Embibe

Embibe is an educational services company founded by Aditi Avasthi in 2012, specializing in online test preparation for competitive examinations such as IIT JEE and BITSAT. The platform provides students with personalized feedback and in-depth analytics to enhance their learning experience. Through its application, Embibe offers guided practice and tailored score improvement recommendations, empowering students to develop effective strategies for their examinations. This approach aims to elevate educational standards and support students in achieving their academic goals.

Sampath Pudhukottai

SVP Product / Tech

3 past transactions

OnlineTyari

Acquisition in 2020
OnlineTyari is a digital platform that offers educational resources, including mock tests and guidance, for students and job aspirants in India preparing for various competitive exams such as SSC, GATE, IBPS, and UPSC. The platform collaborates with educational institutions, coaching centers, and individual tutors to provide quality study materials tailored to these examinations. With a strong presence in the mobile app market, OnlineTyari's Android application has garnered over 2.5 million downloads and is recognized as one of the leading educational apps. Additionally, it has a Windows app that has achieved top rankings in the education category on the Windows app store. The primary goal of OnlineTyari is to support students in excelling in their academic and career pursuits through accessible and comprehensive preparation tools.

Funtoot

Acquisition in 2019
eDreams Edusoft Private Limited operates Funtoot, an online tutoring platform designed to enhance K-12 education through personalized learning experiences. Founded in 2010 and based in Bengaluru, India, Funtoot analyzes each student's interests, aptitude, and performance to create customized learning paths that cater to individual needs. This approach allows Funtoot to function like a personal home tutor, moving away from the one-size-fits-all model of traditional tuition classes. Key features of the platform include a student problem page, contextual assistance, and a student dashboard, all aimed at supporting learners in their academic journeys. The Funtoot application is also available on Android, ensuring accessibility for students. As of December 2019, eDreams Edusoft operates as a subsidiary of Indiavidual Learning Private Limited, continuing its mission to transform education through innovative technology.

100 Marks

Acquisition in 2015
100Marks offers IRT based gamified adaptive practice for IIT JEE, through which students can not only practice alone but compete with their friends in real time, here students not only get in-depth analysis of their performance but also track how close they are towards their target rank. Our IRT algorithm was developed by analyzing 5 million responses of 150K students and the gamification was carefully integrated with algorithm to make the whole experience of JEE Practice enjoyable. The future plan is to launch an integrated solution for test prep, which will include adaptive practice, adaptive learning with conceptual snippet videos and doubt clearance through online Q&A.
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