Charming Charlie

Charming Charlie, established in 2004 and headquartered in Houston, Texas, operates as a specialty retailer of fashion accessories and apparel for women. The company's stores, located across 28 U.S. states, offer a wide range of products including jewelry, handbags, scarves, and clothing items such as blouses and sweaters. Known for its unique merchandising by color, Charming Charlie aims to provide high-quality, stylish products at affordable prices. The company also operates an online gift card pop-up shop. In 2019, both Charming Charlie LLC and Charming Charlie Holdings Inc. filed for Chapter 11 bankruptcy protection.