Rock River Capital Partners

Sift Healthcare brings data science to healthcare payments, integrating machine learning and predictive analytics to reduce insurance denials, maximize patient payments and optimize revenue cycle operations. The company provides insights necessary to accelerate insurance payments, reduce overall denials, increase patient responsibility collections, monitor payer contracts and drive smarter workflows. Sift Healthcare captures insurance claim and patient financial data into a HIPAA-compliant, cloud-based and normalized database, providing a single source of truth for around your healthcare payments. By applying multiple data science techniques, Sift also provides comprehensive and integrated recommendations for denials management, payer assessment, patient collections and patient acquisition.

ReadySet is a developer of immersive 3D virtual reality software tailored for product manufacturers, retailers, and researchers. The platform enables users to autonomously design, test, and implement retail solutions, facilitating a more effective retail experience. By leveraging advanced virtual reality technology, ReadySet allows companies to bring their ideas to life, enhancing collaboration and speeding up the process of gaining insights into product performance. This innovative approach supports in-store planning and market research, allowing users to realistically evaluate products without the need for physical launches. The company's offerings include 3D product libraries and digital store planning tools, contributing to improved decision-making and increased sales in the retail sector.

NexVex Inc. is an online marketplace that connects homeowners and property managers with roofing contractors in Texas, Minnesota, and Wisconsin. Established in 2011 and headquartered in Milwaukee, Wisconsin, the platform allows users to obtain online estimates for roof replacements. By incorporating aerial measurements and consumer input through an intuitive tutorial, NexVex enables contractors to bid on projects effectively. The platform also aggregates contractor feedback, ratings, and pricing information, providing consumers with comprehensive data to help them choose the most suitable contractor for their specific needs.

Kilter is an enterprise wellness platform that promotes healthy lifestyles among employees by allowing employers to contribute to charities chosen by their staff in exchange for engaging in healthy activities. The platform also provides fitness and wellness solutions aimed at building healthier communities. It offers both individual and bundled deals to gyms, exercise studios, and lifestyle boutiques based on user preferences and location. By encouraging physical activity and well-being, Kilter helps users lead healthier lives while also providing discounts on services such as massage, nutrition, and partnered apparel.

AirDeck, Inc. operates an online platform that enables users to create narrated presentations and documents for on-demand viewing. Founded in 2019 and based in Madison, Wisconsin, the platform allows for personalization and sharing of content, making it suitable for various applications such as sales demonstrations, educational materials, webinars, and employee onboarding. Users can record individual slides, upload audio and video, and access viewer analytics to enhance engagement. Additionally, the platform supports secure document sharing and real-time chat features, facilitating effective communication and follow-up in professional settings.

Socialeads, Inc. is a technology company based in Milwaukee, Wisconsin, that specializes in artificial intelligence software designed for financial services firms and their advisors. Founded in 2018, the platform leverages machine learning and data science to analyze social media data, helping users identify potential clients within their personal and professional networks. By examining social media content for context, life events, and personality traits, Socialeads provides actionable insights directly to users' devices. The platform employs natural language processing to interpret the meaning and context of social media interactions, enabling advisors to determine the most suitable individuals to engage with for business opportunities. Through its AI-driven chatbots and notification systems, Socialeads delivers timely and relevant data, enhancing the ability of financial advisors to connect with the right prospects effectively.

Sift Healthcare brings data science to healthcare payments, integrating machine learning and predictive analytics to reduce insurance denials, maximize patient payments and optimize revenue cycle operations. The company provides insights necessary to accelerate insurance payments, reduce overall denials, increase patient responsibility collections, monitor payer contracts and drive smarter workflows. Sift Healthcare captures insurance claim and patient financial data into a HIPAA-compliant, cloud-based and normalized database, providing a single source of truth for around your healthcare payments. By applying multiple data science techniques, Sift also provides comprehensive and integrated recommendations for denials management, payer assessment, patient collections and patient acquisition.

SMARTcare Software, Inc. is a company that specializes in developing a comprehensive software platform designed for home healthcare providers. Founded in 2013 and headquartered in Eau Claire, Senegal, SMARTcare offers a SaaS business automation solution that enhances patient and caregiver engagement while promoting best practices in care delivery. The platform utilizes connected technologies to streamline and optimize the care process, ultimately saving time and improving health outcomes. It serves both non-skilled home care and skilled home health providers, catering to clients across the United States, North America, and globally. By providing caregivers with essential tools and resources, SMARTcare aims to advance the quality of home healthcare services.

Tixora operates an online mobile ticketing platform that allows customers to search for and purchase bus tickets quickly and easily through its website and mobile app. The platform simplifies ticketing operations for both large and small organizations, facilitating fare management and providing valuable insights into rider behavior through advanced analytics and back-office tools. Tixora aims to enhance the accessibility and affordability of transportation services, making it easier for users to find and buy tickets with just a few clicks.

AIQ Solutions, Inc. designs and develops medical devices and software solutions for quantitative assessment of individual lesions associated with complex diseases. The company develops a clinical decision support (CDS) platform that analyzes medical imaging data to identify all of a cancer patient’s lesions and quantify how they have changed after treatment. It provides quantitative total bone imaging (QTBI), a device that provides insights into metastatic bone disease from prostate or breast cancer. In addition, it offers quantitative total marrow imaging (QTMI), a device that measure heterogeneity and treatment response of disease in marrow. The company caters to oncologists, radiologists, nuclear med physicians, and pharmaceutical companies. AIQ Solutions, Inc. was founded in 2015 and is based in Madison, Wisconsin.

Pure Oxygen Labs, Inc. is a technology and services company specializing in mobile deep linking and search optimization. Founded in 2011 and headquartered in New York, the company offers URLgenius, a cloud-based platform that allows marketers to manage how links open applications versus mobile websites. Pure Oxygen Labs provides a range of services, including mobile SEO, page speed optimization, mobile-first indexing, advanced conversion analysis, and voice search analysis. With its patented technology and expertise, the company aims to enhance the mobile consumer experience for online retailers and other businesses by driving engagement and conversion across mobile apps and websites. Marketers benefit from campaign-level control over their mobile strategies, enabling effective use of existing investments in mobile technologies and analytics.

Gravy is a platform for brands and influencers to host live-streamed Shopping Parties. Its interactive mobile format makes shopping fun, social and incredibly rewarding. Every day, Gravy hosts live Shopping Parties where the audience can win cash prizes, score deals in our unique dropping price shopping game, and have fun together discovering amazing new brands and innovative products.