Choco Up

ReverseAds operates a digital advertising platform that offers a privacy-first alternative to traditional search advertising. By leveraging patented AdTech technology, the company integrates artificial intelligence with keyword search advertising to effectively target ideal customers. Unlike conventional models that rely on sponsored listings within search engines, ReverseAds positions ads in spaces where users spend the majority of their time post-search, enhancing conversion opportunities. This innovative approach allows brands to protect their data from competitors while utilizing cookie-less technology and blockchain for secure advertising. By addressing the growing demand for privacy in digital marketing, ReverseAds aims to disrupt the dominance of major search advertising platforms.

Soundbrenner Limited is a company that specializes in the development of wearable devices for musicians, primarily focused on enhancing their practice experience. Founded in 2014 and headquartered in Berlin, Germany, with additional offices in Hong Kong and Los Angeles, Soundbrenner offers a smart vibrating metronome that allows musicians to feel the beat and tempo of their music. This innovative device, alongside its Metronome app, aims to make music practice more engaging and effective, addressing the high dropout rates among those who attempt to learn an instrument. Soundbrenner has successfully shipped over 80,000 wearables and has a presence in music stores across more than 40 countries, with its mobile applications serving over 500,000 musicians monthly. The company is committed to transforming the way individuals learn and master musical instruments.

Popsical is a startup specializing in smart streaming karaoke solutions. The company has developed a compact, palm-sized karaoke system that connects to a television and utilizes a licensed cloud-based streaming service. This system provides users with access to a vast library of songs, which is updated daily and includes tracks in multiple languages. By leveraging WiFi or an internet connection, Popsical enables users to enjoy official music videos and select from a diverse range of multilingual songs, enhancing the at-home karaoke experience.

BuzzAR specializes in augmented reality technology aimed at enhancing retail and commerce experiences. The company focuses on digitizing people, places, and payment systems at scale. Its innovative technology allows users to visualize products in a superimposed environment, facilitating an engaging shopping experience. By creating 3D maps, BuzzAR enables customers to easily locate products or venues, thereby fostering a more interactive and immersive environment. Through its solutions, BuzzAR aims to build an empowering community that enhances consumer engagement and accessibility in the retail sector.

Cleva develops affordable EVs such as buses and vans. The start-up, which is also based in Hong Kong, offers vehicles for emergency and utility services such as ambulances, fire trucks, police cars, and sanitation trucks as well.

Poptron is an e-commerce platform focused on eco-friendly products and social commerce. It aims to bring together micro brands, allowing users to discover, follow, and shop for these brands in a single application. The platform emphasizes user convenience by enabling customers to track their deliveries, fostering a sense of community while supporting emerging brands. Poptron seeks to create a seamless shopping experience that highlights sustainability and engages consumers with a shared appreciation for eco-conscious products.

Zi.Care is a health-tech startup focused on digitizing patients' medical and health records. The company has developed a smart electronic medical record platform that enables healthcare stakeholders to streamline relevant services, including the management of medical records. This cloud-based platform offers structured electronic medical records, a clinical support system, and a claims management system, all designed to enhance the efficiency of health facilities and optimize their resources. Through these innovations, Zi.Care aims to improve the overall management of healthcare information.

BuyHive is a buyer-centric solution that utilizes technology and the gig economy to enhance procurement efficiency, transparency, and flexibility for global brands and retailers. The company connects buyers with a network of sourcing experts who leverage their extensive experience to assist in making informed purchasing decisions. BuyHive's platform facilitates various procurement processes, including manufacturer identification, negotiations, and contracting, which aids buyers in connecting with manufacturers effectively. Additionally, the company plays a vital role in revitalizing trade shows in a post-COVID environment by providing local sourcing experts to represent international buyers who are unable to attend in person. This approach not only maintains the effectiveness of trade shows but also creates job opportunities for procurement professionals in key sourcing markets such as Hong Kong and the Greater Bay Area.

CE Brands specializes in designing, developing, manufacturing, and distributing smart consumer electronic products.

Janio is a logistics company that specializes in cross-border delivery services across Southeast Asia. Founded in 2018 and headquartered in Singapore, Janio aims to simplify the logistics process by integrating various aspects of the supply chain through strategic partnerships with a network of quality service providers. Its offerings include warehousing, home delivery, reverse logistics, cross-border shipping, and last-mile delivery, ensuring timely and reliable movement of shipments. The company also utilizes a data-driven platform for real-time tracking, providing clients with greater control over their logistics operations. Janio serves multiple locations in Asia, including Indonesia, Malaysia, Taiwan, Mainland China, and Thailand.