Fireside Ventures

Founded in Bengaluru, India in 2017, Fireside Ventures is a venture capital firm focusing on early-stage digital startups operating within the consumer products and services sectors across India.

Sonia Abraham

Associate

Ankita Balotia

Vice President

Ankita Balotia

Vice President

Dipanjan Basu

Partner

Shreyans Gangwal

Vice President

Past deals in Dietary Supplements

The Good Bug

Series A in 2024
The Good Bug is a health and wellness brand dedicated to improving gut health through a scientifically formulated range of probiotics. Targeting both adults and children, the company utilizes clinically tested strains of bacteria designed to address various health issues, including digestive concerns, weight management, and women's health. Their product line specifically aims to alleviate conditions such as bloating, gas, constipation, and sleep disturbances, while also enhancing overall core health and immunity. By offering water-soluble probiotics, The Good Bug provides consumers with convenient access to effective healthcare solutions aimed at promoting daily wellness.

The Good Bug

Series A in 2023
The Good Bug is a health and wellness brand dedicated to improving gut health through a scientifically formulated range of probiotics. Targeting both adults and children, the company utilizes clinically tested strains of bacteria designed to address various health issues, including digestive concerns, weight management, and women's health. Their product line specifically aims to alleviate conditions such as bloating, gas, constipation, and sleep disturbances, while also enhancing overall core health and immunity. By offering water-soluble probiotics, The Good Bug provides consumers with convenient access to effective healthcare solutions aimed at promoting daily wellness.

The Ayurveda Experience

Venture Round in 2022
The Ayurveda Experience is an Indian online platform specializing in Ayurvedic health and wellness products. It offers a diverse range of items, including personal care products such as lotions, cleansers, serums, and hair potions, along with dietary supplements aimed at enhancing hair health, vision, and blood sugar management. By collaborating with various affiliates, the company provides customers with access to a comprehensive selection of Ayurvedic solutions, promoting a holistic approach to personal care and well-being.

Wellbeing Nutrition

Secondary Market in 2022
Wellbeing Nutrition is an online retailer specializing in female health and nutrition. The company offers a diverse range of wellness products designed to promote health and well-being. Its product lineup includes vitamins, performance packs, hair packs, and hair care kits, all crafted from pure ingredients. Wellbeing Nutrition emphasizes the use of healthy, preservative-free components, ensuring that consumers receive high-quality products that support their nutritional needs.

Wellbeing Nutrition

Series B in 2022
Wellbeing Nutrition is an online retailer specializing in female health and nutrition. The company offers a diverse range of wellness products designed to promote health and well-being. Its product lineup includes vitamins, performance packs, hair packs, and hair care kits, all crafted from pure ingredients. Wellbeing Nutrition emphasizes the use of healthy, preservative-free components, ensuring that consumers receive high-quality products that support their nutritional needs.

Traya Health

Seed Round in 2022
Traya Health offers personalized, doctor-prescribed treatment plans for managing hair loss up to stage 4. They provide holistic solutions targeting root causes of hair loss, combining Ayurveda, allopathy, and food science. With over 250,000 customers, Traya has demonstrated successful results.

Wellbeing Nutrition

Series A in 2021
Wellbeing Nutrition is an online retailer specializing in female health and nutrition. The company offers a diverse range of wellness products designed to promote health and well-being. Its product lineup includes vitamins, performance packs, hair packs, and hair care kits, all crafted from pure ingredients. Wellbeing Nutrition emphasizes the use of healthy, preservative-free components, ensuring that consumers receive high-quality products that support their nutritional needs.

Yogabars

Series C in 2020
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

Yogabars

Series A in 2020
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

The Ayurveda Experience

Seed Round in 2019
The Ayurveda Experience is an Indian online platform specializing in Ayurvedic health and wellness products. It offers a diverse range of items, including personal care products such as lotions, cleansers, serums, and hair potions, along with dietary supplements aimed at enhancing hair health, vision, and blood sugar management. By collaborating with various affiliates, the company provides customers with access to a comprehensive selection of Ayurvedic solutions, promoting a holistic approach to personal care and well-being.

Kapiva

Seed Round in 2019
Kapiva is a producer of ayurvedic nutrition products aimed at enhancing the health and lifestyle of consumers. The company offers a diverse range of over 200 GMP certified products, including ghee, honey, juices, teas, oils, and plant protein powders. Each product is formulated with the right herbs and dosages to address various health concerns effectively. Kapiva emphasizes the use of high-quality herbal extracts, sourced meticulously to ensure optimal results for consumers. The development and testing of these products are conducted by a dedicated team of over 70 doctors and scientists, ensuring their safety and efficacy. Through its commitment to providing natural and authentic nutritional solutions, Kapiva seeks to improve the well-being of its customers and their families.

Yogabars

Series A in 2018
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

Yogabars

Seed Round in 2017
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

Yogabars

Seed Round in 2015
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

Yogabars

Seed Round in 2015
Yogabars is a food company that sells and manufactures protein and fiber-rich bars. Its products contain no artificial colors, flavors, preservatives, high fructose corn syrup, or hydrogenated oil. The company was founded in 2014 and is headquartered in Bangalore, Karnataka, India.

Troovy

Troovy is a food company specializing in the production and distribution of healthy, all-natural sauces for children. Their products are fortified with essential vitamins, minerals, and vegetables, making them a nutritious and appealing meal option for youngsters.

The Good Bug

The Good Bug is a health and wellness brand dedicated to improving gut health through a scientifically formulated range of probiotics. Targeting both adults and children, the company utilizes clinically tested strains of bacteria designed to address various health issues, including digestive concerns, weight management, and women's health. Their product line specifically aims to alleviate conditions such as bloating, gas, constipation, and sleep disturbances, while also enhancing overall core health and immunity. By offering water-soluble probiotics, The Good Bug provides consumers with convenient access to effective healthcare solutions aimed at promoting daily wellness.
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