SimpleUsability Ltd is a behavioral research consultancy based in Leeds, United Kingdom, providing market and user experience (UX) research services to various brands. Established in 2001, the company employs advanced technologies, including eye tracking, to analyze both conscious and subconscious behaviors of individuals interacting with various mediums such as printed materials, websites, videos, packaging, and in-store displays. By offering insights into user interactions, SimpleUsability aids clients in understanding their customers better, ultimately enhancing product and service usability. As of September 30, 2020, SimpleUsability operates as a subsidiary of Corporate Document Services Ltd.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at
support@teaserclub.com. Your feedback is most welcome.