Endeavor Catalyst

Endeavor Catalyst, established in 2012, is a venture capital arm of Endeavor Global, a non-profit supporting entrepreneurs in developing countries. Based in New York with global offices, Catalyst invests in early to growth-stage companies across sectors such as agriculture, education, enterprise software, fintech, healthcare, and smart cities. Focusing on Latin America, the Middle East, Africa, and Southeast Asia, Catalyst targets companies with revenues between $0.5 million and $15 million, aiming to take up to a 10% stake. It co-invests in financing rounds of $5 million or more, with a portfolio comprising over 200 companies across 32 markets, including several unicorns. Catalyst's unique model aligns with Endeavor's mission, providing a platform for high-impact entrepreneurs to scale and create jobs.

Jackie Carmel

Managing Director

Emre Kurttepeli

President

Past deals in North Africa

Paymob

Series B in 2024
Paymob is a digital payments enabler based in Cairo, Egypt, founded in 2015. The company focuses on building payment infrastructure technologies that enhance financial inclusion in the Middle East and Africa (MEA) region. By providing integrated payment services, Paymob helps businesses of all sizes transition from cash to electronic payments, thereby unlocking new opportunities and efficiencies. Its software aims to minimize the risks associated with fraud and theft while speeding up money circulation. By empowering underserved communities with access to a variety of electronic payment and money transfer options, Paymob plays a crucial role in bridging the financial inclusion gap in the region.

Instabug

Series B in 2022
Instabug, Inc. is a mobile observability platform that assists developers in enhancing the quality and performance of their applications. Founded in 2012 and initially known as AStarApps, the company is headquartered in Giza, Egypt, and has expanded its operations to California, United States. Instabug provides advanced tools for crash and bug reporting, application performance monitoring, and user feedback collection, enabling developers to identify and resolve issues effectively. The platform supports over 4 billion devices globally, offering real-time insights throughout the application lifecycle to help mobile teams deliver seamless user experiences and drive sustained growth. Through its AI-powered capabilities, Instabug aims to empower developers and enterprises to optimize their applications and enhance overall user satisfaction.

Lucky

Series A in 2022
Lucky is a financial services company that operates an app designed to enhance the shopping experience through credit products, discounts, and cashback rewards. The app allows users to search for and coordinate their shopping, payments, and savings, providing access to cashback rewards of up to 50% from various merchants. With a mission to transform shopping, payment, and savings in the Middle East and North Africa, Lucky has successfully connected over six million users since its launch. By partnering with both local and global brands, the app enables customers to easily access credit and save on their purchases, both in-person and online.

Brimore

Series A in 2022
Brimore operates a social commerce platform that connects emerging brand owners with a network of resellers. These resellers market and sell the products of these brands using social media, providing nationwide coverage for the brands. The platform uses data analytics to facilitate this connection between emerging brands and individual distributors across Egypt's 27 governorates, enabling small local manufacturers to directly reach consumers through freelance sales agents.

Brimore

Series A in 2022
Brimore operates a social commerce platform that connects emerging brand owners with a network of resellers. These resellers market and sell the products of these brands using social media, providing nationwide coverage for the brands. The platform uses data analytics to facilitate this connection between emerging brands and individual distributors across Egypt's 27 governorates, enabling small local manufacturers to directly reach consumers through freelance sales agents.

Yassir

Series A in 2021
Yassir is a leading super app based in Algiers, Algeria, that offers a range of on-demand services, including ride-hailing, food delivery, and financial services. Founded in 2016, Yassir has developed a mobile application that allows users to book drivers at any time and place, along with options for ordering food and groceries. The company operates in 45 cities across multiple countries and aims to enhance daily services through its technology-driven platform. Recently, Yassir has expanded its offerings to include digital payment solutions, enabling users to pay, save, and borrow online, thereby contributing to the digital economy in the region. With significant backing from notable investors, Yassir is focused on creating a marketplace that meets various consumer needs while embedding social values in its operations.

Halan

Venture Round in 2021
Halan is a ride-hailing application based in Cairo, Egypt, that specializes in providing two and three-wheeler vehicle rides and on-demand logistics services. Founded in November 2017, the platform allows users to request motorbike or tuk-tuk rides and order food or goods for delivery via motorbikes and cargo tricycles. In addition to catering to individual customers, Halan offers smart-tech last-mile delivery solutions to support both large organizations and small businesses in their distribution and supply chain needs. The application enhances convenience and safety for users while providing drivers with opportunities for incremental business. Halan has established partnerships with notable fast-food chains such as McDonald’s, KFC, and Pizza Hut, further solidifying its presence in the logistics and ride-hailing market.

MaxAB

Series A in 2021
MaxAB is a B2B e-commerce platform based in Cairo, Egypt, founded in 2018, that connects food and grocery retailers with suppliers in underserved areas. The company focuses on re-engineering the informal grocery and food market by utilizing innovative technologies and supply chain solutions tailored to the specific needs of retailers. MaxAB's mobile platform facilitates an e-marketplace and provides logistics services for efficient distribution of goods. By streamlining procurement and grocery delivery processes, MaxAB aims to empower retailers with access to a diverse range of products, premium service, and operational support, ultimately enhancing their ability to manage their businesses effectively.

Anghami

Series B in 2016
Anghami is a digital music streaming platform based in Jounieh, Lebanon, that offers a vast library of Arabic and international songs for streaming and offline listening. Established in 2011, the company primarily serves customers in the Middle East and North Africa and boasts the largest licensed music catalog in the region. Anghami collaborates with major Arabic music labels, including Rotana, Melody, and Mazzika, as well as international giants like Universal, Sony, and Warner. The platform is designed to cater specifically to the musical preferences of its audience, ensuring a diverse range of content from both established and independent artists. With a strategic partnership with MBC Group, Anghami continues to grow its user base and expand its offerings in the competitive digital music landscape.

Peak Games

Series C in 2013
Peak Games is a prominent mobile gaming company based in Istanbul, Turkey, founded in 2010. The company specializes in social gaming and targets emerging markets in Turkey, the Middle East, and North Africa. Peak is known for its successful mobile franchises, Toon Blast and Toy Blast, which have consistently ranked among the top 10 and top 20 grossing games on the U.S. iPhone charts for the past three years, attracting over 12 million daily active users. The company's approach emphasizes the importance of talented individuals working in autonomous teams to drive innovation and create impactful gaming experiences.

Thndr

Thndr is a financial services company based in Cairo, Egypt, that operates an app-based investment platform designed to facilitate commission-free trading for investors. Established in 2020 by Seif Amr, Thndr offers features such as no account minimums, easy account setup, and streamlined funding processes. The platform provides users with access to real-time market data and the latest financial news, along with educational tools to enhance their investment experience. By eliminating traditional barriers to entry in investing, Thndr aims to empower individuals to make informed financial decisions.
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