FJ Labs

FJ Labs is a U.S.-based investment firm established in 2015 by Fabrice Grinda. The firm operates with a stage-agnostic approach, primarily targeting marketplaces and consumer-facing startups. FJ Labs focuses its investments on seed and Series A rounds, with a financial commitment ranging from $50,000 to $5,000,000. The firm has invested in a variety of notable companies, including Alibaba Group, beepi, BrightRoll, Betterment, and ADORE ME.

Matias Barbero

Investor

Zineb Belghiti

Associate

Camila Bustamante

Analyst

Andres Santos Cantu

Entrepreneur-in-Residence and Investor

Agapitos Diakogiannis

Entrepreneur-in-Residence and Investor

Nancy Dong

Entrepreneur-in-Residence and Investor

Vivian Graves

Entrepreneur-in-Residence and Investor

Fabrice Grinda

Founding Partner

William Guillouard

Venture Partner

Arne Halleraker

Partner

Mark Lurie

Venture Partner

Jose Marin

Founding Partner

Martin Pustilnick

Entrepreneur-in-Residence and Investor

Guimar Vaca Sittic

Venture Partner

Luke Skertich

Investor

Kelly Tully

Head of Platform / Investor

Jeff Weinstein

Partner

Andrea Xu

Entrepreneur-in-Residence and Investor

Past deals in FMCG

Faks

Seed Round in 2023
Faks is an app development company. The company's application allows users to send faster requests, track the status of the requests, and settle any complaints, enabling the pharmacists to maintain a secure relationship with supplier laboratories.

Powerhouse91

Seed Round in 2021
Powerhouse91 operates as an eCommerce roll-up platform. Powerhouse91's business model relies on identifying high-potential consumer brands, acquiring, and scaling them through growth capital, shared resources, and e-commerce focused optimizations.

Shopper

Series B in 2021
Industry leading NPS, Shopper.com.br is the best replenishment system for Brazilian consumers. "Reducing our loss of time and money with repetitive activities" Shopper.com.br is a startup whose mission is to build a more efficient world, where essential products arrive at people's homes as easily as water arrives at the tap. Our view of "efficiency" is complete: we look at both the waste of resources along the production and distribution chain of products and services (which generate unnecessarily high prices for the final consumer), and the waste of resources and time that end consumers spend to find, buy and enjoy these products and services. Our mission is to build a more efficient world in this direction. A world where people lose less money and time with monotonous, routine, everyday, unnecessary activities. We want to build such a world using innovative technology and business models, always with highly qualified and committed people on the team. Our first challenge is to improve the efficiency of the distribution chain and supply of essential consumer products: cleaning products, personal hygiene and non-perishable food. We do this through our online platform for monthly sales and deliveries of grocery products. Our recurrence model allows us to have no inventory and have high predictability of demand, generating efficiency, which is passed on to consumers in the form of lower prices (~10% cheaper).

Creative Fabrica

Series A in 2021
Creative Fabrica B.V. sells fonts, graphics, and craft subscription through an online platform. The company also enables designers to sell their designs on the portal. In addition, it offers creative tools, such as Fontcloud, an online tool for font management; Shapecloud, which generates words online; Webfont, which converts .otf and .ttf font files to webfonts; and craftclub. Creative Fabrica B.V. was founded in 2016 and is based in Amsterdam, the Netherlands.

Tiggy

Seed Round in 2020
15 minute grocery delivery on a mission to forever change the way we buy everyday essentials. Now live in Vancouver

Scalefast

Series B in 2020
Scalefast is a digital commerce solution that simplifies and streamlines e-Commerce for inspirational brands. The company uses a powerful combination of Artificial Intelligence and e-Commerce expertise. It provides the infrastructure and full-service business operations necessary to scale quickly and increase revenue, with everything needed under one roof. Scalefast takes the complexity out of digital commerce for brands in the entertainment, consumer goods, and fashion industries. It is based in Los Angeles, with offices in Paris and Madrid, and was founded in 2014.

Shopper

Series A in 2020
Industry leading NPS, Shopper.com.br is the best replenishment system for Brazilian consumers. "Reducing our loss of time and money with repetitive activities" Shopper.com.br is a startup whose mission is to build a more efficient world, where essential products arrive at people's homes as easily as water arrives at the tap. Our view of "efficiency" is complete: we look at both the waste of resources along the production and distribution chain of products and services (which generate unnecessarily high prices for the final consumer), and the waste of resources and time that end consumers spend to find, buy and enjoy these products and services. Our mission is to build a more efficient world in this direction. A world where people lose less money and time with monotonous, routine, everyday, unnecessary activities. We want to build such a world using innovative technology and business models, always with highly qualified and committed people on the team. Our first challenge is to improve the efficiency of the distribution chain and supply of essential consumer products: cleaning products, personal hygiene and non-perishable food. We do this through our online platform for monthly sales and deliveries of grocery products. Our recurrence model allows us to have no inventory and have high predictability of demand, generating efficiency, which is passed on to consumers in the form of lower prices (~10% cheaper).

Freightwalla

Series A in 2019
Freightwalla is an international freight forwarder that offers a comprehensive digital platform for managing global logistics operations. The platform provides various online tools, including instant quotations for shipments, shipment planning, digital workflow management, and real-time tracking. It also features online document management, sailing schedules, and smart reporting, which enhance transparency and efficiency in the supply chain process. By streamlining logistics operations, Freightwalla enables businesses to optimize their end-to-end costing and improve overall visibility in the shipping and logistics industry.

Frubana

Seed Round in 2019
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

Cityfurnish

Seed Round in 2019
Cityfurnish is an internet company that specializes in the fields of e-commerce and online rental. It features an online renting zone where contemporary and modern styles amalgamate to establish a new genre of wooden furniture and furnishings. The company was founded in 2015 and headquartered in Gurgaon, Haryana.

Popchef

Seed Round in 2019
PopChef launched at Paris Founders Event Winter 2015 and they were curious to get some updates on this flavourful, fairly-price, conscious business, but firstly let’s find out how everything started out and the obstacles these three young entrepreneurs faced along the way.

GoZefo

Venture Round in 2018
Zefo, an early stage eCommerce startup committed to giving buyers and sellers an absolutely hassle free used furniture shopping experience.

FOODZA

Seed Round in 2018
Foodza is a B2B food-distribution platform that connects farmers, food producers and importers directly with Retail and HoReCa businesses across CIS region. We are creating an innovative technology-driven logistics platform that enables on-demand harvesting of vegetables, fruits and also meat and dairy production. Foodza provides mobile-app and web-based interfaces that help farmers interact directly with retailers in a fast and easy way, and we also manage "door-to-door" logistics and fulfillment solutions inspired by the on-demand power of internet applications. Our mission is to remove all middlemen in the food supply industry, return farmers higher income and provide retailers with higher quality fresh produce.

Fynd

Series A in 2017
Fynd, operated by Shopsense Retail Technologies Private Limited, is a mobile shopping application based in Mumbai, India, that specializes in lifestyle products from branded stores. Launched in 2012 and rebranded in 2015, Fynd offers a unique online shopping experience by providing real-time inventory access to over 9,000 physical stores, allowing customers to browse and discover the latest fashion trends. The company has raised significant funding, including a Series C round led by Google, which has been utilized to enhance customer engagement and expand its product offerings. With a comprehensive inventory of over 1.5 million items, Fynd serves a growing clientele across India, leveraging technology and APIs to streamline its operations and improve service delivery. As a subsidiary of Reliance Industrial Investments and Holdings Limited, Fynd continues to strengthen its position in the competitive fashion e-commerce landscape.

Bulk MRO Industrial Supply

Seed Round in 2017
Bulk MRO Industrial Supply Pvt. Ltd. is a Mumbai-based distributor of maintenance, repair, and operations products, established in 2016. The company offers an extensive range of over 1,400,000 products across 32 categories, sourced from 5,000 domestic and international brands. Its product lineup includes abrasives, adhesives, cleaning equipment, electrical equipment, fasteners, hand tools, hydraulics, lab supplies, lighting products, office supplies, power tools, and safety products. Bulk MRO serves a diverse array of sectors, including automobile, chemical, fast-moving consumer goods, hospitality, manufacturing, mining, oil and gas, pharmaceuticals, and power. With roots in businesses supplying the industrial market for over 30 years, Bulk MRO aims to meet the needs of multinational corporations, public sector undertakings, and various corporate clients in India.

Happy Meal

Seed Round in 2016
Happy Meal is an on-demand mobile based healthy Chinese lunch box delivery service targeting China’s college educated professionals. Customers choose between a set of different meals which are delivered to their door, mainly office buildings, within 15 minutes. The company operates in Shanghai.