Fireside Ventures

10club acquires small brands that sell their products on e-commerce platforms and scales those businesses. Great businesses are growing on the backs of e-commerce giants like Amazon, Flipkart, Nykaa, and more. They get their foundational years right but find it difficult to scale, and understand that competition is hard to curb. That's where 10club steps in, allowing entrepreneurs to enjoy an exit and benefit from years of hard work

Smytten is an online discovery platform for premium products and services. The company also offers assisted shopping, and for the more advanced shopper, customised offers and ability to build their own wishlist for regular purchases. Smytten was founded by Swagata Sarangi and Siddhartha Nangia in 2015.

Slurrp Farm is a food brand that offers millet-based packaged food products for children. Slurrp Farm's story begins in 2016 when both Meghana Narayan and Shauravi Malik first started to look for high-quality and healthy food options for their own children. Upon intensive research, they found a similar sentiment being shared by parents of other young children too. Realizing the huge gap in available options that passed their own scrutiny, they decided to embark on a journey to provide healthy, tasty, and natural food for children.

Smytten is an online discovery platform for premium products and services. The company also offers assisted shopping, and for the more advanced shopper, customised offers and ability to build their own wishlist for regular purchases. Smytten was founded by Swagata Sarangi and Siddhartha Nangia in 2015.

10club acquires small brands that sell their products on e-commerce platforms and scales those businesses. Great businesses are growing on the backs of e-commerce giants like Amazon, Flipkart, Nykaa, and more. They get their foundational years right but find it difficult to scale, and understand that competition is hard to curb. That's where 10club steps in, allowing entrepreneurs to enjoy an exit and benefit from years of hard work

Pilgrim is a D2C (Direct-to-consumer) business in the beauty space. Pilgrim is a direct-to-consumer startup that manufactures its own range of personal care products.

Slurrp Farm is a food brand that offers millet-based packaged food products for children. Slurrp Farm's story begins in 2016 when both Meghana Narayan and Shauravi Malik first started to look for high-quality and healthy food options for their own children. Upon intensive research, they found a similar sentiment being shared by parents of other young children too. Realizing the huge gap in available options that passed their own scrutiny, they decided to embark on a journey to provide healthy, tasty, and natural food for children.

FS Life is a House of Brands offering apparel and lifestyle needs for modern Indian women. Ayushi Gudwani launched FableStreet in 2016 as a premium workwear brand. As the epidemic spread and workwear lost its relevance as a category, there was a significant product overhaul and growth, and the company changed into a multi-category western wear brand that featured not just workwear but also evening clothing, day wear, etc. FableStreet's extraordinary success led to the creation of two additional brands: Mikoto, a sterling silver and semi-precious jewelry brand that offers high-quality jewelry at affordable prices, and Marigold, a modern Indian wear brand that reimagines traditional clothing for today's women. FableStreet changed from being a single brand to a House of Brands under the banner of "FS Life" in July 2022. As a company, they will concentrate on creating a collection of domestic D2C lifestyle brands that are thoughtful, current, and address unmet apparel and lifestyle demands for the contemporary Indian lady in the mass-premium to premium sector.

Tasty Tales offers a unique blend of convenience and authenticity in the food industry by providing ready-to-cook pastes and condiments that evoke traditional home cooking. The brand focuses on delivering homemade recipes that have been cherished through generations, allowing consumers to prepare and enjoy authentic dishes in a matter of minutes. Tasty Tales emphasizes the use of natural ingredients, ensuring that their products contain no added preservatives, flavors, or artificial colors. This commitment enables individuals to savor delicious, traditional meals without the lengthy preparation typically associated with home cooking.

Anka SumMor Foods is a technology-enabled income and distribution organization that presents plug-and-play service to emerging brands.

Bombay Shaving Company is a consumer goods company that focuses on developing a range of shave care, beard care, and skincare products. It specializes in men's grooming, personal care, shaving, beard grooming, skincare, and handmade soaps. Bombay Shaving Company was founded in 2015 and is based in New Delhi, Delhi, India.

KWIK24 is a company based in Bangalore, Karnataka, India, that specializes in the design and manufacture of IoT-enabled snack vending machines and smart connected stores. Founded in 2016, KWIK24 develops a mobile application that allows users to view product offerings in its smart stores, facilitating the selection of both hot and cold food items as well as groceries. The company's innovative solutions aim to provide corporates, colleges, and residential apartments with convenient access to fresh and high-quality food through automated systems.

Bombay Shaving Company is a consumer goods company that focuses on developing a range of shave care, beard care, and skincare products. It specializes in men's grooming, personal care, shaving, beard grooming, skincare, and handmade soaps. Bombay Shaving Company was founded in 2015 and is based in New Delhi, Delhi, India.

DropKaffe is India’s first and only online coffee shop. They offer a wide range of coffee and freshly prepared beverages. Affordable luxury combined with convenience - that’s DropKaffe. Their services are currently available in Koramangala, HSR layout, Indiranagar, Domlur, Bellandur, Marathahalli, CV Raman Nagar and BTM Layout.

KWIK24 is a company based in Bangalore, Karnataka, India, that specializes in the design and manufacture of IoT-enabled snack vending machines and smart connected stores. Founded in 2016, KWIK24 develops a mobile application that allows users to view product offerings in its smart stores, facilitating the selection of both hot and cold food items as well as groceries. The company's innovative solutions aim to provide corporates, colleges, and residential apartments with convenient access to fresh and high-quality food through automated systems.

Delight Foods operates an online platform focused on delivering authentic Indian cuisines to consumers. The company offers a diverse range of over 600 food products, including sweets, savories, masalas, papads, pickles, and biscuits. By providing these offerings online, Delight Foods enables customers to conveniently order branded Indian food, catering to the growing demand for traditional Indian delicacies.

DropKaffe is India’s first and only online coffee shop. They offer a wide range of coffee and freshly prepared beverages. Affordable luxury combined with convenience - that’s DropKaffe. Their services are currently available in Koramangala, HSR layout, Indiranagar, Domlur, Bellandur, Marathahalli, CV Raman Nagar and BTM Layout.

Delight Foods operates an online platform focused on delivering authentic Indian cuisines to consumers. The company offers a diverse range of over 600 food products, including sweets, savories, masalas, papads, pickles, and biscuits. By providing these offerings online, Delight Foods enables customers to conveniently order branded Indian food, catering to the growing demand for traditional Indian delicacies.

DropKaffe is India’s first and only online coffee shop. They offer a wide range of coffee and freshly prepared beverages. Affordable luxury combined with convenience - that’s DropKaffe. Their services are currently available in Koramangala, HSR layout, Indiranagar, Domlur, Bellandur, Marathahalli, CV Raman Nagar and BTM Layout.

Delight Foods operates an online platform focused on delivering authentic Indian cuisines to consumers. The company offers a diverse range of over 600 food products, including sweets, savories, masalas, papads, pickles, and biscuits. By providing these offerings online, Delight Foods enables customers to conveniently order branded Indian food, catering to the growing demand for traditional Indian delicacies.