Linda Broekhuizen

Chief Investment Officer

Huib-Jan de Ruijter

Chief Investment Officer

Past deals in FMCG

Sahyadri Farms

Venture Round in 2022
Sahyadri Farms is a integrated fruits and vegetables value chain. Sahyadri Farms is an initiative fully led and managed by farmers who have complete understanding of the problems faced by small-landholding farmers. Sahyadri Farms was established on January 11, 2011 by Shitij Agrawaal in Nasik, Maharashtra.

Ulusoy Un Sanayi

Post in 2022
Ulusoy Un is an Industry and Trade Joint Stock Company that manufacture, trade, import, and export all kinds of foodstuffs such as flour, semolina, pasta, and biscuits made from cereals and legumes. Ulusoy Un's main field of activity is the production, trade, domestic and international sales of wheat flour, bran, and other feed raw materials, and domestic and international trade of various grains, especially wheat.

WayCool

Series D in 2022
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

WayCool

Debt Financing in 2022
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

WayCool

Series D in 2021
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

WayCool

Series C in 2021
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

WayCool

Grant in 2020
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

Agrocorp Ventures

Debt Financing in 2020
Agrocorp Ventures specializes in the distribution and trading of agricultural commodities, serving clients across various regions, including Canada, West Africa, China, Turkey, the Middle East, India, Bangladesh, and Vietnam. The company provides a wide range of products, including grains like wheat, sugar, and various pulses and beans, as well as oilseeds such as soybeans, canola, and sunflower seeds. Agrocorp also deals in cotton, rice, and animal feed, which encompasses items like corn and soybean meal. Additionally, the company offers edible nuts, including cashews and peanuts, alongside non-agricultural commodities like coal, construction materials, and edible oils. Agrocorp's operations include seed procurement and the buying and selling of food products, highlighting its comprehensive involvement in the agricultural supply chain.

WayCool

Series C in 2020
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

WayCool

Series A in 2019
Waycool is an agri-tech company that processes, distributes, and procures fresh produce, dairy products, and staples. The company helps increase farmers’ income, through innovative quality management and food safety technology. It leverages technology and innovation to improve logistics and distribution services. Waycool distributes farm-sourced fruits, vegetables, and other produce to local shops and modern retail outlets. They have a retail presence, currently in Chennai, through the brand SunnyBee, operating retail stores, mobile stores on trucks, and e-commerce. In addition, there are a number of high-quality private label products that SunnyBee produces and brands through partnerships with sister companies. WayCool establishes direct links to farmers and consumers using physical and information technology to link them efficiently.

Sahyadri Farms

Private Equity Round in 2019
Sahyadri Farms is a integrated fruits and vegetables value chain. Sahyadri Farms is an initiative fully led and managed by farmers who have complete understanding of the problems faced by small-landholding farmers. Sahyadri Farms was established on January 11, 2011 by Shitij Agrawaal in Nasik, Maharashtra.

Ftcash

Series A in 2019
ftcash is one of India’s fast-growing financial technology venture, recognized by Forbes, which aims to empower micro-merchants and small businesses with the power of credit using digital payments, using only a bank account and a feature phone. ftcash uses its proprietary algorithm to understand the credit-worthiness using their transaction flow data on the ftcash payments platform along with several other data points including psychometric analysis, which can be leveraged to provide these SMEs institutional finance and recollect the money from their daily transactions. ftcash works with Banks and Financial Institutions to deploy its solution for all their SMEs. After a successful launch in India in 2015, ftcash is expanding globally. ftcash is being supported by PayPal and MasterCard to enable merchant services globally.

Grupo Los Grobo

Private Equity Round in 2016
Grupo Los Grobo is a leading agribusiness and investment company both in Brazil and the whole of Latin America in terms of the production and commercialization of agricultural commodities. They offer a broad, integrated and diversified business platform that covers agricultural land development, services that go from input provision to technical and financial assistance for small producers, as well as our own farming activities, wheat processing and commodities industrialization.
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