Friend Skoler
Friend Skoler & Co., Inc. is a private equity and venture capital firm established in 1998 and located in Saddle Brook, New Jersey. The firm specializes in mid-stage and later-stage investments, including buyouts, expansion capital, and industry consolidations, focusing on smaller end of middle market and mature companies. Friend Skoler typically invests between $3 million and $20 million in companies with enterprise values ranging from $10 million to $100 million, and revenues between $10 million and $150 million. The firm aims to maintain significant ownership positions and often takes a board seat in its portfolio companies. Friend Skoler also encourages management teams to invest in their businesses through equity purchase options and incentive programs. With a track record of 48 transactions representing approximately $927 million in enterprise value, the firm leverages the extensive operating experience of its founders to partner effectively with management teams across various industries.
Iconic Group, Inc. is a photography company that specializes in professional event photography services across the United States, Canada, and Europe. Founded in 2007 and based in Atlanta, Georgia, the company serves a diverse clientele, including colleges, universities, sororities, fraternities, high schools, endurance races, and mall developers. In addition to its core event photography offerings, Iconic Group provides education, endurance sport, and retail photography services. The company also features a photo reservation system that enables visitors to schedule their visits at malls according to their preferred dates and times. Iconic Group, Inc. was formerly known as Event Photography Group, Inc. and rebranded in February 2016. It operates as a subsidiary of Raymond James Financial, Inc.
Hopkins Manufacturing is a company that specializes in the production and marketing of automotive and recreational vehicle aftermarket products. Its extensive product range includes towing accessories, brake controls, fluid management components, trailer wiring connectors, and various cleaning and winter care items. The company serves multiple channels, including auto retail, mass merchants, e-commerce platforms, and warehouse clubs. Hopkins maintains a leading market share in its segments, reflecting its strong position in the industry.
Private Equity Round in 1997
United Pet Group (UPG) is a prominent global manufacturer and marketer of pet supplies, known for its established brand names. The company caters primarily to passionate pet owners who prioritize high-quality products for their pets. UPG offers a wide range of consumer and commercial aquatics products, including integrated aquarium kits, filtration systems, and fish food, alongside dog and cat treats, small animal food, and various health and grooming aids. Their product line also features cleanup and training aids, as well as bedding products. UPG's success is rooted in its commitment to developing innovative, value-added solutions that resonate with loyal customers, allowing effective collaboration with retail partners to enhance market reach.
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