Endeavor

NymCard is a payment processing platform founded in 2016, operating from Abu Dhabi, United Arab Emirates, with a focus on enhancing the digital payment landscape in Africa and the Middle East. The company specializes in providing an issuer processor solution that allows banks and financial institutions to offer innovative digital payment products, including plastic, virtual, and tokenized cards. NymCard's advanced infrastructure and user-friendly mobile wallet solutions facilitate quick account setup and immediate access to smart payment cards, promoting efficient and secure online transactions. By leveraging open APIs and mobile SDKs, NymCard aims to address the low penetration of payment cards in these regions, thereby driving greater participation in the digital economy.

Paymob is a regional digital payments enabler that provides payments infrastructure technologies to expand access to financial services in the MEA region. Founded in 2015 and headquartered in Cairo, Egypt, the company focuses on bridging the financial inclusion gap by enabling businesses of all sizes to accept and process electronic payments and money transfers. Its online payments software converts cash into electronic value through integrated services while reducing fraud, loss, theft, and costs associated with cash handling and printing. By offering adaptable payment solutions, Paymob aims to empower customers with diverse electronic payment options and faster money circulation across communities and markets.

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded in September 2020 by Abdulmajeed Alsukhan and his partners, the company aims to revolutionize shopping, payment, and banking experiences. With a workforce of over 350 employees, Tamara operates additional offices in the UAE, Egypt, Germany, and Vietnam. The platform empowers merchants by providing flexible payment solutions, including installment options, through its application programming interfaces and plugins. This functionality enhances customer experiences and boosts sales for merchants. Tamara has established a robust customer base of 6 million and collaborates with over 15,000 partner merchants, which include both leading global brands and local small and medium enterprises. The company has successfully raised significant funding, highlighting its strong market presence and growth potential.

Noon Academy is a prominent edtech company based in Riyadh, Saudi Arabia, with additional offices in Cairo, Egypt, and Bengaluru, India. Established in 2013, it operates an online learning platform that has served over 12 million students across the Middle East. The platform facilitates collaborative learning by allowing students to study in groups, compete with peers, and access on-demand tutoring. It offers a range of educational content, including free resources and subscription-based services for advanced materials and private tutoring. Noon Academy aims to enhance the learning experience by blending technology with peer-to-peer interactions, making education more engaging and accessible, especially for exam preparation. The company is committed to connecting students with the best teachers, regardless of location, thus expanding its impact in the region and beyond.

Thunes is a global B2B payment infrastructure platform established in 2016, specializing in cross-border payment solutions. It facilitates seamless fund transfers between various payment systems, catering to a diverse range of clients, including major players in the gig economy and fintech sectors. The platform enables businesses and consumers to send and receive payments in 80 currencies across 132 countries, supporting 300 payment methods. Thunes offers a suite of services including remittance processing, mass payouts, virtual accounts, and payment collection, utilizing application programming interfaces (APIs) to enhance accessibility and reduce transaction costs. In April 2022, the company expanded its capabilities by acquiring a controlling stake in Tookitaki, a compliance platform that strengthens its anti-money laundering and fraud prevention measures. Headquartered in Singapore, Thunes operates regional offices in key global cities such as London, Paris, and Dubai, positioning itself as a vital player in the international payment landscape.

Tabby offers flexible payment solutions for online shopping. Based in the United Arab Emirates, it enables users to pay for purchases in deferred single payments or installments.

Grinta is a pharmaceutical supply chain company focused on modernizing the distribution of medical products across Africa. It operates a managed marketplace that integrates artificial intelligence and machine learning to empower independent pharmacies and enhance their operational efficiency. By collaborating with various stakeholders, including manufacturers, distributors, and wholesalers, Grinta aims to create a data-driven and reliable supply chain. This platform provides pharmacies with a user-friendly experience, allowing them to access a comprehensive range of traceable and trackable pharmaceutical and medical products from multiple vendors. Through its innovative approach, Grinta seeks to improve the overall effectiveness of the pharmaceutical value chain.

54gene is a biotechnology company founded in 2019 and headquartered in San Francisco, California, with additional offices in Lagos, Nigeria. The company focuses on unlocking the potential of the African genome to enhance genetic research and development, addressing a significant gap in the global genomics market where a majority of genetic data is derived from individuals of Caucasian descent. By developing a pan-African biobank, 54gene aims to identify new drug targets and create diagnostics and treatments for various diseases, including cancer, cardiovascular conditions, and neurodegenerative disorders. In addition to its research initiatives, the company offers genetic testing and molecular diagnostics services to patients and healthcare providers, ensuring compliance with international data privacy laws. Through its efforts, 54gene seeks to contribute to the discovery of medical advancements that can benefit diverse populations.

Zid is a cloud-based multi-channel commerce platform tailored for small and medium-sized businesses in Saudi Arabia. Founded in 2017 and headquartered in Riyadh, Zid enables merchants to create their own branded eStores while integrating with various supply chain players. The platform offers a comprehensive suite of tools that allow users to manage products and inventory, process orders and payments, ship products, and build customer relationships. It also provides analytics and reporting features, facilitating data-driven decision-making, and offers access to financing options. Zid's mission is to simplify the entry of retailers into electronic commerce, making it accessible and professional for businesses in the region.

ZenHR is a cloud-based human resources management system based in Amman, Jordan, with additional locations in Dubai and Riyadh. Founded in 2016, the company specializes in providing HR software solutions tailored for the Middle East and North Africa region. ZenHR's platform includes a comprehensive suite of features such as onboarding and offboarding, employee self-service, attendance and time tracking, payroll, and performance evaluation. The software is designed to comply with local labor laws, social insurance, tax regulations, and expat requirements, making it suitable for a wide range of clients from small and medium enterprises to larger organizations. By automating processes like salary calculations and offering user-friendly interfaces, ZenHR aims to enhance the overall HR experience for both departments and employees, facilitating a seamless transition from the hiring phase to retirement.

Talk360 is a Dutch-based company specializing in affordable long-distance telecommunication services. It offers an easy-to-use mobile application for both business and private individuals to make international calls to any mobile or landline number, even without an internet connection.

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded in September 2020 by Abdulmajeed Alsukhan and his partners, the company aims to revolutionize shopping, payment, and banking experiences. With a workforce of over 350 employees, Tamara operates additional offices in the UAE, Egypt, Germany, and Vietnam. The platform empowers merchants by providing flexible payment solutions, including installment options, through its application programming interfaces and plugins. This functionality enhances customer experiences and boosts sales for merchants. Tamara has established a robust customer base of 6 million and collaborates with over 15,000 partner merchants, which include both leading global brands and local small and medium enterprises. The company has successfully raised significant funding, highlighting its strong market presence and growth potential.

Huspy is a proptech company founded in 2020 and based in Dubai, UAE, that aims to simplify the home financing process. It offers an online mortgage service platform designed to enhance the home-buying experience by making it user-friendly and efficient. Huspy addresses the complexities of securing a mortgage by allowing home buyers to obtain home loans through its web and mobile application, eliminating the need for traditional paperwork. By reimagining the home buying process, Huspy seeks to make obtaining a mortgage a celebratory experience for buyers, ultimately facilitating a more accessible and cost-effective approach to home ownership.

MFS Africa Limited is a leading provider of mobile money interoperability in Africa, facilitating seamless money transfers and payments across the continent. Established in 2009 and headquartered in Accra, Ghana, the company connects mobile network operators through a unified API, enabling a range of services including remittances, merchant and bulk payments, as well as bank-to-wallet transfers. MFS Africa serves various stakeholders, including money transfer operators, banks, and mobile money operators, by offering alternatives for remittances, micro-lending, micro-insurance, and micro-savings. With additional offices in key African cities and London, MFS Africa plays a crucial role in enhancing financial connectivity and promoting financial inclusion across the region.

NymCard is a payment processing platform founded in 2016, operating from Abu Dhabi, United Arab Emirates, with a focus on enhancing the digital payment landscape in Africa and the Middle East. The company specializes in providing an issuer processor solution that allows banks and financial institutions to offer innovative digital payment products, including plastic, virtual, and tokenized cards. NymCard's advanced infrastructure and user-friendly mobile wallet solutions facilitate quick account setup and immediate access to smart payment cards, promoting efficient and secure online transactions. By leveraging open APIs and mobile SDKs, NymCard aims to address the low penetration of payment cards in these regions, thereby driving greater participation in the digital economy.

Instabug, Inc. is a mobile observability platform that assists developers in enhancing the quality and performance of their applications. Founded in 2012 and based in Giza, Egypt, Instabug offers advanced tools for crash and bug reporting, application performance monitoring, and user feedback collection. The platform supports over 4 billion devices worldwide and provides real-time contextual insights throughout the application lifecycle, enabling mobile teams to identify and resolve issues effectively. By delivering these capabilities, Instabug empowers developers and enterprises to optimize app performance and improve user experiences, ultimately contributing to sustained mobile growth.

Founded in 2015, Spotawheel is a tech-driven used car dealership platform operating in Greece and Poland. It offers a transparent marketplace for buying and selling used cars, with predictive analytics to assess vehicle condition and a range of financing options.

Foodics is a cloud-based restaurant management platform that runs on an iPad, offering point-of-sale transactions, inventory management, employee scheduling, loyalty programs, e-commerce, and a management dashboard. The system integrates an iPad kitchen display, menu management, notifications, call center, and inventory and supply chain capabilities to provide a holistic view of operations. Founded in 2014 and headquartered in AlKhobar, Saudi Arabia, Foodics serves restaurants, food trucks, cafes, and quick-service chains in the Middle East, with thousands of customers and real-time operational insights. The platform supports English and Arabic, offers various add-on apps, and aims to streamline sales, logistics, and customer relationships to help clients increase revenues and enhance dining experiences.

Apollo Agriculture, established in 2015, is a Kenyan agtech company with a presence in Nairobi. It specializes in providing smallholder farmers with access to critical farming inputs, financing, and advisory services. The company leverages agronomic machine learning, remote sensing, and mobile technology to assess credit risk and tailor financial and technical assistance to each farmer's unique needs and location. This approach aims to enhance farm yields and profitability in emerging markets, with a focus on Kenya.

Lucky is a financial services company operating an app that offers credit products, discounts, and cashback rewards. It enables users to search, find, coordinate shopping, payments, and savings. Since its inception, Lucky has connected over six million users in the Middle East and North Africa.

Insider is a growth management platform that assists digital marketers in optimizing their strategies across the entire marketing funnel, from acquisition to retention and revenue generation. Founded in 2012 and headquartered in Singapore, the company utilizes advanced artificial intelligence and machine learning technologies to provide real-time predictive segmentation. This enables marketers to create personalized customer journeys across various channels, including web, mobile, and advertising platforms. Insider's unified data layer simplifies implementation and usage, reducing reliance on complex IT integrations. The platform is designed to minimize marketing waste by enhancing cross-channel customer experiences and optimizing return on ad spend. With a focus on delivering insights that enhance personalization efforts, Insider serves a diverse range of industries, including retail, finance, automotive, and travel, and has established a global presence with offices in multiple countries.

Clickatell is a technology company that enables chat-based commerce and mobile messaging for businesses. Its platform supports real-time notifications, marketing campaigns, two-factor authentication, customer relationship management, and mobile payments, allowing brands to engage customers via SMS, chat, and other channels. It also offers on-device prepaid top-up services and USSD-based self-service banking features, along with security tools such as multi-factor authentication and a digital contact center solution for real-time agent support. Clickatell’s Chat Commerce Platform facilitates creating and growing customer relationships through chat, engagement, and payment solutions, enabling organizations to manage millions of conversations and transactions without apps or cash. The company serves enterprises, government, and developers worldwide, with offices in the United States, South Africa, and Nigeria. Founded in 2000, Clickatell focuses on connecting brands with customers through chat and mobile messaging across global markets.

Sary is a digital business-to-business marketplace based in Riyadh, Saudi Arabia, that connects small and medium-sized enterprises with merchant wholesalers of fast-moving consumer goods (FMCG). Founded in 2018 by Mohammed Aldossary and Khaled AlSiari, Sary aims to streamline the supply chain in the wholesale industry, allowing businesses to efficiently procure inventory. Its mobile and web application offers a range of FMCG products, including beverages, oils, and snacks, facilitating orders from small quantities to truckloads with rapid delivery options, often within 24 hours. Sary serves a diverse clientele, including mini-market chains, hotels, restaurants, and convenience shops, and has expanded its operations to 12 major cities, catering to over 40,000 customers and partnering with more than 1,700 brands and wholesalers. The platform provides users with immediate price quotations and product comparisons, enabling them to manage their expenses effectively as their businesses grow.

Founded in 2016, TradeDepot is a SaaS platform that connects FMCG distributors, wholesalers, and retailers across Africa. It leverages real-time stock level tracking, predictive trade intelligence, and automated sales promotions to boost sales and improve distribution efficiency.

Tamatem Inc. is a mobile gaming studio and publishing company based in Amman, Jordan, with an additional office in Mountain View, California. Founded in 2013, Tamatem focuses on developing and localizing mobile games specifically for Arabic-speaking smartphone users. The company partners with international studios and developers to adapt and culturally relevantize various game genres, including racing, RPG-MMO, strategy, puzzle, and trivia. With a strong emphasis on user acquisition, distribution, and monetization, Tamatem has successfully published over 40 games, achieving more than 50 million downloads. The company employs a team of 26 people dedicated to optimizing and managing mobile game success in the MENA market.

Founded in 2017, Yassir is a leading super app offering on-demand ride-hailing, last-mile delivery, payment services, and financial solutions. Operating across multiple countries with over $150 million in funding, the company aims to digitize daily services while promoting social values.

MFS Africa Limited is a leading provider of mobile money interoperability in Africa, facilitating seamless money transfers and payments across the continent. Established in 2009 and headquartered in Accra, Ghana, the company connects mobile network operators through a unified API, enabling a range of services including remittances, merchant and bulk payments, as well as bank-to-wallet transfers. MFS Africa serves various stakeholders, including money transfer operators, banks, and mobile money operators, by offering alternatives for remittances, micro-lending, micro-insurance, and micro-savings. With additional offices in key African cities and London, MFS Africa plays a crucial role in enhancing financial connectivity and promoting financial inclusion across the region.

EON Aligner is a dental technology company that develops full-service clear aligner systems designed for white-label use. Its platform covers clinical treatment setup, agile aligner manufacturing, and clinician-centric software, enabling providers to offer hygienic and comfortable orthodontic care for a wide range of malocclusions under their own brands. Originating in Minnesota, EON Aligner is now headquartered in Belgium with regional offices in Asia, Europe, and the Middle East to support a global customer base.

Twiga Foods Ltd. is a mobile-based supply platform that caters to retail outlets, kiosks, and market stalls across Africa. Founded in 2013 and headquartered in Nairobi, Kenya, the company facilitates a cashless, business-to-business supply chain that connects small and medium-sized vendors with essential agricultural products. Twiga Foods enables vendors to order a variety of supplies, including bananas, pineapples, and tomatoes, through its innovative platform, streamlining the distribution process in urban markets. This approach not only enhances efficiency but also supports local businesses by improving access to quality produce.

AnyMind Group is a commerce enablement company based in Singapore. Founded in 2016, it offers interconnected software and services to facilitate brand building, manufacturing, e-commerce, marketing, logistics, and global expansion for businesses across 13 markets.

MRSOOL is an on-demand delivery network based in Riyadh, Saudi Arabia, that enables consumers to order products from any store within the cities it serves. Founded in 2015, the company has developed a unique platform that facilitates a customer-to-customer network, allowing users to interact through a chat-based interface to describe their delivery needs creatively. This innovative approach empowers couriers to bid on deliveries, ensuring a scalable and self-regulating service model. By early 2019, MRSOOL had processed over 1 billion Riyals in transactions and served more than 10 million users across Saudi Arabia, establishing itself as a pioneer in the region's on-demand service fulfillment market.

54gene is a biotechnology company founded in 2019 and headquartered in San Francisco, California, with additional offices in Lagos, Nigeria. The company focuses on unlocking the potential of the African genome to enhance genetic research and development, addressing a significant gap in the global genomics market where a majority of genetic data is derived from individuals of Caucasian descent. By developing a pan-African biobank, 54gene aims to identify new drug targets and create diagnostics and treatments for various diseases, including cancer, cardiovascular conditions, and neurodegenerative disorders. In addition to its research initiatives, the company offers genetic testing and molecular diagnostics services to patients and healthcare providers, ensuring compliance with international data privacy laws. Through its efforts, 54gene seeks to contribute to the discovery of medical advancements that can benefit diverse populations.

Halan is an Egyptian technology company established in 2017, operating a mobile application that caters to various consumer needs through a single platform. The app offers ride-hailing services for two and three-wheeler vehicles, on-demand logistics solutions, food delivery, and goods transportation via motorbikes or cargo tricycles. Halan also facilitates e-payments and microfinance services for its users. It has partnered with prominent fast-food chains in Egypt to provide last-mile delivery services using smart-tech integrated systems. The company aims to enhance convenience and safety for customers while offering incremental business opportunities for drivers, supporting both large organizations and small businesses in their distribution needs.

Founded in 2016, Akinon specializes in cloud-based omnichannel applications for the retail industry. Its suite of products includes an order management system (Akinon OMS), inventory management tool (Akinon Instore App), advanced catalog management solution (Omnitron), eCommerce platform (Akinon Commerce), and a mobile app builder (Akinon Native AppBuilder). Headquartered in Istanbul, Turkey, with offices in London, Dubai, and Athens, Akinon enables businesses to create unique shopping experiences across various channels.

MaxAB is a B2B e-commerce platform based in Cairo, Egypt, founded in 2018, that connects food and grocery retailers with suppliers in underserved areas. The company focuses on re-engineering the informal grocery and food market by utilizing innovative technologies and supply chain solutions tailored to the specific needs of retailers. MaxAB's mobile platform facilitates an e-marketplace and provides logistics services for efficient distribution of goods. By streamlining procurement and grocery delivery processes, MaxAB aims to empower retailers with access to a diverse range of products, premium service, and operational support, ultimately enhancing their ability to manage their businesses effectively.

Moniepoint is a fintech company offering comprehensive financial services for businesses. Its platform enables businesses to create accounts, accept online payments, manage expenses, access credit facilities, and more.

Founded in 2016, Katalon develops a comprehensive quality management platform that accelerates end-to-end software development. Its platform enables quality assurance and DevOps teams to author, execute, and analyze test automation across any application or environment, integrating flexibly with existing architectures.

Founded in 2015, RoadSync specializes in developing an online payment platform tailored for various industries within the logistics sector. Its platform enables users to provide instant receipts, view billing activities, and facilitate recurring transactions. Serving warehouses, repair services, drivers, and other logistics professionals, RoadSync aims to automate financial solutions and modernize commerce within the $800 billion logistics industry.

Hellas Direct is a digital‑first, full‑stack insurance provider that offers car, motorbike, home insurance and mobility financing. Using artificial intelligence, advanced analytics and algorithms, it compares offer prices to deliver competitive rates and a simple purchasing experience. The company, headquartered in Cyprus, is backed by investors such as Portag3, IFC, Endeavor Catalyst, Lord O’Neill and Jon Moulton. It aims to disrupt the insurance value chain through operational excellence and a customer‑centric approach.

Foodics is a cloud-based restaurant management platform that runs on an iPad, offering point-of-sale transactions, inventory management, employee scheduling, loyalty programs, e-commerce, and a management dashboard. The system integrates an iPad kitchen display, menu management, notifications, call center, and inventory and supply chain capabilities to provide a holistic view of operations. Founded in 2014 and headquartered in AlKhobar, Saudi Arabia, Foodics serves restaurants, food trucks, cafes, and quick-service chains in the Middle East, with thousands of customers and real-time operational insights. The platform supports English and Arabic, offers various add-on apps, and aims to streamline sales, logistics, and customer relationships to help clients increase revenues and enhance dining experiences.

SalesLoft is a leading provider of revenue orchestration platforms. Founded in 2011 and headquartered in Atlanta, Georgia, the company empowers businesses to optimize sales performance by offering tools for lead generation, prospecting, and CRM integration. Its platform enables users to build marketing and sales leads lists, capture comprehensive prospect records, import prospects from social networks, and export data to Excel or Google Spreadsheets. SalesLoft serves over 5,000 customers worldwide, including prominent names like Google, IBM, and Cisco.

Chime Solutions, Inc. is a Georgia-based provider of outsourced customer-contact solutions, established in 2013. The company specializes in a range of customer care services, including account management, appointment scheduling, benefits enrollment administration, help desk and technical support, sales assistance, and multi-lingual support. Chime Solutions also offers seasonal services to address short-term needs such as open enrollment and retail support, as well as solutions for unexpected events like data breaches and weather impacts. Additionally, the company provides on-demand staffing services through a mobile app to help clients manage staffing gaps. Chime Solutions serves a diverse clientele across various industries, including financial services, insurance, healthcare, and telecommunications, ensuring reliable and flexible business process outsourcing services.

Insider is a growth management platform that assists digital marketers in optimizing their strategies across the entire marketing funnel, from acquisition to retention and revenue generation. Founded in 2012 and headquartered in Singapore, the company utilizes advanced artificial intelligence and machine learning technologies to provide real-time predictive segmentation. This enables marketers to create personalized customer journeys across various channels, including web, mobile, and advertising platforms. Insider's unified data layer simplifies implementation and usage, reducing reliance on complex IT integrations. The platform is designed to minimize marketing waste by enhancing cross-channel customer experiences and optimizing return on ad spend. With a focus on delivering insights that enhance personalization efforts, Insider serves a diverse range of industries, including retail, finance, automotive, and travel, and has established a global presence with offices in multiple countries.

Founded in 2017, Swvl is a mobility company that offers an app for booking fixed-rate rides on shared buses and vans during peak commute hours. It operates in Egypt, Kenya, Pakistan, Saudi Arabia, and the United Arab Emirates, serving both individual commuters and corporate clients.

Founded in 2015, Worthix develops an AI-based customer survey technology that uncovers the motivations behind purchasing decisions. Its platform, The Worthix, generates questions based on real-time answers, providing companies with insights into their customers' perspectives and enabling them to improve customer experiences.

Vezeeta is a digital healthcare platform based in Heliopolis, Egypt, established in 2011. It facilitates connections between patients and healthcare providers across the Middle East and Africa, specifically in countries such as Egypt, Saudi Arabia, Jordan, and Lebanon. The platform allows patients to search for, compare, and book appointments with doctors, leveraging over 200,000 verified reviews to enhance decision-making. In addition to patient-facing services, Vezeeta offers innovative software solutions for healthcare providers, including clinic management tools that streamline operations and improve patient experiences. The platform also supports features such as live scheduling, automated medication reminders, and options for in-clinic, virtual, or at-home consultations, thereby empowering millions of patients to access and manage their healthcare efficiently.

Copia Global Inc. is an e-commerce company based in Nairobi, Kenya, founded in 2013. It provides an innovative application that allows users to browse and order products from local shopkeepers, facilitating access to a wide range of quality goods for consumers in the developing world. The platform is designed to empower middle to low-income Africans by enabling them to make purchases without needing direct internet access. Copia Global leverages mobile technologies and a network of local agents to serve as distribution points, ensuring efficient delivery of products at consumers' convenience. The application also incorporates a mobile payment system, allowing shopkeepers to fulfill customer orders seamlessly.

TruKKer is a technology-enabled truck aggregator based in Abu Dhabi, UAE, founded in 2016. The company operates a logistics and fleet management platform that simplifies road freight and logistics operations by integrating demand and supply for land freight services. TruKKer's platform connects shippers and carriers in real time, ensuring maximum utilization of available trucks and reducing overall transportation costs. The company's network, powered by real-time data analytics, enhances reliability and transparency while creating opportunities for data monetization and consolidated procurement. By offering end-to-end coverage and a comprehensive service portfolio, TruKKer facilitates cross-border transportation services for various end markets, benefiting both shippers and transporters alike.

Founded in 2016, Lori Systems operates a logistics platform that connects transporters with cargo owners. Based in Nairobi, Kenya, with offices in Mombasa, Kampala, and Lagos, the company uses technology to improve transparency, flexibility, reliability, and cost savings (up to 18%) in Africa's $180 billion annual haulage market.

Bayzat is a technology software-as-a-service company that provides insurance, payroll, and human resources software solutions for businesses. Its platform automates and enhances insurance administration and HR tasks by offering an online insurance marketplace that lets organizations compare and purchase health policies in the United Arab Emirates, along with car insurance services. The company also offers Bayzat Benefits to help users view benefits and exclusions, networks, and nearby providers, and provides payroll automation and HR management tools such as employee records and time-off tracking. Bayzat operates in the United Arab Emirates and Saudi Arabia and serves thousands of clients, supporting over 80,000 employees. Founded in 2011 and headquartered in Dubai, it focuses on streamlining policy placement, transparent comparison, and integrated payroll and HR workflows to improve employee experience and cost efficiency.

Founded in 2017, Swvl is a mobility company that offers an app for booking fixed-rate rides on shared buses and vans during peak commute hours. It operates in Egypt, Kenya, Pakistan, Saudi Arabia, and the United Arab Emirates, serving both individual commuters and corporate clients.

Founded in 2005, SmartMessage is a technology company specializing in omni-channel marketing software solutions. It enables organizations to engage with their target audience and customers effectively across various channels.

Founded in 2015, Worthix develops an AI-based customer survey technology that uncovers the motivations behind purchasing decisions. Its platform, The Worthix, generates questions based on real-time answers, providing companies with insights into their customers' perspectives and enabling them to improve customer experiences.

Jamalon, Inc. is the largest online bookstore in the Middle East, founded in 2010 and based in Amman, Jordan. The company specializes in providing a vast selection of over 9.3 million titles in both Arabic and English, sourced from approximately 30,000 publishers. It offers books across various genres, catering to diverse reader preferences. Jamalon enhances the customer experience by providing home delivery services and customized payment options tailored to the Middle Eastern market, thus facilitating access to literature for a wide audience.

Hellas Direct is a digital‑first, full‑stack insurance provider that offers car, motorbike, home insurance and mobility financing. Using artificial intelligence, advanced analytics and algorithms, it compares offer prices to deliver competitive rates and a simple purchasing experience. The company, headquartered in Cyprus, is backed by investors such as Portag3, IFC, Endeavor Catalyst, Lord O’Neill and Jon Moulton. It aims to disrupt the insurance value chain through operational excellence and a customer‑centric approach.

Kitopi is a cloud kitchen platform that enables restaurants to operate delivery-only locations with minimal capital expenditure. Founded in 2018, it manages over 60 kitchens across the UAE, Saudi Arabia, Kuwait, and Bahrain.

Founded in 2005 by Michael Lahyani, Property Finder is a pioneering property portal operating across the Middle East and North Africa. It facilitates over 14 million monthly visits, offering real estate listings and services for buying, selling, leasing, and renting properties. The company is renowned for its innovation in proptech, having launched tools such as PF Flex, Super Agent, and Data Guru. Property Finder operates a web and app platform across five countries: the UAE, Bahrain, Qatar, Saudi Arabia, and Egypt.

Everli is an online grocery shopping marketplace offering access to over 300,000 products across Italy, France, Poland, and the Czech Republic. It provides same-day delivery services, allowing customers to shop from various retailers without waiting in lines or carrying heavy items.

Founded in 2013, Blueground is a proptech company specializing in short-term residential rentals. It offers fully-furnished apartments and houses in Greece, Turkey, and the United Arab Emirates, catering to corporate travelers, expats, and leisure tourists.

Cellulant Corporation is a prominent multinational payments company headquartered in Nairobi, Kenya, focused on digitizing payments across Africa's major economies. Founded in 2004, Cellulant offers a comprehensive mobile payments platform that connects businesses and governments, facilitating various consumer payment solutions. Its key products include Mula, a versatile payment platform; Agrikore, a blockchain-based tool designed for the agriculture sector that streamlines contracting and digital payments; and Tingg, which enables users to manage card, bank, and bill payments seamlessly. By providing locally relevant payment solutions, Cellulant addresses the intricate needs of global, regional, and local merchants, making it easier for them to collect and make payments in multiple currencies.

Hellas Direct is a digital‑first, full‑stack insurance provider that offers car, motorbike, home insurance and mobility financing. Using artificial intelligence, advanced analytics and algorithms, it compares offer prices to deliver competitive rates and a simple purchasing experience. The company, headquartered in Cyprus, is backed by investors such as Portag3, IFC, Endeavor Catalyst, Lord O’Neill and Jon Moulton. It aims to disrupt the insurance value chain through operational excellence and a customer‑centric approach.

Souqalmal.com LLC FZ operates a leading financial comparison website in the Middle East, providing consumers in the UAE and Saudi Arabia with the tools to search and compare various financial products. Founded in 2012 and headquartered in Dubai, the platform offers detailed information on credit cards, personal loans, car loans, bank accounts, mortgages, and various insurance options, including car, home, travel, and SME insurance. Users can obtain real-time quotes for insurance in under 60 seconds and have their policies issued within an hour. Souqalmal.com has also expanded its services to include mobile phone and broadband plans, as well as educational options like schools and nurseries. The company has received multiple awards for its innovative approach and has grown its insurance business significantly. With backing from notable investors and a proven track record, Souqalmal.com continues to empower consumers to make informed financial decisions.

Altibbi Ltd. is a digital health platform based in Dubai, United Arab Emirates, that connects users with healthcare information and services throughout the Middle East. Founded in 2008, Altibbi offers a comprehensive range of resources, including medical articles, videos, a medical dictionary, and an encyclopedia of medicines. The platform addresses various health topics, such as chronic diseases, allergies, and dental issues, providing users with the knowledge they need to make informed health decisions. In addition to informational resources, Altibbi facilitates access to healthcare by allowing users to book appointments with qualified doctors via video calls and translating medical terminology into Arabic. The platform is accessible 24/7 through its website and mobile applications, enhancing healthcare access and quality for users in the region.

Entersekt Pty Ltd. is an international software development company headquartered in Stellenbosch, South Africa, with additional offices in Utrecht, Netherlands, and other locations in North America and Europe. Established in 2008, the company specializes in mobile-first fintech solutions, offering online push-based authentication and application security services tailored for banks and enterprises. Its product portfolio includes transakt, interakt, and connekt, which facilitate secure online and mobile banking, as well as card-not-present authentication. Entersekt's patented mobile identity system is designed to enhance security while delivering convenient digital experiences across various service channels, making it a reliable partner for financial service providers and other enterprises.

Vezeeta is a digital healthcare platform based in Heliopolis, Egypt, established in 2011. It facilitates connections between patients and healthcare providers across the Middle East and Africa, specifically in countries such as Egypt, Saudi Arabia, Jordan, and Lebanon. The platform allows patients to search for, compare, and book appointments with doctors, leveraging over 200,000 verified reviews to enhance decision-making. In addition to patient-facing services, Vezeeta offers innovative software solutions for healthcare providers, including clinic management tools that streamline operations and improve patient experiences. The platform also supports features such as live scheduling, automated medication reminders, and options for in-clinic, virtual, or at-home consultations, thereby empowering millions of patients to access and manage their healthcare efficiently.

Founded in 2013, Blueground is a proptech company specializing in short-term residential rentals. It offers fully-furnished apartments and houses in Greece, Turkey, and the United Arab Emirates, catering to corporate travelers, expats, and leisure tourists.

Founded in 2011, Anghami is a leading music streaming platform focused on the Middle East and North Africa. It offers a vast catalog of Arabic and international songs for streaming and offline download, featuring licensed content from major labels such as Rotana, EMI, Sony, Warner, and Universal. The company serves its customers through a mobile application and has strategic partnerships with notable regional entities like MBC Group.

UTURN Entertainment operates an Arabic entertainment network that produces diverse video content tailored for Arabic speakers worldwide. Founded in 2010 and based in Jeddah, Saudi Arabia, UTURN focuses on creating engaging multimedia in various genres, including entertainment, vlogging, gaming, children's content, and lifestyle. The company aims to promote Arabic culture globally, offering its content through platforms such as the UTURN application and YouTube. By providing edgy, local, and interactive content, UTURN seeks to connect with users in a meaningful way while maintaining a professional standard.

Founded in 2008, Kharabeesh is a Jordan-based online entertainment network that produces original Arabic content for global internet users. It operates as a multi-channel network (MCN) and broadcaster on YouTube, creating animations, music videos, short films, and comedy shows to tackle social and political issues.

Mumzworld is a leading e-commerce platform in the Middle East, dedicated to serving mothers and their children. It offers over 200,000 products from global and regional brands, shipping to more than 20 countries. Mumzworld pioneered the online shopping experience for mothers in the region, providing a comprehensive selection of products, reviews, and information.

Mobinets is a rapidly expanding company based in Lebanon that specializes in software solutions for mobile phone network operators throughout the MENA region. Its flagship product, the Network Engineering Platform (NEP), is utilized by over 20 leading telecommunications operators to enhance network design, optimize costs, and facilitate maintenance. The platform provides operating system services that automate and streamline telecom network operations, allowing for improved workflow functionality. This capability accelerates inter-departmental processes, enhancing execution speed and accuracy, and enabling telecom operators to achieve transformation benefits efficiently.

Hellas Direct is a digital‑first, full‑stack insurance provider that offers car, motorbike, home insurance and mobility financing. Using artificial intelligence, advanced analytics and algorithms, it compares offer prices to deliver competitive rates and a simple purchasing experience. The company, headquartered in Cyprus, is backed by investors such as Portag3, IFC, Endeavor Catalyst, Lord O’Neill and Jon Moulton. It aims to disrupt the insurance value chain through operational excellence and a customer‑centric approach.

Lidyana.com is a Turkish e-commerce platform specializing in fashion retail. The website features a diverse range of products, including branded clothing, accessories, shoes, bags, and cosmetics for men, women, and children. Lidyana also offers handmade jewelry under its d'Ark brand, catering to various styles and occasions. By providing a curated selection of local and global designer items, the platform aims to deliver a comprehensive shopping experience, allowing customers to conveniently purchase products online and have them delivered to their homes.

Peak Games is a prominent mobile gaming company based in Istanbul, Turkey, founded in 2010. The company specializes in social gaming and targets emerging markets in Turkey, the Middle East, and North Africa. Peak is known for its successful mobile franchises, Toon Blast and Toy Blast, which have consistently ranked among the top 10 and top 20 grossing games on the U.S. iPhone charts for the past three years, attracting over 12 million daily active users. The company's approach emphasizes the importance of talented individuals working in autonomous teams to drive innovation and create impactful gaming experiences.

Yemeksepeti is Turkey's leading online food ordering platform, allowing users to order meals from a wide selection of restaurants via the internet. Operating in 58 provinces, Yemeksepeti has partnered with approximately 8,000 restaurants, enabling efficient food delivery within a time frame of 30 to 45 minutes. The platform provides customers with direct access to their favorite dining options, ensuring a convenient ordering experience. Expanding its reach beyond Turkey, the company also established a presence in the Middle East under the brand Foodonclick.com, currently serving countries such as the UAE, Oman, Qatar, Saudi Arabia, Lebanon, and Greece.

dLocal is a payments technology platform that enables global merchants to process cross-border and local payments in emerging markets. Founded in 2016 and based in Montevideo, Uruguay, the company provides access to hundreds of local payment methods across multiple countries, helping merchants reach consumers in Africa, Asia, and Latin America. Its One dLocal platform supports pay-in and pay-out flows, serving enterprise clients with a focus on reducing complexity and enabling safe, efficient online payments. The company generates revenue from processing fees charged to merchants for cross-border and local transactions, with Brazil a major market in Latin America.

Tarjama is a certified translation agency based in Dubai serving the Middle East and surrounding regions. It offers a smart language platform and a suite of services including translation, proofreading, transcription, content writing, and subtitling to help businesses communicate effectively with regional audiences. By focusing on cultural and linguistic context, Tarjama enables clients to create multilingual content across multiple formats to support global outreach while tailoring messaging to local markets.

Thndr is a financial services company established in 2020 by Seif Amr in Cairo, Egypt. It operates an app-based investment platform designed to facilitate commission-free trading for investors. The platform offers a range of features, including no account minimums, real-time market data, and easy account setup and funding processes. Users can also access the latest financial news and educational tools, empowering them to make informed investment decisions. Thndr aims to simplify the investing process and enhance financial literacy among its users.