NIO Limited is a prominent player in the electric vehicle market, specializing in the design, manufacture, and sale of premium smart electric SUVs in various regions, including China, Hong Kong, the United States, the United Kingdom, and Germany. The company offers a range of models, including five, six, and seven-seater electric SUVs, and emphasizes user experience through innovative charging solutions and services. NIO provides several charging options, such as home charging solutions, battery swapping services, and mobile charging through dedicated trucks. In addition to vehicle sales, the company offers comprehensive after-sales services, including insurance, maintenance, roadside assistance, and data packages. NIO has formed strategic partnerships for the development of autonomous driving technologies and collaborates with manufacturers for model production. Founded in 2014 and headquartered in Shanghai, NIO aims to redefine the user experience in the electric vehicle sector while driving advancements in connectivity and artificial intelligence.