Notable Capital

Parafin is a financial infrastructure company that specializes in providing embedded financial products for small businesses through various online platforms. By simplifying the complexities of capital markets, underwriting, servicing, compliance, and customer support, Parafin enables small businesses to thrive even in uncertain economic conditions. The company has successfully partnered with major platforms such as Amazon, Walmart, DoorDash, and TikTok, extending over $8 billion in financing offers to support hundreds of thousands of businesses. Parafin's end-to-end payment processing solutions and one-click financing options empower retail sellers to enhance their gross merchandising volume while unlocking new revenue streams.

Rupeek is a financial services company that operates an online lending platform specializing in gold loans and personal loans. The platform is designed to provide consumers with simplified and affordable lending solutions, focusing on credit risk assessment. Rupeek aims to enhance financial inclusion by offering transparent and accessible financial products. Customers can apply for loans by submitting basic identity and address proof, which allows for quick document verification and efficient processing. This streamlined approach enables consumers to receive loan disbursements within an hour, making the borrowing experience faster and more convenient.

Addi is a technology company that provides consumer credit and point-of-sale financing solutions. Its application enables customers to apply for credit at the moment of purchase at partner retailers and to pay for purchases in interest-free installments, supporting affordable financing for shopping needs and expanding digital commerce.

Addi is a technology company that provides consumer credit and point-of-sale financing solutions. Its application enables customers to apply for credit at the moment of purchase at partner retailers and to pay for purchases in interest-free installments, supporting affordable financing for shopping needs and expanding digital commerce.

Rupeek is a financial services company that operates an online lending platform specializing in gold loans and personal loans. The platform is designed to provide consumers with simplified and affordable lending solutions, focusing on credit risk assessment. Rupeek aims to enhance financial inclusion by offering transparent and accessible financial products. Customers can apply for loans by submitting basic identity and address proof, which allows for quick document verification and efficient processing. This streamlined approach enables consumers to receive loan disbursements within an hour, making the borrowing experience faster and more convenient.

Affirm is a financial technology company that offers consumer installment loans at the point of sale through its Buy with Affirm platform. Shoppers can select Affirm at checkout and pay for purchases in fixed monthly installments with real-time decisioning and upfront, transparent terms, avoiding hidden fees. The company provides a digital and mobile‑first platform that includes a point‑of‑sale payment solution for merchants and a consumer app, and it partners with thousands of merchants across categories such as home, travel, electronics, apparel, and beauty. Revenue comes from merchant networks and related services, including virtual card networks, with the majority of business generated in the United States, and ongoing activity in Canada and other regions. Founded in 2012 and headquartered in San Francisco with an additional office in Chicago, Affirm aims to offer an accessible alternative to traditional credit that improves budgeting and financial clarity for consumers.

Rupeek is a financial services company that operates an online lending platform specializing in gold loans and personal loans. The platform is designed to provide consumers with simplified and affordable lending solutions, focusing on credit risk assessment. Rupeek aims to enhance financial inclusion by offering transparent and accessible financial products. Customers can apply for loans by submitting basic identity and address proof, which allows for quick document verification and efficient processing. This streamlined approach enables consumers to receive loan disbursements within an hour, making the borrowing experience faster and more convenient.

Affirm is a financial technology company that offers consumer installment loans at the point of sale through its Buy with Affirm platform. Shoppers can select Affirm at checkout and pay for purchases in fixed monthly installments with real-time decisioning and upfront, transparent terms, avoiding hidden fees. The company provides a digital and mobile‑first platform that includes a point‑of‑sale payment solution for merchants and a consumer app, and it partners with thousands of merchants across categories such as home, travel, electronics, apparel, and beauty. Revenue comes from merchant networks and related services, including virtual card networks, with the majority of business generated in the United States, and ongoing activity in Canada and other regions. Founded in 2012 and headquartered in San Francisco with an additional office in Chicago, Affirm aims to offer an accessible alternative to traditional credit that improves budgeting and financial clarity for consumers.