FJ Labs

FJ Labs is a venture capital firm based in New York, founded in 2015 by Fabrice Grinda. The firm is stage-agnostic, focusing on marketplaces and consumer-facing startups, with a particular emphasis on sectors such as B2B, B2C, financial services, mobile technology, advertisement technology, e-commerce, food technology, gaming, health technology, real estate technology, restaurant technology, ridesharing, SaaS, and virtual reality. FJ Labs invests primarily in seed and Series A rounds, with an investment range between $50,000 and $5,000,000. The firm has backed notable companies including Alibaba Group, Beepi, BrightRoll, Betterment, ADORE ME, and Earnest.

Matias Barbero

Venture Capital

Zineb Belghiti

Analyst

Camila Bustamante

Investor

William Guillouard

Operating Partner

Arne Halleraker

Partner

Erez Kalir

Venture Partner

Chris Keshian

Investor

Ariel Lebowits

CFO

Jose Marin

Founding Partner

Anshul Ruparell

Founder

Luke Skertich

Investor

Andrea Xu

Investor

Past deals in Los Angeles, CA

Xclaim

Series A in 2023
Xclaim Inc. operates an electronic platform focused on bankruptcy claims, enhancing the efficiency and transparency of illiquid markets. Established in 2018 and based in Los Angeles, California, the company offers XCLAIM, which provides users with tools for sourcing claims, facilitating electronic trading, and managing direct transfers of trading data. The platform allows clients to track portfolios and explore out-of-court settlement opportunities, enabling them to liquidate shares with minimal effort. By centralizing access to buyer competition and offering controls for negotiation, Xclaim aims to help clients mitigate risks and address existing inefficiencies in the marketplace.

Zeel

Convertible Note in 2023
Zeel Networks, Inc. offers Zeel, a solution to book same-day in-home massages with licensed and vetted therapists in New York City, Long Island/The Hamptons, Los Angeles, Miami/Palm Beach, Baltimore, and San Francisco Bay Area, as well as in Nashville, Tennessee. It allows users to book chair massage sessions via its iPhone or Android applications, web site, and mobile site. The company also provides Zeel Spa, a staffing solution for spas, salons, and hotels to book a licensed, vetted Zeel massage therapist to fill vacant appointments due to last-minute staff absences. It also delivers massage on demand services in Madison and Milwaukee, Wisconsin; and Louisville, Kentucky. Zeel Networks, Inc. was founded in 2010 and is based in New York, New York.

Scratch

Series C in 2022
Scratch Financial, operating under the brand Scratchpay, is the leading provider of accessible payment plans for veterinary care in the United States. Established in 2016 by Caleb Morse and John Keatley, the company is based in Los Angeles, California. Scratchpay collaborates with veterinary clinics to offer pet owners straightforward and pet-friendly financing options. The platform allows users to apply for and receive approval for payment plans in approximately 90 seconds, facilitating timely access to essential veterinary services. Scratchpay aims to enhance the affordability and transparency of veterinary care, ultimately ensuring that more pet owners can obtain the medical attention their animals require.

Afterparty

Seed Round in 2021
Afterparty is a technology company focused on enhancing the music creator economy through its Web3 platform. This platform allows creators to directly monetize their work while fostering and managing relationships with their NFT collectors. By providing essential tools for community engagement, Afterparty enables creators to build and maintain direct connections with their fans and supporters, thus facilitating a more sustainable model for their artistic endeavors.

Synthesis

Series A in 2021
Synthesis is a software company based in San Mateo, California, focused on developing customized educational simulation programs for students aged 8 to 14. Founded in 2020 by Josh Dahn, Synthesis offers an online enrichment program designed to nurture future innovators through collaborative thinking games and a game-based curriculum. The platform emphasizes the cultivation of student voice, strategic thinking, and teamwork, enabling children to enhance their decision-making and communication skills in a collaborative environment. Synthesis aims to equip young learners with the tools necessary for effective collaboration and innovative thinking.

Scalefast

Series B in 2020
Scalefast is a digital commerce solution that simplifies and streamlines e-Commerce for inspirational brands. The company uses a powerful combination of Artificial Intelligence and e-Commerce expertise. It provides the infrastructure and full-service business operations necessary to scale quickly and increase revenue, with everything needed under one roof. Scalefast takes the complexity out of digital commerce for brands in the entertainment, consumer goods, and fashion industries. It is based in Los Angeles, with offices in Paris and Madrid, and was founded in 2014.

Brainbase

Series A in 2020
Brainbase Inc. develops and markets a platform for licensing business. It offers Brainbase Assist, a tool that enables users to manage and collaborate on their licensing business. The company’s tool also allows users to track metrics, such as total sales and royalties, rights availability, and upcoming events. In addition, its tool helps users to compare licensee performance, and measure quarterly and annual growth rates. Brainbase Inc. was founded in 2016 and is based in Los Angeles, California.

Dray Alliance

Series A in 2020
Dray Alliance is a technology company focused on transforming the drayage trucking industry by providing a digital platform that simplifies and streamlines container delivery. Its platform connects shippers, carriers, and truckers in real time, enhancing transparency and predictability in the delivery process. By standardizing drayage rates, the company eliminates haggling, allowing for more efficient pricing. Dray Alliance also employs data-driven insights to check container availability, optimize return trips, and conduct performance reviews and random inspections of truckers. This approach not only fosters accountability among draymen but also enables import and export shippers to better plan and manage the transportation of goods from ports to warehouses. Overall, Dray Alliance seeks to reduce friction and improve the efficiency of container trucking operations.

Scratch

Series B in 2019
Scratch Financial, operating under the brand Scratchpay, is the leading provider of accessible payment plans for veterinary care in the United States. Established in 2016 by Caleb Morse and John Keatley, the company is based in Los Angeles, California. Scratchpay collaborates with veterinary clinics to offer pet owners straightforward and pet-friendly financing options. The platform allows users to apply for and receive approval for payment plans in approximately 90 seconds, facilitating timely access to essential veterinary services. Scratchpay aims to enhance the affordability and transparency of veterinary care, ultimately ensuring that more pet owners can obtain the medical attention their animals require.

(Re)vive

Series A in 2019
Hemster, Inc. is an on-demand tailoring service founded in 2015 and based in San Francisco, California. The company specializes in garment alteration and hemming services, enabling customers to achieve their desired fit regardless of where they shop. Hemster partners with brand-name retailers nationwide, allowing them to offer tailored sizing solutions from off-the-rack inventory through its Perfect Fit Platform. This approach helps eliminate the common challenge of finding the right size, enhancing the shopping experience for customers. Hemster also operates in key markets such as the Bay Area, Los Angeles, and New York.

LÜK

Seed Round in 2019
LÜK operates an online talent marketplace specifically designed for the fashion and entertainment industries, connecting clients with a diverse array of professionals, including models, photographers, stylists, and hair and makeup artists. By aggregating top talent agencies into a single platform, LÜK simplifies the process of locating and booking creative talent for photo and video shoots, allowing brands to efficiently cast from multiple premium agencies. In addition to facilitating talent bookings, LÜK is evolving into a payments platform for the industry, addressing a significant pain point where talent agencies often wait 60 to 150 days for payment. By factoring the receivables of over 150 talent agencies within its network, LÜK ensures that these agencies receive same-day payouts, thereby enhancing cash flow and operational efficiency.

Zeel

Series B in 2019
Zeel Networks, Inc. offers Zeel, a solution to book same-day in-home massages with licensed and vetted therapists in New York City, Long Island/The Hamptons, Los Angeles, Miami/Palm Beach, Baltimore, and San Francisco Bay Area, as well as in Nashville, Tennessee. It allows users to book chair massage sessions via its iPhone or Android applications, web site, and mobile site. The company also provides Zeel Spa, a staffing solution for spas, salons, and hotels to book a licensed, vetted Zeel massage therapist to fill vacant appointments due to last-minute staff absences. It also delivers massage on demand services in Madison and Milwaukee, Wisconsin; and Louisville, Kentucky. Zeel Networks, Inc. was founded in 2010 and is based in New York, New York.

Rebag

Series C in 2019
Rebag is an e-commerce company specializing in the buying and selling of pre-owned luxury handbags, watches, jewelry, and accessories. Founded in 2014 by a team from Harvard Business School, Rebag has developed a unique business model that prioritizes sellers by providing upfront payment and ensuring a seamless resale experience. The platform caters to a growing segment of consumers interested in sustainable and affordable luxury ownership. Rebag operates both online and in physical stores located in Los Angeles, New York, and Miami. The company has gained recognition for its innovative approach, being named one of Fast Company’s Most Innovative Companies in 2020, and has received significant backing from notable venture capital firms. With $68 million raised in funding, Rebag continues to enhance the secondary luxury market by streamlining the process for consumers looking to buy and sell high-end goods.

Yumi

Seed Round in 2019
Yumi is a company that focuses on providing science-based meal delivery services for young children, aiming to help parents understand their children's nutritional needs. The company produces fresh, nutrient-dense, and low-sugar baby food products that cater to various age groups, ensuring that children receive adequate nutrition during their critical early years. In addition to baby food, Yumi offers vitamins designed to support brain development, making it a comprehensive resource for parents seeking healthy options for their children’s diets. Through its convenient meal delivery program, Yumi stands out as a leading choice for those prioritizing nutrition in early childhood.

ProducePay

Series B in 2018
ProducePay is a financing and trading platform that supports the agricultural industry by providing essential financial resources. Originally conceived at Cornell University, the company gained momentum with strong backing from both faculty and students, earning recognition within Cornell’s entrepreneurial community. ProducePay offers farmers immediate access to liquidity and financing, along with real-time data that enhances pricing transparency. The platform connects farmers to crucial industry players, allowing them to access tailored cash flow services that can help expand their businesses sustainably.

The/Studio

Series A in 2018
The/Studio Technologies, Inc. is a custom manufacturing platform based in Los Angeles, California, founded in 2010 by Joseph Heller. The company specializes in providing design, digitizing, and vector art services for a variety of products, including patches, woven labels, shirts, caps, and promotional items. Their offerings encompass custom patches, labels, apparel, accessories, and collectibles, making it a comprehensive destination for businesses and individuals seeking tailored manufacturing solutions. The platform simplifies the manufacturing process by leveraging a network of vetted factories, allowing customers to manage everything from design to production without the complexities of supply chain management. With no minimum order quantities, quick turnaround times, and competitive pricing, The/Studio aims to make custom product manufacturing accessible and efficient for all users.

HOOCH

Seed Round in 2018
Hooch Inc. operates a subscription-based mobile application that provides its members with access to cocktail drinks at a network of bars in New York and Los Angeles. Available on both Android and iOS platforms, the app is designed to enhance the user experience by offering rewards, including cashback and exclusive perks, when members travel, shop, or dine with global partners. Based in New York, Hooch aims to create a unique social experience for its users while promoting local bars.

FairClaims

Seed Round in 2018
FairClaims is an online dispute resolution platform that aims to improve the handling of disputes for enterprises. The platform offers a range of tools, including mediated chat and video arbitration, which enable organizations to resolve conflicts efficiently and cost-effectively. By providing these resources, FairClaims enhances access to justice, allowing companies to manage disputes regardless of their access to legal counsel or other resources.

Allset

Series A in 2017
Allset Technologies, Inc., known as Allset, is a mobile application designed to streamline the dining experience by allowing users to locate restaurants, place orders, and make payments efficiently. Founded in 2015 and based in Los Angeles, California, Allset targets busy diners seeking quick, healthy meals, while also promoting contactless pickup options. The platform connects local restaurants with customers, facilitating easy and frictionless everyday dining. Additionally, Allset offers features such as user-friendly menus, dedicated pickup areas, and a rewards program that provides cashback on orders, helping restaurants reduce delivery costs and enhance community service.

Rebag

Series B in 2017
Rebag is an e-commerce company specializing in the buying and selling of pre-owned luxury handbags, watches, jewelry, and accessories. Founded in 2014 by a team from Harvard Business School, Rebag has developed a unique business model that prioritizes sellers by providing upfront payment and ensuring a seamless resale experience. The platform caters to a growing segment of consumers interested in sustainable and affordable luxury ownership. Rebag operates both online and in physical stores located in Los Angeles, New York, and Miami. The company has gained recognition for its innovative approach, being named one of Fast Company’s Most Innovative Companies in 2020, and has received significant backing from notable venture capital firms. With $68 million raised in funding, Rebag continues to enhance the secondary luxury market by streamlining the process for consumers looking to buy and sell high-end goods.

Meero

Seed Round in 2017
Founded in 2016, Meero aims to revolutionize the world of photography by allowing photographers to dedicate themselves to their passion. From providing revenues and market research to invoicing, post-production, and delivery, Meero takes care of all the laborious, time-consuming tasks which plague the industry. Above all, the company aims to provide them with tools for file compatibility, CRM, marketing, and other daily needs. In addition to this, they'll have access to a series of educational masterclasses, inspiring documentaries, meetups with photographers in 35 different countries, a magazine in 2 different languages, and even a foundation supporting photography worldwide. Meero also solves a major problem in the world of photography: photo editing. Normally 60 minutes of actual shooting will take up to 4 hours of extra post-production work. The cutting-edge content enrichment technologies the company is currently developing can reduce this time to a few seconds, solving the problems of long delivery times, inconsistent photo rendering and unfair prices. Meero further gives artists the chance to work with major brands and take advantage of a whole range of solutions that simplify their work and make the production of beautiful images far easier. These innovations allow brands, and soon individual consumers, to access made-to-measure photo and video solutions around the world. Meero manages the photoshoot process from beginning to end, guaranteeing unbeatable prices, delivery times of less than 24 hours and professional photo quality. Today Meero is: - The world's leading on-demand photography platform - A suite of tools dedicated to photographers' activities; masterclasses, a magazine in four different languages, inspiring documentaries, a community of artists, and a foundation in support of photography - The leader in image-processing artificial intelligence - 60,000 photographers around the world - 800 team members of 49 different nationalities - 1 Photoshoot delivered every 25 seconds - 6 offices: Paris, New York, Los Angeles, Tokyo, Bangalore, Singapore

Parsley Health

Seed Round in 2017
Parsley Health is a new kind of healthcare service that integrates technology, nutrition, wellness and prevention into cutting-edge primary care. The company was founded in 2016 by Dr. Robin Berzin, M.D., a Columbia-trained physician, digital health expert and leader in functional medicine. Parsley clinics are currently open in Los Angeles, New York City and San Francisco. Learn more at www.parsleyhealth.com

Allset

Seed Round in 2016
Allset Technologies, Inc., known as Allset, is a mobile application designed to streamline the dining experience by allowing users to locate restaurants, place orders, and make payments efficiently. Founded in 2015 and based in Los Angeles, California, Allset targets busy diners seeking quick, healthy meals, while also promoting contactless pickup options. The platform connects local restaurants with customers, facilitating easy and frictionless everyday dining. Additionally, Allset offers features such as user-friendly menus, dedicated pickup areas, and a rewards program that provides cashback on orders, helping restaurants reduce delivery costs and enhance community service.

Second Home

Convertible Note in 2016
Second Home Ltd. is a workspace provider that leases and operates office spaces tailored for entrepreneurs, innovators, and social enterprises. Founded in 2014 by Rohan Silva, Samuel Aldenton, and Robin Klein, the company is headquartered in London, United Kingdom. In addition to its London base, Second Home has expanded its presence to Lisbon and Los Angeles, offering unique environments designed to foster creativity and collaboration among its members. The company's commitment to supporting entrepreneurs and creative businesses is reflected in its innovative workspace solutions.

Coupang

Series E in 2016
Coupang Corp. operates an online retail platform that offers a wide range of products, including baby goods, fashion, beauty products, electronics, and home decor, along with daily discounted deals on various goods and services. Founded in 2010 and headquartered in Seoul, South Korea, the company emphasizes a customer-centric approach, aiming to provide competitive prices and a personalized shopping experience through its mobile application. Coupang leverages innovative technology to enhance operations, focusing on improving the end-to-end customer experience, particularly in areas like last-mile delivery and product discovery. With additional offices in major cities such as Beijing, Shanghai, Los Angeles, and Seattle, Coupang has established itself as a significant player in the global e-commerce market.

Rebag

Series A in 2016
Rebag is an e-commerce company specializing in the buying and selling of pre-owned luxury handbags, watches, jewelry, and accessories. Founded in 2014 by a team from Harvard Business School, Rebag has developed a unique business model that prioritizes sellers by providing upfront payment and ensuring a seamless resale experience. The platform caters to a growing segment of consumers interested in sustainable and affordable luxury ownership. Rebag operates both online and in physical stores located in Los Angeles, New York, and Miami. The company has gained recognition for its innovative approach, being named one of Fast Company’s Most Innovative Companies in 2020, and has received significant backing from notable venture capital firms. With $68 million raised in funding, Rebag continues to enhance the secondary luxury market by streamlining the process for consumers looking to buy and sell high-end goods.

Virool

Series A in 2016
Virool, Inc. is a company that specializes in a native video advertising platform aimed at brand marketers. Founded in 2011 and based in San Francisco, with additional offices in New York, St. Petersburg, Toronto, and Los Angeles, Virool enables brands to host videos, design targeted campaigns, and analyze performance results online. Its platform serves both advertisers and publishers, offering a supply-side solution for publishers to maximize revenue and a programmatic distribution system for advertisers to enhance brand impact through real-time analytics and emotional insights. Over its operational years, Virool attracted more than 30,000 global advertisers and partnered with over 100,000 online and mobile publisher properties. The platform has been utilized by major brands such as Coca-Cola, Disney, and Sony to effectively engage audiences and elevate brand presence. Virool was acquired by Turgo in October 2017 and has raised significant funding from notable investors, including Y-Combinator and Menlo Ventures.

Managed by Q

Series B in 2016
Managed by Q Inc. operates a comprehensive workplace management platform that simplifies office operations for businesses. Founded in 2013 and based in New York, the company provides a range of services including on-demand cleaning, maintenance, IT support, security, and supply replenishment. The platform serves as a central hub for managing various office needs, allowing users to schedule services, restock supplies, and request maintenance through a user-friendly application. Additionally, Managed by Q offers project management services such as vendor management, office design, and relocation assistance. As a subsidiary of Eden Technologies, Managed by Q is dedicated to creating economic opportunities, fostering good job creation for its operators, and supporting small businesses. With a presence in major cities like Los Angeles, Chicago, and San Francisco, the company is redefining workplace management and enhancing operational efficiency for its clients.

Second Home

Series A in 2016
Second Home Ltd. is a workspace provider that leases and operates office spaces tailored for entrepreneurs, innovators, and social enterprises. Founded in 2014 by Rohan Silva, Samuel Aldenton, and Robin Klein, the company is headquartered in London, United Kingdom. In addition to its London base, Second Home has expanded its presence to Lisbon and Los Angeles, offering unique environments designed to foster creativity and collaboration among its members. The company's commitment to supporting entrepreneurs and creative businesses is reflected in its innovative workspace solutions.

Rebag

Seed Round in 2015
Rebag is an e-commerce company specializing in the buying and selling of pre-owned luxury handbags, watches, jewelry, and accessories. Founded in 2014 by a team from Harvard Business School, Rebag has developed a unique business model that prioritizes sellers by providing upfront payment and ensuring a seamless resale experience. The platform caters to a growing segment of consumers interested in sustainable and affordable luxury ownership. Rebag operates both online and in physical stores located in Los Angeles, New York, and Miami. The company has gained recognition for its innovative approach, being named one of Fast Company’s Most Innovative Companies in 2020, and has received significant backing from notable venture capital firms. With $68 million raised in funding, Rebag continues to enhance the secondary luxury market by streamlining the process for consumers looking to buy and sell high-end goods.

Breeze

Seed Round in 2014
Breeze Labs, Inc. is an online platform that allows users to earn income through on-demand car services. Founded in 2013 and based in San Francisco, the company initially focused on providing fleet management technology to modernize car ownership, making it more flexible and accessible. Although Breeze launched its services in 2014 and expanded its operations to several major cities, including Los Angeles, Seattle, Chicago, Washington, and Boston, it suspended operations as of July 2016 and is no longer accepting new customers for its leasing platform.

Zeel

Venture Round in 2014
Zeel Networks, Inc. offers Zeel, a solution to book same-day in-home massages with licensed and vetted therapists in New York City, Long Island/The Hamptons, Los Angeles, Miami/Palm Beach, Baltimore, and San Francisco Bay Area, as well as in Nashville, Tennessee. It allows users to book chair massage sessions via its iPhone or Android applications, web site, and mobile site. The company also provides Zeel Spa, a staffing solution for spas, salons, and hotels to book a licensed, vetted Zeel massage therapist to fill vacant appointments due to last-minute staff absences. It also delivers massage on demand services in Madison and Milwaukee, Wisconsin; and Louisville, Kentucky. Zeel Networks, Inc. was founded in 2010 and is based in New York, New York.
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