Bull City Venture Partners

Bull City Venture Partners is a venture capital firm based in Durham, North Carolina, focused on early-stage investments in technology and healthcare companies. Founded in 2012, the firm primarily targets investments in sectors such as software, health information technology, mobile, internet, e-commerce, and digital media. Bull City Venture Partners aims to invest in companies located in the Southeast and Mid-Atlantic regions of the United States, although it remains open to opportunities in other areas as well. The firm often seeks to lead investment rounds and typically prefers to take a board seat to support the growth and capital needs of the businesses they invest in. Their investment range typically spans from $0.3 million to $3 million.

Michael Lee

Senior Associate

Kevin Liu

Venture Capital Associate

Past deals in North Carolina

Levitate

Venture Round in 2022
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.

biospatial

Series A in 2022
Biospatial, Inc. designs and develops an online cloud-based platform to alert its users regarding anomalous events related to human health and the biosphere. The platform ingests data, processes inbound data records using machine learning, and offers data feeds to end users. It offers web-based interfaces to enable users to visualize data, generate reports, and control user access. Biospatial, Inc. was incorporated in 2016 and is based in Durham, North Carolina.

ServiceTrade

Private Equity Round in 2021
ServiceTrade, Inc. operates a Software-as-a-Service platform designed to enhance field service delivery for small and medium businesses, particularly in sectors such as fire protection, mechanical services, commercial HVAC, refrigeration, electrical, and medical equipment. Founded in 2012 and based in Durham, North Carolina, the company offers a suite of solutions, including ServiceTrade for service management and customer interaction, ServiceForms for data collection, and PartsLedger for inventory management. These tools enable contractors to streamline operations, improve customer service, and manage costs effectively. Additionally, ServiceTrade provides support services such as onboarding, training, and certification to help clients maximize the benefits of their platform. By equipping technicians with essential tools, ServiceTrade aims to improve productivity and customer loyalty, ultimately assisting contractors in increasing their service revenue. ServiceTrade operates as a subsidiary of Frontier Growth.

Get Spiffy

Venture Round in 2021
A team of experienced Triangle, NC entrepreneurs are building the World's first on-demand smartphone-powered technology-enabled mobile car wash and detailing service. Schedule your wash in under a minute using our app or website and we come to you! All payment and communication is handled via the app so that it is super-convenient. Also at Spiffy we care deeply about the environment and all of our washes are 100% eco-friendly. We recycle 100% of the water and leave zero run-off.

Tiny Earth Toys

Seed Round in 2021
Tiny Earth Toys is an educational toy subscription company that offers age-based educational kits exchanged every four months. The customers receive 3 wooden educational kits a year. Each kit is selected by learning experts and includes 6-9 sustainable wooden toys (no plastic or batteries) and a comprehensive play guide.

Levitate

Series B in 2021
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.

ServiceTrade

Venture Round in 2020
ServiceTrade, Inc. operates a Software-as-a-Service platform designed to enhance field service delivery for small and medium businesses, particularly in sectors such as fire protection, mechanical services, commercial HVAC, refrigeration, electrical, and medical equipment. Founded in 2012 and based in Durham, North Carolina, the company offers a suite of solutions, including ServiceTrade for service management and customer interaction, ServiceForms for data collection, and PartsLedger for inventory management. These tools enable contractors to streamline operations, improve customer service, and manage costs effectively. Additionally, ServiceTrade provides support services such as onboarding, training, and certification to help clients maximize the benefits of their platform. By equipping technicians with essential tools, ServiceTrade aims to improve productivity and customer loyalty, ultimately assisting contractors in increasing their service revenue. ServiceTrade operates as a subsidiary of Frontier Growth.

Levitate

Venture Round in 2020
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.

Reveal Mobile

Series A in 2020
Reveal Mobile, Inc. operates a platform that provides location-based advertising and analytics across multiple industries. It offers VISIT Local that provides foot traffic attribution, location-based analytics, and audience building for agencies, media companies, and brands. The company also provides VISIT Match that provides instant audience scale for locations, analytics, and products. In addition, it offers VISIT Data, a customizable location-data solution for enterprise products and analytics platforms. The company provides solutions in the areas of agencies, brands, digital out of home, media companies, and data driven companies. Reveal Mobile, Inc. was formerly known as StepLeader, Inc. and changed its name to Reveal Mobile, Inc. in March 2015. The company was founded in 2004 and is based in Raleigh, North Carolina. Reveal Mobile, Inc. operates as a subsidiary of CBC New Media Group, LLC.

Get Spiffy

Series C in 2019
A team of experienced Triangle, NC entrepreneurs are building the World's first on-demand smartphone-powered technology-enabled mobile car wash and detailing service. Schedule your wash in under a minute using our app or website and we come to you! All payment and communication is handled via the app so that it is super-convenient. Also at Spiffy we care deeply about the environment and all of our washes are 100% eco-friendly. We recycle 100% of the water and leave zero run-off.

Levitate

Series A in 2019
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.

Get Spiffy

Series B in 2018
A team of experienced Triangle, NC entrepreneurs are building the World's first on-demand smartphone-powered technology-enabled mobile car wash and detailing service. Schedule your wash in under a minute using our app or website and we come to you! All payment and communication is handled via the app so that it is super-convenient. Also at Spiffy we care deeply about the environment and all of our washes are 100% eco-friendly. We recycle 100% of the water and leave zero run-off.

Adwerx

Series A in 2017
Adwerx, Inc. is a digital advertising company based in Durham, North Carolina, specializing in localized services for the real estate, mortgage, insurance, and wealth management sectors. Founded in 2013, Adwerx has established itself as a valuable resource for over 25% of the top brokerage firms and more than 15% of the leading mortgage originators in the United States. The company offers personalized and omnichannel brand marketing solutions that allow clients to deliver customized advertisements across various platforms, including streaming TV, popular websites, social media, and mobile applications. Through its digital marketing automation, Adwerx enhances brand visibility, increases productivity by 35%, and reduces turnover by 42%. The company's reach extends across the United States, Canada, and Australia, providing innovative advertising solutions tailored to the needs of its clients.

Get Spiffy

Series A in 2017
A team of experienced Triangle, NC entrepreneurs are building the World's first on-demand smartphone-powered technology-enabled mobile car wash and detailing service. Schedule your wash in under a minute using our app or website and we come to you! All payment and communication is handled via the app so that it is super-convenient. Also at Spiffy we care deeply about the environment and all of our washes are 100% eco-friendly. We recycle 100% of the water and leave zero run-off.

Medfusion

Venture Round in 2015
Medfusion, Inc. operates a patient engagement portal aimed at enhancing healthcare services for providers and patients in the United States and internationally. The platform facilitates communication through various clinical, administrative, and financial services, including billing solutions such as online bill pay and payment plans, as well as secure patient messaging and prescription renewal requests. Medfusion also offers front desk solutions like appointment requests and patient registration, along with mobile applications that empower patients to access their health data. Additional services include EHR/PM integration and Practice Intelligence, which provides insights into patient communication traffic. Founded in 1996 and based in Cary, North Carolina, Medfusion originally focused on medical website development for healthcare clients, evolving to meet the specific needs of the healthcare sector.

Spoonflower

Venture Round in 2015
Spoonflower is a community built around fabric and textile design. It offers custom fabric printing with no minimum order as well as as a marketplace of thousands of unique fabric designs by independent designers from around the world. The company has expanded its products to include custom wallpaper and gift wrap, in addition to fabric. Spoonflower uses eco-friendly digital textile printing technology and prints each order on demand using water-based inks. Crafters and small businesses use custom fabric, wallpaper and gift wrap from Spoonflower to make quilts, clothes, pillows, dolls, blankets, framed textile art and many, many other products.

Reveal Mobile

Seed Round in 2015
Reveal Mobile, Inc. operates a platform that provides location-based advertising and analytics across multiple industries. It offers VISIT Local that provides foot traffic attribution, location-based analytics, and audience building for agencies, media companies, and brands. The company also provides VISIT Match that provides instant audience scale for locations, analytics, and products. In addition, it offers VISIT Data, a customizable location-data solution for enterprise products and analytics platforms. The company provides solutions in the areas of agencies, brands, digital out of home, media companies, and data driven companies. Reveal Mobile, Inc. was formerly known as StepLeader, Inc. and changed its name to Reveal Mobile, Inc. in March 2015. The company was founded in 2004 and is based in Raleigh, North Carolina. Reveal Mobile, Inc. operates as a subsidiary of CBC New Media Group, LLC.

StepLeader

Series A in 2013
StepLeader builds digital solutions helping publishers create new revenue opportunities in mobile technology and smart TV applications. It was founded in 2012 and is based in Raleigh, North Carolina,.