Mixbook

Mixbook is an online platform that specializes in personalized photo products, allowing users to create and share customized photo books, scrapbooks, cards, calendars, and wall art. The platform employs user-friendly technology that transforms cherished moments into meaningful and visually appealing photo items. By facilitating collaboration among friends and family, Mixbook helps users strengthen their connections and preserve memories in a tangible form.

Andrew Laffoon

Co-Founder and CEO

Past deals in Photography

WedPics

Acquisition in 2017
WedPics is a mobile and web-based photo sharing application designed specifically for weddings, allowing guests to contribute their photos to a single album for the bride and groom. Available on both iOS and Android platforms, the app addresses the common challenge faced by couples in collecting memories from their special day. Users can not only upload images but also interact through comments and "likes," fostering engagement among guests. Additionally, WedPics offers five custom filters to enhance the photo experience and encourages the use of traditional digital cameras by allowing users to upload photos via the web. Developed by Deja mi Inc., based in Raleigh, North Carolina, WedPics evolved from the company's earlier app focused on venue discovery to serve a niche market in wedding photography, launching in early 2012. The platform effectively modernizes the wedding photography experience, moving away from disposable cameras and integrating smartphone technology.

Scrapblog

Acquisition in 2011
Scrapblog is an online platform that provides a multimedia scrapbook editor, enabling users to create personalized scrapbooks by combining images, audio, and video. The service offers various QuickMix scrapbook kits tailored for occasions such as weddings, birthdays, travel, and holidays, among others. Users can utilize the online editor to enhance their scrapbooks with text, images, themes, and various embellishments, allowing for creative expression and sharing of memories.
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