Smartly.io

Smartly.io Inc. is a Helsinki-based company that provides a software-as-a-service (SaaS) platform designed for optimizing social advertising, particularly on Facebook. Established in 2013, the company automates various aspects of online advertising to enhance performance and creativity for marketers. Its platform allows users to create, edit, and launch advertisements while offering real-time analytics and customized reporting. Smartly.io's tools facilitate audience targeting and budget allocation, and they support various ad formats such as dynamic ads, collection ads, and social stories. With a global presence, Smartly.io serves over 650 brands, including notable clients like eBay and Uber, and employs a diverse team of more than 450 professionals across 16 cities worldwide.

Laura B. Desmond

CEO and Board Member

1 past transactions

Viralspace

Acquisition in 2021
Viralspace, Inc. is a technology company founded in 2018 and based in Stanford, California, that specializes in developing a content performance prediction platform. This platform utilizes artificial intelligence to provide deep visual insights and performance predictions for marketing content, allowing brands to make informed, data-driven decisions. By analyzing various creative elements across digital marketing channels such as Google Ads, email, and websites, Viralspace helps marketers optimize their visual assets to enhance engagement and return on investment. The company's innovative approach integrates data into the creative process, enabling real-time optimization of advertising performance.
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