Founder Collective

Operator of a media marketplace created for PR professionals to buy media insights from publishers. The company collects useful data using impressions and proxy metrics, in subjects like campaign summary, competitive analysis, content strategy, and crisis management and presents it in the report format, enabling digital publishers to draw useful insights for their business growth.

Perksy, Inc. is a consumer research platform that provides brands with valuable insights through an online and mobile-based application. Founded in 2015 and based in New York, Perksy allows users to create custom research questions and analyze feedback from respondents, offering companies a way to enhance customer engagement and improve their marketing strategies. The platform rewards users with points for their opinions, incentivizing participation. Additionally, Perksy offers an enterprise-grade solution known as Perksy Alpha, which facilitates detailed analysis and delivers targeted insights. Through its innovative approach, Perksy aims to bridge the gap between companies and consumers, ultimately supporting brand growth and customer satisfaction.

Rekener Inc. is a customer data platform focused on business-to-business (B2B) markets, established in 2015 and located in Charlestown, Massachusetts. The company specializes in creating and maintaining a comprehensive view of customers by integrating data from various sources, including Salesforce, Marketo, and HubSpot. Rekener provides analytical applications that assist businesses in prioritizing resources and prospects effectively while automating key performance indicators (KPIs) to continuously evaluate the effectiveness of their strategies. As of December 2019, Rekener operates as a subsidiary of Brainshark, Inc.

Crayon, Inc. is a market intelligence company that provides businesses with tools to track, analyze, and respond to external market activities. Its platform allows users to capture and assess information from over 7 million sources, utilizing artificial intelligence to prioritize insights. Crayon's offerings include an intelligence and analysis platform, a marketing intelligence tool, and a website inspiration platform, all designed to support informed decision-making. Founded in 2014 and headquartered in Boston, Massachusetts, the company was originally established as M80 Labs, Inc. and rebranded to Crayon, Inc. in June 2017.

MediaRadar, Inc. provides sales and marketing intelligence solutions. It offers detailed analysis on brands, culling advertising, and editorial insights from magazines, Websites, newspapers, and social media outlets. The company helps Websites, magazines, and newspapers improve advertisement sales and client management. It provides its solutions for online and print media companies. MediaRadar, Inc. was formerly known as MagazineRadar, Inc. and changed its name to MediaRadar, Inc. in January 2013. The company was founded in 2006 and is based in New York, New York.

Periscope, Inc. is a full-service impact agency based in Minneapolis, Minnesota, with additional offices in Chicago, Toronto, Hong Kong, and Delhi. Founded in 1964, the agency provides a comprehensive array of advertising and marketing services, including strategy and analytics, branding, digital and social media, design, experiential events, and e-commerce. It specializes in media planning and buying, as well as graphic and packaging services, catering to clients in various sectors such as sports, retail, healthcare, and corporate communications. With a workforce of 240 employees and an impressive annual billing, Periscope serves a diverse portfolio of local, national, and international clients. The company operates as a subsidiary of Quad/Graphics, Inc.

ThriveHive specializes in digital marketing and web analytics, offering tailored solutions to help small businesses achieve their goals and maximize return on investment. The company provides a comprehensive Guided Marketing Platform that enables clients to plan, build, and measure their marketing efforts effectively, eliminating guesswork and allowing them to focus on running their businesses. ThriveHive's services include tracking both online and offline marketing activities, such as direct mail, advertisements, social media, and email campaigns. Additionally, the company offers custom toll-free and local numbers for lead capture and sales monitoring, facilitating a streamlined approach to marketing and analytics for its clients.

Zenreach, Inc. is a San Francisco-based company that specializes in online marketing solutions for businesses with physical locations. Established in 2011, Zenreach focuses on enhancing customer acquisition and lifetime value through its innovative Walk-Through Marketing approach. The company's offerings include Zenreach Engage, which automatically tracks customer visits and develops comprehensive customer profiles, and Zenreach Attract, designed to improve advertising performance by targeting audiences based on existing customers. Zenreach measures success through its proprietary Walk-Through Rate™, which indicates when individuals exposed to an advertisement subsequently visit a location. The company caters to a diverse clientele, including independent merchants and well-known brands, helping them establish meaningful customer relationships that drive real business results.

Numerator is a market intelligence firm that specializes in combining omnichannel marketing, merchandising, and sales data to provide insights for brand, retail, and agency clients. Owned by Vista Equity Partners, the company leverages its InfoScout OmniPanel, which has collected over 500 million purchase receipts from both brick-and-mortar and e-commerce channels. This extensive data allows Numerator to link consumer purchasing behavior with the underlying reasons and influences, such as advertising and pricing strategies, that shape the path to purchase. The firm serves a diverse range of industry leaders, including major brands in retail and packaged goods, by delivering real-time insights that help clients understand consumer behavior and identify growth opportunities.

RORE Media is an entertainment based online shopping site that has secured 1.1 million in funding recently. RORE media is headquartered in Menlo Park, California.

ThriveHive specializes in digital marketing and web analytics, offering tailored solutions to help small businesses achieve their goals and maximize return on investment. The company provides a comprehensive Guided Marketing Platform that enables clients to plan, build, and measure their marketing efforts effectively, eliminating guesswork and allowing them to focus on running their businesses. ThriveHive's services include tracking both online and offline marketing activities, such as direct mail, advertisements, social media, and email campaigns. Additionally, the company offers custom toll-free and local numbers for lead capture and sales monitoring, facilitating a streamlined approach to marketing and analytics for its clients.

Zenreach, Inc. is a San Francisco-based company that specializes in online marketing solutions for businesses with physical locations. Established in 2011, Zenreach focuses on enhancing customer acquisition and lifetime value through its innovative Walk-Through Marketing approach. The company's offerings include Zenreach Engage, which automatically tracks customer visits and develops comprehensive customer profiles, and Zenreach Attract, designed to improve advertising performance by targeting audiences based on existing customers. Zenreach measures success through its proprietary Walk-Through Rate™, which indicates when individuals exposed to an advertisement subsequently visit a location. The company caters to a diverse clientele, including independent merchants and well-known brands, helping them establish meaningful customer relationships that drive real business results.

Moat is a free search engine for display ads. Moat also offers heatmap analytics and resources for creative. Online ads tend to be transient: visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident. Enter: Moat. Moat Ad Search is a search engine that focuses entirely on ads instead of other kinds of online content. Similar to traditional search engines, its results are compiled using a web crawler that is specifically tuned to look for ads on the web and index them for later retrieval. Moat also accepts submissions from advertisers and agencies that wish to have their ads included.

Moat is a free search engine for display ads. Moat also offers heatmap analytics and resources for creative. Online ads tend to be transient: visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident. Enter: Moat. Moat Ad Search is a search engine that focuses entirely on ads instead of other kinds of online content. Similar to traditional search engines, its results are compiled using a web crawler that is specifically tuned to look for ads on the web and index them for later retrieval. Moat also accepts submissions from advertisers and agencies that wish to have their ads included.

Creative Market Labs, Inc. operates an online marketplace that facilitates the buying and selling of handcrafted and digital design assets. Founded in 2005 and based in Austin, Texas, the platform connects independent creators globally, allowing them to share their work with a community of like-minded individuals. Users can access a diverse range of ready-to-use design content, including fonts, graphics, templates, add-ons, photos, and themes. As of April 30, 2020, Creative Market Labs, Inc. functions as a subsidiary of Dribbble Holdings Ltd.

Custora is the leader in advanced customer analytics for the retail industry. Our Customer Intelligence Platform empowers marketing leaders with the insightful guidance they need to deliver results today while maximizing profitable growth over the long term. The Custora platform assembles a clear view of each customer, uses predictive analytics to identify the most important customer segments and journeys, and provides prescriptive recommendations to grow customer lifetime value – all in a way that recognizes the constraints that marketing leadership faces on a daily basis.

Metamarkets operates an interactive analytics platform designed for buyers and sellers of programmatic advertising. Founded in 2010 and headquartered in San Francisco, California, the company provides users with real-time analysis of media marketplaces, enabling them to enhance their business performance through intuitive access to critical information. Its platform is utilized by notable clients such as Twitter and AOL, allowing marketers to navigate and visualize data effectively. Metamarkets emphasizes the importance of high-speed processing power to provide a competitive edge in the digital advertising space, while also offering features like SSL-encrypted transfers and self-service data permissions.

Moat is a free search engine for display ads. Moat also offers heatmap analytics and resources for creative. Online ads tend to be transient: visible one second and gone the next. Whether you want to see the ads from a particular brand, discover new advertisers, or get inspiration from innovative creative campaigns, the need for a centralized ad search is evident. Enter: Moat. Moat Ad Search is a search engine that focuses entirely on ads instead of other kinds of online content. Similar to traditional search engines, its results are compiled using a web crawler that is specifically tuned to look for ads on the web and index them for later retrieval. Moat also accepts submissions from advertisers and agencies that wish to have their ads included.

Convertro is a marketing analytics company that specializes in providing clients with data-driven insights to optimize their advertising spend. Through its advanced algorithmic attribution models, Convertro analyzes marketing costs and conversion data, including in-store metrics, to deliver actionable recommendations. This regression-based system integrates detailed customer marketing exposures, allowing clients to effectively reallocate their marketing budgets from less profitable channels to more successful ones. Convertro's proprietary technologies support optimizations across various online and offline marketing channels, including pay-per-click, search engine optimization, display advertising, social media, television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel, enabling it to serve a diverse range of clients effectively.

Convertro is a marketing analytics company that specializes in providing clients with data-driven insights to optimize their advertising spend. Through its advanced algorithmic attribution models, Convertro analyzes marketing costs and conversion data, including in-store metrics, to deliver actionable recommendations. This regression-based system integrates detailed customer marketing exposures, allowing clients to effectively reallocate their marketing budgets from less profitable channels to more successful ones. Convertro's proprietary technologies support optimizations across various online and offline marketing channels, including pay-per-click, search engine optimization, display advertising, social media, television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel, enabling it to serve a diverse range of clients effectively.