4C Insights
4C Insights, Inc. specializes in data science and media technology, offering solutions for multi-screen advertising and analytics. The company's product suite enables activation across various platforms, including social media channels like Facebook, Twitter, LinkedIn, Instagram, and Snapchat, as well as TV Synced Ads for display, search, social, and video. 4C Insights leverages its global TV monitoring network and social affinity database to provide advertising and content analytics. The company's flagship platform, Scope by 4C™, is designed for marketers to gain insights about their target consumers and creatives, facilitating campaign activation across diverse channels and devices. Established in 2011 and headquartered in Chicago, Illinois, 4C has expanded its presence internationally, with offices in the United Kingdom, the Netherlands, Germany, Hong Kong, India, and Singapore. As of August 2020, it operates as a subsidiary of Mediaocean LLC.
Teletrax is the world’s most comprehensive, accurate and technologically advanced real-time TV analytics and TV synced ads solution.
The Echo System was created in 2010 to help ecommerce brands measure and maximize their Return on Social and is funded by GSV Capital and high profile angel investors from the advertising industry. The Echo System's Echo Effect Persona Platform combines users' shopping, sharing, expressed interest and influence data to help brands personalize the experience they deliver for customers and potential customers in multiple contexts: - website plug-ins that deliver dynamic, personal messages and offers - custom Facebook pages and applications to better engage users on-canvas - Echo Facebook Ads that efficiently target users based on interests, connections and commercial impact.
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