Sequoia Capital

Sequoia Capital, founded in 1972 and based in Menlo Park, California, is a prominent venture capital firm that invests in early to growth stage companies across various sectors, including technology, healthcare, financial services, and consumer services. The firm specializes in supporting startups and emerging growth companies, typically investing between $100,000 and $1 million in seed companies, $1 million to $10 million in early ventures, and $10 million to $100 million in growth investments. Sequoia Capital operates globally, with a presence in regions such as Israel, China, and Southeast Asia, and has built a diverse portfolio that includes notable companies like Airbnb, Alibaba, and JD.com. The firm emphasizes a partnership approach with entrepreneurs, leveraging decades of experience to guide them from initial concept through to public offering and beyond.

Audrey Adeline

Analyst

Rohit Agarwal

Vice President / Principal

Rajan Anandan

Managing Director

Michelle Bailhe

Partner

Sumaiya Balbale

COO and Operating Partner

Anas Biad

Partner

Isaiah Boone

Partner

Roelof Botha

Partner

Romie Boyd

Partner

Rosemarie Boyd

Partner

Konstantine Buhler

Partner

David Cahn

Partner

Xi Cao

Partner, China

Vipin Chamakkala

Director, Customer Partnerships

Jiazhen Chen

Investor

Luzhou Chen

Investor

Josephine Chen

Partner

Sakshi Chopra

Managing Director

W. M. Coughran

Founder's Coach and Partner

Charlie Curnin

Partner

Long Do

Analyst

Joe Dobrenski

Partner of Human Capital

Helen Fan

Vice President

Shirley Feng

Managing Director

James Flynn

Partner

Caroline Fu

Vice President

Xiang Gao

Associate

Stacey Gerber

VP, Operations and Experiences

Mike Goguen

Partner

Christopher Graff

Partner, Global Equities

Wayne Guo

Managing Director

Kirstie Irmana

Analyst

Amit Jain

Managing Director

Pushpak Kedia

Associate

Pieter Kemps

Principal

Kais Khimji

Partner

Sunint Khurana

Analyst

Marie Klemchuk

Global CFO

Jess Lee

Partner

Jess Lee

Partner

Teng Lei

Associate

Douglas Leone

Global Managing Partner

Mei Li

Associate

Angie Shuyan Liu

Analyst

Luciana Lixandru

Partner

Xiaobo Lu

Partner, China

Alyssa Maharani

Analyst

Cornelius Menke

Partner

Dean Meyer

Partner

Ishaan Mittal

Managing Director

Abhishek Mohan

Principal

Che Pinjue

Partner, China

GV Ravishankar

Managing Director - India

Antara Raychaudhury

Analyst

Andrew Reed

General Partner

Lauren Reeder

Partner

George Robson

Partner

Haim Sadger

Partner, Israel

Bryan Schreier

Partner

Yoav Shaked

Partner, Israel

Prateek Sharma

VP

Neil Shen

Managing Partner

Shailendra Singh

Managing Director

Thomas Stephenson

Partner

Sam Sun

Partner

Glen Sun

Vice President, China

Johan Surani

Vice President

Jessica H. Tan

Analyst

Vedant Trivedi

Analyst

Aradhita Tuli

Analyst

Mike Vernal

Partner

Pavel Vyhnalek

Operating Partner

Jeff Wang

Managing Partner

Fred Wang

Managing Director

Cen Wang

Partner

Rock Wang

Managing Director

Kai Wang

Managing Director

Michael Xiong

Investor

Lynn Yang

Managing Director, China

Yu Yao

Managing Director

Stephanie Zhan

Partner

Skee Zhang

Managing Director

Qingsheng Zheng

Partner, China

Guo Zhenwei

Managing Director

Jiajia Zou

Managing Director

Past deals in Home Decor

Destree

Series A in 2022
Destree is a ready-to-wear and accessories brand that focuses on high-end products inspired by contemporary art. The company offers a diverse range of luxury items, including hats, bags, belts, and jewelry. By blending graphic charm with essential wardrobe pieces, Destree enables customers to express their individuality through unique and stylish fashion choices.

Wakefit

Series C in 2021
Wakefit Innovations Pvt Ltd., founded in 2016 and based in Bengaluru, India, specializes in manufacturing and marketing home furnishing products, primarily focusing on quality mattresses. The company designs its mattresses using advanced parameters of pressure and weight distribution, foam quality, and stress testing to ensure healthy sleep. In addition to mattresses, Wakefit has expanded its product range to include various home furnishings such as beds, sofas, coffee tables, office chairs, and wardrobes. These products are available through multiple online marketplaces and the company’s own eCommerce platform, allowing customers to access quality home solutions at affordable prices. Co-founded by Ankit Garg and Chaitanya Ramalingegowda, Wakefit aims to enhance customer comfort and sleep quality through its diverse offerings.

Cabana

Series A in 2021
Operator of a middle-to-high-end modern furniture store with multi-brand collections in China. The company is China's first channel brand dedicated to providing Chinese consumers with easy access of European-style furnitures, designer luminaire, and other lifestyle products, aiming to connect the general public with high-quality home products from emerging designers.

Vesta Home

Series A in 2021
Vesta Home, founded in 2019 and based in Beijing, China, specializes in designing, developing, and selling a variety of sleep essentials and household products. The company offers an extensive range of items, including silk-filled duvet covers, comforters, dual-sided pillows, and bamboo sheets. Vesta Home's products are designed to enhance sleep quality, featuring moisture-wicking and thermoregulating properties to keep users comfortable throughout the night. Additionally, the company provides silk eye masks and woven baskets, catering to diverse consumer needs in the sleep product market.

Outer

Series B in 2021
Outer, Inc. is a direct-to-consumer company specializing in the manufacture of outdoor furniture. Founded in 2017 and based in Santa Monica, California, Outer has transitioned from its previous name, Jia Outdoor, Inc., in April 2018. The company focuses on creating durable, eco-friendly outdoor furniture that is designed to withstand harsh conditions, utilizing sustainable materials in its production. Outer’s products are manufactured in a family-owned factory located near Shanghai. Since its inception, the company has experienced significant growth, increasing its revenue elevenfold by 2020 and expanding its workforce substantially within a short period. Outer aims to enhance outdoor living experiences for its customers through innovative and environmentally conscious furniture solutions.

HomeLane

Series E in 2021
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Heads Up For Tails

Series A in 2021
Heads Up For Tails is an online store that sells dog products. Its portfolio of products includes clothes, collars and leashes, grooming products, bowls and feeders, bedding products, medicine, food, toys, and accessories for dogs. It also offers personalized products and training aids. The store also sells products for cats such as litter, collar, food, toys, beds and crates, furniture and scratchers, bowls, shampoos, and more. Heads Up For Tails is operated from New Delhi, India.

Hutouju

Series A in 2021
Hutouju is a Chinese dessert retailer that operates both retail locations and online stores. It offer customers tasty products with a Chinese style.

Hutouju

Seed Round in 2021
Hutouju is a Chinese dessert retailer that operates both retail locations and online stores. It offer customers tasty products with a Chinese style.

Outer

Series A in 2021
Outer, Inc. is a direct-to-consumer company specializing in the manufacture of outdoor furniture. Founded in 2017 and based in Santa Monica, California, Outer has transitioned from its previous name, Jia Outdoor, Inc., in April 2018. The company focuses on creating durable, eco-friendly outdoor furniture that is designed to withstand harsh conditions, utilizing sustainable materials in its production. Outer’s products are manufactured in a family-owned factory located near Shanghai. Since its inception, the company has experienced significant growth, increasing its revenue elevenfold by 2020 and expanding its workforce substantially within a short period. Outer aims to enhance outdoor living experiences for its customers through innovative and environmentally conscious furniture solutions.

Wakefit

Series B in 2020
Wakefit Innovations Pvt Ltd., founded in 2016 and based in Bengaluru, India, specializes in manufacturing and marketing home furnishing products, primarily focusing on quality mattresses. The company designs its mattresses using advanced parameters of pressure and weight distribution, foam quality, and stress testing to ensure healthy sleep. In addition to mattresses, Wakefit has expanded its product range to include various home furnishings such as beds, sofas, coffee tables, office chairs, and wardrobes. These products are available through multiple online marketplaces and the company’s own eCommerce platform, allowing customers to access quality home solutions at affordable prices. Co-founded by Ankit Garg and Chaitanya Ramalingegowda, Wakefit aims to enhance customer comfort and sleep quality through its diverse offerings.

HomeLane

Convertible Note in 2020
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

HomeLane

Series D in 2019
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Urban Ladder

Venture Round in 2019
Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

HomeLane

Series D in 2019
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Wakefit

Venture Round in 2018
Wakefit Innovations Pvt Ltd., founded in 2016 and based in Bengaluru, India, specializes in manufacturing and marketing home furnishing products, primarily focusing on quality mattresses. The company designs its mattresses using advanced parameters of pressure and weight distribution, foam quality, and stress testing to ensure healthy sleep. In addition to mattresses, Wakefit has expanded its product range to include various home furnishings such as beds, sofas, coffee tables, office chairs, and wardrobes. These products are available through multiple online marketplaces and the company’s own eCommerce platform, allowing customers to access quality home solutions at affordable prices. Co-founded by Ankit Garg and Chaitanya Ramalingegowda, Wakefit aims to enhance customer comfort and sleep quality through its diverse offerings.

Urban Ladder

Venture Round in 2018
Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

HomeLane

Series C in 2017
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Houzz

Series E in 2017
Houzz Inc. operates an online platform dedicated to home design and furnishings, connecting homeowners, design enthusiasts, and home improvement professionals globally. Established in 2008 and headquartered in Palo Alto, California, Houzz provides users with a comprehensive resource for home remodeling and design, featuring the largest residential design database in the world. The platform allows local businesses and national brands to advertise, while enabling professionals to establish an online presence through dedicated profiles. Users can discover design inspiration, hire professionals, and purchase a wide array of home products, including furniture, lighting, and outdoor items. Additionally, Houzz Pro offers a Software-as-a-Service solution for home remodeling and design professionals to manage their business effectively. With offices in various international locations, Houzz serves a vibrant community, facilitating project management and enhancing the overall home improvement experience.

Urban Ladder

Series E in 2017
Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

La Opala

Post in 2016
La Opala RG Limited is a leading manufacturer and marketer of glass and glassware products in India and internationally, established in 1987 and headquartered in Kolkata. The company specializes in opal glass tableware, offering a range of products such as plates, bowls, dinner sets, cup-saucer sets, coffee mugs, and tea and soup sets. In addition to tableware, La Opala also produces crystalware, which includes barware, vases, bowls, and stemware. The company's products are marketed under well-known brands including La Opala, Diva, and Solitaire, with the Diva brand featuring collections like Classique, Ivory, and a collaboration with designer Manisha Malhotra.

HomeLane

Series B in 2016
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Craftsvilla

Series C in 2015
Craftsvilla Handicrafts Pvt Limited operates an online marketplace that specializes in Indian handmade products. Founded in 2011 and based in Mumbai, the platform showcases a diverse array of items, including ethnic clothing such as sarees and lehengas, along with jewelry, bags, accessories, and footwear. Additionally, Craftsvilla offers home décor, bath and beauty products, food and health items, gifts, children's products, books, and spiritual goods. The company focuses on empowering local artisans and designers, ensuring that their unique creations resonate with customers globally. Craftsvilla emphasizes the use of quality raw materials, minimal chemicals, and natural dyes, conducting thorough quality checks to meet customer expectations. By connecting artisans and small businesses with a broader audience, Craftsvilla celebrates the rich cultural heritage of India.

Craftsvilla

Series B in 2015
Craftsvilla Handicrafts Pvt Limited operates an online marketplace that specializes in Indian handmade products. Founded in 2011 and based in Mumbai, the platform showcases a diverse array of items, including ethnic clothing such as sarees and lehengas, along with jewelry, bags, accessories, and footwear. Additionally, Craftsvilla offers home décor, bath and beauty products, food and health items, gifts, children's products, books, and spiritual goods. The company focuses on empowering local artisans and designers, ensuring that their unique creations resonate with customers globally. Craftsvilla emphasizes the use of quality raw materials, minimal chemicals, and natural dyes, conducting thorough quality checks to meet customer expectations. By connecting artisans and small businesses with a broader audience, Craftsvilla celebrates the rich cultural heritage of India.

Urban Ladder

Series C in 2015
Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

To8to

Series C in 2015
Founded in Shenzhen in July 2008, To8to provides services for users to find contractors to renovate and decorate their apartments. The platform currently has nearly 60,000 decoration companies and 700,000 designers from 80 cities in China. To8to previously received several millions U.S. dollars series A funding from Matrix Partners in 2011.

HomeLane

Series A in 2015
HomeLane is a home interior company focused on serving the urban Indian middle class by providing a comprehensive end-to-end platform for home design and furnishings. The company has successfully delivered over 4,000 projects nationwide, showcasing its extensive experience in creating personalized interior spaces. HomeLane offers a wide range of services, including interior design, modular furniture, and decor products, along with additional services such as painting, appliances, and home automation. Customers benefit from the ability to visualize various design options in three dimensions and receive instant quotes, all at no extra cost for design services, making the process of transforming their homes both efficient and tailored to individual preferences.

Houzz

Series D in 2014
Houzz Inc. operates an online platform dedicated to home design and furnishings, connecting homeowners, design enthusiasts, and home improvement professionals globally. Established in 2008 and headquartered in Palo Alto, California, Houzz provides users with a comprehensive resource for home remodeling and design, featuring the largest residential design database in the world. The platform allows local businesses and national brands to advertise, while enabling professionals to establish an online presence through dedicated profiles. Users can discover design inspiration, hire professionals, and purchase a wide array of home products, including furniture, lighting, and outdoor items. Additionally, Houzz Pro offers a Software-as-a-Service solution for home remodeling and design professionals to manage their business effectively. With offices in various international locations, Houzz serves a vibrant community, facilitating project management and enhancing the overall home improvement experience.

To8to

Series B in 2014
Founded in Shenzhen in July 2008, To8to provides services for users to find contractors to renovate and decorate their apartments. The platform currently has nearly 60,000 decoration companies and 700,000 designers from 80 cities in China. To8to previously received several millions U.S. dollars series A funding from Matrix Partners in 2011.

Houzz

Series C in 2013
Houzz Inc. operates an online platform dedicated to home design and furnishings, connecting homeowners, design enthusiasts, and home improvement professionals globally. Established in 2008 and headquartered in Palo Alto, California, Houzz provides users with a comprehensive resource for home remodeling and design, featuring the largest residential design database in the world. The platform allows local businesses and national brands to advertise, while enabling professionals to establish an online presence through dedicated profiles. Users can discover design inspiration, hire professionals, and purchase a wide array of home products, including furniture, lighting, and outdoor items. Additionally, Houzz Pro offers a Software-as-a-Service solution for home remodeling and design professionals to manage their business effectively. With offices in various international locations, Houzz serves a vibrant community, facilitating project management and enhancing the overall home improvement experience.

Decolar.com

Venture Round in 2012
Decolar.com Ltda. is an online travel agency based in Guarulhos, Brazil, that has been operating since 1999. The company provides a comprehensive range of travel services, including booking air tickets, hotel reservations, tour packages, car rentals, and travel insurance, serving customers across Latin America. With a presence in 21 countries, including Argentina and the United States, Decolar.com collaborates with over 500 airlines and 150,000 hotels worldwide. Additionally, customers who purchase airline tickets or travel packages through the platform enjoy various benefits, such as discounts at local restaurants and shops, as well as savings on Duty Free purchases. The company is a subsidiary of Decolar.com, Inc.

Houzz

Series B in 2011
Houzz Inc. operates an online platform dedicated to home design and furnishings, connecting homeowners, design enthusiasts, and home improvement professionals globally. Established in 2008 and headquartered in Palo Alto, California, Houzz provides users with a comprehensive resource for home remodeling and design, featuring the largest residential design database in the world. The platform allows local businesses and national brands to advertise, while enabling professionals to establish an online presence through dedicated profiles. Users can discover design inspiration, hire professionals, and purchase a wide array of home products, including furniture, lighting, and outdoor items. Additionally, Houzz Pro offers a Software-as-a-Service solution for home remodeling and design professionals to manage their business effectively. With offices in various international locations, Houzz serves a vibrant community, facilitating project management and enhancing the overall home improvement experience.

Hayneedle

Venture Round in 2006
Hayneedle, Inc. is an online retail company based in Omaha, Nebraska, specializing in home and lifestyle products. Founded in 2002, it offers a wide range of merchandise for various areas of the home, including the living room, bedroom, kitchen, and outdoor spaces. The product selection includes furniture such as chairs, sofas, and dining tables, as well as home accessories, seasonal items, and products for babies, kids, pets, and hobbies. Originally established as NetShops, Inc., the company rebranded to Hayneedle in 2009, reflecting its focus on providing diverse furnishings and decor solutions to customers.
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