CircleUp

CircleUp Network, Inc. is an equity crowdfunding platform based in San Francisco, California, that connects accredited investors with early-stage consumer and retail brands. Founded in 2011, CircleUp enables these companies to access the capital and resources necessary for growth by showcasing profiles of promising brands on its platform. The firm specializes in various sectors, including food, personal care, pet products, apparel, retail, and restaurants. CircleUp utilizes its proprietary machine learning platform, Helio, to analyze vast amounts of data on consumer businesses, allowing it to identify investment opportunities and predict future success. The investor base includes industry experts, venture capitalists, private equity professionals, and angel investors, all focused on supporting innovative consumer brands.

Mickey Arabelovic

Investor

Karen Howland

General Partner and Managing Director, Equity

Benjamin Lee

Managing Director

Ben Lee

General Partner

Patrick Robinson

Managing Director

89 past transactions

Partake Foods

Series B in 2022
Partake Foods, Inc. is a food company that specializes in producing allergy-friendly cookies. Founded in 2016 and headquartered in Jersey City, New Jersey, the company offers a range of products that are nut-free, gluten-free, vegan, and free from the top 12 allergens, catering to families seeking safe and tasty snack options. The product lineup includes various flavors such as sprouted grain chocolate chip, double chocolate chip, sweet potato millet, carrot oat, and birthday cake mini cookies. Partake Foods sells its products online, allowing customers to enjoy healthy snacks conveniently.

Partake Brewing

Series B in 2022
Partake Brewing is the craft non-alcoholic beer brand that focuses on flavor, health, socializing, and inclusivity for people who choose not to drink alcohol whether as a need or increasingly as a lifestyle choice.

Everything Legendary

Series A in 2022
Everything Legendary is a company that focuses on creating plant-based, gluten-free, and soy-free food products. It offers a variety of vegan items, including plant-based burgers, non-dairy milkshakes, fries, cookies, cakes, breads, cupcakes, and freshly pressed juices. The company aims to improve health outcomes within the Black community by providing accessible, enjoyable food options that cater to dietary preferences. Everything Legendary allows customers to savor their favorite foods while maintaining a commitment to health and wellness.

Sanzo

Series A in 2022
Sanzo is a New York-based company founded in 2018 by Sandro Roco, specializing in the production of fruit-flavored sparkling water that features real fruit and contains no added sugars. The brand offers a selection of low-calorie beverages, including lychee, alphonso mango, and calamansi, all of which are crafted to provide an authentic flavor experience. Each 12 oz serving contains fewer than 20 calories and 5g of sugar, derived solely from the natural fruit ingredients. Sanzo's products are available through retail partnerships with vendors such as Whole Foods and PopUp Grocer, positioning the brand as a direct-to-consumer option for those seeking refreshing and quality drinks without preservatives.

Mented Cosmetics

Series A in 2022
Mented Cosmetics, founded in 2017 and based in New York, is a luxury beauty brand dedicated to serving women of color. The company specializes in cruelty-free and vegan cosmetic products, including lip shades, lip gloss, nail polish, and accessories, all designed to complement the unique skin tones of Black and Brown women. Mented believes that every woman should find representation in beauty, offering a range of nude lipstick and nail polish shades tailored specifically for this demographic. By selling its products online, Mented Cosmetics aims to provide accessible, non-toxic makeup options that empower women and ensure they feel seen in the beauty industry.

Three Spirit

Seed Round in 2021
Producer of non-alcoholic beverages intended to offer plant-based alternative drinks to alcohol. The company's beverages are made from extracts of lions mane, cacao, yerba maté, passionflower, green tea, caraway seeds, dark amber agave, coconut vinegar, molasses, and vitamin B blends which are potassium sorbate free from artificial colors, sweeteners, and flavors, enabling consumers to drink during rituals and celebrations without alcohol.

Los Sundays Tequila

Series A in 2021
Producer of spirit-based beverages intended to engage organically with consumers. The company's product is brewed in distilleries, a line of tequila that can be consumed on its own and also as an ingredient in a cocktail, and also combines original and relatable content through the influential channels of social media, fashion, and immersive events with tequila, enabling customers to order alcoholic beverages that are integrated into mainstream pop culture.

Serenity Kids

Series A in 2021
Serenity Kids is a company based in Austin, Texas, specializing in the production and sale of high-quality baby food. Founded in 2016 by Serenity Heegel, the company emphasizes healthy eating for children by offering products that are high in protein and low in sugar, utilizing pasture-raised meats and organic vegetables. Their product line includes options such as beef, bacon, chicken, and salmon, all designed to provide a balanced ratio of protein, fat, and carbohydrates. Serenity Kids aims to promote health, equality, and sustainability within the community by prioritizing nutritious food choices for young children.

Ohza

Seed Round in 2021
Ohza is a producer of premium, ready-to-drink mimosas that offer a convenient and healthier alternative to traditional cocktails. The company specializes in canned flavored mimosas made with quality sparkling wine and juice, mirroring the ingredients one would typically use when making mimosas at home. Ohza's products are designed to be lighter and less sugary, utilizing reduced sugar content and natural ingredients, while maintaining a clean nutrition label free from preservatives. This focus on health and quality aims to provide customers with a refreshing, calorie-friendly beverage option.

GEM

Seed Round in 2021
GEM Health, Inc. specializes in manufacturing plant-based multivitamin supplements aimed at enhancing wellbeing and reducing stress for women. Founded in 2018 and based in Los Angeles, California, the company offers a chewable daily nutrition product made from 13 whole plant ingredients that provide over 15 essential vitamins, minerals, and herbs without fillers or preservatives. GEM's approach emphasizes the use of real, sustainable ingredients, blending minerals and probiotics to promote health at the cellular level. In addition to its nutritional products, the company sells apparel such as sweatshirts and tote bags through its online platform.

Partake Foods

Series A in 2021
Partake Foods, Inc. is a food company that specializes in producing allergy-friendly cookies. Founded in 2016 and headquartered in Jersey City, New Jersey, the company offers a range of products that are nut-free, gluten-free, vegan, and free from the top 12 allergens, catering to families seeking safe and tasty snack options. The product lineup includes various flavors such as sprouted grain chocolate chip, double chocolate chip, sweet potato millet, carrot oat, and birthday cake mini cookies. Partake Foods sells its products online, allowing customers to enjoy healthy snacks conveniently.

Art of Sport

Series A in 2020
Art of Sport is a direct-to-consumer body care company established in 2018, focusing on products specifically designed for athletes. Founded by Matthias Metternich, Brian Lee, and Kobe Bryant, the company collaborates with elite athletes from various sports to create a tailored lineup of skincare solutions. Their offerings include deodorants, body wash, soaps, sunscreens, and pain relief creams, all formulated to enhance performance and ensure athletes feel fresh. Art of Sport sells its products directly to consumers in the United States through its website, emphasizing a commitment to meeting the unique personal care needs of athletes.

Partake Brewing

Series A in 2020
Partake Brewing is the craft non-alcoholic beer brand that focuses on flavor, health, socializing, and inclusivity for people who choose not to drink alcohol whether as a need or increasingly as a lifestyle choice.

Kosas

Series B in 2020
Kosas Cosmetics, LLC manufactures cosmetics. It offers powder blush, creme blush, and lip color. The company also offers cosmetic sets under the brand ALTER EGO. It offers its products through its online platform. The company was founded in 2015 and is headquartered in Encino, California.

Nutpods

Private Equity Round in 2019
Nutpods is a consumer goods company that specializes in providing alternative milk, coffee creamer, tea creamer. The company has developed a cult-like following amongst health-conscious consumers living a dairy-free, plant-based lifestyle, and has become an integral part of wellness programs like Whole30.

Cali'flour Foods

Private Equity Round in 2019
Cali'flour Foods, LLC specializes in the manufacture and sale of vegetable-based pizza crusts, primarily focusing on cauliflower products. The company offers a range of items, including traditional and plant-based pizza crusts, Cali'Lite Crust, cauliflower thins and crackers, flatbreads, and pasta made from cauliflower and yellow lentils in various shapes such as penne, rotini, and spaghetti. Additionally, Cali'flour Foods provides meal replacement kits, variety bundles, and cookbooks, along with nutritional information and recipes on its website. The company also sells branded merchandise, including bags and T-shirts. Founded in 2015 and headquartered in Chico, California, Cali'flour Foods distributes its products throughout the United States and Canada, aiming to make popular foods accessible to a wider audience through healthier options.

HUM Nutrition

Series B in 2019
HUM is an LA based start-up with one mission: to make you look great and feel even greater. Hum's online platform connects consumers with Nutrition experts and cutting edge products. The company’s profiling methodology and line of vitamins have been developed with leading researchers in nutrition and are widely popular within the nutritionist community.

4505 Meats

Series B in 2019
4505 Meats is a food and beverage company that produces of porcine products and meaty magic. The 4505 Meats began with a singular product of meaty deliciousness the mighty chicharron. Today, they partner with small farmers and ranchers to produce the highest quality all-natural pork rinds on the market. We provide our customers with humanely-raised meat from ranchers committed to good husbandry practices and sustainability. 4505 Meats makes irresistibly delicious meaty snacks sourced from all-natural ingredients and responsibly raised meats. It also offers fries, burgers, sausages, smoked meats, and beverages. The company was founded in 2009 and is headquartered in San Francisco, California, United States.

The Good Crisp Company

Venture Round in 2019
The Good Crisp Company is an Australian-based manufacturer and distributor of gluten-free chips, offering a range of flavors including Original, Sour Cream and Onion, and BBQ. The company focuses on creating snacks that are both delicious and healthy, utilizing clean label ingredients without artificial flavors, colors, or genetically modified organisms. Its products are designed to be enjoyed by the whole family, promoting guilt-free snacking. The Good Crisp Company has expanded its presence, with its products available in over 7,000 stores across the United States, Canada, and Australia.

Wild Friends

Seed Round in 2018
Wild Friends Foods, Inc. produces and sells peanut and almond butter products. The company sells its products through grocery stores in the United States. It also sells peanut products, as well as apparel online. Wild Friends Foods, Inc. was formerly known as Wild Friends Foods, LLC and changed its name to Wild Friends Foods, Inc. in November 2017. The company was founded in 2011 and is based in Portland, Oregon.

Heyday

Series A in 2018
Heyday is a consumer-focused business that operates an online platform for brands in digital marketplaces, helping them enhance their eCommerce presence. Founded in 2020 and based in San Francisco, the company aims to support sellers in reaching new heights within the marketplace landscape. Additionally, Heyday Wellness, established in 2015 and located in New York, specializes in customized skincare services, offering tailored facial treatments that include deep cleansing, skin analysis, exfoliation, extractions, hydration, and SPF protection. The wellness segment also features a range of skincare products such as beauty creams, lotions, and wipes available through both physical stores and online channels. Together, these offerings position Heyday as a versatile player in the beauty and skincare industry.

Liquid I.V

Series B in 2018
Liquid I.V., Inc. is a health-science nutrition and wellness company based in Marina Del Rey, California, founded in 2012. It specializes in producing hydration beverage products designed to address global dehydration challenges. The company's flagship product, the Hydration Multiplier, is a non-GMO electrolyte drink mix that utilizes Cellular Transport Technology to deliver hydration and essential nutrients directly to the bloodstream more efficiently than water alone. This innovative approach aims to enhance nutrient absorption and combat the adverse effects of dehydration resulting from intense physical activity, active lifestyles, jet lag, and alcohol consumption. Liquid I.V. markets its products online and through retail outlets across the United States.

Pop & Bottle

Venture Round in 2018
Pop & Bottle, Inc. is a San Francisco-based company that specializes in producing plant-based beverages, particularly oat milk lattes and flavored almond drinks. Founded in 2014, the company focuses on using pure, organic, and simple ingredients, ensuring that its products are free from dairy, emulsifiers, thickeners, and refined sugars. Pop & Bottle sells its offerings through both retail stores and an online platform, providing customers with a variety of delicious, nutritious options that cater to those seeking healthier, plant-rich alternatives to traditional dairy products.

Mented Cosmetics

Seed Round in 2018
Mented Cosmetics, founded in 2017 and based in New York, is a luxury beauty brand dedicated to serving women of color. The company specializes in cruelty-free and vegan cosmetic products, including lip shades, lip gloss, nail polish, and accessories, all designed to complement the unique skin tones of Black and Brown women. Mented believes that every woman should find representation in beauty, offering a range of nude lipstick and nail polish shades tailored specifically for this demographic. By selling its products online, Mented Cosmetics aims to provide accessible, non-toxic makeup options that empower women and ensure they feel seen in the beauty industry.

Kosas

Series A in 2018
Kosas Cosmetics, LLC manufactures cosmetics. It offers powder blush, creme blush, and lip color. The company also offers cosmetic sets under the brand ALTER EGO. It offers its products through its online platform. The company was founded in 2015 and is headquartered in Encino, California.

Nom Nom

Series A in 2018
Nom Nom is a pet food company based in Oakland, California, that specializes in crafting and delivering fresh, human-grade meals for dogs and cats across the contiguous United States. Founded in 2015, the company focuses on personalized nutrition, tailoring meal portions to pets' specific needs based on factors such as age, weight, activity level, and health conditions. The meals are prepared weekly using high-quality, restaurant-grade ingredients without artificial preservatives or fillers. Delivered fresh, not frozen, the food is designed to support the health and happiness of pets. In addition to its meal offerings, Nom Nom also provides wellness products, including probiotics and a microbiome testing kit, further enhancing pet care.

Nom Nom

Seed Round in 2018
Nom Nom is a pet food company based in Oakland, California, that specializes in crafting and delivering fresh, human-grade meals for dogs and cats across the contiguous United States. Founded in 2015, the company focuses on personalized nutrition, tailoring meal portions to pets' specific needs based on factors such as age, weight, activity level, and health conditions. The meals are prepared weekly using high-quality, restaurant-grade ingredients without artificial preservatives or fillers. Delivered fresh, not frozen, the food is designed to support the health and happiness of pets. In addition to its meal offerings, Nom Nom also provides wellness products, including probiotics and a microbiome testing kit, further enhancing pet care.

Nutpods

Venture Round in 2017
Nutpods is a consumer goods company that specializes in providing alternative milk, coffee creamer, tea creamer. The company has developed a cult-like following amongst health-conscious consumers living a dairy-free, plant-based lifestyle, and has become an integral part of wellness programs like Whole30.

4505 Meats

Venture Round in 2017
4505 Meats is a food and beverage company that produces of porcine products and meaty magic. The 4505 Meats began with a singular product of meaty deliciousness the mighty chicharron. Today, they partner with small farmers and ranchers to produce the highest quality all-natural pork rinds on the market. We provide our customers with humanely-raised meat from ranchers committed to good husbandry practices and sustainability. 4505 Meats makes irresistibly delicious meaty snacks sourced from all-natural ingredients and responsibly raised meats. It also offers fries, burgers, sausages, smoked meats, and beverages. The company was founded in 2009 and is headquartered in San Francisco, California, United States.

HUM Nutrition

Series A in 2017
HUM is an LA based start-up with one mission: to make you look great and feel even greater. Hum's online platform connects consumers with Nutrition experts and cutting edge products. The company’s profiling methodology and line of vitamins have been developed with leading researchers in nutrition and are widely popular within the nutritionist community.

Aunt Fannie's

Venture Round in 2017
Aunt Fannie's is a manufacturer of eco-friendly cleaning and pest control products based in Portland, Oregon. Founded in 2012, the company focuses on creating non-toxic, food-based solutions that utilize natural ingredients, particularly fruits, to effectively eliminate harmful microbes while promoting beneficial ones. These products provide customers with a safe and environmentally friendly way to maintain clean indoor spaces and manage pests without the risk of chemical exposure or contamination. Aunt Fannie's aims to simplify housekeeping and pest control through its innovative approach to cleaning solutions.

Grainful

Venture Round in 2017
Grainful, operating under BeetNPath, LLC, is a food company focused on creating chef-inspired entrées that feature the wholesome goodness of steel-cut oats. The company produces whole grain-based frozen meals that prioritize health and accessibility, utilizing clean, natural ingredients that are gluten-free and rich in fiber, complete proteins, and other essential nutrients. Grainful aims to provide nourishing, high-quality food options for consumers at an affordable price, ensuring that wholesome meals are available for both lunch and dinner.

Armadio

Seed Round in 2017
Armadio is an online store offering certified, unique Italian products. We travel to Italy to find undiscovered designers and share them with the world. Our site offers unique Italian products without unnecessary markups.

Miyoko’s Kitchen

Series B in 2017
Miyoko’s Kitchen is a food production company that produces artisan cultured Vegan cheese and butter. Selling in thousands of stores across the country, the Miyoko's brand has garnered loyalty, excitement, and passion since 2014..

Forsake

Seed Round in 2017
Forsake designs all-weather footwear intended for travel and adventure, focusing on versatility and durability. Founded in 2012 by two friends who sought reliable footwear for their outdoor pursuits in the Rockies, the company addresses the challenges posed by diverse weather conditions and rugged terrains. Their sneakers feature a blend of outdoor technology and rugged construction, ensuring that they are not only functional but also stylish enough for everyday wear. Forsake's mission is to provide consumers with durable, waterproof footwear that supports year-round activities, making it suitable for various landscapes and weather conditions. The company emphasizes affordability without compromising on quality, catering to those who desire freedom in their adventures.

Aiwa

Seed Round in 2017
Aiwa Corporation is an audio equipment manufacturer based in Chicago, Illinois, established in 2011. The company produces a variety of audio products, including portable stereo systems, headphone stereos, minicomponent stereo systems, and car stereo systems. Among its notable offerings is the Exos9, a portable Bluetooth speaker designed for versatile use both indoors and outdoors. Aiwa also provides accessories such as extended batteries and remote controls for its audio devices, catering to the needs of consumers seeking quality audio experiences.

Barnana

Venture Round in 2017
Barnana, PBC specializes in producing and marketing organic banana snacks, emphasizing health and sustainability. Founded in 2010 and based in Santa Monica, California, the company offers a range of products that include Original, Chocolate, Coconut, and Peanut Butter Organic Banana Bites, which are sold in retail stores across the United States and online. Barnana's snacks are gluten-free, made from sustainably sourced bananas, and contain no additives or preservatives, highlighting their naturally sweet flavor. The company promotes the upcycling of bananas that would otherwise go to waste, contributing to the reduction of food waste and the carbon footprint associated with banana cultivation. In addition to snacks, Barnana also sells branded merchandise, including caps, flip-flops, and t-shirts.

Rhythm Superfoods

Series D in 2017
Rhythm Superfoods, LLC is a natural food brand specializing in healthy snacks, with a product line that includes kale chips, beet chips, and broccoli bites. Founded in 2009 and headquartered in Austin, Texas, the company emphasizes the nutritional benefits of its offerings, which are rich in antioxidants, phytonutrients, and essential vitamins and minerals. Rhythm Superfoods markets its products through various channels, including online sales and distribution in retail outlets and grocery stores across the United States and Canada. The company aims to provide nutritious and tasty snack options to health-conscious consumers.

True Made Foods

Convertible Note in 2017
True Made Foods, Inc. specializes in producing vegetable-based sauces and ketchups, aiming to enhance the nutritional value of traditional American condiments. Founded in 2015 and headquartered in Alexandria, Virginia, with manufacturing facilities in Henderson, North Carolina, the company focuses on infusing fresh vegetables into its products while significantly reducing sugar content. Their offerings include popular sauces such as ketchup, BBQ sauce, and sriracha, transforming these typically high-calorie items into nutrient-dense alternatives suitable for health-conscious consumers. True Made Foods markets its products through a network of supermarkets and online retailers, making them accessible to a wide audience.

Nutpods

Series A in 2016
Nutpods is a consumer goods company that specializes in providing alternative milk, coffee creamer, tea creamer. The company has developed a cult-like following amongst health-conscious consumers living a dairy-free, plant-based lifestyle, and has become an integral part of wellness programs like Whole30.

Rebbl

Series D in 2016
Rebbl Inc. is a company based in Emeryville, California, founded in 2011, that specializes in producing and selling plant-based beverages, particularly elixirs and tonics. The brand name, Rebbl, stands for roots, extracts, berries, bark, and leaves, reflecting the diverse plant constituents used in their products. The company focuses on crafting high-quality super herb beverages that incorporate traditional wellness plants and adaptogens, aiming to promote balance and wellness. Rebbl offers a variety of flavors, including dark chocolate, vanilla, hazelnut chocolate spiced pumpkin pie, salted caramel, oatmeal cookie, and chocolate peanut butter banana, catering to consumers seeking organic and vegan options that nourish the body. The products are available through various retail outlets.

Bitty Foods

Venture Round in 2016
Bitty Foods, LLC is a San Francisco-based company founded in 2013 that specializes in producing food products made from cricket flour. The company dry roasts and mills crickets into a fine powder, which is then used as a key ingredient in a variety of baked goods, including cookies, cakes, banana bread, and energy bars. By incorporating cricket flour, Bitty Foods aims to introduce a protein-rich and sustainable alternative to traditional baking ingredients into the American diet. The company’s offerings not only provide diverse flavors but also enhance the nutritional quality of its products through the benefits of cricket protein.

Greycork

Debt Financing in 2016
Greycork, Inc. is a Boston-based company that designs and markets furniture in the United States. Founded in 2013 by John Humphrey and Bruce Kim, Greycork offers a variety of home furnishings and accessories, emphasizing ease of assembly for consumers. The company utilizes materials such as lightweight aluminum and woven fabrics to create durable products. In addition to its furniture offerings, Greycork provides an online shopping platform, making it convenient for customers to browse and purchase items for their homes.

Criquet Shirts

Series A in 2016
Criquet Shirts is a manufacturer of vintage-inspired shirts, polos, and sweaters for men, women, and children. It offers the finest vintage-inspired golf shirts, polos, and button-downs known to man, woman, and a small child that is inspired by iconic shirts recollected from the past as well as the occasional vintage store treasure that enable customers to get stylish and designer clothes with ease. The company was founded in 2010 and is based in Austin, Texas.

Open Water

Seed Round in 2016
Open Water is a bottled water company focused on fighting ocean plastic pollution. The company offers water in 100% recyclable aluminum packaging that gets recycled more efficiently and more often than plastic, glass, and cartons keeping plastic out of our landfills and oceans. The Company donates a portion of each sale to ocean conservation projects. Open Water’s lineup includes still and sparkling water in reclosable 16-ounce Alumi-tek bottles and still water in standard 12-ounce cans. Open Water is a proud member of 1% For The Planet and is a certified Women-Owned business (WBENC).

Poprageous

Venture Round in 2016
Poprageous, Inc. is a Los Angeles-based company that specializes in the manufacture and wholesale of printed apparel for women. Founded in December 2012, the brand draws inspiration from art, pop culture, and customer preferences. Its product offerings include premium leggings, suspender leggings, dresses, onesie swimsuits, skater skirts, crop tops, and gift cards. Poprageous operates an online shopping platform that provides a diverse range of unique, comfortable, and creatively designed apparel, catering to the tastes of modern women.

Cora

Venture Round in 2016
Cora is an organic tampons and elegant accessories company that produces and markets applicator tampons, sanitary pads, and necklaces. The company believes that time of the month should never be a source of shame, harm or uncertainty. (Also: excessively pink packaging.) And it should never keep a girl from getting her education.They are committed to giving all women access to safe and effective period products as well as valuable and trustworthy information to educate and empower. Cora creates fearless content and innovative products through an elevated brand to shift the way women perceive and manage their periods, bladder leaks, post-birth recovery, and other natural experiences. Organic tampons, elegant accessories, convenient delivery, and period products to girls in need for every box sold.

Good Eggs

Series B in 2016
Good Eggs, Inc. is an online grocery market based in San Francisco, California, specializing in the delivery of fresh groceries and meal kits to customers' homes throughout the Bay Area. Founded in 2011, the company provides a diverse range of products, including fresh produce, dairy, meats, seafood, snacks, beverages, bakery items, pantry staples, and health and home essentials. Good Eggs emphasizes local sourcing, with over 70% of its offerings coming from regional suppliers, and adheres to strict quality standards for its products. With same-day delivery available seven days a week, Good Eggs aims to simplify meal preparation for families while promoting a sustainable food system. The company has also expanded its marketplace significantly in recent years, adding more than 1,000 new items and broadening its delivery reach. In addition to its commitment to quality food, Good Eggs prioritizes fair labor practices by providing its employees with competitive wages and benefits.

PinRose

Venture Round in 2016
Pinrose is a manufacturer of luxury perfumes that focuses on creating toxin-free fragrances. The company employs synesthesia in its approach, allowing customers to discover scents that resonate with their personal preferences. This innovative method enhances the shopping experience by offering a unique and personalized way to select fragrances. Pinrose aims to celebrate accessible luxury through its distinctive and elegantly designed perfumes, making high-quality scents available to a broader audience.

Primizie

Venture Round in 2016
Primizie Snacks is a snack company based in Austin, Texas, specializing in chef-inspired flavored snack chips, particularly their signature Primizie Flatbread Crisps. Founded in 2011, the company focuses on creating high-quality snacks that are designed to complement cheeses, dips, and spreads, or to be enjoyed on their own. The flatbread crisps are crafted from premium ingredients, including unbleached wheat flour, non-GMO sunflower oil, Chimayo chilies, Dutch Gouda, and French Velvet Gris sea salt. Primizie aims to provide consumers with a healthy snacking option made from natural ingredients.

CRAVE

Series B in 2016
Crave Inc. is a lifestyle brand that designs and manufactures luxury sex toys specifically for women. Founded in 2009 and headquartered in San Francisco, the company gained recognition with the launch of its first product, the Crave Duet, which combined a vibrator with a USB memory drive and became the first crowd-funded sex toy, raising over $100,000. Crave's product line includes discreet and elegantly designed vibrators, as well as sex jewelry and gifts that enhance intimacy and sexual pleasure. The company markets its products through retail channels and online platforms, reflecting its commitment to promoting sexual satisfaction as an essential aspect of human experience.

Splash Wines

Venture Round in 2016
Splash Wines, Inc. is an online wine retailer based in Eagle, Idaho, specializing in the sale of red, white, rosé, and sparkling wines across the United States. Founded in 2014, the company offers customers access to curated cases of wines from around the world for a nominal fee, ensuring competitive pricing by capping its margins at 15%. Shipping is included in the price of a signature 15-bottle case, enhancing the value proposition for customers. Splash Wines prides itself on delivering great wines and top-rated customer service, with a guarantee that clients will not pay for wines they do not enjoy.

SnapSuits

Venture Round in 2016
SnapSuits LLC provides customizable suits for weddings online. It offers blue suits, grey/black suits, patterned suits, solid suits, stripe suits, tuxedos, wedding styles, and shirts. The company was incorporated in 2014 and is based in Winston-Salem, North Carolina.

Back to the Roots

Series A in 2016
Back to the Roots offers gardening kits to grow organic and gourmet mushrooms at homes. Founded in 2009 by Alejandro Velez and Nikhil Arora as a 100% sustainable urban mushroom farm, BTTR has transformed into a company focused on bringing sustainable grow-at-home products into households. Their Grow-at-Home Mushroom Garden is completely indoors and can grow up to 1lb of oyster mushrooms in as little as 10 days. They provide a simple, eco-friendly, and quick way to have fresh oyster mushrooms right in the kitchen.

Tio Gazpacho

Series A in 2016
Tio Gazpacho is a New York-based producer of drinkable gazpachos and chilled soups that emphasizes health and flavor through Mediterranean-inspired recipes. The company utilizes high-quality, all-natural ingredients, including raw vegetables and organic extra virgin olive oil, ensuring that their products are gluten-free and never heat pasteurized. Tio Gazpacho aims to provide consumers with convenient, nutritious meal options that align with modern dietary preferences.

Soma

Venture Round in 2016
Soma Water, Inc. is a manufacturer of water filtration products based in San Francisco, California. Founded in 2012, the company specializes in premium water filters and offers a range of products, including glass carafes, pitchers, and filters. Soma distinguishes itself by providing a subscription service that delivers innovative water filters directly to customers' homes, ensuring timely replacements. The company markets its products through various retail channels and operates as a subsidiary of Full Circle Home LLC.

B'more Organic

Venture Round in 2016
An organic food company based on skyr, an Icelandic style yogurt. Their foundation is based on local, family-owned and operated sustainable farming.They translated their passion for healthy living, fundraising, and environmental stewardship into a business selling easy to consume, great-tasting organic foods that are the perfect proportion of protein to carbohydrates.

Rebbl

Seed Round in 2016
Rebbl Inc. is a company based in Emeryville, California, founded in 2011, that specializes in producing and selling plant-based beverages, particularly elixirs and tonics. The brand name, Rebbl, stands for roots, extracts, berries, bark, and leaves, reflecting the diverse plant constituents used in their products. The company focuses on crafting high-quality super herb beverages that incorporate traditional wellness plants and adaptogens, aiming to promote balance and wellness. Rebbl offers a variety of flavors, including dark chocolate, vanilla, hazelnut chocolate spiced pumpkin pie, salted caramel, oatmeal cookie, and chocolate peanut butter banana, catering to consumers seeking organic and vegan options that nourish the body. The products are available through various retail outlets.

Rhythm Superfoods

Series C in 2016
Rhythm Superfoods, LLC is a natural food brand specializing in healthy snacks, with a product line that includes kale chips, beet chips, and broccoli bites. Founded in 2009 and headquartered in Austin, Texas, the company emphasizes the nutritional benefits of its offerings, which are rich in antioxidants, phytonutrients, and essential vitamins and minerals. Rhythm Superfoods markets its products through various channels, including online sales and distribution in retail outlets and grocery stores across the United States and Canada. The company aims to provide nutritious and tasty snack options to health-conscious consumers.

Sustain

Convertible Note in 2015
Sustain LLC specializes in the manufacture of natural sexual wellness products designed to promote women's reproductive and sexual health. Founded in 2013 and based in New York, the company offers a range of items including condoms, tampons, pads, lubricants, period cups, period underwear, liners, and wipes. Sustain's products are crafted from organic and fair trade materials, ensuring they are healthier and more environmentally friendly compared to traditional alternatives. The company emphasizes the importance of using safe ingredients, advocating for health-conscious choices in personal care. Sustain operates primarily through online sales and is a subsidiary of Grove Collaborative, Inc.

Supergoop

Series A in 2015
Supergoop, LLC develops sun protection products. Its products include Sun 101, a sunscreen product for ultraviolet (UV) protection. The company also offers sunscreen mousse, serum, CC cream, mineral setting powder, anti-aging eye cream, and lip balm for face; hand cream, sunscreen mousse, mineral sunscreen mist, and body butter for body; and lip balms, lip shield, and sunscreens for kids. Additionally, it also manufactures mineral products and products for travelers. The company sells its products online and through retail stores. Supergoop, LLC was founded in 2007 and is headquartered in San Antonio, Texas.

Trew

Venture Round in 2015
TREW is an outerwear company based in Portland, Oregon, specializing in advanced technical wear for outdoor activities. Founded in 2008, the company employs a Direct-to-Consumer model that allows it to utilize the latest high-tech fabrics and materials, offering products at competitive prices compared to traditional retail. TREW's product range includes a variety of outerwear, from jackets and mid-layers to functional lifestyle pieces, designed for both performance on the slopes and everyday wear. The company focuses on creating ski and snowboard apparel and accessories that blend style with technology, ensuring that its offerings are relevant and connected to the essence of mountain riding.

Hail Merry

Venture Round in 2015
Hail Merry LLC is a manufacturer and retailer of raw, vegan, and gluten-free snack products, offering a diverse range that includes tarts, macaroons, grawnola, nuts, and seeds. Founded in 2006 and based in Dallas, Texas, the company promotes healthy snacking through consciously sourced, pure ingredients that are non-GMO, kosher certified, and free from grains and dairy. Hail Merry's snacks are crafted using low-temperature dehydration methods, which preserve the integrity of their ingredients and enhance flavor while providing a fresh taste experience. The products are available in retail stores across the United States, Canada, and the United Kingdom, as well as through online sales. The company is aligned with the raw foods movement, emphasizing the benefits of plant-based dietary fats, particularly from raw nuts and organic virgin coconut oil.

Sonoma Cider

Venture Round in 2015
Sonoma Beverage Works, Inc. is a producer and marketer of premium, organic hard ciders, including apple, bourbon, and pear flavored varieties. Founded in 2013 and located in Healdsburg, California, the company operates within a rapidly growing US hard cider market, which has seen significant expansion in recent years. While still smaller than the craft beer sector, cider's popularity continues to rise among retailers, bars, and restaurants. The company is led by David Cordtz, an experienced cider-maker and winemaker, along with Robert Cordtz, who has a strong background in high-volume beverage production. Their state-of-the-art production facility is designed to scale operations quickly to meet increasing demand for Sonoma Cider.

GUIDEBOAT

Venture Round in 2015
Guideboat, Inc. is a manufacturer based in Mill Valley, California, specializing in vintage boats and a diverse range of apparel and boating essentials. The company offers a variety of products including life jackets, anchors, and other boating goods, as well as clothing for men and women, which features outerwear, shirts, knits, sweaters, pants, and accessories such as ties, bags, jewelry, and footwear. Guideboat emphasizes authenticity in its offerings, sourcing 99.5% of its products from the United States and Europe, ensuring that each item reflects its country of origin. Additionally, the company provides tools and gear like axes and knives, along with camp home products such as blankets and lighting. Guideboat's online platform allows customers in the United States to access its carefully curated selection of boating products and apparel. Since its incorporation in 2012, the company has maintained a commitment to quality and craftsmanship.

SmartyPants

Venture Round in 2015
SmartyPants Vitamins offers gummy vitamins that include multivitamin, omega-3, and vitamin D supplements for kids and adults. It is a vitamin company that creates All-in-One gummy vitamins for both kids and adults, combining a full multivitamin supplement, omega 3 supplements, and vitamin D supplement into one serving of gummies. The company was founded in 2010 and is based in Venice, California.

Soma

Venture Round in 2015
Soma Water, Inc. is a manufacturer of water filtration products based in San Francisco, California. Founded in 2012, the company specializes in premium water filters and offers a range of products, including glass carafes, pitchers, and filters. Soma distinguishes itself by providing a subscription service that delivers innovative water filters directly to customers' homes, ensuring timely replacements. The company markets its products through various retail channels and operates as a subsidiary of Full Circle Home LLC.

DreamDry

Venture Round in 2015
DreamDry, Inc. operates upscale salons in New York, specializing in a range of hair care services designed to enhance the customer experience. Founded in 2011, the company provides services such as shampooing, scalp massages, blowouts, personalized hair treatments, braiding, pinups, and conditioning masques, as well as services tailored for children. With a focus on luxury and personalization, DreamDry aims to deliver exceptional hairstyling experiences to its clientele. The company is headquartered in New York and operates as a subsidiary of Hudson BLVD Group.

Hylete

Venture Round in 2015
Hylete is a fitness lifestyle company based in Solana Beach, California, specializing in the design and marketing of performance cross-training apparel. Founded in 2012, the company offers a wide range of products for men, women, and youth, including tops, shorts, tights, jackets, hoodies, and accessories such as headwear and socks. In addition to their apparel line, Hylete provides programs tailored for certified trainers, competitive athletes, and families of service personnel. The company primarily sells its products through its online platform, focusing on premium quality and performance-oriented designs to meet the needs of fitness enthusiasts.

Wilde Brands

Venture Round in 2015
Wilde Brands Inc. is a manufacturer based in Boulder, Colorado, specializing in whole food and nutrient-dense snacks. Established in 2014, the company produces a variety of meat-based protein snacks, including protein chips and snack bars made from premium lean meats, cassava root, and coconut oil. Its product lineup features flavors such as barbecue, buffalo, jalapeño, and salt and vinegar chips. Wilde Brands focuses on offering healthy snack options that cater to meat lovers, providing them with nutritious alternatives that combine taste and quality.

Tava Indian Kitchen

Series A in 2015
Tava Indian is an exciting new restaurant that allows guests to mix the fun of flavor with fresh ingredients.Take Tava to-go from one of our locations in Palo Alto (Town & Country Village), SOMA (2nd b/w Mission & Howard) or Santa Clara (Valley Fair Mall) -- or order it for your entire office, we love to cater to businesses in the Bay Area!

Green Zebra Grocery

Equity Crowdfunding in 2015
Green Zebra Grocery, Inc. operates healthy convenience food stores under the brand Fresh Feed, based in Portland, Oregon. Founded in 2012, the company aims to enhance access to healthy, organic, and local foods by transforming the traditional convenience store model. Its stores feature a small-format layout that facilitates quick shopping, offering made-from-scratch grab-and-go meals, a full-service coffee bar, beer and wine, as well as carefully sourced groceries and everyday staples. By focusing on delicious snacks and food brands, Green Zebra Grocery supports communities and workplaces in making healthier food choices while ensuring a frictionless shopping experience.

Protein for Pets

Venture Round in 2015
Protein for Pets is an online pet food retailer based in Anaheim, California, specializing in natural, protein-based food products for pets. Founded in 2014, the company categorizes its offerings by food types and prices, ensuring ease of access for consumers. Their product line includes the NAKED brand, which features food devoid of fillers and is available in raw frozen, freeze-dried, and kibble forms. All products are formulated without corn, soy, wheat, or animal by-products, catering to pet owners seeking high-quality nutrition for their pets.

Smári Organics

Venture Round in 2015
Smári Organics is a food and beverage company that specializes in providing caffeine, high protein, functional ready to drink coffee.It features an Icelandic yogurt from organic, pasture-based cow’s milk. Known as skyr in Iceland, this strained yogurt packs one of the highest protein per ounce in the U.S. market. It’s available in six nonfat flavors: Strawberry, Blueberry, Vanilla, Peach, Coconut and Pure (there’s nothing plain about it), and two whole milk flavors: Pure and Vanilla. The company was founded in 2011 and headquartered in Petaluma, California.

SuperEats

Venture Round in 2015
SuperEats is a producer of healthy snacks aimed at promoting better nutrition and overall well-being. Launched in May 2014 in New York City, the company has expanded its reach to the U.S., Canada, and Japan. SuperEats focuses on creating snacks made from natural ingredients that are high in protein and low in carbohydrates, providing convenient and nutritious options for consumers seeking healthier alternatives. The company's mission is centered around helping individuals eat better, live healthier, and ultimately lead happier lives.

UndergroundCellar

Seed Round in 2015
Underground Cellar is an innovative online wine marketplace for discovering and buying premium wine. Every day it features a winery, region, or varietal in a themed offering and randomly rewards consumers with free bottle swap-outs to rare and private-stash bottles from prestigious wineries. The company, which is located in San Francisco, CA, allows its users to purchase wine from its winery partners, and members can accumulate, store up to 500 bottles, and ship their purchases, in perfect conditions in a state-of-the-art wine cellar in California wine country.

Ruby Rockets

Venture Round in 2015
Ruby Rockets specializes in producing non-GMO snack foods, particularly non-dairy frozen fruit and vegetable pops. The company aims to transform the snack and grab-and-go food categories for children and families by offering healthier alternatives. Its product line features eight flavors, including Rock-It Red, Galaxy Green, and Meteorite Mango, all crafted to provide a delicious yet nutritious option. Ruby Rockets emphasizes the use of organic ingredients, ensuring that its offerings are free from added refined sugars, chemicals, and artificial sweeteners. By focusing on accessible and healthy dessert options, the company caters to health-conscious consumers seeking enjoyable snacks for themselves and their families.

Sonoma Cider

Venture Round in 2015
Sonoma Beverage Works, Inc. is a producer and marketer of premium, organic hard ciders, including apple, bourbon, and pear flavored varieties. Founded in 2013 and located in Healdsburg, California, the company operates within a rapidly growing US hard cider market, which has seen significant expansion in recent years. While still smaller than the craft beer sector, cider's popularity continues to rise among retailers, bars, and restaurants. The company is led by David Cordtz, an experienced cider-maker and winemaker, along with Robert Cordtz, who has a strong background in high-volume beverage production. Their state-of-the-art production facility is designed to scale operations quickly to meet increasing demand for Sonoma Cider.

Hylete

Venture Round in 2015
Hylete is a fitness lifestyle company based in Solana Beach, California, specializing in the design and marketing of performance cross-training apparel. Founded in 2012, the company offers a wide range of products for men, women, and youth, including tops, shorts, tights, jackets, hoodies, and accessories such as headwear and socks. In addition to their apparel line, Hylete provides programs tailored for certified trainers, competitive athletes, and families of service personnel. The company primarily sells its products through its online platform, focusing on premium quality and performance-oriented designs to meet the needs of fitness enthusiasts.

Tava Indian Kitchen

Venture Round in 2015
Tava Indian is an exciting new restaurant that allows guests to mix the fun of flavor with fresh ingredients.Take Tava to-go from one of our locations in Palo Alto (Town & Country Village), SOMA (2nd b/w Mission & Howard) or Santa Clara (Valley Fair Mall) -- or order it for your entire office, we love to cater to businesses in the Bay Area!

Rumble Supershake

Venture Round in 2014
Rumble Supershake is a producer of all-natural nutritional beverages designed to enhance health and combat hunger. The company offers a range of protein shakes and maple health drinks featuring various flavors, all crafted with natural ingredients. Key components include organic maple syrup, tapioca dextrin, healthy saturated fats, antioxidants, and fiber. These thoughtfully formulated beverages aim to support individuals in maintaining their fitness and overall well-being.

Cooksimple

Venture Round in 2014
Cooksimple, LLC specializes in providing meal starters designed for healthy home cooking, addressing the increasing concerns of poor diet and nutrition in the United States. The company offers a diverse range of products, including cowboy chili, cranberry wild rice, Punjabi coconut curry, skillet lasagna, tamale pie, white bean Santa Fe chili, Alaskan salmon patty, New Orleans jambalaya, and Tibetan dal. By simplifying the cooking process, Cooksimple aims to alleviate the stress and confusion often associated with preparing nutritious meals. The company's products are available through various retail stores nationwide and online, and it operates from Red Lodge, Montana, with a mission to positively influence American eating habits.

Whole Life Pet

Venture Round in 2014
Human Grade Real Food and Treats for Dogs and Cats.

Nomad

Venture Round in 2014
Nomad is a manufacturer of smartphone and lifestyle accessories known for its elegantly designed, rugged, and minimalist products. The company offers a diverse range of items, including desk setups, USB cables, headphones, watch straps, charging hubs, wallets, metal bands, and phone cases. These products are designed with a futuristic aesthetic and are intended for both charging and data synchronization, catering to the needs of modern consumers. Nomad focuses on creating functional tools that enhance the daily lives of individuals who value style and durability in their accessories.

SmartyPants

Venture Round in 2014
SmartyPants Vitamins offers gummy vitamins that include multivitamin, omega-3, and vitamin D supplements for kids and adults. It is a vitamin company that creates All-in-One gummy vitamins for both kids and adults, combining a full multivitamin supplement, omega 3 supplements, and vitamin D supplement into one serving of gummies. The company was founded in 2010 and is based in Venice, California.

Bhakti

Seed Round in 2013
Bhakti, Inc. specializes in the production of chai concentrates, iced chai beverages, dry tea products, and ready-to-drink items. Founded in 2002 and based in Boulder, Colorado, the company markets its products to customers through shops, retailers, and online platforms across the United States. Bhakti emphasizes the use of fresh and sustainably sourced ingredients, including Fair Trade, Non-GMO, and Organic components, ensuring an authentic flavor profile in each product. Its iced chai offerings come in six varieties, and concentrate products are available in various sizes, catering to a diverse consumer base. The company prides itself on maintaining high-quality standards, utilizing real ginger, black tea, and spices, and providing options that can be paired with both dairy and non-dairy milk. Bhakti operates under B Corp business practices, focusing on social and environmental responsibility alongside its commercial goals.

SmartyPants

Seed Round in 2013
SmartyPants Vitamins offers gummy vitamins that include multivitamin, omega-3, and vitamin D supplements for kids and adults. It is a vitamin company that creates All-in-One gummy vitamins for both kids and adults, combining a full multivitamin supplement, omega 3 supplements, and vitamin D supplement into one serving of gummies. The company was founded in 2010 and is based in Venice, California.

EcoTensil

Angel Round in 2013
EcoTensil is a manufacturer of innovative disposable cutlery that provides an eco-friendly alternative to traditional plastic spoons. The company specializes in lightweight, space-efficient utensils made from sustainable paperboard materials. These products are designed to be both recyclable and compostable, catering to consumers seeking environmentally responsible options for their dining needs. EcoTensil's unique folding design transforms the paperboard into functional spoons, making them suitable for lunch boxes and food demonstrations. By focusing on sustainability and efficiency, EcoTensil aims to reduce plastic waste while offering a practical solution for disposable cutlery.

Episencial

Venture Round in 2012
Episencial, skin care is health care. One hundred percent of babies will experience dermatitis in their first year of life. Episencial combines advanced skin care technology with Actively Healthyâ„¢ ingredients including probiotics, neem oil and botanically-sourced essential fatty acids and antioxidants to enhance skin immunity and defend against daily environmental challenges from water, sun and air.
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