Bossa Invest

Bossa Invest is a venture capital firm based in São Paulo, Brazil, founded in 2011. The firm specializes in managing investment portfolios and providing asset management services across various sectors, including finance, technology, and real estate. Bossa Invest analyzes market trends to guide its investment decisions, with a particular focus on companies in the software as a service sector. Through its strategic investments, the firm aims to support the growth and development of innovative businesses.

Thiago Gomes Hilário de Oliveira

Partner

Guilherme Pepe

Investment Analyst

Past deals in Advertising

Basemaker

Seed Round in 2025
Basemaker operates a digital marketing platform that specializes in first-party data creation for advertisers. It enables businesses to effectively reach their target audiences through hyper-targeted influencer marketing campaigns. The platform provides features such as audience segmentation, campaign management, and performance reporting, facilitating precise marketing efforts. By leveraging data from creators, Basemaker enhances the effectiveness and efficiency of digital advertising, allowing brands to connect with highly engaged audiences. This innovative approach aims to create microcosms of hyper-connected communities, empowering advertisers to achieve their marketing objectives more effectively.

Alison AI

Pre Seed Round in 2023
Alison is a leading AI-powered platform specializing in video analysis for creative advertising. It offers a software-as-a-service solution that enables businesses to identify the most effective elements of their video content, access comprehensive performance data, and conduct insightful competitive analysis. By streamlining the process from ideation to production, Alison helps clients create videos that have a higher likelihood of success, eliminating guesswork and focusing on data-driven results. This platform is designed to enhance the overall effectiveness of video advertisements, ensuring that clients can optimize their creative strategies effectively.

Metropole 4

Venture Round in 2022
Metropole 4 is an advertising services company that connects brands to digital influencers with different profiles. The company has a technological tool capable of identifying protagonists for campaigns and actions, and connects you, your product, company, or service to these influencers, who “talk” daily with a captive audience eager to reproduce the same tastes and the same pattern of life displayed in digital media. It was founded in 2018 and is located in Belo Horizonte, Brazil.

Umbu Games

Venture Round in 2022
Umbu Games is a video game development company that specializes in creating cross-platform games and advergames. The company focuses on developing projects that can be enjoyed on various platforms, ensuring accessibility for a wide audience. In addition to its game development efforts, Umbu Games offers third-party services related to 3D art, visual effects, and programming. This enables clients to enhance their entertainment and educational games, making them more engaging for users. Through its diverse offerings, Umbu Games aims to contribute to the evolving landscape of interactive entertainment.

WiFeed

Venture Round in 2022
WiFeed is a software company that specializes in automating marketing through a data intelligence platform. The platform enables businesses to communicate with customers immediately upon accessing their Wi-Fi network, enhancing customer engagement and increasing conversion rates. Additionally, WiFeed offers insights into customer behavior and sales strategies, along with technical training for effective sales pitches. The company also provides clients with free licenses for public Wi-Fi services, further supporting their marketing efforts and improving customer interactions.

Ekyte

Seed Round in 2022
eKyte offers an innovative digital marketing management platform designed to assist marketing departments and agencies in planning, launching, and optimizing their marketing strategies. The platform caters to users of all experience levels, providing tools that facilitate the creation of campaign plans and the conversion of these plans into actionable tasks. eKyte enhances collaboration within teams, manages production processes, and offers ready-made templates and workflows. By utilizing advanced calculations and artificial intelligence, the platform generates intelligent indicators that guide users in making informed decisions to improve their marketing outcomes. Ultimately, eKyte aims to streamline digital marketing efforts and support businesses in achieving growth through effective online and offline networking strategies.

TagMango

Seed Round in 2021
TagMango is a software-as-a-service (SAAS) platform that empowers content creators to establish their own online stores for hosting cohort-based courses and selling non-fungible tokens (NFTs). Launched in February 2021, the platform offers features such as a landing page builder, payment processing, inbuilt video hosting, and a chat function to facilitate live course delivery. In March 2022, TagMango expanded its offerings by introducing an NFT marketplace, allowing creators to mint and sell their own NFTs. Additionally, the platform connects users with celebrities and influencers, enabling them to create personalized courses and video messages that can enhance learning experiences in social media marketing and other subjects.

Range

Seed Round in 2021
Range is a full-service marketing communications company that specializes in providing a wide array of services, including strategy, technology, creative services, digital and print solutions, as well as promotional and fulfillment services. The firm focuses on delivering tailored, custom solutions to meet the unique needs of its clients across various industries, including financial services and dealer networks. Range is known for its ability to integrate cross-media campaigns and leverage creative services to effectively solve problems and enhance client engagement.

BIK

Series A in 2021
BIK is the most intelligent e-commerce marketing platform. Helping Brands to increase their ROI. Our platform enables brands to do personalized marketing delivering higher conversions. Using our data driven broadcasting, chatbots, CRM & growth tools, we have enabled brands driving up to 66x ROI.

Cely

Pre Seed Round in 2021
Cely is a startup that specializes in influencer marketing by leveraging data science and machine learning to design and manage advertising campaigns that prioritize high performance and transparency. The company provides digital marketing services aimed at creating social media influencer campaigns for brands worldwide. Cely focuses on talent representation, social media marketing, management, and content production, allowing brands to achieve improved return on investment and increased revenues.

Memo

Pre Seed Round in 2021
We’re a creative agency that specialises in running press & social media campaigns and making original digital content.

Agência MEMO

Seed Round in 2021
Agência MEMO is an advertising agency specializing in branding, campaign management, multimedia content, and public relations.

DeuBom

Pre Seed Round in 2021
Deubom creates advertising technology platforms that connect brands with customers. The platform enables the entrepreneur to create targeted social media campaigns to reach the intended audience.

Firefly

Pre Seed Round in 2021
Firefly is building the first mobility based Smart Screens - Smart Cities advertising and data platform that utilizes the ride share and gig economy for distribution and scale. Firefly's unique location-based, “situationally aware” software and 1st party data enable the most granular, audience-based targeting of any away from home medium on any screen type. Through the digital signages installed atop hundreds of taxis, Firefly is sending targeted ads via 4G and 4G LTE cellular transmission. Firefly was founded in 2017 and is based in San Francisco, California.

Pix Mídia

Venture Round in 2021
Pix Mídia is a Brazilian company founded in 2013, specializing in digital signage software and solutions for television distribution. Its primary product, ImidiaTV, is utilized in various applications, such as Corporate TV networks, Digital Menu Boards, and Digital Showcases, as well as in the MDOOH market. The company's software enables users to manage content effectively, allowing the insertion of ads, videos, images, and other media into programming. This functionality supports organizations in enhancing internal communication and engaging employees with their strategic goals. Based in Esteio, Pix Mídia is committed to connecting people and businesses through innovative Corporate TV solutions.

Ladorian

Series A in 2020
Ladorian is a technology partner that specializes in enhancing retail communication through intelligent digital solutions. The company operates an advertising platform designed to convert content broadcasting into effective sales and information tools. By tailoring displayed messages to the specific needs of various businesses and their customers, Ladorian identifies optimal moments to promote products and services. In addition to providing installation and maintenance of equipment at points of sale, Ladorian also produces the content needed for effective advertising. This approach helps businesses improve their offline advertising impact and engage customers more meaningfully in the evolving retail landscape.

OPAL

Venture Round in 2020
Opal Labs Inc. is a marketing collaboration platform based in Portland, Oregon, founded in 2009. The company provides an online platform that enables organizations to effectively plan, create, view, edit, and approve their brand marketing content. By promoting alignment among marketing teams, Opal facilitates strategic campaign creation, streamlines the review process, and enhances content management, thereby reducing complexity and breaking down silos within organizations. The platform integrates seamlessly with various distribution methods, allowing teams to work together more efficiently and achieve successful marketing outcomes.

Cely

Seed Round in 2020
Cely is a startup that specializes in influencer marketing by leveraging data science and machine learning to design and manage advertising campaigns that prioritize high performance and transparency. The company provides digital marketing services aimed at creating social media influencer campaigns for brands worldwide. Cely focuses on talent representation, social media marketing, management, and content production, allowing brands to achieve improved return on investment and increased revenues.

eQuilibrium Solutions

Seed Round in 2020
Equilibrium is a company that specializes in developing and distributing B2B portals and websites tailored for various industries, including manufacturing, healthcare, pharmaceuticals, media, and retail. Founded in 2004 by Sean Barger and based in California, Equilibrium offers a range of business solutions designed to enhance productivity and streamline operations. Its offerings include productivity acceleration, production asset management, workgroup video collaboration, and digital advertising campaign automation. The company also focuses on video content delivery and monetization, as well as content creation and management, providing comprehensive tools to meet the diverse needs of its clients across multiple sectors.

Tripscout

Seed Round in 2020
TripScout provides innovative travel marketing content created by social media influencers and amplified across a vast social network. The company specializes in media sales and destination partnerships within the tourism space. TripScout's app is recognized as essential for modern travelers, offering local insights and travel inspiration. The company focuses on delivering captivating travel content through awe-inspiring imagery and narratives.

Addressable

Seed Round in 2020
Addressable LLC, established in 1999 and based in San Francisco, California, specializes in advanced robot technology that writes with actual ballpoint pens in diverse human handwriting styles. The company offers a full-stack growth automation platform aimed at enhancing high-value relationships through innovative marketing strategies. By leveraging its patented technology, Addressable creates personalized campaigns that blend the effectiveness of digital advertising with tangible, physical communications. The management team, comprised of professionals from notable companies such as Facebook, Snowflake, and UJet, focuses on applying digital marketing principles to traditional outreach methods, serving clients in industries that prioritize meaningful customer engagement.

TagMango

Seed Round in 2020
TagMango is a software-as-a-service (SAAS) platform that empowers content creators to establish their own online stores for hosting cohort-based courses and selling non-fungible tokens (NFTs). Launched in February 2021, the platform offers features such as a landing page builder, payment processing, inbuilt video hosting, and a chat function to facilitate live course delivery. In March 2022, TagMango expanded its offerings by introducing an NFT marketplace, allowing creators to mint and sell their own NFTs. Additionally, the platform connects users with celebrities and influencers, enabling them to create personalized courses and video messages that can enhance learning experiences in social media marketing and other subjects.

Firefly

Series A in 2020
Firefly is building the first mobility based Smart Screens - Smart Cities advertising and data platform that utilizes the ride share and gig economy for distribution and scale. Firefly's unique location-based, “situationally aware” software and 1st party data enable the most granular, audience-based targeting of any away from home medium on any screen type. Through the digital signages installed atop hundreds of taxis, Firefly is sending targeted ads via 4G and 4G LTE cellular transmission. Firefly was founded in 2017 and is based in San Francisco, California.

Ativup

Venture Round in 2020
Ativup is an advertising services company that improves the way companies use activation marketing to attract customers. The company allows you to optimize processes, organize teams, manage costs and achieve results. It was founded in 2018 and is located in São Paulo, Brazil.

AppBind

Seed Round in 2020
AppBind, Inc. is a software company based in Atherton, California, established in 2018. The company offers a platform that enables agencies and consultants to manage cloud software and service subscriptions on behalf of their clients. By creating virtual credit cards, AppBind allows users to procure subscriptions, advertising, and digital assets while automatically tracking and recording expenses. This streamlined approach helps businesses efficiently manage payments and reduces the risk of missed subscriptions or payments. The platform aims to simplify the management of cloud software, making it easier for agencies to grow their services and maintain financial oversight for their clients.

Pix Mídia

Seed Round in 2019
Pix Mídia is a Brazilian company founded in 2013, specializing in digital signage software and solutions for television distribution. Its primary product, ImidiaTV, is utilized in various applications, such as Corporate TV networks, Digital Menu Boards, and Digital Showcases, as well as in the MDOOH market. The company's software enables users to manage content effectively, allowing the insertion of ads, videos, images, and other media into programming. This functionality supports organizations in enhancing internal communication and engaging employees with their strategic goals. Based in Esteio, Pix Mídia is committed to connecting people and businesses through innovative Corporate TV solutions.

Zaply

Pre Seed Round in 2019
Zaply is an artificial intelligence platform designed to enhance grocery shopping by identifying existing promotions in supermarkets. The platform assists retailers in establishing and managing their own Retail Media Networks, offering media infrastructure for various channels including e-commerce, mobile applications, and in-store environments. By leveraging AI technology, Zaply aims to streamline the shopping experience for consumers while providing retailers with effective promotional tools.

Zaraz

Seed Round in 2019
Zaraz is a website enhancement platform designed to improve page load speeds by optimizing the loading process of third-party tools. By utilizing a single line of code, Zaraz enhances website performance across various industries, including ecommerce, publishing, gaming, and B2B. The platform reduces loading times for external resources by fetching third-party scripts in a lighter format, thereby preventing heavy tools from hindering website performance. This optimization not only accelerates web pages but also contributes to increased conversion rates and improved search engine rankings, ultimately enhancing the user experience for clients.

eQuilibrium Solutions

Pre Seed Round in 2018
Equilibrium is a company that specializes in developing and distributing B2B portals and websites tailored for various industries, including manufacturing, healthcare, pharmaceuticals, media, and retail. Founded in 2004 by Sean Barger and based in California, Equilibrium offers a range of business solutions designed to enhance productivity and streamline operations. Its offerings include productivity acceleration, production asset management, workgroup video collaboration, and digital advertising campaign automation. The company also focuses on video content delivery and monetization, as well as content creation and management, providing comprehensive tools to meet the diverse needs of its clients across multiple sectors.

Keep.i

Seed Round in 2018
Keep.i Media, founded in 2017 and based in Sao Paulo, Brazil, offers a digital media intelligence platform that automates media reporting. The platform consolidates campaign results in real-time, allowing users to monitor marketing efforts and manage social ads effectively. It enhances team productivity by saving up to 40 hours per week on reporting tasks. Key features include performance alerts, a comprehensive dashboard for data management, quick module sharing, and the ability to export data in PDF format. This innovative solution aims to streamline digital campaign management and improve overall marketing efficiency for its clients.

eQuilibrium Solutions

Pre Seed Round in 2017
Equilibrium is a company that specializes in developing and distributing B2B portals and websites tailored for various industries, including manufacturing, healthcare, pharmaceuticals, media, and retail. Founded in 2004 by Sean Barger and based in California, Equilibrium offers a range of business solutions designed to enhance productivity and streamline operations. Its offerings include productivity acceleration, production asset management, workgroup video collaboration, and digital advertising campaign automation. The company also focuses on video content delivery and monetization, as well as content creation and management, providing comprehensive tools to meet the diverse needs of its clients across multiple sectors.

Comunicaweb

Venture Round in 2017
Comunicaweb offers digital marketing services for SEO, social networks, advertising, web design, and e-commerce. They provide inbound marketing, content marketing, and marketing automation.

Noalvo

Pre Seed Round in 2017
Noalvo is an adtech company specializing in out-of-home media planning, delivery, and measurement. The company operates an online media platform designed to unify and automate the purchase of offline media globally. It connects advertisers, agencies, and communication vehicles, facilitating the search for media vehicles based on campaign criteria. Noalvo's platform streamlines offline media buying negotiations, allowing advertisers and advertising agencies to efficiently acquire various forms of offline media, including outdoor media, print, radio, and television. Through its innovative approach, Noalvo enhances the effectiveness of offline advertising campaigns.

Digital Influencers

Angel Round in 2017
Digital Influencers operates as a platform that connects businesses with social media influencers, primarily focusing on marketing strategies. Based in Brazil and founded in 2015, the company specializes in facilitating meaningful partnerships between brands and influencers, particularly catering to micro and small enterprises seeking localized marketing solutions. It also serves medium and large companies aiming for broader national outreach. The platform enables real-time monitoring of influencer activities, providing valuable metrics to assess the effectiveness of marketing campaigns. By offering an affordable and resourceful approach, Digital Influencers helps clients effectively promote their products and services while tracking the impact of their marketing efforts.

Wunderkind

Venture Round in 2016
Wunderkind, Inc. is a technology company that specializes in cloud-based solutions for customer acquisition and behavioral marketing automation. Founded in 2010 and headquartered in New York City, with an additional office in London, Wunderkind offers a platform known as BounceX, which focuses on people-based marketing. This platform enables online publishers and retail website owners to engage visitors through targeted messaging and timely advertising, ultimately enhancing conversion rates and increasing revenue. Wunderkind's technology leverages real-time user behavior data, such as mouse movements and intent signals, to identify potential customers and deliver personalized experiences across various channels, including websites, email, and advertisements. The company's impressive client roster includes well-known brands like Uniqlo, Lufthansa, and CNN, and it is recognized for driving significant revenue growth for these businesses through its innovative marketing solutions.

Mobils

Pre Seed Round in 2016
Mobils is a mobile marketing service provider based in São Paulo, Brazil, specializing in a comprehensive range of mobile advertising solutions tailored for premium publishers, applications, games, and ad networks. The company focuses on enhancing user downloads and engagement while driving organic traffic to improve user retention and purchasing behavior. By seamlessly integrating native advertisements, Mobils aims to boost click-through and conversion rates, ultimately helping clients achieve total efficiency in mobile activation.

Noalvo

Venture Round in 2016
Noalvo is an adtech company specializing in out-of-home media planning, delivery, and measurement. The company operates an online media platform designed to unify and automate the purchase of offline media globally. It connects advertisers, agencies, and communication vehicles, facilitating the search for media vehicles based on campaign criteria. Noalvo's platform streamlines offline media buying negotiations, allowing advertisers and advertising agencies to efficiently acquire various forms of offline media, including outdoor media, print, radio, and television. Through its innovative approach, Noalvo enhances the effectiveness of offline advertising campaigns.

Adlayer

Venture Round in 2013
Adlayer is an online platform that manages, serves, and analyzes online advertising. It provides its users with detailed reports in real time, instantaneous delivery of parts, precise scheduling campaigns with configurable goals, possibility of access to the advertiser's reports, and more. It has a distributed and scalable architecture designed for rapid and steady growth. Adlayer was launched in 2012 and is based in Marília.
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