First Round Capital, established in 2004, is a San Francisco-based venture capital firm specializing in seed-stage investments. It focuses on building a robust community of technology entrepreneurs and companies, providing custom software solutions, in-person experiences, and unique services to help early-stage companies grow. First Round Capital has invested in notable startups like Uber, Square, and Warby Parker, and has adopted the Diversity Term Sheet Rider to promote diversity in its portfolio. The firm invests nationally, with additional offices in San Francisco and New York, typically providing around $500,000 in the initial investment. It actively supports its portfolio companies and has facilitated a VC-sponsored exchange fund for qualified entrepreneurs. To date, members of the First Round Capital community have raised over $2.5 billion in follow-on capital.
Highlight is a market research platform established in 2020 and based in New York, New York. It specializes in facilitating efficient and scalable at-home product testing. The platform allows brands to seamlessly distribute products and collect data from a diverse, vetted community of engaged consumers. This approach enables companies to obtain high-quality product insights at scale, enhancing their ability to make informed decisions based on real consumer feedback.
Anvyl
Series B in 2022
Anvyl, Inc. is a technology platform that focuses on transforming supply chain processes through data analytics. Founded in 2017 and headquartered in New York, the company operates a production hub where brands can effectively manage their suppliers and oversee production. Anvyl provides essential services including production and logistics visibility, SKU and order management, and sourcing, streamlining interactions between reputable brands and manufacturers. The platform automates and standardizes processes such as contract negotiation, scheduling, and quality tracking, while offering visual and data updates to ensure timely delivery of products. By simplifying the manufacturing supply chain, Anvyl enables companies to gain better control over their production processes and reduce costs associated with factory utilization.
Clare
Series A in 2022
Clare, Inc. is a New York-based company that specializes in providing paints and related supplies through a direct-to-consumer marketplace. Established in 2017, Clare offers a comprehensive range of products, including eco-friendly paints, primers, paint kits, roller frames, brushes, and painter’s tools. The company aims to simplify the home painting experience by offering designer-curated colors and convenient color sampling options, allowing homeowners to test colors easily from home. Clare's innovative approach to the paint shopping experience focuses on making it more efficient and inspiring, thus helping customers create beautiful living spaces.
Waldo
Series A in 2022
Waldo is a developer of mobile application testing software designed to simplify the testing process for iOS and Android applications. The company's platform allows mobile application teams to create, test, and visualize user flows in a single tool, facilitating the delivery of a consistent and high-quality user experience. By recording tests and replaying them against new application versions, Waldo helps developers identify and resolve issues efficiently, ultimately enabling faster product releases with fewer bugs. Headquartered in Brooklyn, New York, Waldo also has a development office in Paris, France.
Coherence
Seed Round in 2021
Coherence is a software development company founded in 2021 and based in New York, United States. The company focuses on creating a cloud deployment platform that streamlines the development process for software teams. By offering an integrated toolkit, Coherence automates the development, deployment, and management of container-based full-stack web applications. This platform enhances developer efficiency by providing a single interface for writing, testing, reviewing, and deploying code, thereby reducing the time spent navigating multiple interfaces for logs and metrics. Coherence aims to eliminate friction in the transition from development to production, ultimately empowering software teams to work more effectively.
Coherence
Venture Round in 2021
Coherence is a software development company founded in 2021 and based in New York, United States. The company focuses on creating a cloud deployment platform that streamlines the development process for software teams. By offering an integrated toolkit, Coherence automates the development, deployment, and management of container-based full-stack web applications. This platform enhances developer efficiency by providing a single interface for writing, testing, reviewing, and deploying code, thereby reducing the time spent navigating multiple interfaces for logs and metrics. Coherence aims to eliminate friction in the transition from development to production, ultimately empowering software teams to work more effectively.
Studs
Series B in 2021
Studs is a piercing studio established in 2019 by Anna Harman and Lisa Bubbers, based in New York, United States. The business caters to a conscious millennial and Gen-Z demographic, offering both online and offline retail experiences. Studs focuses on modernizing the traditional mall piercing experience by providing safe and healthy ear piercing services. The company prioritizes customer experience through its omnichannel operations, ensuring that clients receive high-quality service in a welcoming environment.
Nomad Health
Series D in 2021
Nomad Health, Inc. operates an online marketplace that connects clinicians with freelance and permanent healthcare jobs across the United States. Founded in 2015 and headquartered in New York, the company provides a platform where doctors and nurses can search for job opportunities based on various criteria, including location, pay rate, and medical specialty. By digitizing the healthcare hiring process, Nomad Health simplifies and modernizes staffing in the healthcare sector, allowing healthcare facilities to efficiently find qualified clinicians. The platform also manages digital resumes and credentials, facilitating communication and organization between clinicians and health systems, while assisting with insurance, applications, travel arrangements, and payment processes.
Level
Series A in 2021
Level is a technology company that makes financial products for employers. With Level, everyone benefits: employers offer bigger benefits for less, members get more freedom and choice, and providers are paid instantly. Level makes paying with benefits as simple as paying with cash. The company was founded in 2018 and is based in New York, New York.
Coursedog
Series A in 2020
Coursedog Inc. is a company that specializes in cloud-based curriculum and schedule management software tailored for higher education institutions. Founded in 2018 and headquartered in Palo Alto, California, with an additional office in New York, Coursedog's platform automates administrative tasks, allowing universities to streamline scheduling and curriculum management processes. The software includes features such as class and event scheduling, curriculum development tools, and a course projection tool that analyzes historical enrollment data to recommend course offerings. Additionally, the platform facilitates communication with instructors through surveys that gather preferences on class times and seating arrangements. By providing analytics and alerts for scheduling errors, Coursedog enables institutions to make informed, data-driven decisions that aim to enhance student outcomes and reduce operational costs. Its client base includes various educational institutions, including art schools and law schools, as well as private and IT companies.
Studs
Seed Round in 2019
Studs is a piercing studio established in 2019 by Anna Harman and Lisa Bubbers, based in New York, United States. The business caters to a conscious millennial and Gen-Z demographic, offering both online and offline retail experiences. Studs focuses on modernizing the traditional mall piercing experience by providing safe and healthy ear piercing services. The company prioritizes customer experience through its omnichannel operations, ensuring that clients receive high-quality service in a welcoming environment.
Anvyl
Series A in 2019
Anvyl, Inc. is a technology platform that focuses on transforming supply chain processes through data analytics. Founded in 2017 and headquartered in New York, the company operates a production hub where brands can effectively manage their suppliers and oversee production. Anvyl provides essential services including production and logistics visibility, SKU and order management, and sourcing, streamlining interactions between reputable brands and manufacturers. The platform automates and standardizes processes such as contract negotiation, scheduling, and quality tracking, while offering visual and data updates to ensure timely delivery of products. By simplifying the manufacturing supply chain, Anvyl enables companies to gain better control over their production processes and reduce costs associated with factory utilization.
Odeko
Seed Round in 2019
Odeko, Inc. is a software company that specializes in inventory and supply chain management solutions tailored for coffee retailers, including cafes and bakeries. Founded in 2019 and based in New York, Odeko’s platform provides tools for inventory tracking, order fulfillment, and customer engagement, helping small business owners streamline their operations. The software utilizes data analytics and artificial intelligence to analyze sales trends and create automated ordering models, which assist retailers in reducing waste and increasing sales. By integrating with various payment systems and delivery services, Odeko enhances the operational efficiency of its clients, enabling them to compete effectively in the market.
Clare
Convertible Note in 2019
Clare, Inc. is a New York-based company that specializes in providing paints and related supplies through a direct-to-consumer marketplace. Established in 2017, Clare offers a comprehensive range of products, including eco-friendly paints, primers, paint kits, roller frames, brushes, and painter’s tools. The company aims to simplify the home painting experience by offering designer-curated colors and convenient color sampling options, allowing homeowners to test colors easily from home. Clare's innovative approach to the paint shopping experience focuses on making it more efficient and inspiring, thus helping customers create beautiful living spaces.
Odeko
Seed Round in 2019
Odeko, Inc. is a software company that specializes in inventory and supply chain management solutions tailored for coffee retailers, including cafes and bakeries. Founded in 2019 and based in New York, Odeko’s platform provides tools for inventory tracking, order fulfillment, and customer engagement, helping small business owners streamline their operations. The software utilizes data analytics and artificial intelligence to analyze sales trends and create automated ordering models, which assist retailers in reducing waste and increasing sales. By integrating with various payment systems and delivery services, Odeko enhances the operational efficiency of its clients, enabling them to compete effectively in the market.
Bowery Farming
Series B in 2018
Bowery Farming Inc. is a modern agricultural company based in New York, specializing in post-organic produce. Founded in 2014, the company focuses on growing a variety of greens, including baby kale, lettuce, arugula, and basil, using innovative indoor farming techniques. By leveraging advanced technology, such as its proprietary BoweryOS software, Bowery Farming creates optimal conditions for plant growth, allowing it to operate without pesticides and using significantly less water compared to traditional farming methods. This technology enables the company to be over 100 times more productive on the same land footprint. Bowery's products are distributed through grocery stores and featured in the menus of renowned restaurants, emphasizing the company's commitment to providing fresh, sustainable produce to consumers.
Level
Seed Round in 2018
Level is a technology company that makes financial products for employers. With Level, everyone benefits: employers offer bigger benefits for less, members get more freedom and choice, and providers are paid instantly. Level makes paying with benefits as simple as paying with cash. The company was founded in 2018 and is based in New York, New York.
Thirty Madison
Series A in 2018
Thirty Madison, Inc. is a digital health company based in Astoria, New York, that focuses on providing specialized healthcare solutions for patients with chronic conditions. Founded in 2016, the company operates several condition-specific brands, including Keeps, which offers a subscription-based service for men’s hair loss prevention; Cove, which provides online consultations and prescriptions for migraine treatment; Picnic, targeting allergies; Facet for skin conditions; and NURX for sexual health. Each brand is designed to address the unique needs of its community, offering personalized treatments and support. Thirty Madison emphasizes a human-centered approach, empowering individuals with accessible and effective healthcare solutions tailored to their ongoing conditions.
Clare
Seed Round in 2018
Clare, Inc. is a New York-based company that specializes in providing paints and related supplies through a direct-to-consumer marketplace. Established in 2017, Clare offers a comprehensive range of products, including eco-friendly paints, primers, paint kits, roller frames, brushes, and painter’s tools. The company aims to simplify the home painting experience by offering designer-curated colors and convenient color sampling options, allowing homeowners to test colors easily from home. Clare's innovative approach to the paint shopping experience focuses on making it more efficient and inspiring, thus helping customers create beautiful living spaces.
Simplifeye
Series A in 2018
Simplifeye, Inc. specializes in developing software solutions aimed at enhancing patient engagement and communication for medical professionals. Founded in 2014 and based in New York, the company offers a range of products designed to streamline practice management. Their flagship products include Amplify, a HIPAA-compliant web chat tool that facilitates real-time patient interaction and analytics; Connect, which supports telehealth conferencing and allows for the collection of essential patient information; and Scheduling, enabling patients to book appointments directly. By integrating these tools, Simplifeye aims to improve patient management, increase operational efficiency, and support healthcare providers in attracting and retaining patients across the retail healthcare landscape.
Knewton
Venture Round in 2018
Knewton, Inc. is a New York-based company that specializes in providing an online adaptive learning engine. Founded in 2008, Knewton's platform offers students personalized study recommendations, teachers access to analytics for improved student support, and publishers valuable content insights for creating effective digital products. The company focuses on adaptive learning solutions across various subjects, including mathematics, economics, biology, chemistry, and more, particularly for higher education. Knewton's technology is utilized by educational institutions and companies globally, with additional offices in London, Tokyo, Singapore, and Dubai. The company has received recognition as a "Technology Pioneer" from the World Economic Forum and has been acknowledged multiple times as one of the most innovative companies in education.
Knewton
Debt Financing in 2018
Knewton, Inc. is a New York-based company that specializes in providing an online adaptive learning engine. Founded in 2008, Knewton's platform offers students personalized study recommendations, teachers access to analytics for improved student support, and publishers valuable content insights for creating effective digital products. The company focuses on adaptive learning solutions across various subjects, including mathematics, economics, biology, chemistry, and more, particularly for higher education. Knewton's technology is utilized by educational institutions and companies globally, with additional offices in London, Tokyo, Singapore, and Dubai. The company has received recognition as a "Technology Pioneer" from the World Economic Forum and has been acknowledged multiple times as one of the most innovative companies in education.
Nomad Health
Series B in 2018
Nomad Health, Inc. operates an online marketplace that connects clinicians with freelance and permanent healthcare jobs across the United States. Founded in 2015 and headquartered in New York, the company provides a platform where doctors and nurses can search for job opportunities based on various criteria, including location, pay rate, and medical specialty. By digitizing the healthcare hiring process, Nomad Health simplifies and modernizes staffing in the healthcare sector, allowing healthcare facilities to efficiently find qualified clinicians. The platform also manages digital resumes and credentials, facilitating communication and organization between clinicians and health systems, while assisting with insurance, applications, travel arrangements, and payment processes.
Thirty Madison
Seed Round in 2017
Thirty Madison, Inc. is a digital health company based in Astoria, New York, that focuses on providing specialized healthcare solutions for patients with chronic conditions. Founded in 2016, the company operates several condition-specific brands, including Keeps, which offers a subscription-based service for men’s hair loss prevention; Cove, which provides online consultations and prescriptions for migraine treatment; Picnic, targeting allergies; Facet for skin conditions; and NURX for sexual health. Each brand is designed to address the unique needs of its community, offering personalized treatments and support. Thirty Madison emphasizes a human-centered approach, empowering individuals with accessible and effective healthcare solutions tailored to their ongoing conditions.
UrbanSitter
Series C in 2017
UrbanSitter, Inc. is a childcare marketplace that connects parents with babysitters and nannies through shared connections. Founded in 2010 and based in San Francisco, the company operates in major cities including New York City, Chicago, Los Angeles, Seattle, Washington D.C., Boston, Denver, and San Diego. UrbanSitter offers an app and website that simplifies the process of finding, booking, and paying for trusted care across various needs, including child care, senior care, pet sitting, and household services. By leveraging a parent's personal network, UrbanSitter helps families find caregivers recommended by friends, co-workers, and local parents, ensuring a level of trust and reliability. The platform is particularly useful for last-minute childcare needs, boasting average response times of under three minutes. By addressing the challenges of securing reliable care, UrbanSitter provides families with essential support in their daily lives.
Bowery Farming
Series A in 2017
Bowery Farming Inc. is a modern agricultural company based in New York, specializing in post-organic produce. Founded in 2014, the company focuses on growing a variety of greens, including baby kale, lettuce, arugula, and basil, using innovative indoor farming techniques. By leveraging advanced technology, such as its proprietary BoweryOS software, Bowery Farming creates optimal conditions for plant growth, allowing it to operate without pesticides and using significantly less water compared to traditional farming methods. This technology enables the company to be over 100 times more productive on the same land footprint. Bowery's products are distributed through grocery stores and featured in the menus of renowned restaurants, emphasizing the company's commitment to providing fresh, sustainable produce to consumers.
Anvyl
Seed Round in 2017
Anvyl, Inc. is a technology platform that focuses on transforming supply chain processes through data analytics. Founded in 2017 and headquartered in New York, the company operates a production hub where brands can effectively manage their suppliers and oversee production. Anvyl provides essential services including production and logistics visibility, SKU and order management, and sourcing, streamlining interactions between reputable brands and manufacturers. The platform automates and standardizes processes such as contract negotiation, scheduling, and quality tracking, while offering visual and data updates to ensure timely delivery of products. By simplifying the manufacturing supply chain, Anvyl enables companies to gain better control over their production processes and reduce costs associated with factory utilization.
Simplifeye
Venture Round in 2017
Simplifeye, Inc. specializes in developing software solutions aimed at enhancing patient engagement and communication for medical professionals. Founded in 2014 and based in New York, the company offers a range of products designed to streamline practice management. Their flagship products include Amplify, a HIPAA-compliant web chat tool that facilitates real-time patient interaction and analytics; Connect, which supports telehealth conferencing and allows for the collection of essential patient information; and Scheduling, enabling patients to book appointments directly. By integrating these tools, Simplifeye aims to improve patient management, increase operational efficiency, and support healthcare providers in attracting and retaining patients across the retail healthcare landscape.
Reserve Media
Series B in 2017
Reserve Media, Inc. is a hospitality technology company that offers a digital dining concierge service designed to connect restaurants with diners. Founded in 2013 and headquartered in New York City, with additional offices in Los Angeles, San Francisco, and Boston, Reserve provides a platform that allows customers to discover restaurants, make reservations, and receive personalized services, while also enabling restaurants to enhance their customer relationship management and gain valuable insights into their operations. The platform aims to reduce reservation cancellations and improve the overall dining experience by streamlining the booking process. Reserve has established partnerships with numerous renowned chefs and restaurateurs, positioning itself as a leading resource in the industry. The service is accessible through a mobile app available for both iOS and Android devices. As of 2018, Reserve Media operates as a subsidiary of Resy Network, Inc.
Uplevel Security
Seed Round in 2016
Uplevel Security, Inc. is a cybersecurity company that develops an advanced incident analysis and response platform designed to enhance security operations for organizations. Established in 2014 and headquartered in New York, the company employs graph theory and machine learning to contextualize both incoming and historical security data. This innovative approach allows enterprises to better manage incidents, automate investigation workflows, and apply threat intelligence effectively. Uplevel Security's platform enables users to create and monitor customized performance metrics, optimize security controls, and integrate seamlessly with existing security infrastructures. By providing a robust system for analyzing security data, Uplevel Security helps organizations become more informed and resilient against potential cyber threats.
Arbor
Series A in 2016
Arbor Technologies, Inc. operates an online marketplace focused on people-based data, allowing publishers and app developers to effectively monetize their data assets while maintaining privacy and transparency. Founded in 2014 and headquartered in New York City, with an additional office in San Francisco, Arbor's platform offers marketers accurate insights into customer behavior and facilitates precise engagement strategies. By leveraging deterministic data, Arbor enhances brand loyalty and revenue per user, ultimately connecting brands with real individuals in a meaningful way. The company is supported by notable investors, including First Round, Canaan Partners, and Great Oaks, and operates as a subsidiary of LiveRamp, Inc.
Axial Networks
Series C in 2016
Axial Networks, Inc. operates an online platform designed to connect private companies with various capital sources, facilitating financial transactions in the private capital markets. The platform enables users, including CEOs, capital providers, advisors, and bankers, to create professional profiles that enhance credibility and foster connections with potential investors and partners. It offers services such as deal sourcing, marketing, and analytics to help companies find growth capital, identify acquisition opportunities, and manage the deal process effectively. The platform covers a broad range of industries, including healthcare, real estate, financial services, and technology, and supports various capital types, such as growth capital and acquisition financing. Founded in 2004 and based in New York, Axial Networks aims to streamline the process of connecting private companies with the necessary capital to finance their growth or facilitate exits.
Birchbox
Series C in 2016
Birchbox, Inc. is a retail company specializing in beauty, grooming, and lifestyle products. Founded in 2010 and headquartered in New York, it provides a diverse range of items, including skincare, makeup, hair care, fragrances, and personal grooming tools for both women and men. Birchbox operates through a subscription model, delivering personalized samples to customers each month while also offering a robust e-commerce platform for purchasing full-sized products. The company partners with various brands, from well-known favorites to emerging niche labels, utilizing a proprietary algorithm to tailor product selections based on individual customer profiles. Birchbox enhances the shopping experience by providing educational content, including tips and tutorials, alongside a loyalty program to encourage customer engagement. In addition to its physical locations in New York and Washington, D.C., Birchbox has expanded its operations internationally, reaching customers in the United Kingdom, France, Spain, and Belgium.
Nomad Health
Series A in 2016
Nomad Health, Inc. operates an online marketplace that connects clinicians with freelance and permanent healthcare jobs across the United States. Founded in 2015 and headquartered in New York, the company provides a platform where doctors and nurses can search for job opportunities based on various criteria, including location, pay rate, and medical specialty. By digitizing the healthcare hiring process, Nomad Health simplifies and modernizes staffing in the healthcare sector, allowing healthcare facilities to efficiently find qualified clinicians. The platform also manages digital resumes and credentials, facilitating communication and organization between clinicians and health systems, while assisting with insurance, applications, travel arrangements, and payment processes.
Raden
Seed Round in 2016
Raden Inc., founded in 2015 and headquartered in New York, develops and markets smart travel cases designed to enhance the travel experience. The company's luggage incorporates advanced technology, including built-in weight sensors, phone chargers, and location awareness features. These cases are Bluetooth-enabled and connect with a dedicated mobile application, allowing travelers to track their luggage and manage their belongings more effectively. Raden aims to provide an end-to-end travel solution, combining high-quality materials with innovative technology to ensure a seamless journey from point A to point B.
Confide
Seed Round in 2016
Confide, Inc. is a New York-based company that specializes in providing a secure mobile messaging solution designed for confidential communication. Founded in 2013, Confide offers a platform that enables users to send encrypted messages that self-destruct after being read, ensuring privacy and preventing the possibility of screenshots. With its use of public and private encryption keys, the platform allows individuals to engage in sensitive discussions without the fear of information being duplicated or misused. By prioritizing message security and integrity, Confide aims to facilitate unfiltered conversations while maintaining the confidentiality of its users' communications.
Curalate
Series C in 2016
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Fundera
Series B in 2015
Fundera, Inc. is an online marketplace based in New York that assists small business owners in comparing diverse small business loan options. Founded in 2013, the platform features a wide range of financial products, including SBA loans, term loans, equipment financing, business lines of credit, invoice financing, short-term loans, merchant cash advances, and personal loans for business purposes. Fundera aims to empower entrepreneurs by providing expert insights and tailored financial options, allowing them to make informed decisions based on their specific needs and eligibility. By leveraging proprietary technology and financial expertise, Fundera connects business owners with lenders, credit card issuers, and banks to help them secure funding at competitive rates. As of October 2020, Fundera operates as a subsidiary of NerdWallet, Inc.
Augury
Series A in 2015
Augury Inc. is a New York-based company that specializes in developing AI-driven software solutions for predictive maintenance in industrial operations. Founded in 2011, Augury offers a comprehensive platform that enables facility owners and maintenance staff to monitor machine health and optimize performance. Its Diagnostics-as-a-Service solution allows for routine diagnostics on HVAC and other building machinery, while its cloud-based Augury Halo provides real-time insights into mechanical equipment, predicting failures before they occur. By analyzing data from various types of machinery, Augury's technology helps clients across diverse sectors—including food and beverage, pharmaceuticals, and facility management—eliminate downtime and make informed maintenance decisions. The company's strategic partnership with Grundfos further enhances its ability to deliver impactful solutions.
BloomThat
Series A in 2015
BloomThat is an on-demand flower delivery service founded in 2013 in San Francisco by David Bladow, Matthew Schwab, and Chad Powell. The company specializes in providing next and same day delivery of handcrafted bouquets and curated goods, with prices starting around $32. BloomThat aims to celebrate life’s milestones and everyday moments by offering a fun and convenient way to send flowers. The service is currently available for immediate delivery in the San Francisco Bay Area, New York, and Los Angeles, with next-day delivery options available across the United States. BloomThat sources its flowers directly from farms, ensuring freshness and quality for customers looking to brighten someone’s day.
Blue Apron
Series D in 2015
Blue Apron is a direct-to-consumer meal kit delivery service that provides fresh, seasonal ingredients and chef-designed recipes to customers across the United States. Since its founding in 2012 and headquartered in New York, the company has developed a subscription service that allows customers to select from two flexible meal plans: a 2-Serving Plan and a Family Plan. Each delivery includes pre-portioned ingredients and printed recipe cards, along with digital content featuring cooking instructions and stories about the suppliers. In addition to meal kits, Blue Apron operates an e-commerce platform, Blue Apron Market, which sells cooking tools, utensils, pantry items, and wine that can be paired with its meals. The company targets a diverse customer base, including young couples, families, singles, and empty nesters.
Arbor
Seed Round in 2015
Arbor Technologies, Inc. operates an online marketplace focused on people-based data, allowing publishers and app developers to effectively monetize their data assets while maintaining privacy and transparency. Founded in 2014 and headquartered in New York City, with an additional office in San Francisco, Arbor's platform offers marketers accurate insights into customer behavior and facilitates precise engagement strategies. By leveraging deterministic data, Arbor enhances brand loyalty and revenue per user, ultimately connecting brands with real individuals in a meaningful way. The company is supported by notable investors, including First Round, Canaan Partners, and Great Oaks, and operates as a subsidiary of LiveRamp, Inc.
Say Media
Venture Round in 2014
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Augury
Seed Round in 2014
Augury Inc. is a New York-based company that specializes in developing AI-driven software solutions for predictive maintenance in industrial operations. Founded in 2011, Augury offers a comprehensive platform that enables facility owners and maintenance staff to monitor machine health and optimize performance. Its Diagnostics-as-a-Service solution allows for routine diagnostics on HVAC and other building machinery, while its cloud-based Augury Halo provides real-time insights into mechanical equipment, predicting failures before they occur. By analyzing data from various types of machinery, Augury's technology helps clients across diverse sectors—including food and beverage, pharmaceuticals, and facility management—eliminate downtime and make informed maintenance decisions. The company's strategic partnership with Grundfos further enhances its ability to deliver impactful solutions.
ShareThis
Series C in 2014
ShareThis, Inc. is a technology company that specializes in developing a social data platform aimed at enhancing consumer engagement and content sharing for publishers, advertisers, and data-driven businesses. Founded in 2004 and headquartered in Palo Alto, California, ShareThis offers a suite of tools that enable real-time processing of first-party data, allowing users to drive engagement, optimize content, and personalize experiences across various digital channels. The company's offerings include share buttons for multiple social media platforms, reaction buttons, and tools for Social A/B testing to improve content effectiveness. Additionally, ShareThis provides a Real-Time Marketing Engine that helps brands activate their audiences across different screens and digital formats. By analyzing user behavior across millions of global domains, ShareThis synthesizes social share, interest, and intent data to deliver actionable insights for customer targeting and acquisition. The company also maintains offices in several key U.S. cities, including Chicago, New York City, Boston, and Manhattan Beach.
Wonder
Convertible Note in 2014
Wonder is a research service headquartered in New York that offers a platform for answering business questions through a combination of artificial intelligence and human expertise. Founded in 2012, the company provides clients, ranging from individuals to Fortune 500 companies, with access to a global network of researchers who specialize in fact-finding and analysis. The platform leverages artificial intelligence to gather context, suggest exploration angles, and present preliminary findings, which are then verified and expanded upon by human analysts. This approach enables clients to save time while obtaining valuable insights, statistics, and curated information tailored to their specific needs.
Poppin
Series C in 2014
Poppin Inc. is a New York-based company that designs and retails a wide range of office products, including notebooks, planners, writing instruments, and desk accessories. The company also provides organizational supplies such as filing systems, storage solutions, and various office essentials. In addition to these products, Poppin offers furniture and décor items, including desks, chairs, conference tables, and decorative elements, catering to the needs of schools, businesses, and organizations. Founded in 2009, Poppin focuses on customization and space planning services, providing tailored design solutions to enhance workplace environments. As of December 2020, Poppin operates as a subsidiary of Kimball International, Inc.
Axial Networks
Series B in 2014
Axial Networks, Inc. operates an online platform designed to connect private companies with various capital sources, facilitating financial transactions in the private capital markets. The platform enables users, including CEOs, capital providers, advisors, and bankers, to create professional profiles that enhance credibility and foster connections with potential investors and partners. It offers services such as deal sourcing, marketing, and analytics to help companies find growth capital, identify acquisition opportunities, and manage the deal process effectively. The platform covers a broad range of industries, including healthcare, real estate, financial services, and technology, and supports various capital types, such as growth capital and acquisition financing. Founded in 2004 and based in New York, Axial Networks aims to streamline the process of connecting private companies with the necessary capital to finance their growth or facilitate exits.
Chloe + Isabel
Series C in 2014
Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity through direct selling.
Curalate
Series B in 2014
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Smartling
Series D in 2014
Smartling is a language service and technology provider that specializes in content localization across various devices and platforms. Established in 2009 by Jack Welde and Andrey Akselrod, the company is headquartered in New York, New York. Smartling offers a Translation Management Platform that empowers brands to expand into new markets and enhance customer engagement. Its cloud-based enterprise translation software facilitates the translation and deployment of multilingual websites, mobile applications, and business documents, enabling organizations to create native experiences for their audiences. Notable clients include British Airways, Uber, and Spotify, which utilize Smartling's solutions to strengthen their global presence and improve their international operations.
Boxed
Series A in 2014
Boxed is an online bulk grocery retailer founded in 2013 and headquartered in New York. The company provides a wholesale club experience for modern shoppers, offering a wide range of products including groceries, snacks, beverages, and household items without requiring membership fees. Boxed operates primarily through its retail segment, which sells bulk-sized consumer goods to both individuals and businesses across the continental United States. Additionally, it has a Software & Services segment that focuses on the development and marketing of proprietary software solutions. With its innovative mobile app, Boxed offers direct-to-door delivery, making it convenient for customers to access their favorite warehouse club products.
Flatiron Health
Series B in 2014
Flatiron Health, Inc. is a healthcare technology company dedicated to enhancing cancer research and patient care through advanced data integration and analytics. The firm develops OncologyCloud, a comprehensive platform that consolidates disparate healthcare information systems to provide insights into patient populations. This platform enables cancer care providers and life sciences companies to analyze treatment patterns, monitor adherence to clinical guidelines, and facilitate real-time patient matching to clinical trials. Additionally, Flatiron offers OncoCloud, a software solution for community oncology practices, and tools like Flatiron Assist and OncoEMR, which support clinical decision-making and compliance with oncology care models. Established in 2012 and headquartered in New York, Flatiron Health collaborates with over 280 community cancer practices, prominent academic research centers, and leading oncology companies, positioning itself as a key player in the oncology data landscape. The company operates as a subsidiary of Roche Holding AG.
Blue Apron
Series C in 2014
Blue Apron is a direct-to-consumer meal kit delivery service that provides fresh, seasonal ingredients and chef-designed recipes to customers across the United States. Since its founding in 2012 and headquartered in New York, the company has developed a subscription service that allows customers to select from two flexible meal plans: a 2-Serving Plan and a Family Plan. Each delivery includes pre-portioned ingredients and printed recipe cards, along with digital content featuring cooking instructions and stories about the suppliers. In addition to meal kits, Blue Apron operates an e-commerce platform, Blue Apron Market, which sells cooking tools, utensils, pantry items, and wine that can be paired with its meals. The company targets a diverse customer base, including young couples, families, singles, and empty nesters.
Birchbox
Series B in 2014
Birchbox, Inc. is a retail company specializing in beauty, grooming, and lifestyle products. Founded in 2010 and headquartered in New York, it provides a diverse range of items, including skincare, makeup, hair care, fragrances, and personal grooming tools for both women and men. Birchbox operates through a subscription model, delivering personalized samples to customers each month while also offering a robust e-commerce platform for purchasing full-sized products. The company partners with various brands, from well-known favorites to emerging niche labels, utilizing a proprietary algorithm to tailor product selections based on individual customer profiles. Birchbox enhances the shopping experience by providing educational content, including tips and tutorials, alongside a loyalty program to encourage customer engagement. In addition to its physical locations in New York and Washington, D.C., Birchbox has expanded its operations internationally, reaching customers in the United Kingdom, France, Spain, and Belgium.
OnDeck
Series E in 2014
OnDeck, established in 2006 and headquartered in New York City, is a technology-driven financial services company. It specializes in providing loan financing to small and medium-sized businesses, primarily in Australia since 2015. OnDeck's proprietary software aggregates data about a business' operations and uses algorithms to determine loan eligibility, focusing on the business's performance rather than solely the owner's personal credit score. This approach enables OnDeck to offer a range of financing services, including short-term loans, business loans, and unsecured loans, thereby expanding access to credit for small businesses that may struggle to secure financing from traditional banks.
UrbanSitter
Series B in 2014
UrbanSitter, Inc. is a childcare marketplace that connects parents with babysitters and nannies through shared connections. Founded in 2010 and based in San Francisco, the company operates in major cities including New York City, Chicago, Los Angeles, Seattle, Washington D.C., Boston, Denver, and San Diego. UrbanSitter offers an app and website that simplifies the process of finding, booking, and paying for trusted care across various needs, including child care, senior care, pet sitting, and household services. By leveraging a parent's personal network, UrbanSitter helps families find caregivers recommended by friends, co-workers, and local parents, ensuring a level of trust and reliability. The platform is particularly useful for last-minute childcare needs, boasting average response times of under three minutes. By addressing the challenges of securing reliable care, UrbanSitter provides families with essential support in their daily lives.
Confide
Seed Round in 2014
Confide, Inc. is a New York-based company that specializes in providing a secure mobile messaging solution designed for confidential communication. Founded in 2013, Confide offers a platform that enables users to send encrypted messages that self-destruct after being read, ensuring privacy and preventing the possibility of screenshots. With its use of public and private encryption keys, the platform allows individuals to engage in sensitive discussions without the fear of information being duplicated or misused. By prioritizing message security and integrity, Confide aims to facilitate unfiltered conversations while maintaining the confidentiality of its users' communications.
Fundera
Series A in 2014
Fundera, Inc. is an online marketplace based in New York that assists small business owners in comparing diverse small business loan options. Founded in 2013, the platform features a wide range of financial products, including SBA loans, term loans, equipment financing, business lines of credit, invoice financing, short-term loans, merchant cash advances, and personal loans for business purposes. Fundera aims to empower entrepreneurs by providing expert insights and tailored financial options, allowing them to make informed decisions based on their specific needs and eligibility. By leveraging proprietary technology and financial expertise, Fundera connects business owners with lenders, credit card issuers, and banks to help them secure funding at competitive rates. As of October 2020, Fundera operates as a subsidiary of NerdWallet, Inc.
Knewton
Series E in 2013
Knewton, Inc. is a New York-based company that specializes in providing an online adaptive learning engine. Founded in 2008, Knewton's platform offers students personalized study recommendations, teachers access to analytics for improved student support, and publishers valuable content insights for creating effective digital products. The company focuses on adaptive learning solutions across various subjects, including mathematics, economics, biology, chemistry, and more, particularly for higher education. Knewton's technology is utilized by educational institutions and companies globally, with additional offices in London, Tokyo, Singapore, and Dubai. The company has received recognition as a "Technology Pioneer" from the World Economic Forum and has been acknowledged multiple times as one of the most innovative companies in education.
Nomi
Series A in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.
Smartling
Series C in 2013
Smartling is a language service and technology provider that specializes in content localization across various devices and platforms. Established in 2009 by Jack Welde and Andrey Akselrod, the company is headquartered in New York, New York. Smartling offers a Translation Management Platform that empowers brands to expand into new markets and enhance customer engagement. Its cloud-based enterprise translation software facilitates the translation and deployment of multilingual websites, mobile applications, and business documents, enabling organizations to create native experiences for their audiences. Notable clients include British Airways, Uber, and Spotify, which utilize Smartling's solutions to strengthen their global presence and improve their international operations.
Blue Apron
Series B in 2013
Blue Apron is a direct-to-consumer meal kit delivery service that provides fresh, seasonal ingredients and chef-designed recipes to customers across the United States. Since its founding in 2012 and headquartered in New York, the company has developed a subscription service that allows customers to select from two flexible meal plans: a 2-Serving Plan and a Family Plan. Each delivery includes pre-portioned ingredients and printed recipe cards, along with digital content featuring cooking instructions and stories about the suppliers. In addition to meal kits, Blue Apron operates an e-commerce platform, Blue Apron Market, which sells cooking tools, utensils, pantry items, and wine that can be paired with its meals. The company targets a diverse customer base, including young couples, families, singles, and empty nesters.
Wonder
Seed Round in 2013
Wonder is a research service headquartered in New York that offers a platform for answering business questions through a combination of artificial intelligence and human expertise. Founded in 2012, the company provides clients, ranging from individuals to Fortune 500 companies, with access to a global network of researchers who specialize in fact-finding and analysis. The platform leverages artificial intelligence to gather context, suggest exploration angles, and present preliminary findings, which are then verified and expanded upon by human analysts. This approach enables clients to save time while obtaining valuable insights, statistics, and curated information tailored to their specific needs.
Solve Media
Series B in 2013
Solve Media, Inc. is an advertising company that specializes in providing a digital media platform designed for publishers, advertisers, and agencies. The company offers various advertising solutions, including online and mobile formats such as CAPTCHA, display ads, videos, and skippable pre-rolls. These services aim to enhance brand engagement and improve key performance metrics like message delivery, recall rates, and return on investment for advertisers. Additionally, Solve Media's platform serves to protect website publishers from automated submissions and fraudulent activities. Founded in 2009 and originally known as AdCopy, Inc., the company rebranded to Solve Media in 2010 and is headquartered in Philadelphia, Pennsylvania, with additional offices in major cities including New York, Chicago, and London. Since 2015, Solve Media has operated as a subsidiary of Adiant.
Poppin
Series B in 2013
Poppin Inc. is a New York-based company that designs and retails a wide range of office products, including notebooks, planners, writing instruments, and desk accessories. The company also provides organizational supplies such as filing systems, storage solutions, and various office essentials. In addition to these products, Poppin offers furniture and décor items, including desks, chairs, conference tables, and decorative elements, catering to the needs of schools, businesses, and organizations. Founded in 2009, Poppin focuses on customization and space planning services, providing tailored design solutions to enhance workplace environments. As of December 2020, Poppin operates as a subsidiary of Kimball International, Inc.
ShareThis
Series C in 2013
ShareThis, Inc. is a technology company that specializes in developing a social data platform aimed at enhancing consumer engagement and content sharing for publishers, advertisers, and data-driven businesses. Founded in 2004 and headquartered in Palo Alto, California, ShareThis offers a suite of tools that enable real-time processing of first-party data, allowing users to drive engagement, optimize content, and personalize experiences across various digital channels. The company's offerings include share buttons for multiple social media platforms, reaction buttons, and tools for Social A/B testing to improve content effectiveness. Additionally, ShareThis provides a Real-Time Marketing Engine that helps brands activate their audiences across different screens and digital formats. By analyzing user behavior across millions of global domains, ShareThis synthesizes social share, interest, and intent data to deliver actionable insights for customer targeting and acquisition. The company also maintains offices in several key U.S. cities, including Chicago, New York City, Boston, and Manhattan Beach.
Blue Apron
Series A in 2013
Blue Apron is a direct-to-consumer meal kit delivery service that provides fresh, seasonal ingredients and chef-designed recipes to customers across the United States. Since its founding in 2012 and headquartered in New York, the company has developed a subscription service that allows customers to select from two flexible meal plans: a 2-Serving Plan and a Family Plan. Each delivery includes pre-portioned ingredients and printed recipe cards, along with digital content featuring cooking instructions and stories about the suppliers. In addition to meal kits, Blue Apron operates an e-commerce platform, Blue Apron Market, which sells cooking tools, utensils, pantry items, and wine that can be paired with its meals. The company targets a diverse customer base, including young couples, families, singles, and empty nesters.
OnDeck
Series D in 2013
OnDeck, established in 2006 and headquartered in New York City, is a technology-driven financial services company. It specializes in providing loan financing to small and medium-sized businesses, primarily in Australia since 2015. OnDeck's proprietary software aggregates data about a business' operations and uses algorithms to determine loan eligibility, focusing on the business's performance rather than solely the owner's personal credit score. This approach enables OnDeck to offer a range of financing services, including short-term loans, business loans, and unsecured loans, thereby expanding access to credit for small businesses that may struggle to secure financing from traditional banks.
Nomi
Seed Round in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.
Flatiron Health
Series A in 2013
Flatiron Health, Inc. is a healthcare technology company dedicated to enhancing cancer research and patient care through advanced data integration and analytics. The firm develops OncologyCloud, a comprehensive platform that consolidates disparate healthcare information systems to provide insights into patient populations. This platform enables cancer care providers and life sciences companies to analyze treatment patterns, monitor adherence to clinical guidelines, and facilitate real-time patient matching to clinical trials. Additionally, Flatiron offers OncoCloud, a software solution for community oncology practices, and tools like Flatiron Assist and OncoEMR, which support clinical decision-making and compliance with oncology care models. Established in 2012 and headquartered in New York, Flatiron Health collaborates with over 280 community cancer practices, prominent academic research centers, and leading oncology companies, positioning itself as a key player in the oncology data landscape. The company operates as a subsidiary of Roche Holding AG.
Curalate
Series A in 2013
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Refinery29
Series B in 2013
Refinery29 Inc. is a digital media and entertainment company founded in 2005 and headquartered in New York City, with additional operations in Los Angeles, London, and Berlin. The company focuses on providing feminocentric content across various lifestyle categories, including fashion, beauty, health, entertainment, and finance. Through a combination of engaging articles, original video programming, and shareable content, Refinery29 aims to inspire and empower women to lead independent, stylish, and informed lives. The platform not only informs its audience about current trends but also offers apparel and accessories, making it a comprehensive resource for women seeking to navigate modern life.
UrbanSitter
Series A in 2012
UrbanSitter, Inc. is a childcare marketplace that connects parents with babysitters and nannies through shared connections. Founded in 2010 and based in San Francisco, the company operates in major cities including New York City, Chicago, Los Angeles, Seattle, Washington D.C., Boston, Denver, and San Diego. UrbanSitter offers an app and website that simplifies the process of finding, booking, and paying for trusted care across various needs, including child care, senior care, pet sitting, and household services. By leveraging a parent's personal network, UrbanSitter helps families find caregivers recommended by friends, co-workers, and local parents, ensuring a level of trust and reliability. The platform is particularly useful for last-minute childcare needs, boasting average response times of under three minutes. By addressing the challenges of securing reliable care, UrbanSitter provides families with essential support in their daily lives.
Blue Apron
Seed Round in 2012
Blue Apron is a direct-to-consumer meal kit delivery service that provides fresh, seasonal ingredients and chef-designed recipes to customers across the United States. Since its founding in 2012 and headquartered in New York, the company has developed a subscription service that allows customers to select from two flexible meal plans: a 2-Serving Plan and a Family Plan. Each delivery includes pre-portioned ingredients and printed recipe cards, along with digital content featuring cooking instructions and stories about the suppliers. In addition to meal kits, Blue Apron operates an e-commerce platform, Blue Apron Market, which sells cooking tools, utensils, pantry items, and wine that can be paired with its meals. The company targets a diverse customer base, including young couples, families, singles, and empty nesters.
Mashery
Venture Round in 2012
Mashery, Inc. is a provider of cloud-based software solutions focused on API management technology and services for mid-sized and enterprise markets. Founded in 2006 and headquartered in San Francisco, California, with additional offices in Seattle, New York, Boston, and Belfast, the company offers a range of products, including the Intel Mashery API Management solutions in both SaaS and Data Center Editions, which cater to varied security and operational needs. Its API Gateway services facilitate the exposure and consumption of application services, while providing monetization opportunities and compliance solutions for organizations handling sensitive data. Mashery's services extend across multiple industries, including healthcare, finance, retail, and telecommunications, supporting over 60,000 active applications developed by more than 200,000 developers. The company became a subsidiary of TIBCO Software Inc. in 2015, enhancing its capabilities in API technology and strategy.
Say Media
Venture Round in 2012
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
33Across
Series C in 2012
33Across Inc. is a New York-based company that operates a social sharing and content discovery platform designed to enhance programmatic advertising in a cookieless environment. Founded in 2007, the company provides innovative marketing technologies such as SocialDNA Targeting, which helps clients identify and engage with social networks related to their brands. Its offerings include the BRAND GRAPH, which predicts consumer behavior to deliver brand and direct response ROI, Social Personas for real-time audience insights, and the Real Platform, which ensures the quality of ads by verifying viewability and mitigating fraudulent traffic. 33Across aims to empower marketers by helping them identify high-potential prospects connected to existing customers and brand loyalists. The company also has offices in San Francisco, Sunnyvale, Salt Lake City, and Chicago, further extending its reach in the advertising ecosystem.
Fab
Series C in 2012
Fab, Inc. is an e-commerce company specializing in the sale of everyday design products. Founded in 2009 and headquartered in New York, it offers a wide range of products including furniture, kitchen and dining ware, bed and bath items, art, jewelry, and personal accessories. Fab serves customers in the United States, Canada, and Australia. Since 2015, it has operated as a subsidiary of PCH International Ltd.
Jirafe
Series A in 2012
Jirafe specializes in providing analytics solutions for eCommerce retailers, enabling them to optimize their marketing and merchandising strategies. The company delivers real-time insights that help merchants understand customer behavior, identify best-selling products, and ultimately enhance their revenue. By automating essential tasks faced by online stores, Jirafe allows retailers to focus on driving their business forward. Based in New York City, Jirafe is backed by prominent venture capital firms and is dedicated to leveraging big data, analytics, and machine learning to support the growth of its clients.
Rewind Me
Seed Round in 2012
Rewind Me Inc. is a New York City-based company that offers a service designed to aggregate personal data from various digital tracking and sharing platforms. The company provides The Rewind.Me App, an iOS application that transforms user check-ins into a personal management tool and social experience, leveraging data from platforms such as Foursquare, Facebook, TripIt, Fitbit, RunKeeper, and Netflix. Founded in 2005, Rewind Me aims to empower individuals by allowing them to manage their digital history and turn it into a valuable personal asset. The company focuses on enabling users to control their personal data and benefit from its value, thereby changing the dynamics between consumers and marketers in the digital landscape.
Axial Networks
Series A in 2012
Axial Networks, Inc. operates an online platform designed to connect private companies with various capital sources, facilitating financial transactions in the private capital markets. The platform enables users, including CEOs, capital providers, advisors, and bankers, to create professional profiles that enhance credibility and foster connections with potential investors and partners. It offers services such as deal sourcing, marketing, and analytics to help companies find growth capital, identify acquisition opportunities, and manage the deal process effectively. The platform covers a broad range of industries, including healthcare, real estate, financial services, and technology, and supports various capital types, such as growth capital and acquisition financing. Founded in 2004 and based in New York, Axial Networks aims to streamline the process of connecting private companies with the necessary capital to finance their growth or facilitate exits.
Curalate
Seed Round in 2012
Curalate, Inc. operates an online platform that helps brands facilitate consumer discovery and purchase decisions. The platform transforms images and videos into digital storefronts across websites, social media, advertisements, and emails. Curalate provides tools for brands to link products from social media, automate content posting, and gain insights into engagement metrics. Additionally, it allows brands to monitor their campaigns, competitors, and influencers. Founded in 2011 and based in Philadelphia, Pennsylvania, with offices in New York, Seattle, and London, Curalate serves hundreds of leading brands, including Gap, Neiman Marcus, and Sephora. The company's services enhance the connection between off-site discovery and on-site conversion, driving revenue growth on platforms such as Pinterest, Instagram, and Facebook. Curalate was previously known as Storably, Inc. and became a subsidiary of Bazaarvoice, Inc. in July 2020.
Moat
Series B in 2012
Moat, Inc. develops analytics solutions tailored for brand advertisers and publishers, focusing on measuring customer attention and advertising effectiveness. Its flagship product, Moat Analytics, serves as an attention measurement platform that offers insights into ad campaigns and website inventory. Additionally, Moat Pro provides real-time ad intelligence, allowing users to visualize relationships between brands, publishers, and programmatic platforms, while offering brand alerts and prospecting reports. Moat also features a dedicated ad search engine that enables users to search for display ads, discover new advertisers, and access creative resources. This centralized ad search utilizes a specialized web crawler to index ads for easy retrieval. Established in 2007 and based in New York, Moat operates internationally and is a subsidiary of Oracle Corporation.
Nodejitsu
Seed Round in 2012
Nodejitsu is a cloud computing company that specializes in providing a Node.js platform as a service (PaaS). Founded in 2010 and based in New York, it facilitates the development of private clouds tailored for data-intensive, real-time applications. The company focuses on user-friendliness and automation, enabling developers to streamline their deployment processes. Additionally, Nodejitsu features an application marketplace that allows for the easy deployment and monetization of open-source Node.js projects, further enhancing its platform's utility for users.
Lookcraft
Venture Round in 2012
Lookcraft Inc. is an online platform that specializes in fashion advice and retail for men. Founded in 2011 by Jamie Quint, the company operates from New York and provides an e-commerce solution that helps men discover and purchase clothing and accessories from various brands. By analyzing customer preferences, Lookcraft delivers tailored suggestions, enhancing the shopping experience. The platform promotes a selection of brands, including Nudie Jeans, J Shoes, and Taylor Stitch. Additionally, Lookcraft offers delivery and return services to facilitate customer satisfaction and ease of shopping.
Poppin
Series A in 2012
Poppin Inc. is a New York-based company that designs and retails a wide range of office products, including notebooks, planners, writing instruments, and desk accessories. The company also provides organizational supplies such as filing systems, storage solutions, and various office essentials. In addition to these products, Poppin offers furniture and décor items, including desks, chairs, conference tables, and decorative elements, catering to the needs of schools, businesses, and organizations. Founded in 2009, Poppin focuses on customization and space planning services, providing tailored design solutions to enhance workplace environments. As of December 2020, Poppin operates as a subsidiary of Kimball International, Inc.
Truveris
Series B in 2012
Truveris, Inc. is a health information technology company based in New York that focuses on the management of pharmacy benefits and prescription drug costs. Founded in 2009, the company offers a comprehensive platform that includes solutions such as RxChoice, TruBid, and RxDash, which cater to various stakeholders in the prescription drug ecosystem, including pharmaceutical manufacturers, pharmacy benefit managers, and payers. Truveris leverages data-driven innovations to provide actionable insights that help clients navigate the complexities of pharmacy spending, ensure regulatory compliance, and validate claim payment accuracy. By offering tools for managing the entire pharmacy benefits lifecycle—from request for proposal to bill review—Truveris aims to enhance transparency and efficiency in the prescription drug market. The company's backing from multiple venture capital firms underscores its commitment to addressing rising costs and improving access to prescription medications.
Aereo
Series A in 2012
Aereo is a New York City-based technology company that enables consumers to access live broadcast television through Internet-connected devices using its cloud-based antenna and DVR technology. This service allows users to pause and rewind live programs or save them for later viewing, eliminating the need for a cable or satellite subscription. Aereo supports various platforms, including iPads, iPhones, MacBooks, and streaming devices like AppleTV and Roku. Membership options start at $8 per month, which includes access to the cloud-based technology and 20 hours of DVR storage, with an upgrade available for $12 per month for 60 hours of storage. New members can try the service free for the first month. Founded in February 2012 by Chet Kanoja and backed by IAC, Aereo aims to provide an alternative way for consumers to enjoy television content.
UrbanSitter
Seed Round in 2012
UrbanSitter, Inc. is a childcare marketplace that connects parents with babysitters and nannies through shared connections. Founded in 2010 and based in San Francisco, the company operates in major cities including New York City, Chicago, Los Angeles, Seattle, Washington D.C., Boston, Denver, and San Diego. UrbanSitter offers an app and website that simplifies the process of finding, booking, and paying for trusted care across various needs, including child care, senior care, pet sitting, and household services. By leveraging a parent's personal network, UrbanSitter helps families find caregivers recommended by friends, co-workers, and local parents, ensuring a level of trust and reliability. The platform is particularly useful for last-minute childcare needs, boasting average response times of under three minutes. By addressing the challenges of securing reliable care, UrbanSitter provides families with essential support in their daily lives.
Fab
Series B in 2011
Fab, Inc. is an e-commerce company specializing in the sale of everyday design products. Founded in 2009 and headquartered in New York, it offers a wide range of products including furniture, kitchen and dining ware, bed and bath items, art, jewelry, and personal accessories. Fab serves customers in the United States, Canada, and Australia. Since 2015, it has operated as a subsidiary of PCH International Ltd.
Chloe + Isabel
Series A in 2011
Chloe + Isabel, established in 2011, is a New York-based social commerce jewelry company that empowers women through entrepreneurship. It offers a wide range of hand-crafted jewelry, as well as accessories and beauty products, sold through independent Merchandisers in the U.S. and online. The company's innovative platform enables Merchandisers to create personalized digital boutiques, earn commissions, and access training, trends, and insights to support their businesses. Founder and CEO Chantel Waterbury, with over 14 years of experience in jewelry design for major retailers, aims to empower women by providing an entrepreneurial opportunity through direct selling.
PublicStuff
Seed Round in 2011
PublicStuff LLC is a civic engagement platform that enhances the relationship between residents and local governments through technology. Founded in 2009 and based in New York, the company offers a mobile application that allows residents to report community issues, comment on these reports, and receive city alerts regarding events, emergencies, and service updates. Additionally, users can access various city services, such as bill payments and trash pick-up schedules. The platform facilitates communication by enabling governments to efficiently manage service requests, reduce operating costs, and leverage data for decision-making. PublicStuff also provides web platforms, push notifications, and translation services to further improve community engagement. As of 2015, PublicStuff operates as a subsidiary of Accela, Inc.
Docracy
Seed Round in 2011
Docracy Inc. operates an open-source website that provides users with access to a library of legal documents, including contracts, non-disclosure agreements (NDAs), wills, and trusts. This platform not only allows users to share and sign these documents but also offers a comparative tool for startups and individuals to evaluate their legal documents against trusted templates available online. Incorporated in 2011 and based in Brooklyn, New York, Docracy aims to make legal documentation more accessible by providing a free resource for the public. The company functions as a subsidiary of apilayer GmbH.
DoubleVerify
Series C in 2011
DoubleVerify is a software platform specializing in digital media measurement, data, and analytics, founded in 2008 and headquartered in New York City. The company offers solutions for online media verification and campaign effectiveness, catering to brand marketers, agencies, advertising networks, demand-side platforms, exchanges, and digital publishers. Its technology ensures that digital advertisements are delivered in brand-safe environments, are fully viewable, reach real individuals, and are targeted to the correct geographical locations. By providing consistent and unbiased data, DoubleVerify helps advertisers optimize the quality and return on their digital ad investments. The company generates revenue by charging a Measured Transaction Fee based on the volume of media transactions measured through its platform.
Moat
Series A in 2011
Moat, Inc. develops analytics solutions tailored for brand advertisers and publishers, focusing on measuring customer attention and advertising effectiveness. Its flagship product, Moat Analytics, serves as an attention measurement platform that offers insights into ad campaigns and website inventory. Additionally, Moat Pro provides real-time ad intelligence, allowing users to visualize relationships between brands, publishers, and programmatic platforms, while offering brand alerts and prospecting reports. Moat also features a dedicated ad search engine that enables users to search for display ads, discover new advertisers, and access creative resources. This centralized ad search utilizes a specialized web crawler to index ads for easy retrieval. Established in 2007 and based in New York, Moat operates internationally and is a subsidiary of Oracle Corporation.
Birchbox
Series A in 2011
Birchbox, Inc. is a retail company specializing in beauty, grooming, and lifestyle products. Founded in 2010 and headquartered in New York, it provides a diverse range of items, including skincare, makeup, hair care, fragrances, and personal grooming tools for both women and men. Birchbox operates through a subscription model, delivering personalized samples to customers each month while also offering a robust e-commerce platform for purchasing full-sized products. The company partners with various brands, from well-known favorites to emerging niche labels, utilizing a proprietary algorithm to tailor product selections based on individual customer profiles. Birchbox enhances the shopping experience by providing educational content, including tips and tutorials, alongside a loyalty program to encourage customer engagement. In addition to its physical locations in New York and Washington, D.C., Birchbox has expanded its operations internationally, reaching customers in the United Kingdom, France, Spain, and Belgium.
Fab
Series A in 2011
Fab, Inc. is an e-commerce company specializing in the sale of everyday design products. Founded in 2009 and headquartered in New York, it offers a wide range of products including furniture, kitchen and dining ware, bed and bath items, art, jewelry, and personal accessories. Fab serves customers in the United States, Canada, and Australia. Since 2015, it has operated as a subsidiary of PCH International Ltd.
Get Satisfaction
Series B in 2011
Get Satisfaction, Inc. offers an online community platform designed to connect companies with their customers, fostering relationships that create mutual value. Founded in 2007 and headquartered in New York with additional offices in Austin and Boston, the platform enables businesses to modernize customer support, enhance sales, differentiate their brand, and drive innovation. Companies across various industries utilize Get Satisfaction to build online communities that facilitate customer engagement and feedback. The platform integrates seamlessly with various applications, including CRM and helpdesk systems, ensuring a streamlined experience for users. As of 2015, Get Satisfaction operates as a subsidiary of Sprinklr Inc.
SinglePlatform
Series A in 2011
SinglePlatform, LLC is a New York-based company that provides local listing enhancement services for small businesses, focusing primarily on the restaurant sector. Founded in 2009, it enables businesses to publish and manage critical information such as products, services, menus, photos, and prices across numerous popular media platforms, search engines, and local review sites. This service helps local businesses improve their online visibility and attract new customers. SinglePlatform's extensive reach makes it the largest online provider of restaurant menus and local business storefronts. The company was acquired by Constant Contact in 2012, further strengthening its capabilities in the digital marketing space. Through its innovative techniques and specialized expertise, SinglePlatform supports local businesses in growing and developing their operations.
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