Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.
Biospatial, Inc. is a company based in Durham, North Carolina, that has developed an online cloud-based platform aimed at providing early warnings of health events and trends. Founded in 2016, the company focuses on creating a collaborative national network of data partners and operational users to enhance public health preparedness and emergency response capabilities. The platform utilizes machine learning to process various data sources in near real-time, offering secure and scalable access to actionable information. Users can visualize data, generate reports, and manage access through web-based interfaces, thereby supporting informed decision-making in public health and national security efforts.
Private Equity Round in 2021
ServiceTrade, Inc. operates a Software-as-a-Service platform designed to enhance field service delivery for small and medium businesses, particularly in sectors such as fire protection, mechanical services, commercial HVAC, refrigeration, electrical, and medical equipment. Founded in 2012 and based in Durham, North Carolina, the company offers a suite of solutions, including ServiceTrade for service management and customer interaction, ServiceForms for data collection, and PartsLedger for inventory management. These tools enable contractors to streamline operations, improve customer service, and manage costs effectively. Additionally, ServiceTrade provides support services such as onboarding, training, and certification to help clients maximize the benefits of their platform. By equipping technicians with essential tools, ServiceTrade aims to improve productivity and customer loyalty, ultimately assisting contractors in increasing their service revenue. ServiceTrade operates as a subsidiary of Frontier Growth.
Spiffy, Inc. is a mobile service provider based in Durham, North Carolina, specializing in on-demand car washing, detailing, and oil change services. Founded in 2014, the company utilizes a smartphone application and website to allow customers to schedule appointments quickly and conveniently. Spiffy’s services are eco-friendly, employing methods that recycle water and eliminate runoff. The application facilitates seamless communication and payment, enhancing the overall customer experience. By offering a range of vehicle maintenance options, Spiffy aims to support vehicle owners in managing their automobiles efficiently, whether for individual use or fleet management.
Tiny Earth Toys is an educational toy subscription company that offers age-based educational kits exchanged every four months. The customers receive 3 wooden educational kits a year. Each kit is selected by learning experts and includes 6-9 sustainable wooden toys (no plastic or batteries) and a comprehensive play guide.
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.
ServiceTrade, Inc. operates a Software-as-a-Service platform designed to enhance field service delivery for small and medium businesses, particularly in sectors such as fire protection, mechanical services, commercial HVAC, refrigeration, electrical, and medical equipment. Founded in 2012 and based in Durham, North Carolina, the company offers a suite of solutions, including ServiceTrade for service management and customer interaction, ServiceForms for data collection, and PartsLedger for inventory management. These tools enable contractors to streamline operations, improve customer service, and manage costs effectively. Additionally, ServiceTrade provides support services such as onboarding, training, and certification to help clients maximize the benefits of their platform. By equipping technicians with essential tools, ServiceTrade aims to improve productivity and customer loyalty, ultimately assisting contractors in increasing their service revenue. ServiceTrade operates as a subsidiary of Frontier Growth.
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.
Reveal Mobile, Inc. operates a platform focused on location-based advertising and analytics for various industries, including agencies, brands, and media companies. The company offers several key products: VISIT Local, which provides foot traffic attribution and audience building; VISIT Match, which delivers audience scale and analytics; and VISIT Data, a customizable solution for location data. Reveal Mobile's platform enables users to understand audience demographics visiting specific locations and facilitates targeted advertising through digital and social media. The company emphasizes privacy compliance and is a member of the Network Advertising Initiative, ensuring adherence to annual privacy certifications. Founded in 2004 and based in Raleigh, North Carolina, Reveal Mobile was previously known as StepLeader, Inc. and became a subsidiary of CBC New Media Group, LLC in 2015.
Spiffy, Inc. is a mobile service provider based in Durham, North Carolina, specializing in on-demand car washing, detailing, and oil change services. Founded in 2014, the company utilizes a smartphone application and website to allow customers to schedule appointments quickly and conveniently. Spiffy’s services are eco-friendly, employing methods that recycle water and eliminate runoff. The application facilitates seamless communication and payment, enhancing the overall customer experience. By offering a range of vehicle maintenance options, Spiffy aims to support vehicle owners in managing their automobiles efficiently, whether for individual use or fleet management.
Levitate, developed by Real Magic, Inc., is a subscription-based marketing platform designed to assist small businesses in managing their professional relationships. Founded in 2017 and headquartered in Raleigh, North Carolina, Levitate enables users to send personalized emails at scale, remember important details about their contacts, and set up customized reminders for outreach. The platform also automates marketing tasks and supports business objectives such as cross-selling through personalized communication. Levitate primarily serves industries that rely on relationship-building, including insurance, financial services, real estate, and mortgage lending, helping these businesses maintain connections with clients, prospects, and referral sources.
Spiffy, Inc. is a mobile service provider based in Durham, North Carolina, specializing in on-demand car washing, detailing, and oil change services. Founded in 2014, the company utilizes a smartphone application and website to allow customers to schedule appointments quickly and conveniently. Spiffy’s services are eco-friendly, employing methods that recycle water and eliminate runoff. The application facilitates seamless communication and payment, enhancing the overall customer experience. By offering a range of vehicle maintenance options, Spiffy aims to support vehicle owners in managing their automobiles efficiently, whether for individual use or fleet management.
Adwerx, Inc. is a digital advertising company based in Durham, North Carolina, specializing in localized services for the real estate, mortgage, insurance, and wealth management sectors. Founded in 2013, Adwerx has established itself as a valuable resource for over 25% of the top brokerage firms and more than 15% of the leading mortgage originators in the United States. The company offers personalized and omnichannel brand marketing solutions that allow clients to deliver customized advertisements across various platforms, including streaming TV, popular websites, social media, and mobile applications. Through its digital marketing automation, Adwerx enhances brand visibility, increases productivity by 35%, and reduces turnover by 42%. The company's reach extends across the United States, Canada, and Australia, providing innovative advertising solutions tailored to the needs of its clients.
Spiffy, Inc. is a mobile service provider based in Durham, North Carolina, specializing in on-demand car washing, detailing, and oil change services. Founded in 2014, the company utilizes a smartphone application and website to allow customers to schedule appointments quickly and conveniently. Spiffy’s services are eco-friendly, employing methods that recycle water and eliminate runoff. The application facilitates seamless communication and payment, enhancing the overall customer experience. By offering a range of vehicle maintenance options, Spiffy aims to support vehicle owners in managing their automobiles efficiently, whether for individual use or fleet management.
Medfusion, Inc. operates a patient engagement portal aimed at enhancing healthcare services for providers and patients in the United States and internationally. The platform facilitates communication through various clinical, administrative, and financial services, including billing solutions such as online bill pay and payment plans, as well as secure patient messaging and prescription renewal requests. Medfusion also offers front desk solutions like appointment requests and patient registration, along with mobile applications that empower patients to access their health data. Additional services include EHR/PM integration and Practice Intelligence, which provides insights into patient communication traffic. Founded in 1996 and based in Cary, North Carolina, Medfusion originally focused on medical website development for healthcare clients, evolving to meet the specific needs of the healthcare sector.
Spoonflower is a community built around fabric and textile design. It offers custom fabric printing with no minimum order as well as as a marketplace of thousands of unique fabric designs by independent designers from around the world. The company has expanded its products to include custom wallpaper and gift wrap, in addition to fabric.
Spoonflower uses eco-friendly digital textile printing technology and prints each order on demand using water-based inks.
Crafters and small businesses use custom fabric, wallpaper and gift wrap from Spoonflower to make quilts, clothes, pillows, dolls, blankets, framed textile art and many, many other products.
Reveal Mobile, Inc. operates a platform focused on location-based advertising and analytics for various industries, including agencies, brands, and media companies. The company offers several key products: VISIT Local, which provides foot traffic attribution and audience building; VISIT Match, which delivers audience scale and analytics; and VISIT Data, a customizable solution for location data. Reveal Mobile's platform enables users to understand audience demographics visiting specific locations and facilitates targeted advertising through digital and social media. The company emphasizes privacy compliance and is a member of the Network Advertising Initiative, ensuring adherence to annual privacy certifications. Founded in 2004 and based in Raleigh, North Carolina, Reveal Mobile was previously known as StepLeader, Inc. and became a subsidiary of CBC New Media Group, LLC in 2015.
StepLeader builds digital solutions helping publishers create new revenue opportunities in mobile technology and smart TV applications. It was founded in 2012 and is based in Raleigh, North Carolina,.
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