Catalyst Sports

Established in 2015, Catalyst Sports serves as a bridge between traditional sports and esports industries. It is a specialized advisory firm assisting companies, brands, teams, and media platforms in entering and succeeding within the rapidly growing esports space. With a team comprising seasoned executives from various industries, Catalyst leverages deep understanding of the esports landscape and extensive relationships with key players to help clients establish authentic and effective long-term connections with the passionate esports fan base.

Ryan Lawrence

Senior Vice President / Principal

2 past transactions

Ateyo

Seed Round in 2018
Ateyo is a fashion brand dedicated to the gaming culture, specializing in the manufacture of technical gaming apparel. The company produces innovative game wear using home sewing machines, combining comfort and performance tailored for gamers. Their products feature soft fabrics designed for optimal comfort and incorporate advanced technology to enhance gameplay. By focusing on the intersection of video game culture and everyday wear, Ateyo aims to provide high-quality lifestyle products that cater specifically to the needs of the esports and gaming community.

FanAI

Venture Round in 2018
FanAI operates an AI-driven audience monetization platform for the esports industry. It provides sponsors with insights into fan behavior, enabling targeted relationships and predicting fan responses. The platform offers dashboards, real-time analysis, fan segments, behavior analytics, return on investment measurement, and return on sponsorship tracking.
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