Directly Software, Inc. is a company that develops and operates a platform designed to enhance and automate customer experience (CX) operations for businesses in the United States. The platform facilitates self-service, ticket resolution, and offers integrations through APIs with various customer relationship management (CRM) applications, such as Microsoft Dynamics and Salesforce Service Cloud. By leveraging artificial intelligence and expert networks, Directly's solution enables companies to handle customer inquiries effectively, balancing automation with human support. This approach has been adopted by prominent organizations, including Airbnb and Microsoft, to improve customer satisfaction and reduce operational costs. Founded in 2011 and headquartered in San Francisco, California, Directly Software, Inc. also maintains a location in Palo Alto, California. The company was previously known as Directly, Inc. before its name change in December 2016.

Zipwhip, Inc. is a Seattle-based company that operates a cloud-based texting platform, enabling businesses in the United States and Canada to text-enable their existing landline and toll-free phone numbers. Founded in 2007, Zipwhip provides a solution that allows small and mid-sized businesses, such as auto repair shops, dentists, and beauty salons, to enhance customer service and drive sales through two-way text conversations. The platform facilitates effective communication by allowing customers the option to text or call, thereby increasing engagement and productivity. With a focus on modernizing customer interactions, Zipwhip supports various sectors, including foodservice, staffing agencies, and public services, by enabling them to handle inquiries, schedule appointments, send reminders, and take orders via text messaging.

Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

PandaDoc is a document automation software as a service platform with built-in electronic signatures, workflow management, and a document builder. It provides a contract management capability to streamline creation, approval, execution, and ongoing management of documents, including proposals, quotes, and contracts. The platform uses customizable templates and smart content blocks to accelerate document preparation and enables real-time collaboration, supporting faster business transactions and reduced operational costs.

Tact.ai is an enterprise AI company that develops a conversational AI platform, Tact.ai, enabling connectivity between applications and devices for sales teams. The platform includes AI Sales Assistance, which uses chat and voice to automate administrative tasks, and Intelligent Workspace, a seller-controlled workspace for coordinating deal teams, partners, and customers. It enhances sales workflows by connecting data with email, calendar, and social channels through natural text, touch, and voice interactions. The company serves technology, sales, and life sciences customers, including Fortune 500 companies, across the United States, Europe, and India. Founded in 2011 and headquartered in Silicon Valley, it is backed by venture firms such as Microsoft M12, Salesforce Ventures, Novartis, Lilly, and McKesson Ventures.

Zipwhip, Inc. is a Seattle-based company that operates a cloud-based texting platform, enabling businesses in the United States and Canada to text-enable their existing landline and toll-free phone numbers. Founded in 2007, Zipwhip provides a solution that allows small and mid-sized businesses, such as auto repair shops, dentists, and beauty salons, to enhance customer service and drive sales through two-way text conversations. The platform facilitates effective communication by allowing customers the option to text or call, thereby increasing engagement and productivity. With a focus on modernizing customer interactions, Zipwhip supports various sectors, including foodservice, staffing agencies, and public services, by enabling them to handle inquiries, schedule appointments, send reminders, and take orders via text messaging.

Outreach is a sales engagement platform that helps organizations manage and optimize interactions across email, voice, and social channels throughout the customer lifecycle. The platform uses machine learning to guide sales representatives to take the right actions, automate repetitive tasks, and personalize communications while tracking sales activity and performance. It supports account-based, outbound, and inbound sales, as well as sequence and task management, email and activity tracking, and insights that analyze buyer sentiment to optimize content and sequences in real time. By integrating automated alerts, collaboration features, and performance analytics, Outreach aims to increase the volume of qualified meetings and improve the efficiency and effectiveness of customer-facing teams.

Upscale is a Sales Engagement Platform that enhances B2B sales efficiency. It facilitates multi-channel outreach to book more meetings and close deals faster. Additionally, it empowers sales leaders with data-driven insights for informed revenue operations.