CX Collective

CX Collective invests in consumer-leaning companies that are maniacally focused on customer experience. The company's strategy is to back early-stage companies who are obsessed with their customers, have an incredible brand experience, build a strong team culture, and deliver an over the top product and service. CX Collective was established in 2017 and is headquartered in Austin, Texas.

Shanil Wazirali

Founder and Managing Partner

11 past transactions

BookClub

Series A in 2021
BookClub Inc. operates BookClub.com, a virtual platform that facilitates author-led book clubs. Founded in 2020 and based in Alpine, Utah, the company aims to foster deep connections between readers and authors. Through its mobile application, users can join personal book groups, access exclusive video content, and participate in live-audio discussions. This innovative approach allows authors to engage with their audience through interviews and question-and-answer sessions, creating an interactive environment for meaningful conversations about literature.

Malomo

Seed Round in 2021
Malomo is an information technology company that specializes in the fields of E-commerce, SaaS, and the internet. It helps eCommerce brands generate revenue, loyalty, and engagement by turning their shipment tracking experience into a marketing channel. It was founded in 2018 and headquartered in Indianapolis, Indiana.

12/12 Ventures

Series A in 2020
12/12 Ventures is a venture capital firm that focuses on investing in the cannabis industry. Co-Founded by Parker Berling and Matt Barron in 2020, 12/12 Ventures is headquartered in Sausalito, California, United States.

MakeSpace

Series E in 2020
MakeSpace is a tech-enabled storage service that offers a convenient and consumer-friendly approach to storage needs. Customers can pay only for the space they require and manage their storage through an app, which allows for scheduling pickups, drop-offs, and access to a digital photo inventory of stored items. The company provides on-demand storage solutions, including packing and delivery services, ensuring that customers do not need to visit a physical storage facility. With operations in 31 markets across North America, MakeSpace aims to deliver an affordable and efficient storage experience.

PartySlate

Venture Round in 2020
PartySlate is a digital marketplace designed to assist individuals in planning various events, including weddings, corporate gatherings, and social celebrations. The platform connects users with leading event professionals, vendors, and venues both nationally and internationally. Users can explore a vast array of unique party ideas and browse portfolios of event planners, caterers, photographers, and more. Since its establishment in 2016, PartySlate has seen significant engagement, with over 25,000 venues, planners, and vendors sharing more than 2 million photos of actual events. This content-rich platform not only inspires users but also serves as a portfolio-sharing tool for professionals in the event industry, allowing them to showcase their work and connect with potential clients.

Locale

Series A in 2020
Locale is a lifestyle hospitality company founded in 2016 that specializes in designing and operating high-quality accommodations for travelers seeking intentional experiences. The company curates furnished apartments for rent, offering amenities such as spacious living and sleeping areas, fully-equipped kitchens, and access to fitness centers. Locale aims to provide the comfort and freedom of residential living while traveling, enhancing the guest experience with exceptional amenities and technology-driven services.

Legalpad

Series A in 2020
Legalpad Inc. is a Seattle-based company founded in 2018 that focuses on streamlining work visa applications for startups and their employees. By combining advanced software with human support, Legalpad simplifies the legal processes associated with O-1, EB-1, H-1B, and B-1 visas. The platform is designed to automate repeatable legal tasks and workflows, thereby enhancing efficiency in the visa application process. Legalpad aims to connect global talent with opportunities, facilitating cross-border employment for individuals and enabling startups to navigate the complexities of hiring international talent.

Elliot

Convertible Note in 2020
Elliot Inc. is a company that develops an e-commerce management platform designed to streamline customer and order management across various sales channels. Founded in 2017 and headquartered in New York, the company also operates as a social media platform where athletes can share and monetize their content while connecting with fans. Additionally, Elliot's strategic planning platform focuses on transforming cross-border commerce by centralizing analytics, data, and operations. This approach simplifies localization for enterprises, enabling them to optimize profits and improve their management of customers, orders, and product sales.

Jinx

Seed Round in 2019
Jinx is a dog wellness brand that primarily sells dog foods online. It delivers optimal nutritional health dogs need to eat a high-quality protein medley from both animal and plant sources in the right proportions. Jinx online shop provides nutrition options with purposeful ingredients that they can recognize. The company was founded in 2019 with a mission to build a community of like-minded dog parents that take pride in how they care and connect with their fur babies.

SHOWFIELDS

Seed Round in 2019
SHOWFIELDS is the most interesting store in the world; a revolutionary retail concept that invites you to discover and engage with the brands of tomorrow.

Recess

Seed Round in 2018
Recess is a consumer wellness brand creating products and experiences designed to help people feel balanced, centered, and inspired so that they can be their most productive and creative selves despite an increasingly stressful world. Its products include sparkling water infused with hemp extract and adaptogens for balance and clarity. Founded in 2017, Recess is headquartered in New York.
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