Expert DOJO
Expert DOJO, founded in 2014 and based in Santa Monica, California, operates as an early-stage startup accelerator and venture capital firm. The organization is recognized as one of the most active accelerators in Southern California, focusing on investing in pre-seed and seed companies. Expert DOJO typically invests around $100,000 in each startup and provides substantial follow-on investments for those that demonstrate significant growth potential. Since its inception, the firm has supported over 260 startups globally, with a commitment to helping these companies gain traction and scale more effectively. Notably, a majority of the startups are founded by minorities and women in the technology sector, although Expert DOJO maintains an industry-agnostic approach, welcoming founders from diverse backgrounds worldwide. The firm emphasizes the importance of visionary leadership, encouraging entrepreneurs to visualize their long-term goals as a pathway to achieving success.
Past deals in Nigeria
Trade Lenda
Pre Seed Round in 2023
Trade Lenda is a digital financial service provider focused on facilitating access to credit for micro, small, and medium enterprises (MSMEs) in Nigeria. Recognizing that access to finance is a significant barrier for MSMEs, the company utilizes alternative data sources to assess the creditworthiness of borrowers, evaluating their character and capacity without relying on traditional collateral requirements. This innovative approach aims to address the substantial financing gap faced by MSMEs, which contribute significantly to job creation and economic growth in the region. In addition to providing short-term loans to support working capital needs, Trade Lenda plans to expand its services to include micro-savings, insurance, investment, and pension solutions, further enhancing the financial ecosystem for MSMEs.
Trade Lenda
Pre Seed Round in 2022
Trade Lenda is a digital financial service provider focused on facilitating access to credit for micro, small, and medium enterprises (MSMEs) in Nigeria. Recognizing that access to finance is a significant barrier for MSMEs, the company utilizes alternative data sources to assess the creditworthiness of borrowers, evaluating their character and capacity without relying on traditional collateral requirements. This innovative approach aims to address the substantial financing gap faced by MSMEs, which contribute significantly to job creation and economic growth in the region. In addition to providing short-term loans to support working capital needs, Trade Lenda plans to expand its services to include micro-savings, insurance, investment, and pension solutions, further enhancing the financial ecosystem for MSMEs.
Eden Life
Seed Round in 2022
Eden Life Inc., based in Lagos, Nigeria, specializes in tech-enabled housekeeping services for professionals. Through its online platform and mobile application, the company offers a range of services including laundry, meal preparation, house cleaning, equipment maintenance, and meal delivery. By aggregating vendors offering diverse services, Eden Life enables clients to efficiently manage their household chores.
Winich Farms
Seed Round in 2022
Winich Farms is an agri-tech startup focused on enhancing the agricultural sector by connecting farmers with financial resources and premium markets. The platform facilitates crowdfunding to provide farmers with quality inputs, agricultural expertise, and modern machinery, ensuring decent returns for both farmers and investors. By utilizing an agro e-retail platform, Winich Farms directly links local farmers to consumers at farm gate prices, reducing reliance on middlemen and making produce more affordable. The company aims to empower African farmers by lowering barriers to capital access and promoting best practices to improve yield. Winich Farms collaborates with established partners to create robust market relationships, all while striving to improve the standard of living for rural operators and contribute to global food security. The overarching mission is to build an economically resilient Africa powered by agriculture.
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