Marathon Ventures

Marathon Ventures is an early-stage investment firm focused on B2B startups in Latin America. The company aims to maximize the potential of top talent in the region by supporting startup alumni and experienced professionals who address challenges in emerging markets. In addition to its investment activities, Marathon Ventures functions as a talent hub, providing strategic talent acquisition assistance to entrepreneurs and companies at various stages of growth. The firm is complemented by a team of operators and seasoned advisors, enhancing its capability to foster innovation and drive success among its portfolio companies.

36 past transactions

Prima

Venture Round in 2024
Prima consolidates and solves the metal-mechanical manufacturing needs of industrial and commercial companies. We specialize in supplying materials, designing and manufacturing finished parts, components, and structures, and executing high-tonnage projects that require specialized engineering. Our processes, engineering, technology, and network allow our clients to achieve better prices, quality, and OTIF rates.

Karrot

Seed Round in 2024
Karrot is a cloud-based software suite solutions that provides omnichannel retail solutions.

Yolo Bank

Pre Seed Round in 2024
Yolo Bank is a fintech company that uses artificial intelligence to help universities minimize tuition defaults. This approach increases revenue for educational institutions and benefits students. We offer a SaaS for bad debt management and a dedicated digital account for students to manage their monthly payments.

Bacu

Seed Round in 2024
Bacu is a restaurant technology company that aims to enhance food delivery services for customers. The company offers a platform equipped with various features, including a restaurant management system, a food delivery application, and a customer loyalty program. These tools are designed to help restaurants operate more efficiently and effectively, ultimately improving the overall dining experience for patrons. In addition to its technological solutions, Bacu promotes a comfort food concept, catering to the growing demand for familiar and satisfying meal options.

Welbe

Series A in 2024
Welbe Care is a healthcare platform that focuses on managing workers' health through data collection and artificial intelligence. Founded in Mexico City in 2021, the company provides an intelligent occupational management system that integrates with the local health ecosystem, including laboratories, clinics, and health service providers. This comprehensive health ecosystem allows businesses to monitor and improve the health and productivity of their employees by identifying potential health issues early on. Additionally, Welbe Care offers a minor medical expenses program with no deductible or copayment, further enhancing accessibility to healthcare services. Through data analysis and population health indicators, the platform enables informed decision-making for employers and promotes overall well-being in the workforce.

Seeri

Seed Round in 2024
Seeri operates a B2B marketplace designed to transform the buying and selling of goods and services by integrating financing options for both buyers and sellers. The company's platform serves as a comprehensive solution, facilitating streamlined purchasing and financing processes that connect businesses effectively. By offering a light ERP (enterprise resource planning) system, Seeri enables small and medium-sized enterprises to enhance productivity, manage inventory, and optimize logistics. The platform is user-friendly and customizable, catering to the unique needs of its clients. Moreover, Seeri's asset-light approach incorporates various services, including lending, factoring, and advertising, thereby empowering businesses with the necessary tools to thrive in a competitive marketplace.

Extendeal

Seed Round in 2024
Extendeal is a healthtech vertical SaaS company that provides an integrated platform designed to enhance the purchasing process in the pharmaceutical industry. By connecting suppliers and wholesalers with retailers, Extendeal optimizes purchasing, increases transparency, and boosts market competitiveness. The platform allows users to predict purchase volumes, consolidate demand, and foster transparent competition, thereby promoting profitability for all parties involved. Extendeal aims to simplify and expedite ordering for pharmacies, making it a comprehensive solution for their purchasing needs.

C4c7us

Seed Round in 2024
Platform that helps startup founders and IT professionals to get IT infrastructure faster and save money by automating operation processes.

Rurall

Seed Round in 2024
Rurall is a developer of an agro-based platform aimed at enhancing the agricultural supply chain through technology and analytics. The platform offers an integrated solution that streamlines commercialization, addresses working capital needs, and improves production by providing small farmers with better access to quality supplies and knowledge. By facilitating connections between farmers and markets via digital channels, Rurall optimizes productivity, quality, and profitability in agricultural production.

Maqui

Pre Seed Round in 2023
Maqui is a business-to-business platform designed to assist garment brands in enhancing their supply chain management while minimizing manufacturing waste. The company offers a supplier tracking platform that facilitates effective management of suppliers and production processes. Its features include outsourced production tracking, streamlined communication with manufacturers, and optimization of production schedules. By providing these tools, Maqui enables businesses to boost productivity and reduce delays in their operations.

Fanki

Seed Round in 2023
Fanki operates a digital platform that connects sports fans with sports organizations, offering a range of products and services designed to enhance the overall fan experience. The platform includes a digital wallet and personalized Mastercard, as well as loyalty programs that provide fans with exclusive perks and experiences. In addition, Fanki has developed a blockchain application tailored for the sports industry, which facilitates new revenue streams for sports organizations. This ecosystem enables federations, leagues, and sports clubs to leverage mobile applications, digital properties, cryptocurrencies, and non-fungible tokens to create additional income sources while fostering deeper connections with their fan base.

Estoca

Venture Round in 2023
Estoca is a decentralized logistics platform that offers Fulfillment-as-a-Service for multi-channel businesses in Brazil. The company enables seamless delivery of goods within two days to major cities, facilitating a straightforward setup process for its clients. By leveraging a network of warehouses and a predictive algorithm, Estoca efficiently allocates products to locations closer to customers, thereby optimizing the last-mile delivery experience. This innovative approach allows businesses to manage their logistics processes effectively, ensuring timely and hassle-free service.

Bia Energy

Pre Seed Round in 2022
Bia Energy is focused on providing sustainable and affordable energy solutions to small and medium-sized enterprises (SMEs) and households in Latin America. The company has developed a virtual energy marketing platform that emphasizes efficient energy consumption and optimization. This platform tracks energy usage and offers automatic recommendations for monthly savings, enabling users to reduce costs while adopting sustainable practices. Through its consumer-centric and data-driven approach, Bia Energy aims to empower its customers by enhancing their energy management capabilities and promoting environmentally friendly energy consumption.

Welbe

Pre Seed Round in 2022
Welbe Care is a healthcare platform that focuses on managing workers' health through data collection and artificial intelligence. Founded in Mexico City in 2021, the company provides an intelligent occupational management system that integrates with the local health ecosystem, including laboratories, clinics, and health service providers. This comprehensive health ecosystem allows businesses to monitor and improve the health and productivity of their employees by identifying potential health issues early on. Additionally, Welbe Care offers a minor medical expenses program with no deductible or copayment, further enhancing accessibility to healthcare services. Through data analysis and population health indicators, the platform enables informed decision-making for employers and promotes overall well-being in the workforce.

Nara

Venture Round in 2022
Nara is a technology company that specializes in creating AI-powered sales agents for small and medium-sized businesses. These virtual assistants provide personalized product recommendations to customers and are available round the clock to answer their queries, thereby augmenting the sales capacity of these businesses. The company's platform deploys conversational sales bots that can handle a wide range of customer interactions, from order tracking to refunds, across various chat channels. This not only enhances customer engagement and satisfaction but also helps businesses boost sales and reduce customer churn.

Neivor

Seed Round in 2022
Neivor is a property management platform focused on transforming payment processes for property owners and renters in Latin America. By addressing the inefficiencies of cash-based transactions and fragmented payment systems, Neivor provides a mobile-centric solution that allows building managers to handle resident-facing tasks through a unified application. This platform not only facilitates seamless payment collection but also enables administrators to manage common areas, maintain agendas, and update reservations efficiently. Through its comprehensive tool, Neivor aims to optimize and automate the overall operation of condominiums, enhancing the experience for both property managers and residents.

Latitud

Seed Round in 2022
Latitud is a venture capital firm established in 2020 and headquartered in Sao Paulo, Brazil. It is dedicated to supporting early-stage startups primarily in Latin America, focusing on technology-driven companies. Latitud provides pre-seed investments and offers comprehensive, hands-on support to founders, helping them build and scale their businesses effectively. The firm aims to create a robust infrastructure for tech startups, fostering innovation and growth in the region. By targeting various sectors, including information technology, healthcare, financial services, and consumer products, Latitud plays a significant role in the entrepreneurial landscape of Latin America.

Vest

Seed Round in 2022
Vest is an app-based brokerage that wants to provide Latin American savers with access to American assets that are differentiated by product, pricing, and content. Latin Americans are known for saving, but many prefer to do so in cash or in zero-interest savings accounts.

Sumer

Seed Round in 2022
Sumer is a technology company focused on empowering micro and small businesses in Latin America by providing them with essential digital services. Founded in June 2021 and headquartered in Bogotá, Colombia, with an office in Mexico City, Sumer offers a user-friendly platform that allows businesses to quickly create a digital store through its app, enabling them to upload product catalogs and share them with clients. The company aims to simplify the process of establishing an online presence, leveraging mobile technology to enhance accessibility. In addition to digital storefronts, Sumer provides tools for logistics, electronic payments, social media advertising, and community networking. By offering these services, Sumer supports businesses in streamlining their operations, reaching new customers, and ultimately fostering growth within a collaborative ecosystem. The company is continuously developing additional features focused on customer service, payments, and financing to serve as a comprehensive operating system for entrepreneurs.

Kalto

Seed Round in 2022
Kalto is a B2B payment company established in 2022 and headquartered in Mexico, dedicated to assisting small and medium-sized businesses (SMBs) in enhancing their growth. The company provides software solutions that streamline payment processes, reduce administrative costs, and improve cash flow management. Kalto's platform integrates merchant and business-to-business payments into e-commerce marketplaces and websites, facilitating frictionless checkout experiences. By automating payment reconciliation, Kalto enables businesses to optimize their payment systems, ultimately boosting sales and enhancing overall operational efficiency.

Sumer

Pre Seed Round in 2021
Sumer is a technology company focused on empowering micro and small businesses in Latin America by providing them with essential digital services. Founded in June 2021 and headquartered in Bogotá, Colombia, with an office in Mexico City, Sumer offers a user-friendly platform that allows businesses to quickly create a digital store through its app, enabling them to upload product catalogs and share them with clients. The company aims to simplify the process of establishing an online presence, leveraging mobile technology to enhance accessibility. In addition to digital storefronts, Sumer provides tools for logistics, electronic payments, social media advertising, and community networking. By offering these services, Sumer supports businesses in streamlining their operations, reaching new customers, and ultimately fostering growth within a collaborative ecosystem. The company is continuously developing additional features focused on customer service, payments, and financing to serve as a comprehensive operating system for entrepreneurs.

Movo

Funding Round in 2021
Movo is a developer of human capital management solutions focused on enhancing the mobile employee experience for frontline workers. The company's platform integrates artificial intelligence to provide supervisors with real-time insights into their personnel, improving operational efficiency. Movo's technology has been successfully implemented by large corporations with workforces of up to 80,000 employees, leading to personnel efficiency gains of up to 30%. The platform facilitates the deployment of fully credentialed professionals across various sectors, including healthcare, clean energy, manufacturing, and field engineering. By enabling supervisors to manage significantly higher task volumes, Movo aims to elevate team performance and optimize workforce management.

Meru

Series A in 2021
Our objective is to develop into the region's one-stop store for automotive components. By gathering demand and linking all players throughout the supply chain, including producers, distributors, wholesalers, retailers, service providers, and customers, we are digitizing the automobile aftermarket sector in Latin America. Meru was established in 2020 in Mexico City, Distrito Federal.

TUL

Series B in 2021
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.

Neivor

Seed Round in 2021
Neivor is a property management platform focused on transforming payment processes for property owners and renters in Latin America. By addressing the inefficiencies of cash-based transactions and fragmented payment systems, Neivor provides a mobile-centric solution that allows building managers to handle resident-facing tasks through a unified application. This platform not only facilitates seamless payment collection but also enables administrators to manage common areas, maintain agendas, and update reservations efficiently. Through its comprehensive tool, Neivor aims to optimize and automate the overall operation of condominiums, enhancing the experience for both property managers and residents.

Sproutfi

Pre Seed Round in 2021
SproutFi is a fintech application that enables users to invest in the US stock market while also functioning as a social network. The platform is designed to promote financial independence by allowing users to follow other investors, engage in discussions within groups based on shared interests, and exchange investment advice with friends. SproutFi empowers its users to discover investment ideas and access stocks at competitive prices, creating a community-oriented environment for both novice and experienced investors.

Estoca

Seed Round in 2021
Estoca is a decentralized logistics platform that offers Fulfillment-as-a-Service for multi-channel businesses in Brazil. The company enables seamless delivery of goods within two days to major cities, facilitating a straightforward setup process for its clients. By leveraging a network of warehouses and a predictive algorithm, Estoca efficiently allocates products to locations closer to customers, thereby optimizing the last-mile delivery experience. This innovative approach allows businesses to manage their logistics processes effectively, ensuring timely and hassle-free service.

HelloGuru

Pre Seed Round in 2021
HelloGuru is a developer of a no-code software tool that empowers non-technical users to create software solutions without the need for coding. The platform enables users to build scalable and secure internal tools, facilitating the creation of complex workflows, automation of processes, and integration of databases. By allowing users to consolidate and sync their data with existing systems seamlessly, HelloGuru simplifies the process of developing and managing software tools, making it accessible to a broader audience.

Wonder Brands

Pre Seed Round in 2021
Wonder Brands is a Latin American startup focused on partnering with successful digital brands to enhance their growth potential. The company achieves this by injecting substantial investments into its partner brands, thereby increasing their working capital, marketing capabilities, and operational resources. In addition to financial support, Wonder Brands provides expertise in areas such as technology, digital marketing, supply chain management, and administration. This comprehensive approach allows clients to better respond to consumer needs while diversifying their product offerings and expanding their target audiences. Through these strategic partnerships, Wonder Brands aims to foster significant growth for the brands it collaborates with.

Cobre

Pre Seed Round in 2021
Cobre is a corporate treasury platform that allows companies to centralize, digitize and automate their payments processes. Our technology helps finance teams and CFOs claim back their time to focus on what really matters: growing their business. We’re committed to creating a frictionless payment process for companies; from cash-in to cash-out, allowing businesses to move money in real time, connect their bank accounts to a central treasury hub, and consolidate a single source for real-time data and reconciliation. Cobre began operations in 2020 and currently serves companies in Colombia and Mexico

TUL

Series A in 2021
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.

Meru

Pre Seed Round in 2020
Our objective is to develop into the region's one-stop store for automotive components. By gathering demand and linking all players throughout the supply chain, including producers, distributors, wholesalers, retailers, service providers, and customers, we are digitizing the automobile aftermarket sector in Latin America. Meru was established in 2020 in Mexico City, Distrito Federal.

TUL

Seed Round in 2020
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.

TUL

Seed Round in 2020
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.

TUL

Pre Seed Round in 2020
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.
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