Endeavor Catalyst

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded by Abdulmajeed Alsukhan and his partners, the company aims to transform the shopping, payment, and banking experience for consumers. With a workforce of over 350 employees, Tamara has established a significant presence, operating offices in the UAE, Egypt, Germany, and Vietnam. Since its inception in September 2020, Tamara has raised approximately $366 million in both equity and debt from notable investors, including Sanabil Investments and Goldman Sachs. The platform boasts around 6 million customers and partners with more than 15,000 merchants, featuring a mix of global and regional brands as well as local small and medium enterprises. Tamara empowers merchants by providing flexible payment options through its application programming interfaces, allowing clients to increase sales by offering installment payment plans.

Noon Academy operates an online learning platform that focuses on enhancing educational experiences for students in the Middle East. Founded in 2013 and headquartered in Riyadh, Saudi Arabia, with offices in Cairo, Egypt, and Bengaluru, India, the platform has successfully taught 12 million students. It offers a blend of free educational content and tutoring services, allowing students to study collaboratively in groups, compete with peers, and request on-demand tutoring. The platform is designed to prepare students for various examinations, including general aptitude and achievement tests. Additionally, Noon Academy supports teachers by enabling them to build followings and earn income based on their performance and student feedback. By integrating elements of peer-to-peer learning and advanced technology, Noon Academy aims to provide equitable access to high-quality education for every student.

Zid is a cloud-based multi-channel commerce platform tailored for small and medium-sized businesses in Saudi Arabia. Founded in 2017 and headquartered in Riyadh, Zid enables merchants to create their own branded eStores while integrating with various supply chain players. The platform offers a comprehensive suite of tools that allow users to manage products and inventory, process orders and payments, ship products, and build customer relationships. It also provides analytics and reporting features, facilitating data-driven decision-making, and offers access to financing options. Zid's mission is to simplify the entry of retailers into electronic commerce, making it accessible and professional for businesses in the region.

ZenHR is a cloud-based human resources management system based in Amman, Jordan, with additional offices in Dubai and Riyadh. Founded in 2016, the company focuses on the Middle East and North Africa, providing a comprehensive suite of HR solutions tailored to local labor laws, expat regulations, and tax requirements. ZenHR's software includes features such as onboarding and offboarding, attendance and time tracking, payroll, performance evaluation, and employee self-service tools. By streamlining HR processes, ZenHR aims to enhance the experience for both HR departments and employees, facilitating a seamless transition from recruitment to retirement. The platform serves a range of clients, from small and medium-sized enterprises to larger organizations, positioning itself as a leader in the B2B HR SaaS market in the region.

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded by Abdulmajeed Alsukhan and his partners, the company aims to transform the shopping, payment, and banking experience for consumers. With a workforce of over 350 employees, Tamara has established a significant presence, operating offices in the UAE, Egypt, Germany, and Vietnam. Since its inception in September 2020, Tamara has raised approximately $366 million in both equity and debt from notable investors, including Sanabil Investments and Goldman Sachs. The platform boasts around 6 million customers and partners with more than 15,000 merchants, featuring a mix of global and regional brands as well as local small and medium enterprises. Tamara empowers merchants by providing flexible payment options through its application programming interfaces, allowing clients to increase sales by offering installment payment plans.

Sary is a digital business-to-business marketplace based in Riyadh, Saudi Arabia, that connects small and medium-sized enterprises with merchant wholesalers of fast-moving consumer goods (FMCG). Founded in 2018 by Mohammed Aldossary and Khaled AlSiari, Sary aims to streamline the supply chain in the wholesale industry, allowing businesses to efficiently procure inventory. Its mobile and web application offers a range of FMCG products, including beverages, oils, and snacks, facilitating orders from small quantities to truckloads with rapid delivery options, often within 24 hours. Sary serves a diverse clientele, including mini-market chains, hotels, restaurants, and convenience shops, and has expanded its operations to 12 major cities, catering to over 40,000 customers and partnering with more than 1,700 brands and wholesalers. The platform provides users with immediate price quotations and product comparisons, enabling them to manage their expenses effectively as their businesses grow.

MRSOOL is an on-demand delivery platform based in Riyadh, Saudi Arabia, founded in 2015. The company enables users to order products from any store within its operational cities, facilitating the transportation of goods directly to consumers' doorsteps. MRSOOL has experienced significant growth, processing over 1 billion Riyals and serving more than 10 million users by early 2019. It pioneered a unique customer-to-customer network in the region, allowing users to describe their delivery needs through a chat-based interface. This innovative model empowers couriers to bid for delivery jobs, creating a scalable and self-regulating system that enhances user experience and operational efficiency.