Right Side Capital Management

Right Side Capital Management is a venture capital firm based in San Francisco, California, established in 2010. The firm specializes in early-stage investments, focusing exclusively on the pre-seed round of technology startups. Right Side Capital Management aims to support companies with capital-efficient business models that are typically located outside major hubs like the San Francisco Bay Area and New York City. The firm invests in a range of technology sectors, including internet and cloud technologies, and operates primarily within the United States and Canada, with occasional investments in Western Europe, Israel, Australia, and New Zealand. Right Side Capital Management conducts 75 to 100 investments annually, with portfolio companies spanning 19 states. The firm seeks to provide a clear response to entrepreneurs within two weeks, with investments generally ranging from $50,000 to $500,000 and pre-money valuations between $1 million and $3 million.

Kevin Dick

Managing Director

Dave Lambert

Managing Director

Jeff Pomeranz

Managing Director

Past deals in Digital Marketing

(Un)stuck

Seed Round in 2020
(Un)stuck offers a free brand audit and course recommendation for companies from the leading continuing digital marketing educator.

Cloud Campaign

Convertible Note in 2019
Cloud Campaign, Inc. provides a software solution tailored for marketing agencies to effectively manage multiple brands on social media. Founded in 2017 and headquartered in Portland, Oregon, with an additional office in San Francisco, the company offers a platform that enables users to schedule content, track analytics, and collaborate with teams and clients. Key features include simplified scheduling, in-depth analytics, and automated client reporting, which streamline marketing processes such as content approvals and performance tracking. This allows agencies to enhance their operational efficiency, manage a larger client base, and potentially increase revenue with fewer resources.

Pear Commerce

Pre Seed Round in 2018
Pear simplifies retail marketing by connecting CPG advertisements directly with retailers. Pear brings your digital marketing to life by adding a call to action. Consumers can purchase a product or claim an offer right from the ad, and Pear takes care of creating the connection to a local retailer who can fulfill the transaction. Pear collects your consumer’s information, so you’ll know your customers and their purchasing behavior better, while driving more sales for your products.

Bitesize

Convertible Note in 2018
Bitesize, Inc. operates a two-way messaging platform designed to facilitate personal dialogue between brands and consumers. Founded in 2017 and headquartered in the United States, the company utilizes an artificial intelligence platform that enables the batch sending and receiving of messages while organizing responses by context, keyword, and sentiment. Bitesize serves various industries, including automotive, home services, healthcare, and entertainment. The platform aims to create engaging and interactive conversations, allowing brands to build meaningful relationships with consumers and enhance sales. By addressing the growing demand for personalized interactions, Bitesize offers marketers the ability to provide genuine one-on-one conversation experiences to a large audience.

Big Data for Humans

Convertible Note in 2016
Big Data for Humans Ltd. is a London-based company that focuses on providing a customer marketing platform tailored for supermarkets, fashion and luxury retailers, and airlines. Established in 2014, the company has created an automated customer insights engine that leverages network analysis to help businesses understand their customers better. This platform enables management, marketing teams, and data scientists to develop personalized marketing campaigns and execute them across various channels. By democratizing customer insights, Big Data for Humans empowers business leaders to stay attuned to their customers' needs, facilitating the generation of actionable insights and smarter trading strategies. The company's solutions aim to enhance revenue generation and promote agile data management practices.

Pollen

Seed Round in 2016
Pollen is a developer of an advertising platform aimed at assisting small and medium-sized online retailers in acquiring new customers through targeted advertising. The platform utilizes consumers' browsing, buying, and abandonment behavior to serve highly relevant ads across Facebook and Display networks. By leveraging actual browsing data, Pollen enables retailers to engage effectively with potential customers interested in their specific products, ultimately enhancing customer acquisition and boosting revenue.

Lifecycle

Convertible Note in 2016
Lifecycle is an event-based, outbound communication platform for growth teams looking to acquire, convert & retain their first million customers. We allow digital businesses to test, measure & send optimized messages to their customers with the right content, to the right users, on the right devices, at the right time - all based on how the user is interacting with their web or mobile app.

Nozzle

Convertible Note in 2016
Nozzle is a digital marketing platform that helps businesses automate marketing data collection / reporting and provide intelligent recommendations, they are initially focusing on helping marketing agencies give better service to more customers with fewer people They're not the first to dream of an integrated marketing platform, but nobody has achieved that goal yet. The rapid change of both search and social landscapes make it difficult for the full marketing software incumbents to pivot to face new realities. Similarly, other competitors were built either as niche SEO or social platforms and are finding it hard to adapt.

Lifecycle

Seed Round in 2015
Lifecycle is an event-based, outbound communication platform for growth teams looking to acquire, convert & retain their first million customers. We allow digital businesses to test, measure & send optimized messages to their customers with the right content, to the right users, on the right devices, at the right time - all based on how the user is interacting with their web or mobile app.

Shareable Social

Convertible Note in 2014
Shareable Social is a content marketing platform that helps businesses build their brand through social media. We create a consistent online presence for our clients by posting daily content on their Facebook, Twitter, and LinkedIn pages. It's basically like putting your social media content on auto-pilot. This active social media presence provides our clients with increased visibility, web traffic, client engagement and brand awareness.

Good Audience

Convertible Note in 2014
Good Audience provides online services to reach and get the brand, product, or service in front of various active social media users. Its services include campaigns, intelligent targeting, social strategy, active content posting, and cross promotion. The company is based in the United States.

SimpleRelevance

Series A in 2013
SimpleRelevance Inc. offers a marketing technology platform designed to enhance personalized digital marketing efforts for businesses. Founded in 2011 and based in Chicago, the company specializes in providing automated marketing recommendations across various channels, including emails, digital advertisements, social media, SMS, and mobile applications. SimpleRelevance utilizes machine learning technology to analyze customers' behavioral, demographic, and psychographic data, allowing businesses to tailor their marketing messages with precision. This personalization extends to aspects such as the timing of message delivery, subject lines, and product recommendations, ultimately leading to improved conversion rates and return on investment. The platform serves a diverse clientele, ranging from small businesses to Fortune 500 companies across sectors such as media, finance, and retail. In December 2015, SimpleRelevance became a subsidiary of Rise Interactive, further enhancing its capabilities in the marketing technology space.

Linksy

Seed Round in 2012
Linksy helps busy marketers tap their employees, customers, and fans to spread their message on social sites.