Catalyst Sports
Catalyst Sports & Media, founded in 2015 and based in Santa Monica, California, serves as a key advisory firm bridging traditional sports and esports. It specializes in assisting companies, brands, teams, and media platforms in entering and succeeding within the esports industry. The firm is comprised of a team of experienced executives from various sectors, including esports, traditional sports, entertainment, and media, who possess a comprehensive understanding of the dynamic esports landscape. Catalyst Sports maintains strong relationships with major professional organizations across North America and Europe, as well as top game publishers, streaming platforms, and competition organizers. The firm's mission is to guide clients in forming authentic connections with the youthful and passionate esports fan base, fostering long-term relationships within this rapidly evolving market. Additionally, Catalyst Sports engages in venture capital investments, focusing on seed-stage to later-stage companies in the software, esports, big data, and gaming sectors.
Ateyo is a fashion brand focused on the gaming culture, specializing in the creation of technical gaming apparel designed for the esports and gaming community. The company manufactures innovative game wear using home sewing machines, ensuring comfort and performance during gameplay. Their products are crafted from soft fabrics that combine sleek design with high-quality, game-enhancing specifications. This approach allows Ateyo to offer lifestyle apparel that not only reflects a passion for gaming but also enhances the overall gaming experience.
FanAI
Venture Round in 2018
FanAI Inc. operates an artificial intelligence-driven audience monetization platform focused on the esports sector. Founded in 2016 and based in Santa Monica, California, the company provides sponsors with insights to better understand their fans and tailor targeted relationships. By enriching and analyzing fan data, including purchase behavior, demographics, and social interactions, FanAI enables users to predict fan responses and improve the effectiveness of sponsorship investments. The platform offers features such as real-time analysis, fan segmentation, and measurement of return on investment and sponsorship. Through its services, FanAI aims to enhance the outcomes of sponsorships in the sports and entertainment industries.
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