Perion Network

Perion Network Ltd is a technology company that specializes in online advertising and search solutions for brands, agencies, and publishers across various digital channels. Its offerings include search advertising, social media advertising, display ads, video, digital audio, digital out of home (DOOH), and Connected TV (CTV) advertising. By leveraging exclusive placements with premium publishers and employing dynamic data-driven targeting, Perion connects advertisers to consumers effectively. The company primarily generates revenue from search and display advertising services, with a significant portion of its income coming from the United States, alongside contributions from other regions. Perion is dedicated to providing high-impact advertising solutions that enhance engagement and execution in the digital marketplace.

Daniel Aks

President

11 past transactions

Vidazoo

Acquisition in 2021
Vidazoo is a video content and yield management platform. Founded in 2014, the Tel Aviv based company focuses primarily on building smart automation tools to help publishers manage multiple video placements and optimize demand under the same platform. Our rich product portfolio includes an HTML5 video player, adserver, yield management platform, and most recently, a video discovery platform which saves precious time for journalists by auto embedding editorial videos onto related articles in real time.

Pub Ocean

Acquisition in 2020
Pub Ocean Limited is a technology company based in London, United Kingdom, that specializes in enhancing the profitability of digital publishers. Through its proprietary platform, LiveYield, Pub Ocean offers real-time revenue analytics, enabling publishers to gain greater visibility and control over their revenue streams. Additionally, the company provides a tool called Mission, which automates and optimizes the purchasing and selling of audience engagement. Originally founded as Scribol Limited in 2010, the company rebranded to Pub Ocean in November 2016 and currently operates as a subsidiary of Content IQ LLC.

Content IQ

Acquisition in 2020
Content IQ LLC, founded in 2014 and based in New York, specializes in developing data and analytics tools aimed at addressing challenges in digital publishing and content generation. The company focuses on deconstructing content, revenue, and distribution, providing insights that aid advertisers in effectively reaching consumers in a brand-safe environment. By leveraging proprietary data algorithms and analytic tools, Content IQ offers a digital publishing orchestration system designed to help businesses engage audiences cost-effectively through various formats, including display, video, and sponsored content. As of January 2020, Content IQ operates as a subsidiary of Perion Network Ltd.

Captain Growth

Acquisition in 2019
Today marketing is all about analytics. You can track each step of clients, but data sets looks usually look really scary. Even if you dare to cope with this tremendous amount of digits and try to find some insights, you may spend much time without any guarantee to find something important. Data-driven marketers are likely to be sentenced to drown in dreadful data, but Captain Growth will help you! Captain Growth is AI-powered service that automates marketing analytics and finds deep insight in your data. No charts, no tables, no wasted time anymore. Captain will help you to get only vluable insights from your data automatically and will help you to run ad campaigns, make marketing decision and develop your business. Now Captain Growth is available for facebook marketers. Upcoming for Adwords, Google Analytics, CRM systems and e-mail providers.

Septa Communications

Acquisition in 2019
Septa Communications is an IT development company which applies cutting-edge AI-driven technologies to marketing. The company has a unique expertise on the intersection of applied digital marketing and data science. Such knowledge helps the company to marry business tasks with high-end AI approaches to reach prominent results.

Undertone

Acquisition in 2015
Undertone is a digital advertising company that focuses on creating immersive video and innovative display ad units, allowing brands to connect with consumers beyond traditional banner advertising. The company utilizes its technology platform to deliver multi-screen, multi-format advertising campaigns across various devices, including smartphones, tablets, and desktops. By collaborating with a carefully selected array of high-quality media properties, Undertone aims to enhance brand visibility and audience engagement for its clients. The company serves advertisers and publishers globally, with offices situated in both the United States and Europe.

Paragone

Acquisition in 2015
Provider of applications for social media marketing intended to focus on an ever-growing space of paid social media. The company offers a platform for advertisers and agencies to create, manage and optimize marketing campaigns, enabling agencies and advertisers efficiently maximize, reach and optimize revenue through actionable analytics and campaign automation tools.

Grow Mobile

Acquisition in 2014
Grow Mobile provides a single mobile ad buying solution across multiple ad networks and traffic sources with transparent ROI analytics and optimization. We offer a campaign creation and management wizard, which will allow advertisers to create mobile ad campaigns and run them across our large number of partner networks. We’ll also show attribution of how your marketing dollars are being spent and mapping ROI data back to each networks and traffic source. This allows for fast and more efficient campaign management and optimization for companies to better spend their money and scale spends with ad networks. Simplified mobile marketing.

Conduit Client Connect

Acquisition in 2013
Conduit Client Connect offered a monetization and distribution platform for publishers and developers

SweetIM

Acquisition in 2012
SweetIM is a leading provider of entertaining content for social networks and instant messaging platforms. The company specializes in enhancing the messaging experience by offering a variety of features such as emoticons, animations, sound effects, and display pictures. Their software includes a toolbar for Internet Explorer that enables users to integrate favorite icons and emoticons into various web-based applications, including email services and blogs. SweetIM aims to provide users with innovative tools to express themselves creatively and enjoyably during online communication.

Smilebox

Acquisition in 2011
Smilebox, a division of Perion Network (NASDAQ: PERI), provides interactive, animated online cards, invitations, and slideshows direct to consumers at smilebox.com and through creative SaaS solutions that connect eCommerce, marketing automation and CRM platforms to the Smilebox SDK.
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