Crowberry Capital

Crowberry Capital is a venture capital firm established in 2017 and based in Reykjavik, Iceland. The firm specializes in investing in seed and early-stage technology startups in the Nordic region. With a focus on outstanding teams building globally competitive businesses, Crowberry Capital emphasizes a strong follow-through philosophy, supporting companies from initial funding through to exit. The founding partners have a long-standing collaborative history, having worked together for over seven years. The team has extensive experience, having managed over 51 technology startups, negotiated 15 exits, and made 17 seed investments. Crowberry Capital's members bring a global perspective, having lived and worked in eight countries across four continents.

Hekla Arnardottir

Founding Partner

Jenny Ruth Hrafnsdottir

Founding Partner

Aron Jóhannsson

Analyst

Jack Peters

Investor

Helga Valfells

Founding and Managing Partner

Past deals in Denmark

Clutch

Pre Seed Round in 2021
Clutch uses on-device AI to turn every smartphone into the world's best virtual coach and the first social platform for racket sports. The co-founders come from the intersection of pro badminton and tech.

Dreamdata

Seed Round in 2020
Dreamdata is a Copenhagen-based company that specializes in B2B revenue attribution through its software solution, designed to help enterprises track and optimize their marketing channels and activities. Founded in 2018, Dreamdata addresses the challenges marketers face in connecting their activities to revenue amidst complex buyer journeys and numerous touchpoints. The platform integrates various commercial data sources with behavioral data to provide a comprehensive view of the customer journey, enabling users to analyze the effectiveness of individual campaigns and their return on investment. Dreamdata empowers small to midsize B2B companies to make data-driven decisions by offering actionable insights into marketing performance, helping them identify which campaigns to scale or discontinue. Its user-friendly interface allows for detailed attribution analysis across pipeline stages, fostering alignment between marketing and sales teams. With Dreamdata, organizations can enhance transparency in their revenue generation efforts, often resulting in significant improvements in marketing ROI.
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