Bpifrance

Bpifrance Financement S.A. is a French financial institution that provides a wide range of financing solutions and support services for businesses at various stages of their development. Established in 1980 and based in Maisons-Alfort, France, the company offers medium to long-term loans, export insurance, real estate and equipment leasing, and working capital loans. Bpifrance also invests in startups, small and medium-sized enterprises (SMEs), and mid-cap companies through direct investments and fund management activities. Additionally, it provides consulting services for executives and training for CEOs, aiming to facilitate innovation and growth. Bpifrance was formed from the merger of several entities in July 2013, including OSEO, CDC Entreprises, and FSI, to enhance its role in supporting the financing of the French economy.

Laurent Arthaud

Managing Director

Marion Aubry

Investment Director

Emmanuel Audouard

Director of Cross-Functional Investments Venture Capital

Elyssa Maufras du Châtellier

Investment Director

Charlotte Corbaz

Deputy Director of the Large Venture Fund and Deputy Managing Director

Sofia Dahoune

Associate

Vanessa Giraud

Managing Director

Laurent Higueret

Senior Investment Director, Healthcare and Life Sciences - Large Venture Fund

Hortense Jacon

Investment Associate

Veronique Jacq

Head of Digital Venture team

So-Yeon Koo

Senior Investment Manager

Eric Lefebvre

Director

Arnaud Legardeur

Investment Director

Serge Mesguich

Director

Louis Molis

Investment Director

Adrien Neel

Investment Director

Gilles Schang

Deputy Director

Tuan Tran

Investment Director / VC

Past deals in Market Research

Odaptos

Seed Round in 2023
Odaptos designs and markets a SaaS product to perform usability testing in videoconferencing, analyze human emotions, and provide results and insights to understand the end-users. It is an artificial intelligence platform that allows users to perform usability testing.

ContentSquare

Series F in 2022
ContentSquare is a digital experience insights optimization platform that helps businesses analyze customer behavior through vast amounts of anonymous web, mobile, and app interactions, adhering to data privacy regulations such as the EU GDPR and California CCPA. By integrating diverse data sets, including content, user experience, product offerings, pricing, acquisition channels, and technical performance, the platform generates insights and AI-driven recommendations to enhance digital performance throughout the customer journey. Its solutions enable clients to better understand user interactions, measure content effectiveness, and clarify consumer intentions, ultimately leading to increased revenue and engagement while reducing operational costs. ContentSquare serves over 700 enterprise clients, including notable brands like American Express, Best Buy, and LVMH.

Babbar

Seed Round in 2021
Developer of a data analytics platform intended to better understand the positioning performance of each web page. The company's platform leverages technology to simulate the algorithmic behavior of a search engine when it browses the web and makes it possible to predict and measure the ability of a site to position itself at the highest point in the search engine results in pages, enabling advertisers to better understand their web page performance.

ContentSquare

Series E in 2021
ContentSquare is a digital experience insights optimization platform that helps businesses analyze customer behavior through vast amounts of anonymous web, mobile, and app interactions, adhering to data privacy regulations such as the EU GDPR and California CCPA. By integrating diverse data sets, including content, user experience, product offerings, pricing, acquisition channels, and technical performance, the platform generates insights and AI-driven recommendations to enhance digital performance throughout the customer journey. Its solutions enable clients to better understand user interactions, measure content effectiveness, and clarify consumer intentions, ultimately leading to increased revenue and engagement while reducing operational costs. ContentSquare serves over 700 enterprise clients, including notable brands like American Express, Best Buy, and LVMH.

Direct Market

Venture Round in 2021
Direct Market operates an online platform designed to enhance relationships between food producers and traders. It provides a comprehensive suite of services that includes ordering, logistics, invoicing, and payment processing, all aimed at fostering transparency within the food supply chain. The platform supports the creation of local food marketplaces, offers platform-as-a-service solutions for existing brands, and facilitates on-premise marketplace installations. By enabling businesses and organizations to integrate or develop their own food marketplaces, Direct Market aims to promote sustainable and resilient food systems while improving customer connections and data collection for better decision-making.

Potions

Seed Round in 2021
Developer a data analysis platform designed to boost e-commerce website revenue. The company's platform uses edge computing technology to analyze the behavior of each visitor's experience while completely preserving their privacy without cookies, enabling clients to optimize their conversion rate, average basket, and acquisition cost.

Madeinvote

Seed Round in 2020
Madeinvote is a French company based in Bordeaux, founded in 2016, that specializes in participatory design and crowdsourced market research. It operates as an online consumer search service, providing insights into various areas including customer satisfaction, brand reputation, and competitive analysis. As the first crowdsourcing platform in France, Madeinvote enables retailers to determine optimal store locations by leveraging citizen votes, fostering community engagement in the decision-making process. The company focuses on gathering and analyzing data to support businesses in understanding their market and enhancing their employer brand.

Ekimetrics

Venture Round in 2020
Ekimetrics SAS is a global consulting firm based in Paris, France, specializing in data science solutions for businesses. Established in 2006, the company focuses on enhancing marketing performance, customer-centric strategies, and operational excellence across various industries, including mobility, retail, financial services, health and pharmaceuticals, energy and utilities, and technology and media. Ekimetrics offers a range of services that encompass data transformation, customer intelligence, pricing strategies, and process optimization. By integrating consulting expertise with advanced data science and technology, Ekimetrics develops tailored solutions designed to create significant impacts on corporate performance, growth, and profitability within a short timeframe.

ContentSquare

Series D in 2020
ContentSquare is a digital experience insights optimization platform that helps businesses analyze customer behavior through vast amounts of anonymous web, mobile, and app interactions, adhering to data privacy regulations such as the EU GDPR and California CCPA. By integrating diverse data sets, including content, user experience, product offerings, pricing, acquisition channels, and technical performance, the platform generates insights and AI-driven recommendations to enhance digital performance throughout the customer journey. Its solutions enable clients to better understand user interactions, measure content effectiveness, and clarify consumer intentions, ultimately leading to increased revenue and engagement while reducing operational costs. ContentSquare serves over 700 enterprise clients, including notable brands like American Express, Best Buy, and LVMH.

Harvestr

Angel Round in 2020
Harvestr SAS, founded in 2018 and based in Saint-Mandé, France, offers a software as a service (SaaS) platform designed for product management. This web-based solution enables businesses to create customer-centric products by centralizing user feedback and usage data. Harvestr's software integrates with various tools, allowing companies to gain insights into customer needs, prioritize features effectively, and share product roadmaps. By leveraging customer input, businesses can make informed decisions throughout the product development process, optimizing their digital offerings.

Fashion GPS

Venture Round in 2018
Launchmetrics is a Brand Performance Cloud that arms fashion, luxury, and beauty executives with the tools and data to create inspiring, shareworthy, and measurable experiences to attract today’s modern consumer. With over a decade of experience, the company develops software that helps companies in the fashion, luxury, and cosmetics sectors, helping them grow their businesses and streamline their processes. It is the most essential and trusted technology in the industry, yielding an unrivaled market penetration to 50% of the top 100 luxury brands worldwide in addition to fashion, beauty, and retailer giants such as Dior, Fendi, TopShop, Shiseido, NET-A-PORTER, Adidas, and more. Founded in NYC, with operating headquarters in Paris, Launchmetrics has employees in eight markets and support in five languages. The company works with over 1,000 brands as well as partners like IMG, the Council of Fashion Designers of America, the British Fashion Council, Camera Nazionale della Moda Italiana, Pitti Immagine, and Google, to accelerate their business and build lasting exposure.

TechnoFounders

Venture Round in 2017
TechnoFOUNDERS dedicated studio to transform your research work inti startups.

Target First

Series A in 2016
Target First S.A.S. is a company based in Plérin, Bretagne, France, that specializes in developing predictive customer relationship solutions. Since its incorporation in 2011, the firm has focused on enhancing customer engagement through various communication channels, including chat, audio, and video. Its behavioral targeting engine identifies users who require assistance in real-time, facilitating immediate interaction via click-to-chat, click-to-call, and other messaging options. Target First aims to create personalized navigation experiences for users on mobile devices, tablets, and computers, ensuring that customers receive timely support tailored to their needs.

Marketing 1BY1

Venture Round in 2016
Marketing 1by1 publishes an omni-channel relationship marketing software coupled with a product recommendation engine that allows advertisers to retain and engage all their customers from their online and offline behavioral journeys. With 1by1: - Centralize and unify online and offline data in a single database - Automatically trigger omnichannel communications based on customer behavior - Prioritize scenarios for better business pressure management - Ultra-personalize communications for everyone your contacts with relevant product recommendations - Communicate on all media.

360&1

Seed Round in 2016
360&1 develops smart interfaces and solutions for web analytics and advertizing automation. The company has developed an e-travel focused solution: FindThePax and is already distributed toward Europe through leading booking engine

IKO System

Series A in 2016
IKO System is Europe’s leading predictive analytics platform for generating B2B leads and automating sales prospection. IKO builds an “ideal client” profile by analyzing the business environment of its clients with over 100,000 private and public sources of information (news, blogs, social networks, public websites, etc.). IKO System relies on a database of 160 million companies to offer a continuous flow of prospects that have the highest probability of becoming clients. Salespeople can then build automatic engagement scenarios to insure a steady quantity of new meetings. IKO System is dedicated to providing its users a process for acquiring clients in order for them to satisfy their growth objectives.

Synthesio

Venture Round in 2015
Synthesio SAS is a company that specializes in social intelligence platforms designed for enterprises. Founded in 2006 and headquartered in New York, the company provides a suite of tools that includes the Synthesio Dashboard for social listening, Synthesio Profiler for gaining audience insights, and Synthesio Beam for managing social media command centers. Synthesio's offerings enable brands and agencies to analyze the impact of conversations in both social and mainstream media. The platform is noted for its ability to aggregate extensive customer data, delivering strategic insights through customizable reports, pre-built personas, and various visualization formats. Synthesio's services support public relations, customer experience, marketing, and research efforts, and the company has a presence in multiple global locations, including Paris, London, Singapore, and Brussels. As of October 2018, Synthesio operates as a subsidiary of Ipsos SA.

Demooz

Non Equity Assistance in 2014
Demooz Processing SAS is a French company based in Bordeaux that operates an online platform designed to facilitate trials of high-tech products under real usage conditions. Founded in 2013, the platform enables potential buyers to test products through interactions with existing owners, allowing for a practical evaluation before making a purchase. By fostering a community-based approach, Demooz supports consumers in their decision-making process and enhances retailers' customer acquisition strategies. This innovative model ensures that buyers can confidently assess whether a product meets their needs without the necessity of visiting a store.

MyFeelBack

Venture Round in 2014
MyFeelBack develops a smart survey technology allowing businesses to know their customers like never before. We help large companies keep their customer databases continuously up-to-date, collect high-value customer insights, and trigger ultra-personalized marketing actions to boost sales conversion. With MyFeelBack, our customers can ask targeted questions or display messages to their users and visitors based on who they are and what they do. Customer knowledge is no longer a mystery. Ask questions, get insights and take actions.

DOZ

Seed Round in 2014
DOZ Marketing Software helps create an organic marketing campaign and to launch a customized timeline of tasks needed to achieve marketing goals.DOZ has vetted marketing professionals from around the world. DOZ automatically assigns the right experts to every task on custom, marketing campaign.DOZ helps websites to run more effective online marketing campaigns by managing natives industry experts and marketing professionals.

Food Media Group

Pre Seed Round in 2014
Food Media Group's mission is at the crossroads between consumers, food bloggers and local merchants. Their job is to enrich and boost the digital communication of food retailers by associating recipes to facilitate the purchase of products. To help consumers, they are developing a service to cleverly answer the question: "What are we eating tonight or this week?" ". You plan in one click the organization of your meals and reconnect with the essential: take time to cook! They help you organize everything else. This service is coming soon!! We simmered it for a long time, it's almost ready.
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