Dataxet
Dataxet is a developer of an integrated intelligence platform that focuses on delivering comprehensive insights from both internal and external data sources. The platform offers tools for media monitoring, social listening, influence management, and marketing trend analysis. Additionally, it provides insight reports and marketplace intelligence, assisting businesses in optimizing their media intelligence investments. By parsing, enriching, analyzing, and monitoring data, Dataxet enables organizations to better understand their content, audience, and channels, ultimately supporting their growth in a competitive landscape.
Sonar Platform, founded in 2013 and based in Jakarta, Indonesia, operates the Sonar Analytics and Sonar Influence platforms, which deliver a range of market intelligence services. These services include competitor research, brand sentiment analysis, audience profiling, and online marketplace analysis. The platform utilizes artificial intelligence to generate auto-generated executive summaries and insight narratives based on digital conversations related to specific keywords. Users can customize their experience by setting their own keywords, accessing real-time analytics, and generating tailored reports and alerts. Since July 2020, Sonar Platform has functioned as a subsidiary of Dataxet Pte Ltd, enhancing its capabilities in the marketing and consulting sectors.
News & Ads Monitoring Agency Sdn. Bhd., founded in 2006 and headquartered in Kuala Lumpur, Malaysia, specializes in media monitoring services. The agency focuses on tracking online and social media, enabling clients to stay informed about their brand presence and public sentiment. As of July 1, 2020, it operates as a subsidiary of Dataxet Pte Ltd. Through its services, the agency assists businesses in analyzing media coverage and advertising effectiveness, providing valuable insights into market trends and audience engagement.
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