First Round Capital

First Round Capital is a venture capital firm founded in 2004 and based in San Francisco, California. It specializes in seed-stage investments, primarily focusing on technology, healthcare, and consumer sectors. The firm aims to support early-stage companies, often acting as their first source of outside capital, with typical initial investments around $500,000. First Round Capital takes an active role in its portfolio companies, fostering a community of entrepreneurs through various services, including custom software and unique in-person experiences. The firm has helped its founders raise over $2.5 billion in follow-on capital, showcasing its effective support for burgeoning businesses. Additionally, First Round Capital has initiated a VC-sponsored Exchange Fund, allowing its entrepreneurs to share in the performance of their collective investments. With offices in Philadelphia, San Francisco, and New York, the firm continues to invest nationally, focusing on nurturing innovative ideas and helping small companies grow into significant players in their respective markets.

Meka Asonye

Partner

Hayley Barna

Partner

Brett Berson

Partner

Jeffrey Donnon

CFO

Annie Duke

Special Partner

Molly Fowler

CEO

Amy Fu

Vice President, Investments

Rob Hayes

Partner

Todd Jackson

Partner

Josh Kopelman

Partner

Whitnie Narcisse

Operating Partner

Cory Perkins

Partner Operations Manager

Bill Trenchard

Partner

Liz Wessel

Partner

James Wu

Infrastructure and AI / ML Investor

Past deals in Fraud Detection

EvolutionIQ

Series A in 2022
EvolutionIQ, operating under DeepFraud Technologies Inc., specializes in predictive analytics for the insurance sector, focusing on general liability, workers' compensation, and group disability insurance. Founded in 2018 and based in New York, the company offers a platform that leverages artificial intelligence and data collection to enhance claims analytics. Its technology supports time series analytics, individualized medical processing, and natural language processing, facilitating intelligent fraud and malingering detection as well as predictive claim processing. By training large-scale models to identify bad actors, EvolutionIQ provides insurance companies with advanced tools to improve workflow and streamline claims management.

Pinwheel

Series B in 2022
Developer of employment and income data platform designed to offer income data engineered for fintech innovation. The company's platform offers insights into the income data of people and powers use cases like direct deposit switching, income, and employment verification, and earned wage access, enabling financial institutions to become the primary bank, reduce risk, and activate users.

Anomalo

Series A in 2021
Anomalo allows users to continuously inspect and validate the data coming into their warehouses.

Pinwheel

Series A in 2021
Developer of employment and income data platform designed to offer income data engineered for fintech innovation. The company's platform offers insights into the income data of people and powers use cases like direct deposit switching, income, and employment verification, and earned wage access, enabling financial institutions to become the primary bank, reduce risk, and activate users.

Anomalo

Seed Round in 2020
Anomalo allows users to continuously inspect and validate the data coming into their warehouses.

Pinwheel

Seed Round in 2020
Developer of employment and income data platform designed to offer income data engineered for fintech innovation. The company's platform offers insights into the income data of people and powers use cases like direct deposit switching, income, and employment verification, and earned wage access, enabling financial institutions to become the primary bank, reduce risk, and activate users.

FairShake

Seed Round in 2020
FairShake is a company that empowers individuals to reach fair resolutions in disputes with large companies. FairShake is building the future of consumer law by giving everyone the power to understand and assert their consumer rights. They make it easy for people every day to achieve fair resolutions in disputes with the world’s largest companies, by transforming the bureaucratic nightmare of a consumer arbitration claim into a simple, expert-supported online experience. It was founded in 2017 and is headquartered in Oakland, California.

Persona

Series A in 2020
Persona is a company that specializes in identity verification, helping businesses establish trust in online interactions. Founded in 2018 and headquartered in San Francisco, Persona provides a comprehensive suite of automated identity verification tools designed to address various needs, including age verification, fraud prevention, and account recovery. The system allows for the configuration and branding of custom-tailored workflows, making it adaptable to diverse use cases. By managing the complex processes of collecting, verifying, and handling sensitive personal information, Persona enables organizations to focus on their core product development while ensuring secure and efficient identity verification.

Outlier

Series B in 2020
Outlier AI, Inc. operates an automated business analysis platform that delivers insights based on data for organizations in consumer packaged goods, e-commerce, retail, and pharmaceuticals. Founded in 2015 and based in Oakland, California, Outlier offers a solution that not only enables businesses to make informed decisions but also continuously monitors their data to alert users of unexpected changes. The platform helps optimize marketing efforts, tracks shifts in buyer segments, identifies product development issues, and uncovers insights across various data sets, allowing businesses to make strategic, data-driven decisions with greater ease.

EvolutionIQ

Seed Round in 2019
EvolutionIQ, operating under DeepFraud Technologies Inc., specializes in predictive analytics for the insurance sector, focusing on general liability, workers' compensation, and group disability insurance. Founded in 2018 and based in New York, the company offers a platform that leverages artificial intelligence and data collection to enhance claims analytics. Its technology supports time series analytics, individualized medical processing, and natural language processing, facilitating intelligent fraud and malingering detection as well as predictive claim processing. By training large-scale models to identify bad actors, EvolutionIQ provides insurance companies with advanced tools to improve workflow and streamline claims management.

Castle

Series A in 2019
Castle provides advanced fraud detection and prevention solutions tailored for online businesses of all sizes. By offering technology that was once exclusive to banks and large financial institutions, Castle enables various customer-facing applications—including e-commerce platforms, mobile apps, and cryptocurrency services—to safeguard user accounts against unauthorized access. The company's APIs facilitate account hijack protection by monitoring user behavior through device fingerprinting, keystroke analysis, browsing history, and numerous other indicators. In the event of suspicious activity, both administrators and account owners receive immediate alerts, empowering them to respond swiftly and effectively to potential threats.

Outlier

Series A in 2018
Outlier AI, Inc. operates an automated business analysis platform that delivers insights based on data for organizations in consumer packaged goods, e-commerce, retail, and pharmaceuticals. Founded in 2015 and based in Oakland, California, Outlier offers a solution that not only enables businesses to make informed decisions but also continuously monitors their data to alert users of unexpected changes. The platform helps optimize marketing efforts, tracks shifts in buyer segments, identifies product development issues, and uncovers insights across various data sets, allowing businesses to make strategic, data-driven decisions with greater ease.

Agari

Series E in 2018
Agari Data, Inc. specializes in email security solutions, leveraging artificial intelligence to provide a secure email cloud platform. The company offers a comprehensive suite of products designed to detect, defend against, and deter advanced email threats, including phishing, spear phishing, account takeover, and business email compromise. Agari's services are tailored to various sectors, including financial institutions, government, and healthcare, focusing on reducing business risks and restoring trust in email communications. The platform utilizes applied data science and multiple signals to protect organizations from inbound attacks while also preventing the spoofing of outbound emails, thereby enhancing deliverability and safeguarding brand integrity. Founded in 2009 and based in Foster City, California, Agari was previously known as Authentication Metrics, Inc.

Persona

Venture Round in 2018
Persona is a company that specializes in identity verification, helping businesses establish trust in online interactions. Founded in 2018 and headquartered in San Francisco, Persona provides a comprehensive suite of automated identity verification tools designed to address various needs, including age verification, fraud prevention, and account recovery. The system allows for the configuration and branding of custom-tailored workflows, making it adaptable to diverse use cases. By managing the complex processes of collecting, verifying, and handling sensitive personal information, Persona enables organizations to focus on their core product development while ensuring secure and efficient identity verification.

Outlier

Venture Round in 2017
Outlier AI, Inc. operates an automated business analysis platform that delivers insights based on data for organizations in consumer packaged goods, e-commerce, retail, and pharmaceuticals. Founded in 2015 and based in Oakland, California, Outlier offers a solution that not only enables businesses to make informed decisions but also continuously monitors their data to alert users of unexpected changes. The platform helps optimize marketing efforts, tracks shifts in buyer segments, identifies product development issues, and uncovers insights across various data sets, allowing businesses to make strategic, data-driven decisions with greater ease.

Uplevel Security

Seed Round in 2016
Uplevel Security is the industry’s first adaptive system of intelligence that uses graph theory and machine learning to modernize security operations. Uplevel Security ingests and contextualizes incoming and historical security data, allowing the past to inform the present and the present to inform the past, which predicts how attacks may manifest in the future. Enterprises rely on Uplevel Security to activate intelligence from the security stack, provide a system of record for security data and become stronger with every attack.

Nova Credit

Seed Round in 2016
Nova Credit Inc. is a credit reporting agency based in San Francisco, California, that specializes in providing credit access solutions for immigrants. Founded in 2016, the company translates international credit scores into U.S.-equivalent scores, allowing newcomers to apply for credit cards, loans, and housing without having to establish a U.S. credit history from the ground up. By offering a digital credit passport, Nova Credit enables financial institutions, property managers, and other businesses in the U.S. to assess the creditworthiness of immigrant consumers based on their foreign credit histories. The company's diverse team is dedicated to creating a seamless integration of global credit information, facilitating financial services for individuals moving to the United States.

Pattern

Seed Round in 2016
Pattern is a intelligent workspace geared towards sales teams. It prepares research for the user, streamlining the process with built in templates. Pattern can also confirm meetings, automate follow-ups, update stale records and research accounts. Lastly, Pattern uses machine learning to surface risk and momentum signals in your pipeline using data from email, calendar, and Salesforce.

Agari

Series D in 2016
Agari Data, Inc. specializes in email security solutions, leveraging artificial intelligence to provide a secure email cloud platform. The company offers a comprehensive suite of products designed to detect, defend against, and deter advanced email threats, including phishing, spear phishing, account takeover, and business email compromise. Agari's services are tailored to various sectors, including financial institutions, government, and healthcare, focusing on reducing business risks and restoring trust in email communications. The platform utilizes applied data science and multiple signals to protect organizations from inbound attacks while also preventing the spoofing of outbound emails, thereby enhancing deliverability and safeguarding brand integrity. Founded in 2009 and based in Foster City, California, Agari was previously known as Authentication Metrics, Inc.

Zodiac

Seed Round in 2016
Zodiac Inc. provides a predictive analytics solution that accurately forecasts individualized customer lifetime value based on real-time sales data. Its solution makes informed marketing decisions based on each customer’s projected future lifetime value; and accurately predicts future sales volumes and trends by segment and by individual customer. Zodiac Inc. was formerly known as CLVMetrics, Inc. The company was founded in 2015 and is headquartered in Philadelphia, Pennsylvania. As of March 22, 2018, Zodiac Inc. operates as a subsidiary of NIKE, Inc.

Area 1 Security

Series B in 2015
Area 1 Security, Inc. is a cybersecurity firm based in Redwood City, California, that specializes in eliminating targeted cyber-attacks. Founded in 2013 by experts from the NSA and MIT, the company has developed Area 1 Horizon, a cloud-based solution designed to identify and mitigate phishing attacks early in their lifecycle. This solution provides advanced warning by analyzing threat campaigns, attacker infrastructure, and delivery mechanisms. Area 1 Security's technology addresses various attack vectors, including email, web, and network threats, enabling organizations to visualize, contextualize, and preempt cyber threats effectively. The company has raised significant funding from notable investors, underscoring its commitment to combating socially engineered cyber threats.

Clearbit

Pre Seed Round in 2015
Clearbit, Inc. is a business intelligence company based in San Francisco, California, founded in 2014 by Alex McCaw, Harlow Ward, and Rob Holland. The company specializes in providing tools that enable organizations to gather detailed information about their customers. This information helps businesses enhance their sales efforts and mitigate the risk of fraud. By leveraging Clearbit's offerings, companies can better understand their target audiences, streamline their marketing strategies, and improve overall customer engagement.

Agari

Series C in 2014
Agari Data, Inc. specializes in email security solutions, leveraging artificial intelligence to provide a secure email cloud platform. The company offers a comprehensive suite of products designed to detect, defend against, and deter advanced email threats, including phishing, spear phishing, account takeover, and business email compromise. Agari's services are tailored to various sectors, including financial institutions, government, and healthcare, focusing on reducing business risks and restoring trust in email communications. The platform utilizes applied data science and multiple signals to protect organizations from inbound attacks while also preventing the spoofing of outbound emails, thereby enhancing deliverability and safeguarding brand integrity. Founded in 2009 and based in Foster City, California, Agari was previously known as Authentication Metrics, Inc.

Sift

Series B in 2014
Sift is a technology company specializing in fraud detection and prevention through its advanced machine learning platform. Founded in 2011 and based in San Francisco, California, Sift's software helps businesses monitor their online traffic in real-time, providing instant alerts for fraudulent activities. The platform enables clients to send various events to receive fraud scores, utilizing a JavaScript snippet to capture on-page activities and a REST API for reporting transactions. In addition to its fraud prevention services, Sift operates as an online publisher, managing a portfolio of business communities and providing website solutions to a range of organizations, including accounting firms in the UK. With a commitment to digital trust and safety, Sift supports companies in unlocking revenue while mitigating risks associated with fraud.

Area 1 Security

Seed Round in 2014
Area 1 Security, Inc. is a cybersecurity firm based in Redwood City, California, that specializes in eliminating targeted cyber-attacks. Founded in 2013 by experts from the NSA and MIT, the company has developed Area 1 Horizon, a cloud-based solution designed to identify and mitigate phishing attacks early in their lifecycle. This solution provides advanced warning by analyzing threat campaigns, attacker infrastructure, and delivery mechanisms. Area 1 Security's technology addresses various attack vectors, including email, web, and network threats, enabling organizations to visualize, contextualize, and preempt cyber threats effectively. The company has raised significant funding from notable investors, underscoring its commitment to combating socially engineered cyber threats.

Caspida

Venture Round in 2014
Caspida, Inc. is a cybersecurity and threat detection company based in Palo Alto, California, founded in 2014. The company specializes in identifying and mitigating hidden threats within corporate networks, utilizing advanced techniques such as machine learning, behavioral modeling, and real-time statistical analysis. Caspida's technology enables it to detect a wide range of threats, including insider threats, advanced persistent threats (APTs), and new malware, without relying on traditional methods like rules and signatures. Its services encompass areas such as intellectual property theft, account hijacking, cloud asset compromise, fraud detection, and malware detection. As of 2015, Caspida operates as a subsidiary of Splunk, Inc.

Sift

Series A in 2013
Sift is a technology company specializing in fraud detection and prevention through its advanced machine learning platform. Founded in 2011 and based in San Francisco, California, Sift's software helps businesses monitor their online traffic in real-time, providing instant alerts for fraudulent activities. The platform enables clients to send various events to receive fraud scores, utilizing a JavaScript snippet to capture on-page activities and a REST API for reporting transactions. In addition to its fraud prevention services, Sift operates as an online publisher, managing a portfolio of business communities and providing website solutions to a range of organizations, including accounting firms in the UK. With a commitment to digital trust and safety, Sift supports companies in unlocking revenue while mitigating risks associated with fraud.

Agari

Series A in 2011
Agari Data, Inc. specializes in email security solutions, leveraging artificial intelligence to provide a secure email cloud platform. The company offers a comprehensive suite of products designed to detect, defend against, and deter advanced email threats, including phishing, spear phishing, account takeover, and business email compromise. Agari's services are tailored to various sectors, including financial institutions, government, and healthcare, focusing on reducing business risks and restoring trust in email communications. The platform utilizes applied data science and multiple signals to protect organizations from inbound attacks while also preventing the spoofing of outbound emails, thereby enhancing deliverability and safeguarding brand integrity. Founded in 2009 and based in Foster City, California, Agari was previously known as Authentication Metrics, Inc.

PerformLine

Series A in 2011
PerformLine is a RegTech company that provides an omnichannel compliance platform designed to help enterprises mitigate regulatory risk and ensure brand safety. The platform integrates scalable tools and intelligent automation, enabling organizations to monitor and manage compliance across various consumer interaction channels, including digital, voice, chat, email, and social media. By delivering automated compliance systems, PerformLine empowers compliance teams with the insights and resources necessary to act on regulatory risks effectively. This approach allows companies to save time and reduce costs associated with compliance activities across different departments and channels.

PerformLine

Seed Round in 2009
PerformLine is a RegTech company that provides an omnichannel compliance platform designed to help enterprises mitigate regulatory risk and ensure brand safety. The platform integrates scalable tools and intelligent automation, enabling organizations to monitor and manage compliance across various consumer interaction channels, including digital, voice, chat, email, and social media. By delivering automated compliance systems, PerformLine empowers compliance teams with the insights and resources necessary to act on regulatory risks effectively. This approach allows companies to save time and reduce costs associated with compliance activities across different departments and channels.

Attributor

Series C in 2008
Attributor Corporation specializes in online book protection services, catering primarily to the publishing industry. Its flagship product, the Digimarc Guardian solution, detects and verifies pirated content across various platforms, including cyberlockers and peer-to-peer networks. The system initiates a comprehensive takedown process, alerting hosting sites of unauthorized use and providing alternatives such as licensing requests or DMCA takedown notices. Additionally, Attributor offers an analytics platform designed to identify and analyze data related to digital content consumption, enabling publishers to monitor usage patterns, enforce authorized use, and better understand market demand. Through its services, Attributor supports publishers in safeguarding their digital content and maximizing revenue opportunities.

Attributor

Series B in 2006
Attributor Corporation specializes in online book protection services, catering primarily to the publishing industry. Its flagship product, the Digimarc Guardian solution, detects and verifies pirated content across various platforms, including cyberlockers and peer-to-peer networks. The system initiates a comprehensive takedown process, alerting hosting sites of unauthorized use and providing alternatives such as licensing requests or DMCA takedown notices. Additionally, Attributor offers an analytics platform designed to identify and analyze data related to digital content consumption, enabling publishers to monitor usage patterns, enforce authorized use, and better understand market demand. Through its services, Attributor supports publishers in safeguarding their digital content and maximizing revenue opportunities.

Authernative

Series A in 2006
Authernative, Inc. develops, markets, and sells enterprise and consumer level security solutions for enterprises, government agencies, online service providers, and consumers in the United States and internationally. The company offers authentication, authorization, administration, auditing, encryption, and single sign-on solutions. Its products include AuthGuard, a user authentication server to secure access to networks, extranets, portals, applications, data, transactions, and devices; and PassEnabler, an authorization, administration, and auditing engine, which allows Web-based single sign-on access for users. The company's products are used to prevent unauthorized access to confidential data, protected resources, and financial transactions, as well as allow organizations to provide, deploy, and manage user authentication for enabling e-commerce, e-government, and regulatory compliance. It serves clients in various industries, including financial services and banking, healthcare, e-business/on-demand/Web2.0, enterprise, education, e-government, and retail, as well as small and medium businesses, financial institutions, and insurance companies. The company was founded in 2000 as Authenture, Inc. and changed its name to Authernative, Inc. in 2005. Authernative, Inc. is based in Redwood City, California.

Attributor

Series A in 2006
Attributor Corporation specializes in online book protection services, catering primarily to the publishing industry. Its flagship product, the Digimarc Guardian solution, detects and verifies pirated content across various platforms, including cyberlockers and peer-to-peer networks. The system initiates a comprehensive takedown process, alerting hosting sites of unauthorized use and providing alternatives such as licensing requests or DMCA takedown notices. Additionally, Attributor offers an analytics platform designed to identify and analyze data related to digital content consumption, enabling publishers to monitor usage patterns, enforce authorized use, and better understand market demand. Through its services, Attributor supports publishers in safeguarding their digital content and maximizing revenue opportunities.
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