Kantar is a prominent data, insights, and consultancy firm that specializes in media research. The company provides comprehensive marketing communication and advertising expenditure information, aiding clients in campaign development and optimization. Kantar's services include audience research, competitive intelligence, and analysis of consumer behavior, which are essential for effective advertising strategies across various platforms, including radio and the Internet. Through its expertise, Kantar supports organizations in making informed decisions to enhance their marketing efforts.
Newsaccess Ltd. is a media intelligence agency based in Dublin, Ireland, specializing in media monitoring and analysis services. The company operates the NewsMetrics platform, which allows clients to evaluate press, broadcast, and online content, as well as assess the effectiveness of their public relations expenditures. Newsaccess offers a comprehensive suite of multi-channel media monitoring services, including press, broadcast, internet, social media, and international media monitoring, along with qualitative analysis of news as it unfolds. The agency also produces media evaluation reports that help clients identify key influencers, benchmark against competitors, track PR campaign performance, and analyze market trends. Established in 1987, Newsaccess Ltd. has evolved to provide essential insights that aid organizations in making informed communications decisions. Since February 2017, it has operated as a subsidiary of Kantar Media Research Inc.
BIScience Inc. provides business intelligence solutions for media buyers, sales managers, affiliates, and Internet professionals in online media and advertising. The company offers AdClarity Dashboards to understand the competitors’ digital strategy of clients; AdClarity CI, a solution that allows users to empower in programmatic digital advertising coverage across desktop, mobile/tablet, video, and in-applications; PanelOS, a panel infrastructure solution that allows users to deploy panel data collection; and GeoSurf, a proxy platform for enterprises. Its solutions enhance clients’ marketing operations in the areas of advertising display, search, social media, affiliate marketing, and mobile channels. The company was founded in 2009 and is based in Tel Aviv, Israel with an additional office in New York, New York.
BIScience Inc. provides business intelligence solutions for media buyers, sales managers, affiliates, and Internet professionals in online media and advertising. The company offers AdClarity Dashboards to understand the competitors’ digital strategy of clients; AdClarity CI, a solution that allows users to empower in programmatic digital advertising coverage across desktop, mobile/tablet, video, and in-applications; PanelOS, a panel infrastructure solution that allows users to deploy panel data collection; and GeoSurf, a proxy platform for enterprises. Its solutions enhance clients’ marketing operations in the areas of advertising display, search, social media, affiliate marketing, and mobile channels. The company was founded in 2009 and is based in Tel Aviv, Israel with an additional office in New York, New York.
The Data Republic
Acquisition in 2014
The Data Republic is a social media data analytics agency that develops online platform and suite of tools for monitoring and analyzing.
AdGooroo is a prominent provider of internet marketing competitive intelligence and keyword research tools, established in 2004. The company offers proprietary keyword tracking technology that monitors global search engine and network activity, equipping its nearly 2,000 clients with essential insights for effective competition in internet marketing. AdGooroo enables advertisers and marketers to assess their performance while also tracking competitors' actions and results. This capability allows users to independently identify potential threats and take necessary measures to protect their marketing strategies. Through its innovative services, AdGooroo supports businesses in optimizing their digital marketing efforts.
Kantar Media CIC is China's social business intelligence provider, enabling enterprise to fully leverage the power of social media and Internet Word of Mouth (IWOM) intelligence across the organization. Since 2004, Kantar Media CIC has pioneered IWOMized technology, research and consulting. Firstly, by coining the term IWOM and then being the first to raise the concept of “social business” in China. As the industry thought leader, we have always been at the forefront of China’s internet and social business revolution. Kantar Media CIC is China’s largest integrated 3rd party provider of technical IWOM solutions, social media studies and social business intelligence. In order to help companies effectively leverage this social business intelligence, Kantar Media CIC provides customized research, consulting services, syndicated reports, and industry trend watches, rich in actionable insight. In addition to helping brands accomplish their social business aims, Kantar Media CIC is also monetizing the social business industry in China, creating an integrated social business support system (IWOMmaster), powered by our proprietary technical solutions and platforms.
JFC Informatique et Media
Acquisition in 2001
JFC Informatique et Media is specialises in the provision of audience analysis systems for the print, television and radio industries.
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