Innovid

Herolens Group LLC, founded in 2015 and based in Palermo, Argentina, specializes in an AI-powered creative management platform that enables brands to generate dynamic communications from various data sources. The platform facilitates the delivery of relevant content across multiple channels, allowing for thousands of variations from simple creative assets. By providing ad serving technology and digital asset management, Herolens helps organizations streamline their marketing efforts and enhance user engagement. As a subsidiary of Innovid, Inc. since 2019, Herolens focuses on putting the consumer at the center of its strategies, ensuring that clients can effectively deliver tailored experiences at scale.

Taykey is a technology company that provides real-time advertising solutions designed to help brands leverage trending topics to enhance their marketing efforts. By analyzing data from numerous online sources, Taykey identifies what is currently popular among specific audiences, enabling brands to respond timely and effectively. The platform automates the media buying process, allowing companies to seamlessly integrate trends-based insights into their broader marketing strategies, including social media content and audience analysis. Notable clients include American Express, BestBuy, General Electric, Paramount, and Volkswagen, who utilize Taykey's services to transform consumer sentiment and trending conversations into actionable advertising strategies.