ShareThis
ShareThis, Inc. is a company that specializes in developing a social data platform aimed at enhancing consumer engagement for publishers and advertisers. The firm offers a range of tools that facilitate content sharing and audience interaction, including share buttons for various social media platforms such as Facebook, Twitter, and Instagram. These tools are designed to process first-party data in real time, allowing businesses to gain insights into consumer behavior and optimize their marketing strategies. ShareThis also provides features like Social A/B testing to help publishers refine their content and Viral Notifications to alert them when content is trending. Established in 2004 and originally named Nextumi, Inc., ShareThis has its headquarters in Palo Alto, California, with additional offices in several major U.S. cities. The company has been collecting and analyzing social share data since 2007, transforming it into actionable insights for marketers and publishers alike.
Socialize is a drop-in social platform designed to enhance user engagement and app downloads by leveraging the influence of shared interests among users. It facilitates community building around applications, allowing users to engage in social actions that promote downloads and re-engagement. Apps that incorporate Socialize have reported significant increases in downloads and user impressions, with boosts of up to 551% and 316%, respectively. By creating a networked environment within a single interface, Socialize effectively capitalizes on the natural social dynamics that exist among users who share common interests, thereby enhancing the overall app experience and performance.
Recently founded madKast makes it easy for people to share news and blog posts with others via a single click. Users just have to enter their e-mail address to get a madKast widget, which once installed, lets you share the story's URL with your contacts through e-mail, text messaging, instant messaging, or social bookmarking sites. madKast is free, and there is no registration or downloading required to get their widget. The company's founders were also involved in the creation of [Zemble.com](http://www.zemble.com), a free text messaging service, and consider madKast to be a "brainchild" of Zemble. madKast is an incubating startup for [TechStars](http://www.crunchbase.com/organization/TechStars).
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