TrueChoice

TrueChoice Solutions Inc., established in 2006, specializes in on-demand preference-measurement solutions, primarily serving Fortune 1000 clients globally. The company offers Predictive Selling, Lead Generation, Customer Insight, Channel Insight, and HR Optimization software solutions. These applications, facilitated through web-enabled devices or guided by advisors, provide unique insights into customer purchase preferences, market trends, and employee benefit preferences. TrueChoice's patented econometric technologies enable real-time, quantifiable, and actionable insights, helping clients enhance customer experience, drive sales, and improve profitability. The company operates in New York, Houston, Los Angeles, Düsseldorf, and Auckland.